News

Singular Launches Creative IQ: AI-Driven Creative Optimization for Marketers

Singular, the trusted mobile measurement partner for brands like Nike, Microsoft, and Rovio, today introduces Creative IQ, an AI-powered suite designed to revolutionize creative optimization. By blending creative analytics, data insights, and cross-channel attribution, Creative IQ enables marketing teams to instantly identify winning ads, reduce wasted spend, and scale return on investment...

artificial intelligence 27 May 2025

NV5 Expands Data Center Services into South Korea with SA Bricks Acquisition

NV5, a global provider of tech-enabled engineering, certification, and consulting services, announced its strategic expansion into the South Korean data center market. This growth is driven by the inclusion of SA Bricks, a specialist in commissioning and energy marshalling for data center infrastructure. NV5 has been active in Southeast Asia and South Korea since 2014, with this move positioning...

data management 27 May 2025

Trevelino/Keller Partners with FlexTecs to Accelerate SaaS Launch and Market Growth

Trevelino/Keller, a nationally ranked integrated PR, marketing, and creative agency, has announced its client partnership with FlexTecs, a global leader in recovery audit services and payment accuracy solutions. FlexTecs uses advanced technology to prevent financial leakage and optimize financial operations for enterprise businesses worldwide. Strategic Partnership and Scope of Work...

marketing 27 May 2025

Everstage Validates Crystal Forecasting, Boosts Revenue Growth by Up to 25%

Everstage, a leading platform for modern incentive compensation management (ICM), announced powerful validation for its Crystal forecasting module. A new research report, Turning Incentives Into Revenue, shows how Crystal has helped customers increase revenue by 10-25% across key performance metrics. The company also welcomed Jose Aleman, former VP of Commercial Operations at Diligent, as VP of...

sales 27 May 2025

How the New E-Commerce Calendar is Reshaping Shopper Behavior Globally

Intuit Inc., in partnership with Canvas8, released The New E-Commerce Calendar report revealing a shift in customer shopping behavior. Traditional retail and price promotions now influence only 22% of purchase moments. Instead, shopping is driven by personal, cultural, and community events throughout the year. This evolution demands marketers rethink their engagement strategies beyond the...

ecommerce and mobile ecommerce 27 May 2025

LoopMe’s Chartboost In-App Bidding Now Available on AppLovin’s MAX Platform

LoopMe, a global leader in brand performance, announced the availability of its Chartboost in-app bidding capability for publishers on AppLovin’s MAX platform. This integration offers publishers greater flexibility to optimize monetization strategies and adopt header bidding alongside traditional waterfall methods. Benefits and Features Maximized Publisher Revenue Enables publishers to develop...

apps for business 27 May 2025

GRIN Launches Gia: AI Assistant Revolutionizing Creator Marketing Workflows

GRIN, the leading creator management platform, has launched Gia (“GRIN Intelligent Assistant”), the first AI solution purpose-built for creator marketers. Integrated fully into GRIN’s platform and trained on over ten years of proprietary data, Gia accelerates and optimizes every step of the creator marketing workflow. Features and Benefits of Gia AI-Powered Efficiency Automates tasks that...

artificial intelligence 27 May 2025

Human Review Crucial as ASR Accuracy Plateaus, Finds 3Play Media Report

Automatic Speech Recognition (ASR) technology continues to advance but has reached a plateau in accuracy improvements for English pre-recorded content. According to the latest State of ASR report by 3Play Media, human review remains essential to meet accessibility standards for captioning and transcription. Insights from the 3Play Media Report ASR Accuracy Plateau Remarkable progress has been...

reports 27 May 2025