Join us on this episode of Tuesdays with Trailblazers, hosted by Swastika Singha, as we sit down with Cristy Garcia, Chief Marketing Officer at impact.com. With over two decades of experience in global B2B marketing, Cristy shares her incredible journey to leadership, offering powerful insights on authenticity, resilience, and empowering others.
As Chief Marketing Officer, Cristy Ebert Garcia spearheads impact.com’s marketing, events, public relations and communications, demand generation, branding, website, design and social media. Named by Business Insider as one of “The Most Important Marketing-Tech Executives of 2021,” Cristy leads an award-winning team of marketers.
Prior to her current role, Cristy was Vice President of Global Marketing at Celtra and before that, Rakuten Advertising. She is part of the Forbes Communications Council, regularly contributing articles about the expanding power of partnerships to drive revenue and growth. She is also a member of Chief, a network designed to highlight and mentor women in executive leadership positions.
impact.com, the world’s leading partnership management platform, is transforming the way businesses create and manage all types of partnerships—including traditional rewards affiliates, influencers, commerce content publishers, B2B, and more. The company’s powerful, purpose-built platform makes it easy for businesses to create, manage, and scale an ecosystem of partnerships with the brands and communities that customers trust to make purchases, get information, and entertain themselves at home, at work, or on the go. To learn more about how impact.com’s technology platform and partnerships marketplace is driving revenue growth for global enterprise brands such as Walmart, Uber, Shopify, Lenovo, L’Oreal, Fanatics, and Levi’s, visit www.impact.com.
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