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3Play Media Launches AI-Powered Global Linguist Marketplace for Video Accessibility

3Play Media Launches AI-Powered Global Linguist Marketplace for Video Accessibility

machine learning 28 Mar 2025

3Play Media, a leader in media accessibility solutions, has launched its global linguist marketplace alongside AI-powered localization services. This expansion aims to help businesses in media, entertainment, and enterprise streamline captioning, dubbing, and subtitling as they scale internationally.

With the European Accessibility Act (EAA) set to take effect in June 2025, 3Play Media’s AI-driven solutions ensure organizations meet captioning and audio description compliance requirements across multiple languages.

AI-Powered Localization: Transforming Video Accessibility

1. Automating Global Media Localization

3Play Media’s AI-enabled workflows empower organizations to:

  • Automate media accessibility for faster and cost-effective localization.

  • Ensure compliance with international accessibility regulations like the EAA.

  • Support subtitles, dubbing, and captions across multiple languages.

  • Maintain high-quality localization for diverse video content, from full-length series to training materials.

“Our AI-enabled solutions integrate seamlessly into content workflows, ensuring businesses stay compliant with EAA requirements while maintaining quality.” — Josh Miller, Co-CEO & Co-Founder, 3Play Media

Scalability & Speed: Global Linguist Marketplace

2. Expanding Beyond English with a Distributed Workforce

3Play Media processes thousands of captioning and audio description requests daily, with turnaround times from days to hours.

With the launch of its global linguist marketplace, the company is:

  • Expanding into multilingual subtitling and dubbing beyond U.S. English.

  • Scaling global accessibility services with the same speed and efficiency as its English-based solutions.

  • Leveraging a distributed workforce of linguists to ensure quality localization.

“It was only a matter of time before we expanded our proprietary model to support global languages.” — Chris Antunes, Co-CEO & Co-Founder, 3Play Media

Real-World Application: 3Play Media & Gaia’s Partnership

3. Supporting EAA Compliance for Video Platforms

To accelerate adoption, 3Play Media is partnering with charter customers to refine localization workflows.

Gaia, Inc., a long-time 3Play Media customer, is using the new solutions to:

  • Make French and German video content EAA-compliant.

  • Maintain high-quality standards across localized media.

  • Leverage cost-effective AI-powered accessibility services.

“3Play delivers consistent quality, and we trust them to support new languages in a scalable, cost-effective way.” — Lorraine Lynch, Head of Digital Operations, Gaia, Inc.

With the EAA’s 2025 compliance deadline approaching, businesses must act fast to ensure video accessibility and localization at scale. 3Play Media’s AI-driven solutions and global linguist marketplace provide a seamless, efficient, and high-quality approach to meeting these demands.

ZoomInfo Secures 150 No. 1 Rankings in G2’s Spring 2025 Reports

ZoomInfo Secures 150 No. 1 Rankings in G2’s Spring 2025 Reports

marketing 28 Mar 2025

ZoomInfo, the leading Go-To-Market (GTM) Intelligence Platform, has once again proven its industry dominance by securing 150 No. 1 rankings in G2’s Spring 2025 Reports.

This milestone reflects ZoomInfo’s unparalleled customer satisfaction and market presence, reinforcing its role as the go-to solution for sales, marketing, and revenue teams across 35,000+ businesses.

ZoomInfo’s Unmatched Performance in G2 Rankings

1. Leading Across Enterprise Categories

ZoomInfo achieved No. 1 rankings in 63 Enterprise reports, solidifying its reputation as a trusted solution for large-scale organizations.

Key highlights include:

  • Top-ranked Enterprise solutions for:

    • Sales Intelligence

    • Buyer Intent Data

    • Marketing Account Intelligence

    • Lead Intelligence

    • Market Intelligence

    • Account Data Management

    • Visitor Identification

    • Lead Capture & Mining

    • Email Verification

  • No. 1 in the Buyer Intent Data Overall Grid for 19 consecutive quarters.

  • Swept all four grids in Market Intelligence and Email Verification.

“ZoomInfo’s GTM Data Universe—powered by AI, real-time insights, and best-in-class company data—gives enterprise teams the competitive edge they need to drive revenue.” — Mark Harris, SVP of GTM Strategy, ZoomInfo

How ZoomInfo Delivers Market Intelligence Excellence

2. Driving Adoption & Customer Satisfaction

ZoomInfo ranked 13th among 150,000+ vendors for the most No. 1 rankings in G2’s Spring 2025 Reports, underscoring its widespread adoption and trust across industries.

Additional achievements:

  • Eight No. 1 category rankings, seven more than any competitor.

  • Perfect 100% user satisfaction for Sales Intelligence, Lead Intelligence, and Account Data Management.

  • 17 consecutive quarters as No. 1 in Enterprise grids for Marketing Account Intelligence and Lead Intelligence.

  • Over 8,500 5-star reviews on G2, with 6,000+ for ZoomInfo Sales and 2,000+ for Chorus by ZoomInfo.

“ZoomInfo Sales with Copilot provides sales directors with real-time insights to reach prospects at the right time. It has expanded its capabilities, making it easier for both admins and sales teams to use.” — Rob W., Sr. Director, Revenue Operations

Customer Success: Real-World Impact of ZoomInfo’s Insights

3. Helping Businesses Close More Deals

ZoomInfo’s AI-powered GTM platform is driving measurable results for businesses of all sizes.

For example:

  • Sales Growth: “ZoomInfo has helped me gain an additional quarter million in sales. With company intent and WebSights, prospecting is far more productive.” — John M., Vice President, Small Business

  • Enterprise Enablement: ZoomInfo Sales ranked 17th overall among all G2 products, highlighting its impact on sales efficiency and market intelligence.

G2’s rankings are based on real-time customer reviews, satisfaction scores, and aggregated data from online sources and social networks—further validating ZoomInfo’s ability to transform go-to-market strategies.

With 150 No. 1 rankings, including unmatched enterprise leadership, ZoomInfo continues to set the gold standard for GTM intelligence. Its AI-driven insights, real-time data, and customer-first approach make it the go-to solution for businesses looking to scale revenue and optimize engagement.

Rithum Strengthens Leadership with New President of Brands and Chief Sales Officer

Rithum Strengthens Leadership with New President of Brands and Chief Sales Officer

ecommerce and mobile ecommerce 28 Mar 2025

Rithum, a leading global commerce solutions provider, has announced two key leadership appointments aimed at driving strategic growth and operational excellence in 2025 and beyond.

  • Sean Meeks joins as President of Brands, bringing expertise in revenue strategy and SaaS transformation.

  • Bill Smith is promoted to Chief Sales Officer, leveraging his track record in sales leadership and operational execution.

These moves reflect Rithum’s commitment to delivering customer-centric solutions while enhancing its go-to-market strategy.

Sean Meeks Appointed as President of Brands

1. Bringing a Proven Track Record in Revenue Growth

Effective March 3, 2025, Sean Meeks will lead Rithum’s Brands business, leveraging his extensive experience in:

  • Enterprise SaaS transformation

  • Revenue strategy optimization

  • Go-to-market execution

2. Extensive Experience in SaaS & Consulting

Meeks previously served as a Partner at SBI, a growth advisory firm where he helped SaaS companies design and implement high-impact:

  • Sales and enablement strategies

  • Customer success initiatives

His enterprise leadership background includes key roles at:

  • Workday – Led global sales and operations teams

  • Hewlett-Packard (HP) – Managed enterprise client relationships and launched multiple business units

Meeks’ strategic insights and hands-on leadership will play a crucial role in elevating Rithum’s customer engagement and revenue performance.

“Sean’s visionary leadership and ability to drive innovation across revenue teams are exactly what we need to deliver meaningful results.” — Lou Keyes, CEO, Rithum

Bill Smith Promoted to Chief Sales Officer

3. Accelerating Sales Growth and Execution

Since joining Rithum in July 2024 as VP of Global Revenue Operations, Smith has:

  • Led the Ideal Customer Profile (ICP) project

  • Launched a new sales methodology

  • Rebuilt the Sales Enablement team

His promotion to Chief Sales Officer, effective February 12, 2025, follows a successful tenure as interim CSO, where he:

  • Aligned sales functions

  • Accelerated pipeline growth

  • Strengthened cross-functional collaboration

4. Deep Expertise in Revenue Scaling

With 25+ years of experience, Smith has held senior leadership roles at:

  • 1E

  • Granicus

  • Vista Equity Partners

Smith’s leadership will be pivotal in driving stronger sales-marketing alignment and enhancing operational rigor to accelerate revenue growth.

“Bill’s proven success in building high-performing sales organizations makes him the ideal leader for Rithum’s next phase.” — Lou Keyes, CEO, Rithum

Rithum’s latest leadership appointments underscore its commitment to innovation, execution, and customer success. With Meeks and Smith at the helm, Rithum is poised to drive strategic growth, optimize sales performance, and deliver impactful solutions for its global customers.

JuicyChat.AI Unveils NSFW AI Chat: Secure, Adaptive, and Private

JuicyChat.AI Unveils NSFW AI Chat: Secure, Adaptive, and Private

artificial intelligence 27 Mar 2025

JuicyChat.AI, a leader in conversational AI, has launched its NSFW AI Chat—an innovative, privacy-focused tool designed for secure, mature dialogues. By integrating adaptive AI with end-to-end encryption, this solution enables nuanced discussions on sensitive themes while maintaining user privacy.

Customizable AI Companions with Persistent Memory

  • Users can create and personalize AI personas with adjustable traits, communication styles, and narrative backgrounds.

  • The AI features a proprietary persistent memory system that retains conversation history and preferences.

  • This system enhances immersive interactions, allowing the AI to remember fictional story arcs or user-defined boundaries.

  • Beta testers have used the tool for creative storytelling and therapeutic conversations.

  • According to JuicyChat.AI’s CTO, the AI adapts to long-term behavior, mimicking organic relationship dynamics.

Contextual Precision and Privacy Controls

  • A lightweight NLP engine ensures real-time, context-aware responses with minimal lag.

  • Beta users praise the AI’s ability to navigate complex topics, including relationship dynamics.

  • All interactions are encrypted end-to-end, with added privacy features such as:

    • Optional anonymous profiles

    • 24-hour auto-delete chats

    • Tiered content filtering system for controlled conversation boundaries

  • No third-party data sharing—data is only used to enhance memory functionality.

Accessibility and Future Roadmap

  • The NSFW AI Chat is available on both web and mobile platforms.

  • The freemium model provides 50 daily free messages, with a premium plan at $12.99/month.

  • Mid-2025 updates will introduce:

    • Voice integration for a more interactive experience

    • Multilingual support for global accessibility

  • Industry analysts highlight a growing demand for discreet, personalized AI tools, positioning JuicyChat.AI as a market leader in ethical AI-driven companionship.

User-Driven Innovations Ahead

  • Community feedback will guide late-2025 feature updates, including:

    • Multi-user chat environments for collaborative interactions

    • Roleplay hubs for enhanced creative engagement

  • JuicyChat.AI remains committed to balancing innovation with strict privacy standards, ensuring users have full control over their AI experiences.

JuicyChat.AI’s NSFW AI Chat sets a new industry standard by prioritizing user privacy, adaptive AI, and customizable interactions. With a roadmap focused on ethical AI advancements, the platform continues to refine secure and immersive conversational experiences.

Kobe Digital Expands to Miami, Offering Full-Service Digital Marketing

Kobe Digital Expands to Miami, Offering Full-Service Digital Marketing

marketing 27 Mar 2025

With a new office at 200 S Biscayne Blvd, Miami, the company is positioning itself as a key player in the local business community. By establishing a physical presence, Kobe Digital seeks to deliver customized marketing services while fostering long-term partnerships with Miami-based businesses.

Strategic Leadership Driving Growth

  • Leading the Miami expansion is Juan E. Galvan, CEO of Kobe Digital.

  • A Latino entrepreneur with over a decade of experience in digital marketing and business development.

  • Successfully led ventures such as Lunes eLearning and Security LOD.

  • Recognized for driving impactful business strategies and innovation in the digital space.

  • Under his leadership, Kobe Digital has become a trusted marketing partner for brands looking to enhance their online presence.

Quote from Juan E. Galvan:
"The energy and potential of the Miami business landscape are undeniable. Expanding here allows us to better understand the local market and collaborate with companies that want to thrive in an increasingly digital world. Our goal is to bring innovative marketing solutions that cater to Miami’s diverse and dynamic industries."

Comprehensive Digital Marketing Solutions

As a full-service Miami digital marketing agency, Kobe Digital offers a wide range of services designed to help businesses grow and establish a strong digital presence:

  • Search Engine Optimization (SEO) – Improving search rankings to drive organic traffic.

  • Pay-Per-Click (PPC) Advertising – Data-driven ad campaigns for lead generation and sales.

  • Social Media Marketing – Engaging and expanding brand reach across platforms.

  • Web Development – Designing high-performance websites for optimal user experience.

  • Branding & Creative Services – Crafting compelling brand identities.

  • Video Production – High-quality video content to enhance storytelling and engagement.

Why Miami? A Growing Hub for Business & Innovation

  • Miami is emerging as a major center for entrepreneurship, technology, and commerce.

  • Increasing demand for expert digital marketing agencies as businesses expand operations in the region.

  • A highly diverse, international business environment requiring tailored marketing strategies.

  • Kobe Digital’s expertise in multicultural marketing enables brands to engage effectively with both local and global audiences.

Empowering Miami-Based Businesses with Tailored Marketing Strategies

  • Kobe Digital’s Miami expansion presents new opportunities for businesses to work with an agency that deeply understands the local market dynamics.

  • The company offers personalized marketing strategies designed to meet business goals and achieve measurable results.

  • Businesses in Miami looking for a trusted marketing partner can expect expert guidance, innovative solutions, and a strong focus on delivering ROI-driven campaigns.

With its Miami office now open, Kobe Digital is set to strengthen its relationships with businesses across South Florida. More than just expanding into a new market, the company is redefining how brands connect with customers in a digital-first world. As one of the fastest-growing marketing agencies in Miami, Kobe Digital continues to push the boundaries of innovation, ensuring businesses stay ahead in an evolving digital landscape.

WISPTV Express: A Co-Branded Streaming Service for ISPs

WISPTV Express: A Co-Branded Streaming Service for ISPs

marketing 27 Mar 2025

WISPTV is thrilled to introduce WISPTV Express, an exclusive co-branded streaming service designed specifically for independent Internet Service Providers (ISPs). This innovative platform allows ISPs to provide their subscribers with a high-quality streaming experience while unlocking a new revenue stream.

With zero additional costs, ISPs can integrate their branding and earn 50% of net advertising revenue, making WISPTV Express a risk-free, high-reward opportunity for providers looking to enhance their offerings.

Features of WISPTV Express

1. Seamless ISP Integration

  • ISPs can co-brand the WISPTV Express service by uploading their logo and defining their IP range at www.WISPTV.net.

  • The process is simple, requiring no technical expertise or infrastructure investment.

2. Personalized Subscriber Experience

  • Subscribers download the WISPTV app on Roku or Firestick to access their ISP-branded streaming service.

  • The co-branded interface reinforces brand visibility and strengthens customer loyalty.

3. Revenue-Sharing Model

  • Participating ISPs receive 50% of net advertising revenue generated from their subscribers’ streaming activity.

  • This model offers an effortless, passive income stream for ISPs without increasing operational costs.

Limited-Time Referral Promotion

To celebrate the launch, WISPTV is offering an exclusive referral bonus for ISPs:

  • If an ISP refers another provider, and both sign up before the promotional period ends, each will earn an additional 25% of net advertising revenue.

  • This means that both the referring and referred ISPs can receive up to 75% of net ad revenue during the promotion.

How to Get Started

ISPs can launch their co-branded streaming service in three simple steps:

  1. Sign Up & Brand It

  2. Enable Subscriber Access

    • Direct subscribers to download the WISPTV app on Roku or Firestick.

  3. Go Live & Start Earning

    • Your branded version of WISPTV Express will be available exclusively to your subscribers—while you earn from ad revenue.

Empowering ISPs with New Revenue Opportunities

WISPTV Express aligns with WISPTV’s mission to support independent ISPs by providing innovative, cost-effective solutions. This platform enables ISPs to:

  • Enhance subscriber engagement with a high-quality streaming service.

  • Increase revenue without incurring additional costs.

  • Strengthen brand loyalty with a custom-branded entertainment experience.

With no upfront investment required, ISPs can seamlessly integrate WISPTV Express and monetize their subscriber base in an increasingly digital entertainment landscape.

WISPTV Express is a breakthrough solution for independent ISPs looking to diversify revenue streams and deliver added value to their subscribers. By taking advantage of this co-branded streaming service, ISPs can position themselves at the forefront of digital entertainment while boosting profitability.

With limited-time referral incentives available, now is the perfect time for ISPs to join WISPTV Express and maximize their earnings.

Listrak’s 2025 Cross-Channel Benchmark Report: Key Retail Insights

Listrak’s 2025 Cross-Channel Benchmark Report: Key Retail Insights

artificial intelligence 27 Mar 2025

Listrak, the leading person-first marketing platform for retailers, has released its 2025 Cross-Channel Benchmark Report, offering data-driven insights into evolving retail marketing trends. Analyzing 14 e-commerce verticals, the report highlights a significant rise in email and SMS messaging volume, shifts in consumer engagement strategies, and the growing role of AI-driven intelligence in marketing.

As competition intensifies and brand loyalty declines, retailers are adapting strategies to optimize campaign performance and drive higher conversions.

Findings from the 2025 Report

1. Surge in Retail Messaging Volume

  • Email volume increased by 43%, while SMS messaging skyrocketed by 93% YOY as brands fought for consumer attention.

  • Brands focused on re-engagement strategies, leading to a 163% increase in send volume for dormant subscribers.

  • Organic list growth contributed to a 5% rise in email and a 20% increase in SMS subscriber bases.

2. Rising Adoption of SMS for Engagement & Conversions

  • The SMS Welcome Series conversion rate (CVR) rose by 26%, reflecting growing consumer preference for mobile-first communication.

  • Revenue per send (RPS) for SMS grew by 17% YOY, reinforcing its effectiveness as a high-converting channel.

  • While email clickthrough rates (CTR) declined by 25% due to broader targeting, SMS CVR surged by 47%, signaling an engagement shift toward mobile interactions.

3. Increased Focus on Trigger Campaigns & Loyalty Programs

  • Brands scaled trigger-based campaigns, with a 15X YOY increase in cross-channel send strategies.

  • Loyalty programs gained traction as brands leveraged personalized messaging to retain customers.

  • Automated campaign flows, such as welcome sequences, cart abandonment, and post-purchase follow-ups, played a vital role in customer retention.

4. Stronger Performance in Campaign Strategies

  • Browse abandonment and post-purchase campaigns saw increased conversion rates across both email and SMS as brands personalized consumer journeys.

  • Price drop alerts led to a 6% increase in email RPS, driven by heightened price sensitivity among shoppers.

  • The shift toward real-time engagement and AI-driven predictive marketing improved overall campaign performance.

E-Commerce Verticals Analyzed

The 2025 Benchmark Report provides detailed performance insights by campaign type and industry vertical, including:

  • Automotive

  • Beauty

  • Big Box Retail

  • Children & Babies

  • Electronics & Software

  • Fashion

  • Food & Beverage

  • Health & Wellness

  • Home & Furniture

  • Pets

  • S.H.A.F.T (Supplements, Hemp, Alcohol, Firearms, Tobacco)

  • Specialty Retail

  • Sports & Outdoor

  • Travel & Hospitality

Report Methodology & Data Scope

Listrak’s 2025 Cross-Channel Benchmarks are derived from:

  • 125 billion email and SMS/MMS messages

  • 1,000+ e-commerce brands

  • Data collected from January 1, 2024, to December 31, 2024

This comprehensive dataset equips retailers with actionable insights to refine their marketing strategies and stay competitive in a fast-evolving digital landscape.

The findings from Listrak’s 2025 Cross-Channel Benchmark Report underscore the importance of data-driven, omnichannel marketing strategies. As retailers increase messaging volume and adopt AI-powered personalization, email and SMS remain critical tools for driving engagement and conversions.

For brands seeking to compare performance, optimize cross-channel strategies, and enhance customer retention, Listrak’s benchmark insights serve as an essential roadmap for success in 2025.

 Influencer Marketing Trends 2025: Authenticity, UGC & Long-Term Growth

Influencer Marketing Trends 2025: Authenticity, UGC & Long-Term Growth

digital marketing 27 Mar 2025

Influencer marketing is evolving rapidly, driven by changing consumer behavior and industry dynamics. As digital audiences demand authenticity, brands must rethink their strategies to foster trust, engagement, and long-term partnerships.

Julius by Triller has released its highly anticipated ‘Influencer Marketing Report: 2025 Emerging Trends’, identifying four key trends that will define the future of influencer marketing. These insights provide a blueprint for brands looking to refine their influencer strategies in an increasingly competitive digital ecosystem.

Influencer Marketing Trends for 2025

1. The Trust Factor: Authenticity Above All

  • Consumers prioritize genuine, transparent storytelling over overly curated brand messaging.

  • Influencers who share real-life experiences and honest product reviews gain stronger audience trust.

  • Brands must vet creators carefully, ensuring their values align with authentic storytelling and ethical marketing.

2. Small but Mighty: Micro & Nano Creators Drive Engagement

  • Micro (10K-100K followers) and nano (1K-10K followers) influencers generate higher engagement rates than macro-influencers.

  • These creators cultivate tight-knit, loyal communities, fostering deep audience connections.

  • Brands should prioritize engagement over reach, partnering with smaller, niche influencers for higher conversion rates.

3. Let the Community Create: The Power of UGC

  • User-generated content (UGC) is revolutionizing influencer marketing, boosting credibility and engagement.

  • Consumers trust peer-driven recommendations more than direct brand messaging.

  • Successful campaigns leverage UGC to amplify brand storytelling and encourage organic advocacy.

4. Go Beyond One-Off Campaigns: Invest in Long-Term Relationships

  • Short-term influencer collaborations are being replaced by sustained brand-influencer partnerships.

  • Long-term collaborations foster deeper trust between influencers and their audiences, leading to higher ROI for brands.

  • Brands must co-create content strategies with influencers, integrating them into ongoing marketing efforts for greater impact.

Expert Insights on the Future of Influencer Marketing

"As consumers demand more authenticity and meaningful engagement, brands must shift their influencer marketing strategies to focus on trust, long-term relationships, and community-driven content," said Stefan Mayo, SVP of Sales at Triller.

The 2025 Influencer Marketing Report serves as a strategic guide for brands looking to stay ahead in the evolving digital marketing landscape.

The influencer marketing space is shifting towards greater authenticity, deeper community engagement, and sustainable brand partnerships. By focusing on micro-influencers, UGC, and long-term collaborations, brands can build trust, increase engagement, and drive higher conversions in 2025.

   

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