technology 25 Feb 2025
SelectMedia has announced the sale of its Video & Display web publishing business to Copper6, marking a strategic shift that allows both companies to sharpen their focus:
Copper6 will enhance monetization for web publishers with programmatic tech & data-driven advertising.
SelectMedia will now specialize in direct mobile app monetization, leveraging its strong Asian brand network to connect advertisers with global audiences.
Sagi Gordon, CEO of SelectMedia, stated:
"With Copper6 acquiring our web publishing business, we are ensuring our partners receive the best possible monetization solutions while allowing SelectMedia to focus on its next growth phase in mobile apps."
Dor Hershkovich, co-CEO of Copper6, added:
"Bringing SelectMedia’s premium publishers under the Copper6 umbrella will empower them with increased revenue opportunities and a seamless advertising experience."
Web publishers will benefit from:
Copper6’s programmatic expertise & demand partnerships
Enhanced ad placements & greater revenue potential
Optimized user experience through data-driven solutions
Mobile app developers can now:
Tap into SelectMedia’s exclusive access to premium Asian demand
Expand their global reach & maximize engagement
Leverage innovative monetization strategies tailored for mobile
The integration process is already underway, with new product offerings & expanded demand streams planned for 2025.
artificial intelligence 25 Feb 2025
Wishpond Technologies has announced the launch of its SalesCloser AI White-Label Reseller Program, allowing agencies and businesses to brand and resell its AI-powered sales automation platform as their own.
Benefits of the White-Label Reseller Program:
Enhance Brand Identity – Fully customizable with logos, colors, and messaging
Expand Sales Services – Marketing agencies, consultants & sales teams can offer AI-driven sales automation
Increase Customer Retention – Seamlessly integrates into existing sales workflows
Unlock Recurring Revenue – Subscription-based reseller partnerships drive long-term growth
Ali Tajskandar, CEO of Wishpond, stated:
"We've seen strong demand for a white-label reseller program. By allowing agencies and sales teams to resell SalesCloser under their brand, we expect to scale distribution without high acquisition costs while enhancing our leadership in AI-powered sales automation."
Who Can Benefit?
Marketing Agencies – Offer AI-powered sales solutions to clients
Business Consultants – Integrate AI-driven sales automation into advisory services
Sales Teams – Scale operations efficiently with automated AI sales demos
Now Live! Businesses can start reselling SalesCloser AI today.
artificial intelligence 25 Feb 2025
Rembrand, the leader in AI-powered In-Scene Media and Virtual Product Placement, has announced its AI Studio Contest—an exciting opportunity for creators to showcase AI-driven video augmentation and win cash prizes.
How It Works:
Use Rembrand’s free AI Studio Lite to insert virtual product placements into your videos
Choose from stock objects or create your own with AI
Share your video on social media with #RembrandAI to enter
Compete for $5,000 - $10,000 prizes in categories like:
Why Join?
Explore AI-driven storytelling and push creative boundaries
Gain exposure & become eligible for brand collaborations
Showcase your skills in the future of digital marketing & media monetization
Cory Treffiletti, CMO of Rembrand, says:
"This contest isn’t just about competition—it’s about shaping the next evolution of digital augmentation where creators and brands connect in new ways."
marketing 25 Feb 2025
Pipeline360 has announced a strategic partnership with The Expert Network (TEN) at #B2BMX West, enhancing its Branded Demand services with a fully managed Demand-as-a-Service (DaaS) solution.
What This Means for B2B Marketers:
Turnkey demand generation – From strategy to execution & performance measurement
Seamless content integration – TEN brings global expertise in content & creative services
No platform fatigue – Marketers get results without managing another martech tool
Scalability & efficiency – Offload execution, free up internal teams for strategy
Tony Uphoff, CEO of Pipeline360, on the partnership:
"B2B marketers don’t need another platform—they need results. With TEN, we're redefining demand generation through a next-gen Demand-as-a-Service model."
Stuart Giddings, CEO of TEN, adds:
"We're excited to set a new standard in B2B marketing by linking brand to demand and content to media through an expert, flexible, and accountable approach."
This collaboration empowers B2B marketers to scale demand efforts—without increasing headcount or juggling multiple vendors.
marketing 25 Feb 2025
ProMoves Moving & Storage has selected Mover Search Marketing as its official website development partner, reinforcing its premium, white-glove moving and storage services with a cutting-edge digital presence.
What This Partnership Brings:
Sophisticated Website Design – A visually stunning, user-friendly platform
Optimized User Experience – Seamless navigation & streamlined booking
SEO & Digital Marketing Integration – Enhanced visibility for high-end clients
Mobile & Performance Optimization – Fast, responsive browsing on all devices
Dana Cacchione, GM of ProMoves:
"A high-performing website is key to delivering the seamless experience our clients expect. Mover Search Marketing’s industry expertise makes them the perfect partner."
Bryan Bloom, CEO of Mover Search Marketing:
"We’re excited to create a platform that reflects ProMoves’ quality and professionalism while driving meaningful customer engagement."
The new website launches soon—bringing an enhanced digital experience to ProMoves’ discerning clientele.
business 25 Feb 2025
AccuPoint Solutions partners with fintech leader SFS to introduce TeamIQ—one of the most comprehensive solutions for Advisor Team data.
What TeamIQ Brings to the Industry:
Enhanced Advisor Intelligence – Provides visibility into Advisor teams & associations
Tracking & Mobility Insights – Monitors Advisors moving between teams & firms
Optimized Targeting – Identifies key decision-makers within Advisor teams
Comprehensive Data – Includes wirehouse team details, roles, social media links & more
Gary Weber, CEO of AccuPoint Solutions:
"TeamIQ helps firms identify and build relationships with the right individuals within an Advisor team—improving product promotion strategies."
Aaron Wong, SFS MARS Product Manager:
"This partnership integrates SFS's advanced sales intelligence with AccuPoint’s deep industry data, offering asset managers a powerful tool to drive growth."
TeamIQ delivers unmatched insights into Advisor teams, empowering firms to make data-driven decisions and strengthen industry relationships.
marketing 24 Feb 2025
Ayodeji Razaq, CEO of RED Media Africa, has been honored in the Marketing and Communications category at the 2025 Forty Under 40 Africa Awards. The prestigious ceremony took place on February 22, 2025, at the Sofitel Nile El Gezirah in Cairo, Egypt, celebrating outstanding young leaders shaping Africa’s industries.
Ayodeji Razaq’s recognition at the 2025 Forty Under 40 Africa Awards cements his status as a leader in marketing and communications. His commitment to storytelling, brand building, and innovation continues to shape Africa’s business and media landscape, inspiring future industry pioneers.
digital marketing 24 Feb 2025
The A' Digital Art Award, an internationally recognized competition celebrating excellence in digital art and design, has unveiled its prize package for the 2024-2025 competition period. Established in 2008, this prestigious platform honors outstanding achievements in digital art, innovation, and design excellence, providing artists with global recognition and career-enhancing opportunities.
The A' Digital Art Award continues to be a leading platform for recognizing exceptional digital artists and fostering creative excellence. By providing global exposure, professional opportunities, and industry recognition, the competition contributes to the growth and evolution of digital art on an international scale.
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