Tuesdays with Trailblazers ft. Sara Vincent, Managing Director at Utiq |Tuesdays with Trailblazers | Marketing & Technology | MarTech Edge
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Tuesdays with Trailblazers ft. Sara Vincent, Managing Director at Utiq

MTEMTE

Published on 22nd Apr, 2025

In this episode of Tuesdays with Trailblazers, host Swastika Singha sits down with Sara Vincent, Managing Director at Utiq, for a compelling conversation on building powerful, long-lasting partnerships across the digital ecosystem. Sara shares her insights from years of experience at the crossroads of publishing, advertising, and technology. The discussion explores the foundation of trust-driven collaboration, evolving dynamics in digital advertising, and the crucial role of data ethics and user empowerment in today’s landscape.

Listeners will gain firsthand perspectives on:

  • How to approach clients as long-term partners, not just customers.

  • Strategies for aligning publisher and advertiser goals with tech innovations.

  • The impact of privacy-forward advertising models and responsible data use.

  • Why shared values and transparency are key to sustainable industry relationships.

 

Whether you're in adtech, publishing, or marketing strategy, this episode offers deep insights into edge-linking leadership and how collaboration can be a differentiator in the fast-evolving digital space.