News

Oktopost Research Reveals Employee Advocacy as Key Driver in B2B Social Media Success

Oktopost, a leader in B2B social media management, today released insights from a survey of over 770 full-time B2B marketing executives across the US and UK. The findings reveal how employee advocacy and corporate social strategies are reshaping B2B marketing by fostering authentic, employee-driven content and driving stronger audience connections. 1. Employee Advocacy Expands Brand Reach...

business 22 May 2025

ViewLift Launches AI-Powered Solutions to Transform Media Business Intelligence

ViewLift, a global leader in digital solutions for content owners, has launched two innovative AI-powered products designed to revolutionize business intelligence and customer support for media companies, sports organizations, and global content distributors. These practical AI applications demonstrate ViewLift’s commitment to delivering tangible benefits rather than hype. 1. ViewLift Data...

business intelligence 22 May 2025

Jasper Boosts Enterprise Growth with New CRO and VP of Partnerships

Jasper, the leading AI marketing platform, announced the strategic appointments of Alex Barrera as Chief Revenue Officer and Lisa Hopkins as Vice President of Partnerships. These key hires come as Jasper accelerates enterprise growth amid rising demand for AI-driven marketing solutions across various industries. 1. Strong Enterprise Momentum Jasper has surpassed 900 enterprise customers...

marketing 22 May 2025

TNL Mediagene Reports Strong FY2024 Growth and Expands AI-Driven Content Strategy

TNL Mediagene, a next-generation digital media and data group based in Tokyo, recently shared its FY2024 performance highlights and future strategic plans. The company is focused on expanding its content reach through innovative AI multilingual strategies and acquisitive growth via mergers and acquisitions (M&A). Additionally, the company is preparing to launch Business Insider Taiwan in 2025...

marketing 22 May 2025

321 Web Marketing Appoints Jon-Mikel Bailey as Director of Customer Success

321 Web Marketing, a results-driven digital marketing agency, proudly announces the appointment of Jon-Mikel Bailey as its new Director of Customer Success. With over 25 years of experience managing marketing teams and driving growth, Bailey brings deep expertise in guiding campaigns to measurable results and cultivating long-term client relationships. In his new leadership role, Bailey will...

customer experience management 22 May 2025

Optimizely and commercetools Partner to Revolutionize Enterprise B2C Digital Experiences

In a move set to reshape digital commerce for enterprise B2C retailers, Optimizely, a global leader in digital experience platforms (DXP), has announced a strategic technology partnership with commercetools, a pioneer in unified composable commerce. This collaboration merges Optimizely’s powerful content management, AI-driven personalization, and experimentation tools with commercetools’ flexible...

digital experience 22 May 2025

Vivaldi Group and Silverside AI Forge Strategic Alliance for AI-Driven Brand Growth

As artificial intelligence reshapes the marketing landscape, consultancies and creative labs are joining forces to redefine how brands approach innovation. In a bold move that exemplifies this shift, Silverside AI an AI innovation lab founded by Pereira O'Dell and Serviceplan Group has entered a strategic partnership with Vivaldi Group, a global leader in strategy and business reinvention...

artificial intelligence 22 May 2025

Quick Commerce Market Poised for $318.67B Growth by 2029

Quick commerce also known as Q-commerce is rapidly reshaping the e-commerce landscape. By prioritizing speed and convenience, this model offers consumers the ability to receive products within minutes or hours, especially in urban markets. What began as a niche offshoot of traditional online shopping has now become a multibillion-dollar global industry. In 2024, the quick commerce market was...

ecommerce and mobile ecommerce 22 May 2025