digital marketing

Second GEO Conference to Address Brand Visibility in AI Search

As AI assistants increasingly influence how consumers discover products, evaluate companies and make purchasing decisions, brands face a growing challenge: becoming visible in AI-generated answers rather than relying solely on traditional search rankings. The Second GEO Conference, scheduled for November 21–22, 2026, in Shenzhen, China, will bring together media organizations, technology...

digital marketing 9 Nov 2026

ContinuumGlobal Adds AI Video Assistant to Its Smart Marketing Engine Platform

Enterprise marketing teams are under growing pressure to produce more video content for social media, digital advertising and audience-specific campaigns, but traditional production workflows remain fragmented and resource-intensive. ContinuumGlobal is addressing this challenge with Video Assistant, a new AI-powered capability within its Smart Marketing Engine (SME) platform that connects video...

digital marketing 6 Nov 2026

Revology Analytics Launches AI Platforms to Improve CPG Profitability and Planning

Consumer packaged goods (CPG) companies are increasingly looking beyond sales growth to understand which customers, products and promotional investments actually generate profit. Revology Analytics is addressing that challenge with two AI-enabled platforms, ATLAS and ATLAS Plan, designed to connect commercial performance analysis with annual financial planning. The platforms combine sales, cost...

digital marketing 6 Nov 2026

Unbounce Launches AI Landing Page Builder Using 2.5 Billion Conversions

Unbounce is bringing its conversion data into generative AI-powered landing page creation, betting that campaign performance insights will matter more to marketers than simply generating pages faster. The new AI-powered landing page builder combines automated page generation, customizable templates and a drag-and-drop editor, drawing on insights from 2.5 billion landing page conversions to help...

digital marketing 6 Nov 2026

XTM Appoints Roger Connolly as CPO to Lead Agentic AI Strategy

As enterprises use generative AI to produce and distribute content across more markets, localization platforms are moving beyond automated translation toward AI-driven workflows that can manage entire content processes. XTM has appointed former Sitecore product executive Roger Connolly as Chief Product Officer (CPO), giving him responsibility for its agentic AI strategy and the development of XTM...

digital marketing 6 Nov 2026

Writesonic Adds Source Tracking and Outreach Agent to Its AI Search Visibility Platform

As brands compete for visibility in AI-generated search results, tracking how frequently a company appears in ChatGPT, Claude and Google AI Overviews is becoming only one part of the challenge. Marketers also need to understand what these systems say about their businesses, which sources shape those answers and whether the information is accurate. Writesonic is expanding its AI search visibility...

digital marketing 6 Nov 2026

SugarAI Connects CRM and ERP Data to Recommend the Next Best Sales Action

Enterprise sales teams have access to more customer information than ever, but fragmented CRM and ERP systems often make it difficult to identify which accounts deserve immediate attention. SugarAI is addressing this challenge with new AI-powered capabilities that connect customer engagement signals with operational and transactional data to recommend the next best sales action. The update...

digital marketing 6 Nov 2026

OptimizeGEO Launches Integrated Demand Engine for AI Commerce

As AI assistants become product discovery and shopping destinations, brands face a new competitive challenge: securing visibility not only in traditional search results but also in AI-generated recommendations and shopping answers. OptimizeGEO is expanding its generative engine optimization platform with an Integrated Demand Engine, introducing capabilities for AI advertising intelligence...

digital marketing 5 Nov 2026