News

AI Tech Sandbox Brings Enterprise AI Focus to Cannes Lions 2026

Artificial intelligence is taking center stage at Cannes Lions 2026 as PMG launches its new AI & Tech Sandbox initiative, a large-scale industry activation designed to move AI conversations beyond experimentation and into real-world enterprise marketing applications. The program reflects a broader transformation underway across advertising, media, and marketing technology, where generative AI is...

machine learning 22 May 2026

Marketers Struggle to Tie Ad Spend to Verified Sales Data

A growing measurement gap in digital advertising is raising new concerns across the marketing industry, as fresh research reveals that 80% of brand and agency marketers still optimize campaigns without verified purchase data. The findings highlight mounting pressure on advertisers, media platforms, and martech vendors to improve attribution accuracy as AI-driven advertising and privacy...

marketing 22 May 2026

CORSAIR Expands AI Hardware Portfolio for Enterprise and Creators

CORSAIR is significantly expanding its artificial intelligence product portfolio, deepening its push into AI infrastructure, creator computing, and high-performance workstation hardware as demand rises for local AI processing and edge-based generative AI workloads. The move positions the gaming and PC hardware company within a rapidly growing market increasingly shaped by AI development...

marketing 22 May 2026

Falcon’s Beyond Expands Capital Strategy With Nasdaq Listing

Falcon’s Beyond Global has listed its 11% Series B Cumulative Convertible Preferred Stock on the Nasdaq Global Market under the ticker FBYDP, marking a significant move in the company’s broader capital markets and growth strategy. The listing reflects increasing interest among experiential entertainment and immersive media companies in diversifying financing structures as they scale...

marketing 22 May 2026

Bedrock Data Expands Leadership Team Amid AI Governance Demand

Bedrock Data is expanding its executive leadership team as enterprises increase investments in AI data security, governance, and compliance infrastructure. The company announced several strategic hires following growing demand for platforms that help organizations secure sensitive enterprise data while scaling generative AI and autonomous systems across hybrid cloud environments. AI data...

marketing 22 May 2026

KERV.ai and Canela Media Expand Interactive Commerce Advertising

KERV.ai has partnered with Canela Media in its first Spanish-language media collaboration, bringing AI-powered interactive advertising and commerce-driven video experiences to multicultural audiences across connected TV and digital streaming environments. The partnership highlights the rapid evolution of shoppable media, AI-enhanced advertising formats, and Hispanic audience monetization as...

marketing 22 May 2026

Pattern Launches AI Commerce Platform for Global Brand Growth

Pattern has introduced Pattern Intelligence (Pi), a new AI-driven commerce intelligence platform designed to help global brands optimize ecommerce operations, marketplace performance, and digital retail growth. The launch reflects the growing convergence of generative AI, retail analytics, and marketplace automation as brands increasingly seek centralized intelligence platforms to compete across...

marketing 22 May 2026

MediaCo Expands EstrellaTV Reach in San Antonio Hispanic Market

MediaCo is expanding the reach of EstrellaTV through a new full-power broadcast launch on KYVV in San Antonio, strengthening its position in one of the largest Hispanic media markets in the United States. The move reflects broader shifts in multicultural advertising, Spanish-language media competition, and the growing strategic importance of Hispanic audiences for national advertisers and...

marketing 22 May 2026