Pipeline360 has announced a strategic partnership with The Expert Network (TEN) at #B2BMX West, enhancing its Branded Demand services with a fully managed Demand-as-a-Service (DaaS) solution.

What This Means for B2B Marketers:
Turnkey demand generation – From strategy to execution & performance measurement
Seamless content integration – TEN brings global expertise in content & creative services
No platform fatigue – Marketers get results without managing another martech tool
Scalability & efficiency – Offload execution, free up internal teams for strategy

Tony Uphoff, CEO of Pipeline360, on the partnership:
"B2B marketers don’t need another platform—they need results. With TEN, we're redefining demand generation through a next-gen Demand-as-a-Service model."

Stuart Giddings, CEO of TEN, adds:
"We're excited to set a new standard in B2B marketing by linking brand to demand and content to media through an expert, flexible, and accountable approach."

This collaboration empowers B2B marketers to scale demand efforts—without increasing headcount or juggling multiple vendors.