5WPR, one of the largest independently owned PR and digital marketing firms in the U.S., announced it has won a Gold Stevie Award for PR Campaign of the Year (Technology). The award honors its rapid-response media campaign supporting Huntress, a leading cybersecurity firm, following the discovery of a critical vulnerability in ConnectWise ScreenConnect in February 2024.

In collaboration with Huntress CEO Kyle Hanslovan and his team, 5WPR executed a swift and targeted media strategy, securing 104 media placements and generating over 14 billion impressions within the first month. Huntress was prominently featured in 90% of ConnectWise-related coverage, including top-tier outlets such as Axios, TechCrunch, Dark Reading, and TechRepublic. This campaign cemented Huntress as a trusted voice in real-time cybersecurity insights.

Lori Ruggiero, Managing Partner and EVP, Corporate and Technology at 5WPR, said, “Winning the Gold Stevie reflects the speed, precision, and expertise our team delivers in high-stakes communications. We are proud to support Huntress in protecting businesses and shaping critical cybersecurity conversations.”

The Stevie Awards are globally recognized honors celebrating excellence in marketing, communications, and PR across industries. The win highlights 5WPR’s expertise in translating complex technical issues into impactful narratives that build visibility and credibility.

Over half of businesses (55%) are currently using AI for localization, with 81% planning to adopt hybrid approaches combining AI and human review within a year, according to a new survey from Lokalise of 500 business leaders across Europe and North America. The findings highlight AI’s transformative role in enabling companies to meet growing demands for personalized, culturally relevant content.

Insights from the report include:

• 42% of businesses expect AI to handle most translation tasks within a year.

• 46% predict AI will run all localization workflows within a year.

• AI is most frequently applied to website/app content (52%), marketing materials (48%), regulatory documents (48%), and internal documentation (46%).

• 74% of companies say localization contributes over 26% of their revenue growth; for 11%, it accounts for more than half.

• Despite growing reliance on AI, 63% acknowledge human review remains essential to maintain quality.

• Over two-thirds of companies face localization maturity gaps, with 43% still using spreadsheets for localization management, causing inefficiencies.

• Larger enterprises show higher localization maturity and are more likely to invest in sophisticated localization processes.

Magnus Slind-Näslund, CTO at Lokalise, stated, “Localization is no longer a ‘nice to have’—it’s a core driver of revenue and customer satisfaction. While many recognize this, too few have mature processes in place. The surge in AI adoption is set to close that gap, enabling businesses to scale globally with greater efficiency.”

This comprehensive report, titled “The Revenue Impact of Localization: Why You Can No Longer Afford to Ignore It,” arrives amid rapid content growth, cost pressures, and heightened expectations for culturally relevant experiences, offering practical strategies for global teams to improve localization maturity and unlock growth.

Cineverse, a next gen entertainment studio, has announced the formation of the Cineverse Motion Pictures Group. 
This strategic move is aimed at expanding and optimizing new business opportunities within the feature film sector. 
To lead the initiative, Yolanda Macias has been appointed Chief Motion Pictures Officer. 
The announcement underscores Cineverse’s commitment to bolstering its theatrical film slate following the remarkable success of Terrifier 3.

Developments and Strategic Appointments:

1. Leadership Update and New Division Formation

• Cineverse establishes the Motion Pictures Group to enhance its film business initiatives.

• Yolanda Macias is appointed as the Chief Motion Pictures Officer, a newly created role.

• Macias will report directly to the Office of the CEO, which includes Chairman and CEO Chris McGurk and President/Chief Strategy Officer Erick Opeka.

2. Executive Team Renewals

• Key executives Chris McGurk, Erick Opeka, Mark Torres, and Gary Loffredo have extended their contracts.

• Mark Torres, Chief People Officer, now also oversees Cineverse Services India.

• Mark Lindsey, CFO since 2023, continues in his role and reports to the Office of the CEO.

• Gary Loffredo, Chief Legal Officer, also continues under the same reporting structure.

3. Success Driving Strategic Expansion

• Following the box office success of Terrifier 3, now the highest-grossing unrated theatrical release ever, Cineverse is scaling up its theatrical efforts.

• Chairman Chris McGurk emphasized the strength of the executive team and the company's growth ambitions, especially in theatrical distribution.

Upcoming Film Releases and Slate Highlights:

1. Franchise Expansions & New Projects

• The Toxic Avenger – Scheduled for theatrical release on August 29.

• Silent Night, Deadly Night – Slated for December 12.

• Wolf Creek: Legacy – Set for release in 2026.

• Return to Silent Hill – Release date TBA.

2. Original Indie Film Investments

• Lesbian Space Princess – Coming in 2025.

• Escape from the 21st Century – Scheduled for 2025.

• The Things You Kill – Also expected in 2025.

• Additional titles to be announced throughout the year.

3. Multi-Platform Distribution Strategy

• Cineverse Motion Pictures Group will distribute films across all windows, including theatrical, digital, and physical platforms.

• Focus remains on serving niche and passionate fan communities, particularly through genre and franchise content.

Cineverse’s latest strategic move positions the company for a robust expansion in the motion picture landscape. With the establishment of the Cineverse Motion Pictures Group and the leadership of Yolanda Macias, the studio is doubling down on its theatrical slate while leveraging its executive strength and cross-platform distribution strategies. This marks a pivotal moment in Cineverse’s growth trajectory, signaling a bold step into a future of ambitious cinematic storytelling.

Fox Corporation has officially announced the launch of FOX One, a direct-to-consumer streaming service designed to unify its top-tier news, sports, and entertainment content under one digital platform. This new service marks a major step forward in FOX's digital transformation, directly targeting cord-cutters and digital-first audiences seeking centralized and personalized content access.

Features and Strategic Objectives of FOX One:

1. Comprehensive Content Integration

• FOX One combines all FOX-branded content, including:

  • FOX News

  • FOX Business

  • FOX Weather

  • FOX Sports, FS1, FS2, BTN, FOX Deportes

  • FOX Local Stations

  • The FOX Network

• Users can also bundle FOX Nation for added access within the same platform.

2. Audience Targeting Beyond Traditional TV

• Designed for cord-cutters and cord-nevers who prefer streaming over traditional pay-TV bundles.

• Provides live streaming and on-demand content from FOX’s entire media portfolio.

3. Personalized Viewing Experience

• FOX One uses advanced personalization technology to tailor content recommendations.

• Combines live broadcasts with video-on-demand into a seamless user interface.

4. Leadership and Vision

• Pete Distad, CEO of FOX One, emphasized the goal of making FOX content more accessible while enhancing viewer engagement.

• The platform was built from the ground up with cutting-edge UX design and technology.

With FOX One, Fox Corporation is redefining the digital streaming experience by unifying its diverse media assets into a single, accessible, and highly personalized platform. This move positions FOX to strengthen direct relationships with viewers and extend its reach beyond traditional pay-TV audiences. The introduction of FOX One underscores FOX’s commitment to innovation and meeting the evolving consumption habits of today’s media-savvy consumers.

TransPerfect, the world’s largest provider of language and AI solutions for global business, has been announced as an official partner of the 2025 Cannes Film Festival. This milestone reflects TransPerfect’s expanding presence in the media and entertainment sector and its growing contributions to global filmmaking through its creative production and localization services.

Highlights of the Announcement:

1. Strategic Partnership with Cannes Film Festival

• TransPerfect is officially recognized as a partner of the 2025 Cannes Film Festival, a prestigious international event celebrating cinematic excellence.

• The partnership emphasizes TransPerfect’s role in bridging global audiences with creative content.

2. TransPerfect Media’s Expanding Role

• TransPerfect Media, the company’s media and entertainment division, will participate in the festival alongside clients and industry collaborators.

• The division played a crucial role in supporting several featured films through:

  • Visual effects

  • Post-production

  • Localization services

3. Integration of MPC Paris

• TransPerfect recently acquired MPC Paris, a leading Emmy Award-winning creative studio known for visual effects and animation.

• MPC Paris is now integrated into TransPerfect Media, strengthening its creative production capabilities.

• Cannes 2025 will serve as a platform to welcome new MPC Paris team members into the broader TransPerfect family.

4. Commitment to Global Storytelling

• According to Phil Shawe, President and Co-CEO of TransPerfect:

  • The company is proud to support filmmakers in bringing their stories to international audiences.

  • The partnership with Cannes and acquisition of MPC Paris align with TransPerfect’s mission to empower global content creation.

By becoming an official partner of the 2025 Cannes Film Festival, TransPerfect is reaffirming its leadership in the global media space. With the strategic integration of MPC Paris and continued investment in creative and localization services, the company is positioned to support filmmakers at every stage of production and distribution. This partnership underscores TransPerfect’s commitment to helping storytellers transcend language and cultural barriers to reach audiences worldwide.

ClinicMind, a leader in integrated EHR and RCM solutions for chiropractic and multidisciplinary practices, has officially replaced HubSpot with its in-house PatientHub platform. This move solidifies PatientHub as the core engine behind ClinicMind’s marketing and engagement strategy while demonstrating its power as a scalable solution for healthcare providers nationwide.

Highlights of ClinicMind’s Strategic Shift to PatientHub:

1. PatientHub as the Growth Engine

• Designed specifically for healthcare, PatientHub is more than a CRM—it functions as an all-in-one patient engagement platform.

• Replaces fragmented third-party tools with a HIPAA-compliant system purpose-built for provider-patient communication.

• Enables seamless workflow automation, centralized communication, and data-driven growth without external software dependencies.

2. Full-Spectrum Engagement Across the Patient Lifecycle

• Acquire:

  • AI scheduling assistant

  • Mass SMS/email campaign automation

  • Social media management tools

• Engage:

  • Two-way chat for real-time communication

  • Automated patient recall workflows

  • Personalized outreach based on patient behavior

• Retain & Grow:

  • Smart review requests powered by AI

  • Reactivation campaigns using drip logic

  • Real-time ROI dashboards for strategic decision-making

3. Tangible Performance Improvements

• No-show rates dropped by 10%

• Patient reactivations increased by 12%

• Front desk efficiency improved by 15%

• These results reflect the Compounding Growth Effect—a model where consistent improvements lead to exponential long-term growth.

4. Organizational Alignment and Leadership by Example

• ClinicMind now runs its entire marketing and engagement infrastructure through PatientHub.

• This aligns with the company’s broader mission of offering a unified platform covering:

  • Scheduling

  • Credentialing

  • EHR

  • Billing

  • Patient engagement

5. Strategic Advantage Through Network Effects

• PatientHub’s impact grows with every new client, applying Metcalfe’s Law—the value of the system scales with user adoption.

• This results in:

  • Better performance benchmarks

  • More intelligent automation

  • Shared innovation across all platform users

By replacing HubSpot with its proprietary PatientHub platform, ClinicMind is setting a powerful example for its clients—demonstrating that its own tools are not only capable but central to scalable success in healthcare. With measurable gains already in motion and a unified platform strategy taking shape, ClinicMind’s bold shift is a blueprint for operational simplicity and sustainable growth.

QVC®, a global leader in live shopping, is set to expand its Age of Possibility mission with a groundbreaking collaboration with TikTok Shop. Launching May 14, this initiative will feature a first-of-its-kind TikTok Shop Super Brand Day, highlighting women through a dynamic, creator- and celebrity-led live shopping experience streamed from Santa Monica.

Highlights of the QVC-TikTok Super Brand Day:

1. A Landmark Collaboration

• Marks the second year of QVC's Age of Possibility campaign.

• Builds on QVC's recent debut as the first U.S. retailer with a 24/7 live shopping experience on TikTok Shop.

• First dedicated Super Brand Day of its kind across TikTok’s categories—beauty, fashion, home, and kitchen.

2. Creator and Celebrity-Led Experience

• Features an 8-hour live event with exclusive content and product drops.

• Celebrities and creators, including Hoda Kotb, Carla Rockmore, Kathy Hilton, Kathie Lee Gifford, Stacy London, and Barbara "Babs" Costello, will host and participate.

• Live from Santa Monica, the event includes a red-carpet entrance, immersive product demos, and community-focused content.

3. Empowering the Q50 Collective

• The Q50 is a group of inspiring women showing that life gets better with age.

• New Q50 ambassadors bring fresh energy and diversity to the platform.

• This initiative centers women at the core of modern retail, embracing ageless relevance and style.

4. Engaging On-Site and Digital Experiences

• Live content streamed exclusively on @QVC via TikTok Shop from 10 a.m. PT/1 p.m. ET.

• Viewers will enjoy special event-only deals, trending products, and surprise guest appearances.

• Highlights immersive, empowering storytelling through shopping, celebration, and connection.

5. A Message of Inclusivity and Modern Inspiration

• “The Age of Possibility is a universal feeling,” said Annette Dunleavy, VP of Brand Marketing and Q50 Ambassador.

• With women turning to platforms like TikTok for community and self-expression, QVC is creating a modern, accessible space for all generations to engage and grow.

QVC's collaboration with TikTok Shop represents more than just a shopping event—it’s a statement of empowerment, community, and modern retail transformation. The Age of Possibility continues to grow, inviting women everywhere to connect, express, and celebrate their evolving journeys. With exclusive content, influential voices, and unbeatable product access, May 14 is poised to be a landmark day for live social shopping.

Entrepreneur and philanthropist Erika Jackson-Bailey, founder of the My Brother My Sister Foundation, will be featured on an upcoming episode of Legacy Makers TV a docu-series that highlights inspiring entrepreneurs and change-makers. Hosted by Rudy Mawer and featuring guests like Carmen Electra, the show dives deep into the personal and professional paths of those leading with impact.

Highlights from Erika Jackson-Bailey’s Episode:

1. A Spotlight on Purpose-Led Entrepreneurship

• Jackson-Bailey shares how her ventures—from food service businesses to nonprofit leadership—have been fueled by a strong sense of purpose and mission.

• She emphasizes that true success is measured by impact, not recognition.

2. Turning Adversity into Growth

• Her journey includes overcoming rejection and setbacks with resilience and passion.

• Viewers will hear how she navigated entrepreneurial challenges by staying grounded in values and authenticity.

3. The Power of Storytelling and Community

• Jackson-Bailey explores the role of storytelling in business growth and influence.

• She highlights the importance of support systems and creating spaces for shared experiences and empowerment.

4. Leading with Impact Through the My Brother My Sister Foundation

• The foundation focuses on community empowerment and outreach, helping underserved groups access essential resources.

• Jackson-Bailey shows how business and social good can coexist and thrive together.

5. Lessons for Aspiring Entrepreneurs

• Her message: “True success lies in making a positive difference in the lives of others and the community.”

• She encourages entrepreneurs to embrace their story, build with intention, and uplift others as they grow.

Erika Jackson-Bailey’s feature on Legacy Makers TV is more than a showcase of her entrepreneurial success—it's a testament to the power of leading with heart, purpose, and vision. Her episode will inspire viewers to define success through service, stay resilient in the face of challenges, and create impact that lasts far beyond the business world.