Tuesdays with Trailblazers | Marketing & Technology | MarTech Edge

Video Podcast

 Tuesdays with Trailblazers ft. Riikka Söderlund, CMO, Katana

Tuesdays with Trailblazers ft. Riikka Söderlund, CMO, Katana

cloud technology 20 Feb 2024

Katana’s portfolio boasts of 1,400 companies ranges from multi-million dollar manufacturing businesses to hobby makers, supporting over $1 billion in combined sales revenue in 2022. The platform covers the live inventory, production, accounting and reporting features which gives businesses the knowledge for decision-making.   

Riikka Söderlund , Chief Marketing Officer , Katana Technologies, talks about the expertise to holistically design scalable strategies that moves the needle for Katana and its customers, and how the platform helps small and medium-sized businesses uplevel their operations, contributing to the $2 billion in annual sales order volume. 

 

 

 Tuesdays with Trailblazers ft. Travis Meeks, VP of Marketing, AnalyticsIQ

Tuesdays with Trailblazers ft. Travis Meeks, VP of Marketing, AnalyticsIQ

analytics 16 Jan 2024

AnalyticsIQ is the leading people-based marketing data creator and predictive analytics innovator. They fuel better outcomes by creating reliable and predictive people-based data by blending cognitive psychology with data science.

Travis Meeks, VP of Marketing, AnalyticsIQ, breaks down how data-driven insights and predictive analytics exponentiate modern B2B marketing, messaging, and targeting capabilities.

 Tuesdays with Trailblazers ft. Howard Beader, VP Product Marketing, Catchpoint

Tuesdays with Trailblazers ft. Howard Beader, VP Product Marketing, Catchpoint

technology 9 Jan 2024

Catchpoint is the Internet Resilience Company™. The top online retailers, Global2000, CDNs, cloud service providers, and xSPs in the world rely on Catchpoint to increase their resiliency by catching any issues in the Internet stack before they impact their business.

In this thought-provoking session, Howard Beader, VP Product Marketing, Catchpoint, shares how foolproofing your Internet stack is elementary to the seamless functioning of your business, diminishing the chances of tech failure, bad customer experience, and other adverse business impacts.

 Tuesdays with Trailblazers ft. Christopher Willis, CMO, Acrolinx

Tuesdays with Trailblazers ft. Christopher Willis, CMO, Acrolinx

content management 20 Nov 2023

Acrolinx is a SaaS enterprise editorial management system that acts as an “editor by your side.” Christopher Willis, CMO, Acrolinx, takes us through the significance & nuances of enhancing editorial efficiency, the ways their AI-powered platform helps accomplish it, and how he has been shaping the marketing function at the organization.

 Tuesdays with Trailblazers ft. Jason Hemingway, CMO, Phrase

Tuesdays with Trailblazers ft. Jason Hemingway, CMO, Phrase

technology 24 Oct 2023

The Phrase Localization Suite is built to automate, manage, and translate all your content into the languages your audiences speak, and the experiences they live. In this podcast, Jason Hemingway insightfully explains the need to reach your audience in their own native language to amplify the magnitude of your marketing & communications initiatives.

 Tuesdays with Trailblazers ft. Palmer Houchins, VP, Head of Marketing, G2

Tuesdays with Trailblazers ft. Palmer Houchins, VP, Head of Marketing, G2

marketing 19 Sep 2023

G2 is the most trusted software marketplace, helping people make better software decisions through authentic peer reviews and comparisons. In this video podcast, Palmer Houchins, the VP, Head of Marketing at G2, sheds light on what makes the company such a disruptive force in the tech and marketing world. He also shares his amazing professional journey for us all to take inspiration from.

   

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