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Copper6 Acquires SelectMedia’s Web Publishing Business, Expanding Monetization

Copper6 Acquires SelectMedia’s Web Publishing Business, Expanding Monetization

technology 25 Feb 2025

SelectMedia has announced the sale of its Video & Display web publishing business to Copper6, marking a strategic shift that allows both companies to sharpen their focus:
Copper6 will enhance monetization for web publishers with programmatic tech & data-driven advertising.
SelectMedia will now specialize in direct mobile app monetization, leveraging its strong Asian brand network to connect advertisers with global audiences.

Sagi Gordon, CEO of SelectMedia, stated:
"With Copper6 acquiring our web publishing business, we are ensuring our partners receive the best possible monetization solutions while allowing SelectMedia to focus on its next growth phase in mobile apps."

Dor Hershkovich, co-CEO of Copper6, added:
"Bringing SelectMedia’s premium publishers under the Copper6 umbrella will empower them with increased revenue opportunities and a seamless advertising experience."

What This Means for Publishers & Advertisers

Web publishers will benefit from:
Copper6’s programmatic expertise & demand partnerships
Enhanced ad placements & greater revenue potential
Optimized user experience through data-driven solutions

Mobile app developers can now:
Tap into SelectMedia’s exclusive access to premium Asian demand
Expand their global reach & maximize engagement
Leverage innovative monetization strategies tailored for mobile

The integration process is already underway, with new product offerings & expanded demand streams planned for 2025.

Wishpond Launches SalesCloser AI White-Label Reseller Program

Wishpond Launches SalesCloser AI White-Label Reseller Program

artificial intelligence 25 Feb 2025

Wishpond Technologies has announced the launch of its SalesCloser AI White-Label Reseller Program, allowing agencies and businesses to brand and resell its AI-powered sales automation platform as their own.

Benefits of the White-Label Reseller Program:
Enhance Brand Identity – Fully customizable with logos, colors, and messaging
Expand Sales Services – Marketing agencies, consultants & sales teams can offer AI-driven sales automation
Increase Customer Retention – Seamlessly integrates into existing sales workflows
Unlock Recurring Revenue – Subscription-based reseller partnerships drive long-term growth

Ali Tajskandar, CEO of Wishpond, stated:
"We've seen strong demand for a white-label reseller program. By allowing agencies and sales teams to resell SalesCloser under their brand, we expect to scale distribution without high acquisition costs while enhancing our leadership in AI-powered sales automation."

Who Can Benefit?
Marketing Agencies – Offer AI-powered sales solutions to clients
Business Consultants – Integrate AI-driven sales automation into advisory services
Sales Teams – Scale operations efficiently with automated AI sales demos

Now Live! Businesses can start reselling SalesCloser AI today.

Rembrand Launches AI Studio Contest – Win Up to $10K!

Rembrand Launches AI Studio Contest – Win Up to $10K!

artificial intelligence 25 Feb 2025

Rembrand, the leader in AI-powered In-Scene Media and Virtual Product Placement, has announced its AI Studio Contest—an exciting opportunity for creators to showcase AI-driven video augmentation and win cash prizes.

How It Works:
Use Rembrand’s free AI Studio Lite to insert virtual product placements into your videos
Choose from stock objects or create your own with AI
Share your video on social media with #RembrandAI to enter
Compete for $5,000 - $10,000 prizes in categories like:

  • Most Creative 
  • Most Realistic 
  • Best In Show 

Why Join?
Explore AI-driven storytelling and push creative boundaries
Gain exposure & become eligible for brand collaborations
Showcase your skills in the future of digital marketing & media monetization

Cory Treffiletti, CMO of Rembrand, says:
"This contest isn’t just about competition—it’s about shaping the next evolution of digital augmentation where creators and brands connect in new ways."

Pipeline360 & TEN Partner to Launch Demand-as-a-Service at #B2BMX

Pipeline360 & TEN Partner to Launch Demand-as-a-Service at #B2BMX

marketing 25 Feb 2025

Pipeline360 has announced a strategic partnership with The Expert Network (TEN) at #B2BMX West, enhancing its Branded Demand services with a fully managed Demand-as-a-Service (DaaS) solution.

What This Means for B2B Marketers:
Turnkey demand generation – From strategy to execution & performance measurement
Seamless content integration – TEN brings global expertise in content & creative services
No platform fatigue – Marketers get results without managing another martech tool
Scalability & efficiency – Offload execution, free up internal teams for strategy

Tony Uphoff, CEO of Pipeline360, on the partnership:
"B2B marketers don’t need another platform—they need results. With TEN, we're redefining demand generation through a next-gen Demand-as-a-Service model."

Stuart Giddings, CEO of TEN, adds:
"We're excited to set a new standard in B2B marketing by linking brand to demand and content to media through an expert, flexible, and accountable approach."

This collaboration empowers B2B marketers to scale demand efforts—without increasing headcount or juggling multiple vendors.

ProMoves Moving & Storage Partners with Mover Search Marketing

ProMoves Moving & Storage Partners with Mover Search Marketing

marketing 25 Feb 2025

ProMoves Moving & Storage has selected Mover Search Marketing as its official website development partner, reinforcing its premium, white-glove moving and storage services with a cutting-edge digital presence.

What This Partnership Brings:
Sophisticated Website Design – A visually stunning, user-friendly platform
Optimized User Experience – Seamless navigation & streamlined booking
SEO & Digital Marketing Integration – Enhanced visibility for high-end clients
Mobile & Performance Optimization – Fast, responsive browsing on all devices

Dana Cacchione, GM of ProMoves:
"A high-performing website is key to delivering the seamless experience our clients expect. Mover Search Marketing’s industry expertise makes them the perfect partner."

Bryan Bloom, CEO of Mover Search Marketing:
"We’re excited to create a platform that reflects ProMoves’ quality and professionalism while driving meaningful customer engagement."

The new website launches soon—bringing an enhanced digital experience to ProMoves’ discerning clientele.

AccuPoint & SFS Partner to Launch TeamIQ for Advisor Team Intelligence

AccuPoint & SFS Partner to Launch TeamIQ for Advisor Team Intelligence

business 25 Feb 2025

AccuPoint Solutions partners with fintech leader SFS to introduce TeamIQ—one of the most comprehensive solutions for Advisor Team data.

What TeamIQ Brings to the Industry:
Enhanced Advisor Intelligence – Provides visibility into Advisor teams & associations
Tracking & Mobility Insights – Monitors Advisors moving between teams & firms
Optimized Targeting – Identifies key decision-makers within Advisor teams
Comprehensive Data – Includes wirehouse team details, roles, social media links & more

Gary Weber, CEO of AccuPoint Solutions:
"TeamIQ helps firms identify and build relationships with the right individuals within an Advisor team—improving product promotion strategies."

Aaron Wong, SFS MARS Product Manager:
"This partnership integrates SFS's advanced sales intelligence with AccuPoint’s deep industry data, offering asset managers a powerful tool to drive growth."

TeamIQ delivers unmatched insights into Advisor teams, empowering firms to make data-driven decisions and strengthen industry relationships.

Ayodeji Razaq Wins 2025 Forty Under 40 Africa Award for Marketing

Ayodeji Razaq Wins 2025 Forty Under 40 Africa Award for Marketing

marketing 24 Feb 2025

Ayodeji Razaq, CEO of RED Media Africa, has been honored in the Marketing and Communications category at the 2025 Forty Under 40 Africa Awards. The prestigious ceremony took place on February 22, 2025, at the Sofitel Nile El Gezirah in Cairo, Egypt, celebrating outstanding young leaders shaping Africa’s industries.

Recognition and Competition

  • Ayodeji secured the award in a highly competitive category.
  • Other distinguished nominees included:
    • Chioma Nwaorie (CHAVE Group, Cabo Verde)
    • Michael Mbulelo Ncube (Kahwani Africa, South Africa)
    • Kudzai Milton Murongazvombo (National Foods Holdings Limited, Zimbabwe)
  • This accolade highlights his significant contributions to the marketing and communications industry in Africa and beyond.

Ayodeji Razaq’s Leadership & Contributions

  • CEO of RED Media Africa and Co-Founder of The People Company Group.
  • Leads subsidiaries including:
    • Riquesa Africa – A top experiential and activation company operating in Africa, Europe, and the Middle East.
    • Duo Agency – A digital and tech-driven marketing firm.
  • Known for translating complex ideas into impactful campaigns that elevate brands across various industries.

Ayodeji’s Statement on the Award

  • Expressed deep gratitude for the recognition.
  • Dedicated the award to his team at RED Media Africa and The People Company Group.
  • Highlighted their creativity, dedication, and innovation in driving marketing and communications excellence across Africa.

Forty Under 40 Africa Awards: Recognizing Young Leaders

  • The awards, founded by Richard Abbey Jnr, celebrate young entrepreneurs and professionals making a significant impact.
  • Other notable 2025 winners include:
    • Zama Winnie Mbali Ngcobo (WMN Attorneys Inc., South Africa) – Leading expert in commercial and construction law.
    • Abiola Metilelu (PressPayNg, Nigeria) – CEO revolutionizing access to education financing.
    • Jamie Thurston Wyngaard (Loop, South Africa) – Entrepreneur driving innovation in tech-powered solutions.
    • Ogwal Joseph (Agro Supply, Uganda) – Empowering smallholder farmers through agribusiness solutions.
    • Sharai Zinyemba (Apex Procurement Specialists, South Africa) – Leader in procurement and export solutions.

Ayodeji Razaq’s recognition at the 2025 Forty Under 40 Africa Awards cements his status as a leader in marketing and communications. His commitment to storytelling, brand building, and innovation continues to shape Africa’s business and media landscape, inspiring future industry pioneers.

A' Digital Art Award 2024-2025 Unveils Prestigious Prize Package

A' Digital Art Award 2024-2025 Unveils Prestigious Prize Package

digital marketing 24 Feb 2025

The A' Digital Art Award, an internationally recognized competition celebrating excellence in digital art and design, has unveiled its prize package for the 2024-2025 competition period. Established in 2008, this prestigious platform honors outstanding achievements in digital art, innovation, and design excellence, providing artists with global recognition and career-enhancing opportunities.

Significance of the Award

  • Recognizes the growing impact of digital art in contemporary culture.
  • Encourages innovation, creativity, and technical mastery.
  • Serves as a catalyst for industry growth by offering visibility and professional development.

Competition Details

  • Open to digital artists, creative agencies, multimedia studios, and design professionals worldwide.
  • Categories include:
    • Digital Painting
    • 3D Art
    • Animation
    • Interactive Installations
  • Submission deadline: February 28, 2025
  • Winners announced: May 1, 2025
  • Eligibility: Works created within the last decade that have not previously won this award.

Evaluation & Selection Process

  • Blind peer-review by an international jury panel.
  • Criteria include:
    • Creativity and originality.
    • Technical excellence and execution.
    • Innovation in digital art.
    • Social and cultural impact.
  • Anonymous voting system ensures fair and unbiased judgment.

Prize Package & Winner Benefits

  • A' Design Award Winner Logo license for promotional use.
  • Prestigious trophy and winner’s certificate.
  • Inclusion in the International Design Excellence Yearbook.
  • Exhibition opportunities at prominent venues.
  • Comprehensive PR campaigns and media exposure through partner networks.
  • Professional winners receive exclusive invitations to the gala-night ceremony and physical exhibitions.

Mission & Industry Impact

  • Committed to advancing digital art and cultural development.
  • Recognizes and promotes outstanding artistic contributions.
  • Aims to inspire innovation and expand the boundaries of digital creativity.
  • Encourages works that enhance human experience and cultural expression.

The A' Digital Art Award continues to be a leading platform for recognizing exceptional digital artists and fostering creative excellence. By providing global exposure, professional opportunities, and industry recognition, the competition contributes to the growth and evolution of digital art on an international scale.

   

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