Abstract Security, a leader in security data management, has announced the release of its free eBook, "Applied Security Data Strategy: A Leader’s Guide," launching on March 24. Authored by 10 industry experts, the eBook provides step-by-step guidance for organizations to assess, improve, and mature their security data programs.

"This collaborative effort brings together experts from financial services, healthcare, retail, telecommunications, manufacturing, and government to provide a practical framework for security data management," said Aqsa Taylor, Senior Director at Abstract Security.

Insights from the eBook

1. A Practical Framework for Security Data Maturity

The eBook offers a clear roadmap for organizations to:

• Evaluate and assess their current security data strategy
• Improve data discovery, collection, and storage for better insights
• Enhance governance and reporting to meet compliance requirements

These strategies help businesses of all sizes gain greater visibility into their security data and improve incident response and threat mitigation.

2. Addressing Security Data Challenges

Organizations across industries struggle with:

• Overwhelming security data volumes
• Lack of clear strategies for data analysis
• Managing data across diverse technology environments

"We recognized a common struggle across industries—how to effectively manage and analyze security data in today's complex threat landscape," said Justin Borland, Director of Threat Engineering at Abstract Security.

3. Actionable Strategies for Security Data Lifecycle Management

The eBook covers every stage of security data management, including:

• Data discovery, collection, and processing
• Storage and analysis techniques
• Governance and compliance best practices

By leveraging real-world expertise, the guide equips security leaders with tactical solutions for improving their security data strategies.

With cyber threats growing in complexity, organizations must take a strategic approach to security data management. Abstract Security’s "Applied Security Data Strategy: A Leader’s Guide" is a must-read resource for businesses looking to enhance their data maturity, streamline security operations, and strengthen threat defenses.

The free eBook will be available for download starting March 24.

Online Labels Group (OLG), a leader in the labeling industry, has appointed Aida Dragovic as its new Chief Executive Officer (CEO). Dragovic, previously Chief Financial Officer (CFO) since 2020, succeeds Dave Carmany, who will now serve as Chief Strategy Officer. This leadership transition aligns with OLG’s vision for continued innovation, expansion, and customer-focused excellence.

"Aida has been instrumental in OLG’s success over the past four years," said founders Dave and Joel Carmany. "Her leadership will drive the company forward as we continue to grow and provide industry-leading solutions."

OLG’s Commitment to Growth and Innovation

1. A Strong Foundation and Future Vision

OLG has built a trusted reputation by offering:

• High-quality labels and packaging solutions
• Fast turnaround times to meet business demands
• Customer-first service with a strong digital presence

Under Dragovic’s leadership, OLG will:

• Expand its product offerings to meet evolving business and consumer needs
• Strengthen partnerships to enhance customer value
• Drive innovation to maintain a competitive edge in the labeling industry

"I’m honored to lead OLG into its next phase of growth," said Dragovic. "With an incredible team and a strong foundation, we’re committed to expanding capabilities, delivering exceptional solutions, and ensuring continued success."

2. Leadership Transition and Strategic Focus

With Dave Carmany transitioning to Chief Strategy Officer, OLG reinforces its focus on:

• Long-term business strategy and market expansion
• Technology and digital transformation to enhance operations
• Strengthening OLG’s position as an industry leader

This transition ensures that OLG remains at the forefront of labeling solutions for businesses and consumers worldwide.

With a strong leadership team, a commitment to excellence, and a clear vision for growth, Online Labels Group is well-positioned for continued success. Under Aida Dragovic’s leadership, the company will continue to provide high-quality, innovative labeling solutions while expanding its impact in the industry.

Zoomd Technologies Ltd., a leading MarTech platform specializing in user acquisition and engagement, has announced the participation of Amit Bohensky, Co-Founder and Chairman of the Board, at the Planet MicroCap Conference from April 22-24, 2025, in Las Vegas, Nevada.

The event, hosted in collaboration with MicroCapClub, brings together top investors, analysts, and executives to discuss emerging growth companies, investment strategies, and market trends.

"AI and data-driven marketing are revolutionizing how businesses acquire and engage users, directly impacting their bottom line," said Bohensky. "I’m excited to join this esteemed group of thought leaders and investors at Planet MicroCap to discuss these transformative trends."

Zoomd’s Role in the Future of AI-Driven Marketing

1. AI and Data-Driven Marketing Transformation

At the conference, Bohensky will discuss how AI and automation are reshaping digital marketing, focusing on:

• Personalized user acquisition strategies that drive higher engagement
• AI-powered campaign optimization to maximize return on ad spend (ROAS)
• Data-driven insights that improve conversion rates and marketing efficiency

As businesses increasingly prioritize AI and predictive analytics, Zoomd remains at the forefront, offering cutting-edge marketing technology to help brands achieve scalable growth.

2. Engaging With Investors and Partners

Investors and industry leaders interested in learning more about Zoomd’s MarTech solutions can:

• Attend Bohensky’s discussion at Planet MicroCap
• Schedule one-on-one meetings with Zoomd’s leadership team
• Explore strategic partnerships focused on AI-powered marketing and user engagement

With its AI-driven approach to user acquisition and engagement, Zoomd continues to shape the future of MarTech. Bohensky’s participation at Planet MicroCap 2025 highlights Zoomd’s commitment to innovation, growth, and delivering measurable marketing success.

Secured Signing, a global leader in Digital Signatures and Remote Online Notarization (RON) solutions, has successfully migrated to Microsoft Azure multi-region data centers. This strategic move reinforces security, scalability, and compliance, positioning Secured Signing as a trusted, high-performance eSignature provider.

"This milestone highlights our unwavering commitment to delivering secure, reliable, and comprehensive global solutions," said Mike Eyal, CEO of Secured Signing. "Azure's robust infrastructure empowers us to achieve exceptional performance and scalability while meeting both regional and global compliance standards, enabling businesses across the world to thrive."

Benefits of Secured Signing’s Azure Migration

1. Enhanced Security & Compliance

• End-to-end encryption for secure document processing
• Advanced threat protection to prevent cyber risks
• Compliance with regional regulations, ensuring data integrity worldwide

2. Global Scalability & Performance

• Multi-region data centers enhance platform speed and responsiveness
• Seamless global expansion for businesses operating in diverse markets
• Improved disaster recovery ensures data availability during system failures

3. Faster Processing & Workflow Efficiency

• Optimized infrastructure reduces wait times and accelerates transactions
• Improved uptime and reliability, enhancing user experience
• Cloud-native innovation for a more agile and efficient platform

Secured Signing’s transition to Microsoft Azure multi-region data centers represents a visionary approach to security, innovation, and global compliance. By leveraging Azure’s advanced capabilities, Secured Signing empowers businesses with faster, safer, and more efficient digital signature solutions, solidifying its position as an industry leader.

As developers and businesses face increasing infrastructure complexities and evolving customer demands, finding efficient ways to deploy applications is more critical than ever. Tintri®, a DDN® subsidiary and a leader in AI-powered, workload-aware data management solutions, is hosting its latest Geek Out! Technology Demo Session:

Date: Wednesday, March 26
Time: 10 AM PT | 1 PM ET
Topic: "Container Boys: Hello Tintri"

This session will help developers and IT teams understand when containerized workloads can optimize workflows and accelerate time-to-market using Tintri VMstore™.

Why Kubernetes on Tintri VMstore?

Kubernetes is revolutionizing development cycles through automation, scalability, and dynamic resource provisioning. With a projected 17%+ market growth over the next five years, Kubernetes adoption can give businesses a competitive edge. Tintri’s session will cover:

• Why Kubernetes on VMstore makes sense for specific workloads
• Key infrastructure requirements for a Kubernetes environment
• How Tintri VMstore optimizes container operations
• Live demo of VMstore in action within a cloud-native setup

"Tintri VMstore in a Kubernetes environment delivers seamless workload operations, as both platforms provide unmatched performance, automation, and efficiency," said Brock Mowry, CTO, Tintri.

What to Expect from Geek Out! "Container Boys: Hello Tintri"

• A deep dive into Kubernetes workload management
• A lighthearted, 80s-style storytelling approach to technical learning
• Live demonstration of VMstore performance in Kubernetes environments
• Expert insights from Tintri CTO, Brock Mowry

For developers, DevOps teams, and IT professionals looking to simplify Kubernetes deployment with high-performance, low-latency persistent volumes, this session is a must-attend. Register now and experience firsthand how Tintri VMstore optimizes Kubernetes workflows.

As businesses accelerate digital transformation, integrating SAP ERP with enterprise systems remains a major challenge. Precisely, a global leader in data integrity, has announced significant enhancements to its Automate SAP Data API, aimed at simplifying SAP integrations, optimizing automation, and reducing operational complexity.

Recent research highlights integration difficulties: 61% of companies cite it as their primary obstacle in SAP automation, a sharp increase from 39% in 2023. With enterprise data volumes growing, organizations require solutions that improve productivity, control costs, and enhance automation—particularly for SAP S/4HANA.

Enhancements to Automate SAP Data API

The Automate SAP Data API now includes:

• Mass Upload Capabilities – Automates bulk data movement between SAP and external systems.
• Enhanced Reporting & Monitoring – Improves visibility into data usage, movement, and consumption for better governance.
• Seamless Integration – Simplifies SAP end-to-end process automation across enterprise applications.
• Improved Business Agility – Enables automation tools (such as RPA bots) to efficiently organize mass uploads across multiple SAP environments.
• Optimized Total Cost of Ownership (TCO) – No-code/low-code support for Automate Studio reduces development complexity and enables citizen developers.

"With these enhancements, we continue to empower customers in their SAP automation strategies," said Tim Fujita-Yuhas, Vice President, Product Management – SAP Process Automation at Precisely. "With over 20 years of SAP automation expertise, we understand the complexities of data-intensive workflows. Our latest updates help businesses simplify integration, reduce costs, and accelerate digital transformation."

Precisely’s Automate SAP Data API is transforming SAP automation, enabling organizations to seamlessly integrate, monitor, and scale enterprise data. With no-code/low-code automation, enhanced visibility, and cost optimization, businesses can now streamline SAP workflows with greater efficiency and control.

Renowned PR strategist Pristina Alford, recognized by PR Week, Business Insider, and LA Business Journal, has launched Alford & Co. Public Relations, a minority-owned agency headquartered in Los Angeles. With a mission to amplify culture-driven brands, Alford & Co. blends storytelling, strategy, and media relations to elevate emerging and established voices across industries.

With 15+ years of experience leading high-impact campaigns for global brands and industry disruptors, Alford brings a fresh approach to PR—one rooted in innovation, authenticity, and cultural resonance.

A New Era in PR & Brand Elevation

Alford & Co. is already making an impact, executing campaigns for a diverse roster of clients in:

• Consumer & Lifestyle – UPROXX Studios, Turning Point Brands (Zig-Zag Rolling Papers)
• Business & Hospitality – Krystal Restaurants, FIXINS (Kevin Johnson’s restaurant venture)
• Social Impact & Talent – NBA stars Jaylen Brown & Jason Kidd’s The XChange initiative
• Arts & Entertainment – Glenn Kaino, Creature World, Grace Charis, Sagan Lockhart

"We’re rewriting the narrative of what a PR agency looks like," said Pristina Alford, Founder of Alford & Co. "As an Asian and Black Millennial female entrepreneur, I am committed to fostering innovation, authenticity, and empowerment. Culture drives the most influential brands today, and strategic, impactful storytelling is essential—Alford & Co. is leading the charge."

Comprehensive PR & Brand Strategy Services

Alford & Co. offers a full suite of services to help brands engage audiences and strengthen their presence:

• Public Relations Strategy – Custom campaigns tailored for brand elevation
• Brand Storytelling – Narrative development for deeper audience engagement
• Partnerships & Influencer Engagement – Strategic alliances with cultural tastemakers
• Special Events & Thought Leadership – Curating impactful experiences and industry influence
• Media Relations & Cultural Counsel – Navigating PR in an evolving media landscape

As the PR industry shifts toward authenticity, inclusivity, and culture-driven storytelling, Alford & Co. stands as a trailblazer in the space. With a visionary team and a bold approach, the agency is set to inspire the next generation of PR professionals and elevate brands to new heights.

With over 3.5 million startups, the U.S. leads the world in entrepreneurship, yet 20% of new businesses fail within their first year. As funding grows more competitive, credibility—not just innovation—is the key to survival. According to Gartner, enterprise buyers now prioritize trustworthiness and industry expertise over cutting-edge tech alone.

Karla Jo Helms (KJ), Chief Evangelist and Anti-PR® Strategist at JOTO PR Disruptors™, argues that the most successful startups don’t just innovate—they control their narrative and build undeniable influence. At Localogy 25 (L25) on March 23rd at Ohio State University, Helms will present:

“Anti-PR: The New Playbook for Controlling Your Narrative and Winning Market Domination.”

Her session will provide founders, investors, and startup leaders with actionable insights into navigating today’s competitive landscape.

Challenges Holding Tech Startups Back in 2025

1. The Tech Talent War

• Startups struggle to attract top talent due to Big Tech’s competitive salaries and benefits.
• Deloitte’s 2025 tech outlook highlights the "build-or-buy" dilemma, where larger companies acquire startups for talent, leaving smaller ventures without the resources to compete.

2. Partnership Pitfalls

• Strategic partnerships can accelerate growth, but enterprises are becoming more selective in 2025.
• Short-lived trends and weak agreements can lead to startups losing their ideas to larger competitors who absorb, rebrand, or sideline innovations.

3. Risk Management Blind Spots

• Many startups prioritize speed over security, leading to compliance and regulatory gaps.
• In 2025, enterprise buyers demand proof of resilience, meaning startups without a solid risk mitigation strategy risk losing deals.

The Anti-PR Advantage: Taking Control in 2025

JOTO PR’s Anti-PR approach offers startups an alternative to traditional PR, focusing on credibility, transparency, and strategic influence.

"The reality is this—whether you choose to play the PR game or not, you're already in it. The only question is: are you in control, or is someone else pulling the strings?" — Karla Jo Helms

At Localogy 25, Helms will share five core strategies to help startups take charge of their public image and market position:

1. How traditional PR lost its way—and how to turn it to your advantage.
2. Why media isn't about truth—it's about control (and how to take it back).
3. The Anti-PR method—making your company impossible to ignore.
4. How disruptors build influence without waiting for permission.
5. Real-world success stories of startups turning PR battles into market dominance.

Why Anti-PR Matters for Startups

Beyond messaging, Anti-PR helps startups:
Navigate risk and protect their long-term interests
Secure high-value partnerships aligned with their mission
Tailor crisis communication to different audiences
Differentiate themselves in a saturated market

"Success in 2025 requires more than just brand awareness—it demands differentiation, resilience, and a proactive approach to reputation management." — Helms

Startups that master credibility, trust, and influence will be the ones that thrive in 2025 and beyond.