digital commerce 22 May 2025
Loyalty Juggernaut, Inc. (LJI) has announced the appointment of David Andreadakis as its new Chief Commercial Officer. A seasoned professional with over 20 years of experience in loyalty strategies, analytics, and customer retention, Andreadakis will lead the company’s business strategy and service expansion to accelerate growth across North America and global markets.
Over two decades of experience in loyalty programs, analytics, and customer retention.
Former leadership roles at Aimia and Kobie Marketing, where he built and scaled award-winning loyalty initiatives.
Recognized industry speaker and advocate for data-driven loyalty strategies.
As Chief Commercial Officer, Andreadakis will steer business strategy and service growth.
Focus on expanding Loyalty Juggernaut’s presence in travel, retail, and hospitality sectors.
Emphasis on delivering high ROI and actionable insights through Loyalty Juggernaut’s GRAVTY® platform.
Marks a key milestone for Loyalty Juggernaut’s commitment to customer value and innovation.
Shyam Shah, Managing Director, highlights Andreadakis’ vision and execution skills as vital for client success.
Drives transformation of loyalty from traditional programs into engines of growth, engagement, and value.
David Andreadakis’ appointment as Chief Commercial Officer reinforces Loyalty Juggernaut’s strategic focus on innovation and growth. Leveraging his extensive experience and the advanced GRAVTY® platform, the company is poised to deliver enhanced loyalty solutions that meet evolving market demands and deliver meaningful customer engagement worldwide.
sales 22 May 2025
In a significant move to modernize and streamline sales operations in the shed industry, Shed Geek Marketing and ShedPro have announced a software integration. This collaboration enhances how shed dealers manage leads and customer interactions by linking online shed configuration tools with customer relationship management (CRM) systems. The result is improved responsiveness, better data flow, and more efficient sales tracking.
The integration allows seamless transfer of customer data from ShedPro's 3D configurator into Shed Geek’s CRM.
Eliminates manual data entry, ensuring quicker and more accurate lead capture.
Dealers can act promptly on website interactions while customer interest is still high.
Specializes in web-based solutions for the portable building industry.
Offers:
Interactive 3D shed and carport configurators.
Dealer websites with built-in quoting tools.
Backend systems for inventory tracking, quote management, and delivery scheduling.
Operating since 2015, supporting hundreds of shed dealers across the U.S.
Provides CRM platforms tailored for shed dealers and manufacturers.
Features:
Automated follow-ups via email and messaging.
Centralized lead organization and tracking.
Customer activity insights for improved engagement.
Runs a podcast and blog focusing on shed industry innovations and trends.
Automatically transfers design and lead data from ShedPro to Shed Geek CRM.
Enables real-time follow-ups based on customer-selected designs.
Enhances dealer ability to convert online engagement into sales.
Reflects a broader digital transformation within the shed market.
Positions shed businesses to compete effectively in a digital-first buyer environment.
Provides a cohesive sales process by uniting customer-facing configuration with backend CRM.
Combines ShedPro’s technical tools with Shed Geek’s lead management capabilities.
Offers shed dealers a complete digital sales solution to reduce delays and missed opportunities.
Promotes collaboration between product customization and customer communication.
The integration between ShedPro and Shed Geek Marketing represents a forward-thinking step for the shed industry. By merging customer configuration with automated CRM processes, dealers can now operate more efficiently and close deals faster. As the industry leans into digital transformation, partnerships like this will play a crucial role in redefining how shed businesses connect with their customers and manage their sales cycles.
marketing 22 May 2025
OPIC Technologies, Inc., a global leader in Spatial Live Stream Technology, is revolutionizing how influencers and content creators connect with their audiences. Through real-time 3D video, OPIC enables a deeper, more immersive viewer experience that mirrors in-person interactions. From fashion runways to makeup tutorials, content is now more engaging, lifelike, and impactful—transforming how creators present and audiences perceive.
Delivers real-time 3D video that captures motion, depth, and spatial relationships.
Viewers experience content with a sense of presence—as if physically there.
Ideal for showcasing textures, movements, and product applications with realism.
Tailored for sectors where visual detail is crucial—beauty, fashion, and lifestyle.
Enhances perception of product texture (e.g., shimmer, gloss, fabric flow).
Overcomes the limitations of flat, traditional livestream formats.
Allows audiences to explore different angles in real time.
Improves understanding of techniques in tutorials and product demos.
Creates a sense of connection and involvement, boosting retention.
Designed to integrate seamlessly into existing content creation setups.
Adds realism without adding complexity to production.
Empowers creators to deliver standout content effortlessly.
Supports both live broadcasts and on-demand content replay.
Compatible with popular social media platforms.
Offers scalable solutions for creators looking to expand their reach and impact.
OPIC Technologies is setting a new standard in content creation with its Spatial Live Stream Technology. By adding depth and dimensionality to digital storytelling, influencers can now offer more immersive and interactive experiences. This innovation not only helps creators stand out in crowded feeds but also builds stronger, more authentic connections with audiences. As content continues to evolve, OPIC’s platform provides the tools to stay ahead—without complicating the creative process.
marketing 22 May 2025
In a world where performance marketing demands speed, efficiency, and ROI-focused creativity, Tech Bay Leaf stands out as a trusted offshore creative partner for top U.S. brands. For over seven years, the company has enabled marketing teams to launch faster, iterate more effectively, and scale creative outputs without compromising quality or budgets.
Tech Bay Leaf blends cultural fluency, design thinking, and a performance-first mindset to produce results-driven assets for every stage of the marketing funnel. By reimagining creative not as a "mood," but as a metric, they ensure every deliverable contributes to growth.
Creative is treated as a measurable business lever, not just an artistic output.
Assets are designed to convert, tested systematically, and scaled efficiently.
Combines structured testing with intent-driven design for stronger campaign results.
Eliminates the need for building costly in-house teams or hiring high-priced agencies.
Fills production gaps with offshore speed, precision, and deep U.S. market understanding.
Perfect for brands juggling multiple asset formats on tight timelines.
Campaign concepts are mapped to the marketing funnel—from awareness to conversion.
Creatives align with specific KPIs, brand tone, and audience expectations.
Ensures that each asset—from video ads to emailers—serves a strategic purpose.
Combines human-led strategy with generative AI for smart copy and dynamic visuals.
Enables faster iterations and personalized assets for diverse customer segments.
Scales creativity without ballooning production costs.
Produces platform-native videos for Meta, TikTok, YouTube, and Amazon.
Handles scripting, editing, UGC integration, motion graphics, and advanced effects.
Specialized in product-focused, conversion-optimized video formats.
Creates photorealistic composites using existing product images.
Ideal for quick turnarounds on seasonal launches, flavor drops, or product bundles.
Cost-effective alternative to traditional photography for new campaigns.
Delivers expert-level touchups for models, packaging, and textures.
Maintains a high level of detail even at scale.
Supports rapid rollouts for performance-focused ad visuals.
Offers hyper-realistic 3D models reusable across ads, websites, and AR.
Supports animations, color variants, 360-degree views, and SKU customization.
Future-proofs assets for omnichannel campaigns.
U.S.-based team sources diverse creators to deliver authentic raw footage.
Offshore team polishes UGC into ad-ready formats without losing relatability.
Ideal for boosting trust and relatability on social media.
Designs creatives that resonate with audiences in the U.S., U.K., Canada, and Australia.
Adapts tone, design, and messaging for local market preferences.
Balances global efficiency with regional relevance.
Clients report savings of up to 65% on production costs.
Lean, agile systems support faster project turnaround.
Prioritizes high performance without cutting creative corners.
Tech Bay Leaf is more than a design agency—it’s a performance marketing engine built for scale. From ideation to production, every creative output is crafted with intent, speed, and data-backed precision. Whether you're launching an eCommerce campaign, scaling video ads, or testing new product imagery, Tech Bay Leaf delivers the assets that matter—on time, on budget, and optimized for impact.
For brands and agencies navigating fast-moving markets, Tech Bay Leaf offers the perfect blend of offshore speed and onshore relevance, turning creative from a bottleneck into a strategic advantage.
data management 22 May 2025
Data teams today face a growing crisis: too many tools, too much manual work, and not enough time for innovation. As data pipelines stretch across fragmented systems, engineering teams are left juggling orchestration scripts, transformation logic, and monitoring dashboards just to keep systems running. Enter Agentic Data Engineering, a revolutionary new platform from Ascend.io, designed to bring speed, intelligence, and cohesion to modern data infrastructure.
With AI embedded at its core, Ascend.io’s latest platform unifies ingestion, transformation, orchestration, and observability—automating the time-consuming tasks that typically bog down data teams. It’s not just an incremental improvement; it’s a paradigm shift in how data engineering is done.
Most organizations use a patchwork of specialized tools: one for ingestion, another for transformation, and yet another for orchestration.
These disconnected systems introduce operational drag, increased failure points, and context-switching for engineers.
The result: slower project timelines, higher costs, and reduced data reliability.
Debugging errors, documenting changes, and handling pipeline failures take up most of a data engineer’s day.
Without automation and intelligent observability, scaling becomes expensive and inefficient.
Teams spend more time firefighting than building data products that deliver business value.
Agentic Data Engineering is a fully integrated, AI-native data platform that empowers engineers to work faster and smarter by automating the end-to-end data lifecycle.
AI agents understand the data pipeline’s context—from code changes to execution failures.
These agents can suggest optimizations, fix errors, and document updates automatically.
Engineers get intelligent assistance that operates in real-time, reducing the need for manual intervention.
Captures continuous metadata from across ingestion, transformation, and orchestration stages.
Feeds AI agents with contextual insights to drive proactive problem solving and optimization.
Enables features like anomaly detection, performance monitoring, and code summarization.
No more duct-taping tools together—Ascend.io delivers a single platform for all pipeline stages.
This holistic design improves visibility, reduces blind spots, and enhances reliability.
Makes it easier to manage dependencies and understand end-to-end data flow.
Users report project delivery time cut by up to 7x.
AI agents reduce the time spent on debugging and documentation by automating routine tasks.
Engineers can focus on building value-driving features, not managing infrastructure.
Operational overhead drops significantly, with some teams reporting up to 83% in savings.
AI-led automation reduces the need for manual monitoring, triage, and troubleshooting.
Optimizes cloud usage and compute efficiency, keeping infrastructure costs in check.
The platform doesn't just detect issues—it responds with actionable recommendations.
When a pipeline breaks or an anomaly occurs, engineers get suggestions based on full context.
Builds confidence in every deployment, fostering a culture of speed without sacrificing quality.
Works across different team sizes and industries—retail, healthcare, media, financial services.
Adaptable to cloud-native or hybrid environments without needing complex integrations.
Already trusted by companies like Mattel, News Corp, and UnitedHealth Group.
Unlike platforms that bolt on AI features, Ascend.io is AI-native by design.
This approach ensures consistency, accuracy, and better synergy across the platform.
As AI evolves, the system evolves with it—getting smarter with every dataset processed.
Engineers don’t need to learn a new language or abandon existing workflows.
The platform integrates seamlessly into modern DevOps and data workflows.
Meets teams where they are today, while future-proofing for the scale of tomorrow’s data.
Agentic Data Engineering from Ascend.io redefines how data pipelines are built, managed, and scaled. By embedding intelligence into every layer of the platform, it gives engineers back their time, cuts operational overhead, and drives faster, more reliable data delivery.
In a world where data complexity is rising and expectations are growing, tools like Ascend.io are not just helpful—they're essential. For data teams seeking to move beyond fragmented systems and embrace a unified, intelligent, and scalable future, Agentic Data Engineering is the leap forward they've been waiting for.
artificial intelligence 22 May 2025
The global shopping centers market is undergoing a significant transformation fueled by changing consumer behavior, rising disposable incomes, and accelerating technological advancements. From traditional brick-and-mortar malls to AI-powered, digitally integrated lifestyle hubs, shopping centers are evolving rapidly to meet the needs of modern consumers.
In 2024, the market was valued at $5849.97 billion and is expected to grow to $6276.84 billion in 2025, reflecting a CAGR of 7.3%. By 2029, projections place the market at $8216.44 billion, tracking a steady CAGR of 7.0%. These numbers underscore the resilience and adaptability of the shopping center ecosystem in an increasingly competitive retail landscape.
The growth of urban and suburban populations has led to increased demand for retail, entertainment, and leisure spaces.
Improved road infrastructure and rising automobile ownership make shopping centers more accessible.
Shopping malls now serve as community hubs, offering much more than just retail.
A burgeoning middle class in emerging markets like India, China, and Southeast Asia is driving increased retail spending.
Enhanced living standards are translating into higher consumer expectations, prompting malls to upgrade facilities and experiences.
Consumers are allocating more funds to fashion and lifestyle products.
Social media, influencer marketing, and celebrity endorsements are influencing apparel purchasing decisions.
Fast fashion retailers and high-end boutiques are expanding presence in malls to meet growing demand.
Today’s shopping centers are built around “experience economy” principles.
Cinemas, food courts, fitness centers, indoor amusement parks, and cultural activities have become staples in modern malls.
This multifunctional model encourages longer customer dwell time and higher spending per visit.
The rise of digital tools like in-mall navigation apps, smart parking, and real-time promotions has transformed shopper experience.
Data-driven personalization is helping retailers better understand consumer preferences and optimize store layouts.
Advanced AI and computer vision are enabling checkout-free shopping experiences.
AI is being used for predictive analytics, customer behavior analysis, and real-time stock optimization.
Smart kiosks and automated fitting rooms are being tested for faster, more seamless service.
Omnichannel integration allows for a blend of in-store and online experiences.
Retailers are adopting digital twins of stores for virtual walkthroughs and remote shopping.
Mall operators are launching e-commerce platforms or partnering with digital-first brands to reach broader audiences.
Shopping centers are increasingly becoming part of mixed-use real estate projects that include residential, office, and hospitality components.
This vertical integration of living, working, and leisure addresses modern urban lifestyle needs.
It also ensures foot traffic throughout the week, not just on weekends.
Post-pandemic awareness has led to a greater emphasis on air quality monitoring, touchless tech, and cleanliness.
Wellness-focused offerings such as organic food retailers, meditation zones, and fitness studios are gaining traction.
Shopping centers are redesigning common areas to ensure social distancing and safety compliance.
Malls are now offering curated, theme-based experiences: luxury zones, sustainable marketplaces, or family-focused sections.
Pop-up stores and immersive brand experiences are being used to generate excitement and test new product lines.
Sustainable construction and green certifications are becoming market differentiators.
The global shopping center market features a mix of retail giants, real estate investment trusts (REITs), and property developers, all competing for footfall and revenue.
Walmart Inc.
Amazon Inc.
The Home Depot Inc.
Kroger Company
Tesco plc
Brookfield Property Partners L.P.
Simon Property Group Inc.
Unibail-Rodamco-Westfield SE
Kimco Realty Corporation
Taubman Centers Inc.
Klépierre S.A.
Macerich
Ivanhoé Cambridge Inc.
Tripadvisor Inc.
CBL & Associates Properties Inc.
These players are investing in smart infrastructure, sustainable building designs, and tenant diversification to enhance competitiveness.
Enables seamless, frictionless checkouts via visual identification of items and automatic billing.
Enhances loss prevention and inventory management.
Sensors track foot traffic, customer movement patterns, and peak hours.
HVAC systems, lighting, and security can be optimized through real-time data analytics.
AR mirrors and fitting rooms offer try-before-you-buy experiences.
VR-powered virtual stores allow brands to simulate a full shopping center environment online.
In-app promotions, loyalty programs, and mobile payment solutions streamline the consumer journey.
Geofencing and beacon tech enable hyper-personalized marketing as customers move through a mall.
The global shopping centers market is not only growing—it’s transforming. With a projected valuation of $8216.44 billion by 2029, the sector is being reshaped by technological advancements, changing consumer preferences, and a renewed focus on creating immersive retail experiences.
As digital and physical retail continue to converge, shopping centers must evolve into connected ecosystems that cater to entertainment, lifestyle, and convenience. Those who invest in innovation, sustainability, and consumer-centric design will be best positioned to lead in this next era of global retail.
marketing 22 May 2025
The gaming industry is undergoing a fundamental shift, not through groundbreaking new titles, but through the rising dominance of so-called “forever games” titles that never truly end. Fortnite, GTA Online, and League of Legends exemplify this model, where content is continuously refreshed and communities are consistently engaged. In this landscape, Eneba, a leading digital marketplace, is emerging as a key enabler for gamers seeking affordable access to these enduring ecosystems.
As players increasingly invest in in-game currency, digital gift cards, and subscriptions, Eneba is witnessing a notable surge in demand. This trend marks a broader cultural shift in how gamers play, pay, and participate in a live-service-driven future.
Games like Fortnite, GTA Online, and League of Legends no longer follow the traditional launch-to-expiration cycle.
These titles receive continuous updates, seasonal content drops, and collaborative events that keep players engaged for years.
According to Newzoo’s PC & Console Gaming Report 2025, overall playtime is increasing even as the number of new titles played declines.
Fortnite alone accounts for 77% of all battle royale playtime, illustrating its hold over a highly competitive genre.
Players are drawn back by nostalgia-driven seasons, celebrity crossovers, and regular content drops, forming habits that keep engagement levels consistently high.
While player growth has plateaued, total gaming hours increased by 6% in 2024.
Only 12% of those hours were spent on new games — the rest went to established, ever-evolving favorites.
Newzoo forecasts that PC and console software revenue will reach $85.2 billion in 2025, with in-game purchases making up the lion’s share.
Microtransactions for skins, cosmetics, season passes, and limited-time items are no longer optional — they are central to the player experience.
Epic Games reveals that 78% of Fortnite’s active player base purchases V-Bucks.
The average spend per player is a hefty $85 annually, reflecting the normalization of regular top-ups.
Regular purchases are now considered part of a gamer’s lifestyle investment — much like subscriptions to music or streaming platforms.
Eneba supports this ecosystem with secure, affordable top-up options, becoming a go-to platform for Fortnite players.
Eneba reports steadily growing sales of digital products like Fortnite Gift Cards, in-game currencies, and gaming subscriptions.
Price-conscious players are driving this demand, treating top-ups like essential budget items.
Internal surveys show that price is the top factor for nearly half of Eneba’s buyers.
40% of customers admit to purchasing only when there’s a deep discount available, highlighting the importance of value.
Every major in-game event or exclusive skin drop leads to surges in traffic and sales on Eneba.
Gamers flock to the platform to capitalize on discounted top-ups before content windows close.
Eneba provides a safe and streamlined purchasing experience, earning trust among competitive gamers and casual fans alike.
The platform supports a wide array of payment methods and delivers products instantly.
Regular deals on V-Bucks, PlayStation and Xbox gift cards, and season pass bundles ensure gamers can keep up without overspending.
Eneba’s dynamic pricing and regional offers allow users to find the best value for their location.
Beyond Fortnite, Eneba caters to users of GTA Online, League of Legends, and other top live-service titles.
Subscriptions for Xbox Game Pass, PlayStation Plus, and EA Play are also top sellers on the platform.
The gaming industry’s evolution toward “forever games” has changed the nature of engagement and spending. Titles like Fortnite don’t just capture attention — they retain it indefinitely, fueled by ever-changing content and community immersion.
As this model becomes the norm, players are turning to platforms like Eneba to sustain their engagement affordably. With reliable service, unbeatable prices, and a clear understanding of gamer psychology, Eneba isn’t just following the trend — it’s powering it.
For today’s smart gamer, who values both the experience and the cost of that experience, Eneba is the digital marketplace of choice.
digital commerce 22 May 2025
In a transformative move for the e-commerce logistics industry, Stord, a leader in commerce enablement and fulfillment technology, has acquired Ware2Go, a subsidiary of UPS. This strategic acquisition not only expands Stord’s network with 21 new fulfillment centers and 2.5 million square feet of space, but also deepens its partnership with UPS cementing its status as a powerhouse in North American fulfillment.
As brands increasingly demand fast, affordable, and scalable fulfillment, this acquisition enables Stord to deliver on these expectations with greater efficiency. With both companies’ strengths now aligned, the combined platform offers a truly end-to-end logistics and consumer experience solution—from checkout to post-delivery.
Stord gains 21 new fulfillment centers, expanding its North American reach and solidifying its place among the largest fulfillment networks.
Combined with its existing 11-node footprint, this gives Stord unmatched scalability for both B2B and D2C brands.
The new infrastructure supports increased order volume, improved regional coverage, and more efficient distributed inventory models.
The acquisition comes with a formal partnership with UPS, a move that adds long-term strategic depth to Stord’s operations.
UPS brings decades of logistics expertise and global infrastructure, while Stord adds advanced commerce technology and nimble execution.
According to Sean Henry, CEO of Stord, this relationship enhances the combined company’s ability to offer “one of the largest fulfillment networks in North America.”
Stord plans to deploy its full stack of WMS (Warehouse Management System), OMS (Order Management System), and CX (Customer Experience) technologies across the new fulfillment centers.
This integration will give brands the tools to manage everything from inventory and orders to returns and shipping—from a single platform.
Enhanced automation, real-time analytics, and operational transparency are key benefits for merchants of all sizes.
Ware2Go specializes in asset-light, flexible fulfillment across a wide range of industries, including beverages, skincare, electronics, and more.
Their offerings include:
Direct-to-Consumer (D2C) shipping
Seller Fulfilled Prime (SFP)
Retail-compliant B2B shipments
Known for high-quality warehouse services, Ware2Go delivers consistent order accuracy, inventory distribution, and parcel excellence.
The addition of these capabilities will enhance service levels across Stord’s platform and attract brands looking for enterprise-grade logistics without the overhead.
This acquisition boosts Stord’s ability to serve Small and Medium-Sized Businesses (SMBs) shipping hundreds of orders per month.
With Ware2Go's operational agility and Stord’s tech platform, even growing brands can scale without friction.
E-commerce brands are navigating shifting global trade policies and increasing pressure from consumers for rapid, accurate delivery.
This acquisition strengthens Stord’s position to offer reliable, cost-effective logistics in this unpredictable environment.
Stord is reaffirming its identity as “The Consumer Experience Company”, emphasizing seamless fulfillment from checkout to delivery.
By combining logistics scale with commerce software, Stord empowers brands to optimize every touchpoint in the customer journey.
This acquisition follows successful integrations of Fulfillment Works, ProPack, and Pitney Bowes E-Commerce.
These previous acquisitions have steadily expanded Stord’s operational scope and added substantial order volume to its network.
In 2024, Stord powered nearly 1% of all U.S. Black Friday and Cyber Monday online sales and reported sustained profitability.
UPS Digital President Archita Prasad stated that the deal will bring “market-leading scale” to Ware2Go customers through Stord’s solutions.
The endorsement from UPS signals strong alignment and industry confidence in Stord’s long-term vision.
Stord already serves an impressive roster of brands including True Classic, AG1, quip, Sundays for Dogs, and Seed Health.
These brands benefit from Stord’s commerce-first approach, which now gains even more operational muscle with Ware2Go.
The acquisition will also bolster Stord’s accelerator program, helping up-and-coming e-commerce companies scale rapidly with enterprise-level tools.
Stord’s acquisition of Ware2Go marks a pivotal moment in the future of e-commerce logistics. With enhanced fulfillment capacity, an expanded technology platform, and a deeper alliance with UPS, Stord is redefining what brands can expect from their logistics partners.
This move is more than just a scaling-up—it’s a strategic evolution that brings intelligent, end-to-end logistics to brands of every size. As the industry shifts toward a consumer-centric, tech-powered model, Stord is positioning itself not only to meet expectations but to exceed them.
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