News

Invisible Universe Launches Invisible Studio, an AI-Powered Engine for Short-Form Video Content Creation

Invisible Universe, a tech innovator with proprietary IP, today unveiled Invisible Studio, an AI-powered content creation engine designed to transform short-form video production. Already embraced by leading global entertainment, gaming, and toy companies, Invisible Studio offers enterprise partners a fast, cost-effective way to produce high-quality short-form videos. Features and Benefits of...

content marketing 22 May 2025

Canadian Marketing Association Elects New Board Members, Expands Membership Opportunities

At its 2025 annual general meeting, the Canadian Marketing Association (CMA) announced key leadership changes and strategic updates designed to strengthen its board and widen community engagement. Two new directors joined the board, a new vice-chair was appointed, and CMA members approved bylaw amendments to enable broader individual participation in the marketing community. Updates from CMA AGM...

marketing 22 May 2025

J/PR Expands Denver Team, Strengthening Travel & Lifestyle Presence in Colorado

J/PR, a global travel and lifestyle agency specializing in PR, content creation, social media, and brand collaborations, is expanding its Denver office to deepen its presence in the Colorado market. With 13 clients served locally and a growing team, the agency is positioned to better support travel, hospitality, and lifestyle brands in the region. Developments at J/PR Denver: Client Portfolio...

marketing 22 May 2025

Nescafé Partners with Zach King to Elevate Coffee Experience with Digital Magic

Nescafé has announced a global partnership with Zach King, the acclaimed digital magician and filmmaker, as the brand’s first-ever global influencer. This collaboration aligns with Nescafé’s strategy to engage a broader, younger audience by blending coffee culture with innovative digital storytelling. Zach King’s Influence and Reach: Over 185 million followers worldwide Guinness World Record...

digital marketing 22 May 2025

Digg Reinvents Itself with Christian Selig and Internet Pioneers Leading the Charge

Digg, the iconic news aggregation platform once hailed as the internet's homepage, is undergoing a major reinvention. With a renewed focus on community and user experience, Digg has brought Christian Selig, the developer behind the beloved Apollo Reddit app, on board as an advisor. Alongside internet pioneers Kevin Rose and Alexis Ohanian, Digg aims to restore the positive vibes of the early...

digital transformation 22 May 2025

Qualtrics Named Leader in Employee Experience Management by Forrester Wave

Qualtrics, the pioneer of the experience management (XM) category, has been named a Leader in The Forrester Wave™: Employee Experience Management Platforms, Q2 2025. The report evaluated 12 providers on criteria spanning strength of offering and strategy. Highlights from Forrester Evaluation: Achieved highest possible scores in 16 critical areas, including: Surveys and solicited feedback Data...

artificial intelligence 22 May 2025

DDB Chicago Leads Global Creative Strategy for Grupo Bimbo Masterbrand

DDB Chicago has been appointed to lead the global creative and strategy assignment for the Bimbo masterbrand, part of Grupo Bimbo the world’s largest baking company. This follows a competitive pitch and marks a significant step in unifying the brand’s global presence. Responsibilities and Strategy: Connect Grupo Bimbo’s corporate activation pillars to its flagship brand globally Amplify brand...

marketing 22 May 2025

Integral Ad Science CEO Lisa Utzschneider to Speak at Baird 2025 Investor Conference

Integral Ad Science (IAS), a top global media measurement and optimization platform, announces that CEO Lisa Utzschneider will participate in a key fireside chat at the upcoming Baird 2025 Global Consumer, Technology & Services Conference. This engagement highlights IAS’s ongoing commitment to investor relations and industry leadership. Details of the Conference Appearance: Event: Baird 2025...

marketing 22 May 2025