Fullpath, a leading customer data platform (CDP) and marketing automation solution in the automotive industry, has announced a new integration with DealerBuilt’s Oplogic Variable Operations Platform. This partnership promises to revolutionize customer data management for dealerships, enhancing data connectivity, consolidation, and enabling more precise targeting for marketing campaigns.

• Consolidated Customer Records:

  • Integrate CRM data into Fullpath’s CDP for a unified, holistic view of each customer.
  • Enable dealerships to access comprehensive customer insights across marketing and sales channels.

• Enhanced Targeting Precision:

  • Leverage enriched data and synchronized customer records for highly targeted marketing campaigns.
  • Improve the ability to engage both existing and potential customers effectively.

• Increased Operational Efficiency:

  • Automate data synchronization and eliminate manual data entry, ensuring accuracy and saving time.
  • Streamline operations to improve the overall customer experience.

Quotes:

• Idan Mishal, COO of Fullpath: "Our integration with Oplogic strengthens our commitment to delivering seamless, data-driven solutions for dealerships, empowering them to connect with their customers more effectively."

• Jason Keith, Vice President of Variable Operations at DealerBuilt: "This partnership allows dealerships to unify their customer data across platforms, enabling them to create more personalized experiences and drive customer loyalty."

The Fullpath-DealerBuilt integration is a game-changer for dealerships aiming to optimize their marketing strategies and operational workflows. By unifying customer data across platforms, this collaboration enhances customer engagement, drives growth, and ensures a personalized experience that fosters brand loyalty.

Sciene, a revolutionary new enterprise AI platform developed by the creators of Quartile, is now available to businesses looking to leverage the power of AI for streamlined operations and enhanced data analysis. The platform includes a suite of AI-powered tools designed to improve client communication, ensure data security, and support business growth.

• Secure AI Chat Interface:

  • A private, secure AI chat feature to facilitate internal communications and protect data.

• Interactive Virtual Assistants:

  • AI-driven virtual assistants for efficient internal knowledge management, automating tasks and providing quick access to information.

• AI Insights Generator:

  • Integrated with existing databases, this tool generates actionable insights to enhance business strategies.

• Sales Performance Analysis Tool:

  • An AI-powered tool designed to deliver real-time sales performance insights, enabling businesses to adjust strategies on the fly.

Quotes:

• Solano Campos, CTO at Sciene: "Our mission at Sciene is to provide businesses with accessible AI solutions that drive productivity and growth while ensuring top-notch data security."

• Brandon Fishman, CEO of Vitacup: "Sciene has transformed how we approach campaigns by providing actionable insights in real-time, improving efficiency and consistency."

Additional Benefits:

• Automated Reporting and Data Analysis:

  • Sciene automates routine reporting, reducing manual labor and enhancing data-driven decision-making.

• Seamless Integration:

  • The platform integrates smoothly with popular business tools like Salesforce and Microsoft Azure, making it easier to adopt and use.

• Custom Infrastructure and Support:

  • Sciene offers tailored infrastructure development and implementation, designed to meet each client's unique business needs.

Sciene's AI-powered platform is setting a new standard for businesses looking to adopt advanced AI tools without the need for in-house expertise. By automating key operations, enhancing communication, and providing real-time insights, Sciene empowers businesses to stay competitive and grow efficiently.

Calix, Inc. has unveiled exciting updates to its Electronic Content Builder (ECB), a key component of the award-winning Calix Market Activation program. These enhancements, including a redesigned user interface (UI), improved user experience (UX), and a powerful smart search feature, are designed to help broadband marketers quickly create and launch impactful marketing campaigns with no design expertise needed. The updated ECB offers an expanded asset library with over 6,000 customizable templates, making it easier than ever to promote broadband services and drive growth.

• Intuitive User Interface (UI) and User Experience (UX):

  • The redesigned interface makes navigating and creating campaigns easier and more efficient, even for marketers with no design experience.

• Smart Search Functionality:

  • Quickly find the best creative assets tailored to specific customer segments, streamlining campaign development.

• Expanded Asset Library:

  • Over 6,000 customizable templates for social media, email, print ads, and landing pages, available through a drag-and-drop interface.

• Enhanced Collaboration Tools:

  • Improved tools to help marketing teams collaborate more effectively, driving operational efficiency and faster execution.

Impact on Broadband Service Providers (BSPs):

• Accelerated Go-To-Market Time:

  • Calix’s Market Activation tools, including the ECB, have helped BSPs cut their go-to-market time by over 50%, enabling faster service launches and enhanced brand building.

• Increased Social Media Presence:

  • Customers using the ECB have boosted their social media presence by up to 70%, enabling greater engagement with their communities.

• Higher ARPU and CLV:

  • BSPs leveraging the ECB have seen an increase in average revenue per user (ARPU) by 15% and customer lifetime value (CLV) by 30%, demonstrating the effectiveness of personalized, data-driven marketing campaigns.

Customer Success Stories:

• GigaBeam’s Social Media Growth:

  • By utilizing ECB’s templates and Calix SmartHome™ services, GigaBeam grew their social media presence by 70%, boosting community engagement and subscriber growth in underserved rural areas.

• Highline’s ARPU Growth:

  • Highline used the ECB to craft personalized marketing campaigns, increasing ARPU by 15% in just six months by targeting segments like gamers and remote workers with tailored SmartHome services.

• OC Fiber’s CLV Boost:

  • OC Fiber increased CLV by 30% by using ECB to promote customized Wi-Fi packages and managed services, further strengthening their market position.

Quotes:

• Michele White, Marketing Director at GigaBeam: "The ease of creating authentic, relatable content that we can deliver at the right time has been transformative. The ECB has helped us increase our social media presence by 70% in just two years."

• Matt Collins, Chief Commercial Operations Officer at Calix: "Forward-thinking broadband providers are championing experience-driven approaches, and with tools like the ECB, we are empowering them to win their markets with world-class campaigns."

The updates to Calix’s Electronic Content Builder provide broadband service providers with powerful tools to create personalized, impactful marketing campaigns faster and more efficiently. By integrating these tools with Calix’s broader Market Activation program, BSPs can enhance their subscriber experiences, grow their customer base, and boost business results, all while maintaining a strong community focus.

Hyland, a global leader in enterprise imaging and content services, is set to demonstrate its latest innovations in imaging technology at the Radiological Society of North America (RSNA) 2024 annual meeting in Chicago. Hyland will showcase key advancements, including enhancements to its Cloud Imaging SaaS solution and the introduction of NilShare, a cost-effective imaging sharing tool. These innovations aim to elevate radiology's role in healthcare by enhancing data management and enabling more efficient collaboration among healthcare professionals.

• AI Insights with Cloud Imaging SaaS Solution:

  • Hyland’s enhanced Cloud Imaging SaaS solution integrates clinical imaging data with multiple specialties to deliver AI-driven insights for clinical workflows and research.
  • It simplifies the management of complex data, ensuring healthcare organizations have ubiquitous access to imaging data while maintaining high security and infrastructure management.

• NilShare:

  • NilShare provides a cost-effective, secure method for transferring imaging data without the need for a VPN, eliminating costly CD burning.
  • The solution is particularly beneficial for neurologists, enabling remote consultations and timely diagnoses of neurological conditions, especially in underserved areas.

Hyland's Vision for Healthcare Innovation:

• Jitesh Ghai, CEO of Hyland: “The Cloud Imaging solution, coupled with AI and cloud technology, represents a transformative leap in healthcare data management. We are committed to helping organizations unlock insights and efficiencies that lead to better patient outcomes and drive innovation.”

RSNA 2024 Engagement:

• Attendees can meet Hyland experts, including Lyle McMillin, Director of Product Management at Hyland Healthcare, at the Innovation Theater on December 2 at 10:30 a.m., where he will discuss revolutionizing imaging research with a Vendor Neutral Archive (VNA).
• Hyland will also be available at booth #1322 in McCormick Place South Hall throughout the event.

Hyland's presence at RSNA 2024 underscores its commitment to advancing healthcare through innovative imaging solutions. With a focus on cloud technology, AI insights, and enhanced collaboration tools like NilShare, Hyland continues to drive efficiencies and improve patient care across the healthcare ecosystem.

Bridgeline Digital, Inc., a leading provider of AI-driven marketing technology, has launched Conversational Search, the newest feature in its HawkSearch platform. Powered by Generative AI through Smart Response, this innovation transforms traditional search functionalities into more interactive, human-like conversations. It aims to enhance customer experiences by making searches more intuitive, personalized, and context-aware.

• Turn Searches into Quality Conversations:

  • Conversational Search enables businesses to engage users with intelligent responses, guiding them to relevant products and content while fostering deeper connections.

• Leverage Smart Response:

  • This feature helps maintain conversation threads, link users to relevant results, and provide personalized, context-aware interactions through configurable prompts.

• Harness Natural Language Processing (NLP):

  • With NLP, the feature understands user intent and phrasing, ensuring accurate and meaningful search results that align with customer needs.

• Enable Contextual Refinement:

  • Users can refine their queries or ask follow-up questions without needing to restate their initial context, improving the search journey's fluidity and ease.

• Deliver Personalization:

  • By leveraging user preferences and history, Conversational Search delivers tailored results that resonate with individual needs, creating a more personalized experience.

Rapid Deployment with HawkSearch’s UI Framework:

For customers using HawkSearch’s Rapid UI framework, the Conversational Search feature is integrated seamlessly, ensuring a smooth, quick deployment process for digital environments.

Quote from Bridgeline Digital:

John Murcott, EVP of Product and Strategy at Bridgeline Digital, shared, “HawkSearch’s Conversational Search feature redefines the customer experience by combining GenAI technology with an intuitive interface. This innovation not only helps users find what they’re looking for but does so in an engaging and seamless journey.”

Bridgeline Digital’s Conversational Search is set to revolutionize the search experience by offering businesses a powerful tool that enhances user engagement, improves search accuracy, and delivers personalized interactions. Through the integration of Generative AI and NLP, businesses can now provide smarter, more intuitive search capabilities for their customers.

Storykit, a leading video automation platform, has unveiled a new feature called Feeds. This tool allows customers to automatically receive videos created from their content, streamlining the video production process. Preem, Sweden's largest fuel company, is the first to adopt Feeds, utilizing it to receive videos every time they publish a press release. This innovation is poised to revolutionize how businesses engage their audience through video content.

• Automatic Video Creation:

  • Storykit Feeds automatically generates videos based on content, such as press releases, saving businesses time on content creation.

• Streamlined Video Production:

  • With Feeds, Preem has simplified its video production process, receiving ready-to-use video suggestions immediately after publishing content on their PR platform.

• Customizable Graphic Profiles:

  • Storykit allows businesses to tailor their videos by setting up specific graphic profiles, selecting image and video libraries, and choosing output formats that align with their brand identity.

• High-Quality, Editable Results:

  • Preem ensures that the videos align with their strict quality standards, with the flexibility to either use the videos as they are or make adjustments for additional personalization.

• Endless Possibilities:

  • While Preem uses Feeds for press releases, Storykit emphasizes the potential of this feature for any consistent content feed, offering endless opportunities for automation across different types of content.

Quote from Preem:

Mattias Holmqvist, Head of Media Relations at Preem, commented, “Video is crucial in all digital communication. Storykit is an essential part of our strategy, helping us package complex information and engage our audience effectively."

Storykit's Vision:

Peder Bonnier, CEO and founder of Storykit, highlighted, "With Storykit Feeds, you can truly put your video creation on autopilot. Whether it’s press releases or any other content feed, the possibilities are endless for automating your video production."

Storykit’s Feeds feature represents a significant leap in video automation, enabling businesses like Preem to efficiently create high-quality videos without the need for manual input. By automating video creation, organizations can engage their audience more effectively while saving time and resources.

Rapid URL Indexer, a leading link indexing service renowned for boosting SEO efforts, has introduced a series of enhanced indexing methods to comply with Google's latest indexing API update. This update includes new spam detection measures, which have led many indexing providers to cease operations. In contrast, Rapid URL Indexer remains committed to offering safe, effective, and immediate link indexing for SEO professionals, ensuring that clients’ links are crawled and indexed almost instantly.

• Improved Indexing Methods:

  • In response to Google's updated API and stricter spam detection, Rapid URL Indexer has refined its methods to ensure reliable and safe indexing, without using spammy links or risky techniques.

• 100% Safe Indexing:

  • The platform guarantees that only safe and effective indexing methods are used, protecting client websites from potential SEO penalties and ensuring long-term success.

• Instant Indexing by Googlebot:

  • Rapid URL Indexer ensures that links are crawled by Googlebot almost immediately after submission, speeding up the indexing process significantly.

• Credit Refund System:

  • If a link isn’t indexed within 14 days, clients receive a 100% refund in credits, ensuring that clients only pay for successful results.

• Detailed Indexing Reports:

  • Clients receive in-depth reports with accurate indexing data, including visual charts and downloadable CSV files for better analysis and tracking.

• No Google Search Console Required:

  • Clients don’t need access to Google Search Console to use Rapid URL Indexer; any link can be submitted and indexed with ease.

• High Indexing Success Rate:

  • With a higher-than-average indexing rate, Rapid URL Indexer ensures that links previously thought to be unindexable are successfully indexed by Google.

Quote from Rapid URL Indexer:

A spokesperson for Rapid URL Indexer shared, “Our new indexing methods provide a higher success rate, detailed reporting, and cost-effective pricing. We aim to be the go-to tool for professionals seeking to get their links indexed quickly and safely.”

Benefits of Using Rapid URL Indexer:

• Affordable Pricing: With costs significantly lower than many other link indexing services, clients can achieve faster results at a fraction of the cost.
• Pay-As-You-Go Model: Unlike subscription-based services, Rapid URL Indexer offers a flexible pay-as-you-go system, allowing clients to only pay for indexed links.

Rapid URL Indexer has reinforced its position as a top link indexer in the SEO space by adapting to the latest Google update and continuing to offer safe, cost-effective solutions for indexing links. With a high success rate and customer-centric features, it remains the preferred choice for SEO professionals looking to improve their search engine rankings.

Comviva, a global leader in digital transformation solutions, has announced the appointment of Raja Mansukhani as its Chief Strategy, Technology, and Transformation Officer. This strategic move is aligned with the company's ambitious "Comviva 2.0" vision, aimed at driving transformation and innovation in digital commerce, data monetization, and customer experience management.

1. Appointment of Raja Mansukhani

• Raja Mansukhani will spearhead strategic initiatives critical to Comviva’s transformation.
• His role focuses on advancing the company's technology roadmap and operational excellence to achieve Comviva 2.0.

2. Raja Mansukhani’s Leadership Background

• Over 20 years of leadership experience in IT, telecom, fintech, and digital platforms.
• Previously CEO of a digital platform company within the Axiata Group.
• Expertise in driving business transformations, market expansions, and launching innovative technologies in global markets.

3. CEO’s Statement

• Rajesh Chandiramani, CEO of Comviva, expressed confidence in Raja’s ability to align with the company’s vision.
• Highlighted Raja’s industry expertise and innovative mindset as critical assets in shaping Comviva’s strategic and technological growth.

4. Raja Mansukhani’s Vision for Comviva

• Raja expressed enthusiasm for joining a pioneering company committed to customer-centric innovation.
• Aims to lead transformative initiatives that foster innovation, unlock new opportunities, and accelerate growth.
• Stressed the importance of delivering differentiation and significant value to customers globally.

5. Strategic Goals of Comviva 2.0

• Focus on enhancing digital commerce, data monetization, and customer experience solutions.
• Strengthening partnerships with technology leaders and enterprises to drive innovation.
• Emphasis on operational excellence across MarTech, FinTech, DigiTech, and RevTech sectors.
• Commitment to unlocking new revenue streams and providing exceptional customer value in the rapidly evolving digital economy.

The appointment of Raja Mansukhani as Chief Strategy, Technology, and Transformation Officer marks a pivotal moment in Comviva’s journey toward realizing its Comviva 2.0 vision. With his proven leadership and deep industry expertise, Raja is set to drive growth, innovation, and value creation for Comviva’s customers worldwide. This move reinforces Comviva's commitment to being at the forefront of digital transformation, empowering businesses to thrive in the digital age.