digital asset management 28 Jan 2025
In this exclusive podcast, we dive deep into Canto's acquisition and its impact on Digital Asset Management (DAM), product data management, and enterprise solutions. Our guest, a seasoned CMO, shares insights on transitioning into marketing, leveraging AI in marketing, and the challenges and advantages of being on the product side of things.
artificial intelligence 14 Jan 2025
In this video podcast, we dive into the world of AI in marketing. Our guest shares valuable insights on how AI tools like propensity scoring can help marketers predict customer behavior, create targeted engagement strategies, and navigate the challenges of AI integration. We also explore future trends, user experience in AI-driven marketing, and lead scoring models.
advertising 3 Jan 2025
Dive into an engaging discussion with GumGum's expert as we explore attention metrics, AI-powered contextual solutions, and the future of digital marketing. Learn how real-time strategies, ad serving, and AI-driven insights are reshaping the digital advertising landscape.
digital transformation 10 Dec 2024
Discover the latest AI-enabled platform announcements from Later, insights from career milestones at ZoomInfo and Daimler, and the future of influencer marketing. Join us as we explore digital transformation, social media strategy, and aligning sales and marketing for growth. Perfect for marketers and tech enthusiasts looking to stay ahead!
marketing 4 Oct 2024
In this podcast, we explore the latest trends in marketing & technology. Join us as we sit down with Abby Hehemann, Director of Product Marketing at GetResponse, to discuss her unique career journey, strategic product positioning, and the importance of a customer-first approach. Dive deep into valuable insights for both marketers and tech enthusiasts!
sales 4 Oct 2024
The CRO of Typeform, Kristen Habacht, shares her journey from office manager to sales manager on this episode of MarTech Edge. She discusses customer-centricity, data-driven sales, and the rise of product-led growth (PLG). Kristen also stresses the importance of working across functional lines, adapting to change, and utilizing data to propel growth.
➡Get actionable insights about building teams, adopting innovation, and staying competitive in today's business climate.
marketing 31 Jul 2024
Mark Boothe, CMO, Domo has answered this question along with other topics such as relationship between field marketing and community building, approach to driving organizational growth, and future of Martech.
events 31 May 2024
In our latest interview with Brad Gillespie, GM of Consulting at Cvent, he unveils innovation in the event world, the impact of ROI, building compelling narratives, and future predictions for events.
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Interview Of : Yuriy Yarovoy
Interview Of : Giuseppe La Rocca
Interview Of : Jason Brandt
Interview Of : Prashant Puri
Interview Of : Sara Vincent
Interview Of : Cristy Garcia
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