Cordial, a leader in enterprise retail messaging, has launched two new AI-powered tools within its Cordial Edge™ platform:

Message Insights – AI-driven analysis of message attributes to uncover what truly resonates with audiences.

Message Assistant – Real-time, prescriptive recommendations for data-driven, high-performing content creation.

Additionally, Cordial has expanded international SMS support to 23+ countries, enabling global brands to connect with audiences more effectively.

Innovations

Beyond Generative AI: Data-Driven Marketing Optimization

Traditional marketing relies on guesswork and surface-level metrics (opens & clicks). Cordial Edge changes this by providing deep AI-driven insights into what drives actual conversions.

Message Insights – Analyzes subject lines, imagery, tone, CTAs, and structure to pinpoint elements that increase revenue.

Message Assistant – Uses real-time AI analysis to guide marketers in crafting optimized, engaging campaigns—reducing content creation time from hours to minutes.

“Retail marketers are ready to move beyond trial-and-error campaigns. Cordial Edge provides real intelligence, helping brands understand and optimize customer engagement in real time.” – Matt Howland, President & Chief Product & Engineering Officer, Cordial.

Expanding Global Reach with International SMS

Cordial SMS now supports compliant, scalable, and personalized messaging in over 23 markets, including Mexico, Canada, UK/EU, and APAC.

Benefits:
Localized SMS campaigns with country-specific configurations.
Full regulatory compliance for secure global engagement.
Seamless cross-channel integration within Cordial’s platform.

“International growth isn’t just about reach—it’s about results. With our expanded SMS capabilities, brands can engage global audiences through the world’s most personal messaging channel.” – Matt Howland, Cordial.

Cordial’s latest AI-driven tools and global SMS expansion empower retail brands to optimize messaging strategies, drive conversions, and scale personalized engagement worldwide.