News
Channelwill Rebrands as CWILL, Unifying Its E-Commerce Tools Into a Single Connected Platform
CWILL, consolidating its portfolio of eCommerce products into a single, connected platform designed to reduce data fragmentation and help brands scale more efficiently. The move goes beyond a name change. CWILL is integrating five previously standalone products—spanning post-purchase, retention, email, SEO, and customer support—into one ecosystem where customer data flows seamlessly across...
marketing 19 Jan 2026
Hootology Scales AI-Driven Qualitative Research as HOOQZ Gains Enterprise Traction
Qualitative research has long struggled with a familiar trade-off: depth versus scale. Traditional methods deliver rich human insight, but slowly and expensively. Automated tools promise speed, but often strip away nuance. Hootology believes it has found a middle ground—and the market appears to be responding. Since the July launch of HOOQZ, its AI-powered platform designed to host dynamic...
artificial intelligence 19 Jan 2026
Wiland Unveils MarketSignals Custom Personas to Ground Marketing Segmentation in Real Spend Data
For years, marketing personas have been built on a shaky foundation: surveys, assumptions, and generalized demographic models that often look good in presentations but fall apart in execution. Wiland is aiming to change that equation. The data-driven marketing intelligence provider today announced MarketSignals™ Custom Personas, a new segmentation solution designed to help brands and agencies...
marketing 19 Jan 2026
Seela Launches All-in-One AI Creative Platform to Help Teams Compare Models and Create With Confidence
As generative AI tools multiply, so does a quiet frustration among creators and marketers: too many models, too many tabs, and too little clarity about which AI actually performs best for a given task. Seela is betting that the next wave of AI adoption won’t be driven by more models—but by better ways to compare and use them. Today, Seela announced its all-in-one AI-powered creative platform...
artificial intelligence 19 Jan 2026
Wildix Bets on Partner-Led AI Execution as UC&C Shifts From Tools to Outcomes
As unified communications and collaboration (UC&C) platforms mature, the real battleground is no longer features—it’s execution. That was the clear message from Wildix’s annual virtual UC&C Summit, where the AI-powered communications vendor gathered partners and industry stakeholders to show how channel-led delivery is redefining what modern communications platforms are expected to do. With...
artificial intelligence 19 Jan 2026
CDMO Marketers Double Down on SEO, AI, and Hybrid Teams in 2026, New Report Finds
Marketing teams inside the U.S. contract development and manufacturing organization (CDMO) sector are entering 2026 with cautious optimism—and a much heavier reliance on data, AI, and outsourced expertise. That’s the takeaway from Altitude Marketing’s 2026 CDMO Marketing Trends Report, a quantitative study based on survey responses from 149 CDMO marketing leaders. The report benchmarks how life...
artificial intelligence 16 Jan 2026
Calabrio Launches Omni Agent Intelligence to Unify Quality Measurement Across Human and AI Agents
As AI agents become a permanent fixture in customer service operations, Calabrio is betting that quality management can no longer live inside platform silos. The workforce and conversation intelligence company has launched Calabrio Omni Agent Intelligence, a new capability embedded within Calabrio ONE that provides a single, vendor-agnostic view of quality and performance across both human agents...
customer experience management 16 Jan 2026
Disney Creates Enterprise Marketing Organization, Names Asad Ayaz Chief Marketing and Brand Officer
The Walt Disney Company is reshaping how it markets itself to the world. The media and entertainment giant has announced the creation of a new enterprise-wide marketing and brand organization, a move designed to bring tighter alignment across its sprawling businesses and deliver a more consistent, connected experience for consumers. To lead the effort, Disney has named longtime executive Asad...
customer experience management 16 Jan 2026
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