News

GrowthLoop Named “One to Watch” in Snowflake 2026 Modern Marketing Data Stack

GrowthLoop, an AI-driven marketing acceleration platform, has earned a spot as “One to Watch” in Snowflake’s Modern Marketing Data Stack 2026, spotlighting its growing influence in activation and delivery for owned channels. The recognition underscores GrowthLoop’s push to combine real-time data, AI, and omnichannel marketing into a seamless experience. What Makes GrowthLoop Stand Out At the...

marketing 1 Oct 2025

PostcardMania Brings Direct Mail to Salesforce Marketing Cloud With PCM Integrations

In a move that blends old-school with new-school, PostcardMania has launched PCM Integrations, a Salesforce Marketing Cloud add-on that lets businesses trigger personalized direct mail alongside their digital campaigns. The pitch? Make it as easy to drop a postcard into a customer journey as it is to send an email. For a $119 million marketing tech company with nearly 400 employees and a...

automation 1 Oct 2025

Hevo Data Named ‘One to Watch’ by Snowflake in 2026 Modern Marketing Data Stack

Hevo Data just earned a spotlight in Snowflake’s Modern Marketing Data Stack 2026, landing the designation of “One to Watch” in the Data Integration category. For a relatively young ELT player, that’s no small nod—especially when it comes from Snowflake, the AI Data Cloud company reshaping how enterprises think about data. Why It Matters Snowflake’s annual report is widely read as a roadmap for...

cloud technology 1 Oct 2025

Flowhub Launches Marketing Suite to Power Cannabis Retail Loyalty

Cannabis retail has a loyalty problem—and Flowhub thinks it has the solution. The dispensary growth platform today rolled out Marketing Suite, a new set of built-in tools designed to help cannabis retailers retain customers, boost loyalty, and generate predictable revenue at a time when acquisition costs are climbing and margins keep getting thinner. The stakes are high: Flowhub’s own data shows...

marketing 1 Oct 2025

Domo Named a BI "One to Watch" in Snowflake’s 2026 Modern Marketing Data Stack

When Snowflake releases its Modern Marketing Data Stack report, it’s more than a victory lap—it’s a glimpse into where marketing technology is headed. In its 2026 edition, Snowflake has named Domo a Business Intelligence (BI) “One to Watch”, highlighting the company’s ability to deliver real-time insights and measurable ROI in an AI-first marketing landscape. Why It Matters Snowflake analyzed the...

artificial intelligence 1 Oct 2025

Alteryx Named a Leader in Snowflake’s 2026 Modern Marketing Data Stack

When Snowflake calls you a leader, it’s not faint praise. In its freshly released Modern Marketing Data Stack 2026 report, the AI Data Cloud heavyweight has crowned Alteryx a category leader in Analytics & Measurement for Business Intelligence. The recognition places Alteryx in rarefied company—Snowflake’s report analyzed martech and adtech usage patterns from over 11,100 customers to identify...

business 1 Oct 2025

StackAdapt Named a "One to Watch" in Snowflake’s 2026 Modern Marketing Data Stack

When Snowflake, the AI Data Cloud giant, releases its annual Modern Marketing Data Stack report, the industry pays attention. The 2026 edition has spotlighted StackAdapt as a "company to watch" in the coveted Activation & Delivery: Paid Channels category—putting the programmatic ad tech player on the radar of marketers looking to supercharge their campaigns in an AI-first era. Why This Matters...

advertising 1 Oct 2025

5WPR Bolsters Digital Firepower With Senior Hires From Zeno

5W Public Relations is doubling down on digital. The New York-based PR agency has tapped two heavyweights from rival Zeno Group—Lauren McGuire as EVP of Digital & Social, and Clare Algozin as SVP of Paid Media—to strengthen its integrated campaign capabilities. It’s a clear signal: in the high-stakes world of digital and social, 5WPR doesn’t just want to keep pace, it wants to sprint ahead. The...

digital marketing 1 Oct 2025