News

Savanta Launches AI ‘Virtual Personas’ to Simulate Consumer Research in Seconds

Market research firm Savanta is stepping deeper into AI-driven insights with the launch of Virtual Personas by Savanta, a platform designed to simulate consumer interviews and focus groups in seconds. The new system allows marketing and research teams to interact with AI-generated personas representing different audience segments—testing messaging, probing motivations, and modeling consumer...

artificial intelligence 26 Mar 2026

MagicLinks Launches AI Shelf to Help Brands Win Visibility in AI-Driven Product Discovery

As AI answer engines reshape how consumers discover products online, creator commerce platform MagicLinks is introducing a new tool aimed at helping brands stay visible in an increasingly AI-mediated marketplace. The company today unveiled AI Shelf, an intelligence platform designed to help brands optimize creator content—particularly on YouTube—so it can be discovered, indexed, and cited by AI...

artificial intelligence 26 Mar 2026

Omnisend Report: Top Ecommerce Agencies Drive $170K Per Client by Combining SMS, Automation, and A/B Testing

A new industry report from Omnisend suggests the secret behind high-performing ecommerce marketing agencies isn’t just bigger audiences—it’s extracting more value from the customers brands already have. Analyzing campaigns run by 717 agencies managing nearly 3,000 small and mid-sized ecommerce brands, the company found that the top 10% of agencies generate $170,000 in annual revenue per client...

email marketing 26 Mar 2026

PostcardMania Launches Insurance X-Date Mailers to Automate Direct Mail Targeting Before Policy Renewals

In an industry where timing can make or break a deal, PostcardMania is betting that automation—and a well-timed postcard—can give insurance agents a competitive edge. The marketing technology firm, which reports more than 128,000 clients and $100+ million in annual revenue, has launched Insurance X‑Date Mailers, a new automated direct mail platform designed to help insurance agencies reach...

marketing 26 Mar 2026

Jotform AI Turns Form Building Into a Conversation—No Drag-and-Drop Required

For two decades, online forms have largely followed the same formula: pick a template, drag fields into place, tweak logic, repeat. Now Jotform wants to replace that workflow with something closer to chatting with an assistant. The company today unveiled Jotform AI, a conversational system designed to build and manage forms using natural language prompts. Instead of manually configuring fields...

artificial intelligence 26 Mar 2026

Diffblue Launches Autonomous Testing Agent to Supercharge AI Code Coverage

Diffblue today announced the general availability of its Diffblue Testing Agent, an autonomous regression test generator designed to work alongside AI coding platforms such as GitHub Copilot and Claude Code. The agent automatically produces verified unit tests across entire codebases without developer intervention, addressing a longstanding challenge in enterprise software engineering: generating...

artificial intelligence 25 Mar 2026

Idomoo Unveils Strata: Generative AI That Creates Fully Layered, Editable Videos

Idomoo today announced Strata, a generative AI foundation model that reimagines how brands create video content. Unlike traditional AI video models that output a single flat file, Strata generates fully layered compositions—including text, animation, footage, and actors—allowing enterprises to edit and personalize videos at virtually unlimited scale. From Flat Files to Fully Editable Blueprints...

artificial intelligence 25 Mar 2026

Elpida Launches AI-Powered Compliance Platform for Healthcare Marketing

Elpida, a healthcare-focused AI marketing compliance platform, has launched a new solution designed to streamline regulatory oversight for healthcare companies and marketing agencies. By embedding AI directly into marketing workflows, Elpida identifies, ranks, and resolves compliance risks before campaigns are implemented, helping organizations move faster while maintaining strict regulatory...

artificial intelligence 25 Mar 2026