Comcast Corporation has announced the appointment of Jon Gieselman as Chief Growth Officer for its Connectivity & Platforms segment in a newly created executive role. Gieselman will lead growth strategy across Comcast’s U.S. residential business operations—spanning product, sales, marketing, and brand—reaching over 64 million homes and businesses nationwide. Strategic Leadership Role at Comcast...
business 10 Apr 2025
The Trade Desk, a global advertising technology leader, has appointed Will Platt-Higgins as Executive Vice President of Business Development for North America. In this strategic role, Platt-Higgins will lead the company’s business development efforts, helping to align revenue strategies with the evolving needs of brand marketers and agencies across the region. Operating out of New York, he...
advertising 10 Apr 2025
Redpoint Global, a leading name in customer data technology, has been honored as the 2025 Customer Data Platform (CDP) of the Year in the 6th Annual Data Breakthrough Awards. This recognition reinforces Redpoint’s role as a trusted innovator in the CDP landscape, standing out for its commitment to data accuracy, usability, and enterprise-wide integration. Data Breakthrough Awards Prestigious...
customer data platforms 10 Apr 2025
Magnite, the world’s largest independent sell-side advertising platform, has announced the expansion of its global partnership with Samsung Ads, the advertising arm of Samsung Electronics. Building on significant growth from 2023 to 2024, this collaboration aims to push the boundaries of programmatic advertising in the streaming ecosystem. The alliance is focused on advanced audience targeting...
advertising 10 Apr 2025
As Distributed Denial of Service (DDoS) attacks grow in scale and complexity, organizations are under constant pressure to protect digital assets without compromising performance. Fastly, Inc., a leading global edge cloud platform, has announced major enhancements to its Fastly DDoS Protection service with the launch of Attack Insights—a new feature offering real-time visibility into DDoS...
security 9 Apr 2025
In today’s video-first marketing landscape, speed, scale, and personalization are more important than ever. To help marketers and sales teams meet these demands, HeyGen, the AI video generator platform, has announced an enhanced partnership with HubSpot, enabling seamless automated video generation directly within HubSpot workflows. With this update, businesses can automatically create, store...
artificial intelligence 9 Apr 2025
As artificial intelligence continues to reshape the global marketing landscape, the Canadian Marketing Association (CMA) is stepping up with strategic guidance and resources to equip marketers for the AI-driven future. The association has released three comprehensive tools designed to close adoption gaps and foster responsible, impactful AI integration across the Canadian marketing ecosystem...
artificial intelligence 9 Apr 2025
As connected TV (CTV) advertising continues its upward trajectory, LG Ad Solutions has announced a major move to expand inventory access for programmatic buyers. In a new integration with Amazon Publisher Services (APS), LG Ad Solutions now enables advertisers using Amazon DSP to tap into premium inventory across LG Channels, LG’s free ad-supported streaming service available on all LG Smart TVs...
entertainment 9 Apr 2025
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