News

Smarsh Named Leader in Gartner Magic Quadrant for Digital Communications Governance and Archiving Solutions

Smarsh, the global leader in digital communications data and intelligence, has been named a Leader in the Gartner Magic Quadrant for Digital Communications Governance and Archiving Solutions (DCGAS). The report, which introduces the DCGAS category, evaluates vendors on their Completeness of Vision and Ability to Execute. Smarsh’s positioning furthest to the right for Completeness of Vision...

communications 14 Jan 2025

Searchspring and Klevu Merge to Create Athos Commerce, Revolutionizing Ecommerce Product Discovery

Searchspring, a global leader in online product discovery, has merged with Klevu, an AI-driven search and discovery company, to form a new integrated platform: Athos Commerce. Backed by PSG, this new combination brings together cutting-edge technologies in product discovery, on-site search, multi-channel product syndication, and personalization, offering ecommerce professionals an ultimate...

technology 14 Jan 2025

Dynata Appoints Mike Jaffe and Richard Poustie to Key Leadership Roles

Dynata, the most trusted source for accurate first-party data, has appointed two experienced executives, Mike Jaffe and Richard Poustie, to key leadership positions. Mike Jaffe has been appointed General Manager, Global Operations, and Richard Poustie will lead Dynata's EMEA Media division. These strategic hires are expected to strengthen Dynata’s operations and expand its media services in...

data management 14 Jan 2025

Teikametrics Appoints Sandie Hawkins as President to Lead AI-Powered Marketplace Optimization

Teikametrics, the leading AI-powered Marketplace Optimization Platform, has appointed Sandie Hawkins as its new President. Hawkins, who previously led TikTok's U.S. ecommerce division, brings over two decades of experience in ecommerce, multi-channel marketing, and social shopping. Her appointment is set to accelerate Teikametrics’ growth, particularly in expanding its offerings and optimizing...

technology 14 Jan 2025

T-Mobile Acquires Vistar Media to Revolutionize Digital Out-of-Home Advertising

T-Mobile has announced its acquisition of Vistar Media, a leading provider of technology solutions for digital-out-of-home (DOOH) advertising. Through its T-Mobile Advertising Solutions business, T-Mobile will integrate Vistar's end-to-end ad-tech platform, marking a significant move to revolutionize the DOOH advertising landscape by combining advanced technology with T-Mobile’s consumer data...

advertising 14 Jan 2025

parcelLab Unveils pL Copilot and AI Email Editor at NRF 2025 to Revolutionize Post-Purchase Experience

parcelLab, the leader in post-purchase experience management, has launched two innovative capabilities pL Copilot and the AI Email Editor at NRF 2025: Retail’s Big Show Convention in New York. These solutions are designed to help retailers transform how they manage and personalize their post-purchase experiences, setting a new industry standard for customer satisfaction and operational...

email marketing 14 Jan 2025

Stackless Data Unveils Next-Gen E-Commerce Marketing Optimization Platform

Stackless Data, a leader in advanced data solutions, has introduced its next-generation e-commerce marketing optimization platform. This innovative platform revolutionizes traditional marketing tools by providing businesses with a comprehensive view of cross-channel sales profitability, empowering marketers to optimize every dollar spent based on key metrics like Lifetime Value (LTV), Customer...

marketing 14 Jan 2025

Sprinklr Appoints Joy Corso as Chief Administrative Officer to Strengthen Growth and Culture

Sprinklr, the unified customer experience management (Unified-CXM) platform, has appointed Joy Corso as its new Chief Administrative Officer (CAO), effective immediately. Reporting directly to Sprinklr President and CEO Rory Read, Corso will oversee the Marketing and Culture & Talent organizations, with a focus on advancing the company’s leadership position through strategic growth initiatives...

customer experience management 14 Jan 2025