Selling software is hard. Selling software with AI doing the pitching? That’s what Locafy (NASDAQ: LCFY) just pulled off—and the early results look surprisingly strong. The Australia-based SaaS company, known for its location-based digital marketing solutions, unveiled the first results from its AI Sales Team initiative. In short: bots booked meetings, qualified leads, and even helped secure...
artificial intelligence 4 Sep 2025
Australian businesses just got a major upgrade in how they ship products. Australia Post and Shopify have rolled out a direct integration that cuts out the middle steps of fulfillment, letting merchants book shipments, print labels, and track parcels without bouncing between systems. For merchants, it’s a big time-saver. Tracking numbers are now auto-assigned to Australia Post deliveries inside...
marketing 4 Sep 2025
Virgin Atlantic is making airport check-ins smarter—and faster—thanks to a new partnership with Infobip, the global customer engagement platform. Using Infobip Moments, passengers departing from London Heathrow now receive WhatsApp messages with direct links to check in online, cutting down airport desk congestion and improving operational efficiency. For passengers not reachable on WhatsApp, the...
customer experience management 3 Sep 2025
8x8, Inc. (NASDAQ: EGHT) is doubling down on France. The customer experience (CX) platform provider has launched a new data center in the country, designed to meet stringent local data residency and sovereignty rules while delivering secure, low-latency AI-powered communications. The move underscores France as a strategic growth market for 8x8, enabling businesses and public sector organizations...
customer experience management 3 Sep 2025
As AI adoption sweeps across federal, state, and local agencies, understanding how media shapes perception has become critical for technology vendors. REQ PR, a leading marketing and public sector communications firm, is stepping into that gap with its latest whitepaper, The Media Landscape for Public Sector AI. The report provides a first-of-its-kind look at how journalists covering government...
technology 3 Sep 2025
A new digital marketing agency is entering the Boston scene with a clear mission: help local businesses show up everywhere—Google, AI platforms, and social media alike. NOVA Brandworks, founded by SEO and content strategist Dani Furmenek, officially launched this week to support small and medium-sized businesses aiming to boost visibility, rank higher, and convert more customers. SEO Meets AI...
business 3 Sep 2025
Google still dominates search, but cracks are showing. A new consumer research study from digital marketing agency HigherVisibility, How People Search Today: A Study on Evolving Search Behaviors in 2025, reveals accelerating shifts toward AI-powered platforms. The study, based on surveys conducted in August 2025, builds on a February baseline and highlights a sharp rise in AI adoption. Google’s...
artificial intelligence 3 Sep 2025
Marketing investment funds across borders is a regulatory minefield, and Hong Kong just became the latest jurisdiction where compliance headaches get easier. Zeidler Group, the legal and compliance firm specializing in the global funds industry, has expanded its Marketing Material Review Tool (MMR-Tool) to include Hong Kong. The upgrade brings Hong Kong’s fund distribution rules directly into the...
financial technology 3 Sep 2025
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