News

Accenture Song Acquires Superdigital to Supercharge Social Media Marketing

Accenture is bolstering its social media muscle. The company announced the acquisition of Superdigital, a U.S.-based social and influencer agency, in a move designed to expand Accenture Song’s end-to-end social marketing offerings—from audience strategy and community building to content production, commerce, and performance measurement. Founded in 2013, Superdigital has built a reputation for...

social media 20 Aug 2025

MiQ Taps Andy Barnet to Lead U.S. West Region Amid AI-Driven AdTech Push

Global programmatic media partner MiQ has named Andy Barnet as Managing Director, West, a move that underscores the company’s growing ambitions in the U.S. and the rising role of AI in shaping advertising technology. Based in Los Angeles, Barnet will oversee operations across California, Oregon, Washington, Arizona, and Nevada. Barnet joins MiQ from Cast Iron Media, where he served as Senior Vice...

advertising 20 Aug 2025

Vidu’s Upgraded MaaS API Brings Avatar-Driven Video to E-Commerce at Scale

Generative AI video startup Vidu, from ShengShu Technology, just rolled out a major upgrade to its Model-as-a-Service (MaaS) API, putting avatar-driven campaigns squarely in the hands of e-commerce and advertising teams. If TikTok rewired how brands think about short-form video, Vidu wants to be the production studio powering the next wave—only without the cost or time of traditional shoots. The...

video technology 20 Aug 2025

Nashville’s JLB Lands on Inc. 5000 for Sixth Time, Proves Staying Power in Digital Marketing

In a digital marketing landscape where agencies come and go, Nashville’s JLB has proven it has staying power. The firm announced it has landed on the Inc. 5000 list of America’s fastest-growing private companies for the sixth time, cementing its reputation as one of the Southeast’s most consistent performers in web design and digital marketing. The Inc. 5000, often seen as a scorecard for...

digital marketing 20 Aug 2025

Ferocious Media and Blue Collar Success Group Partner to Power Trades Growth

The trades are getting a tech-and-training boost. Ferocious Media LLC, a digital marketing agency built for skilled trades, has struck a strategic partnership with The Blue Collar Success Group (BCSG), the coaching and business development organization serving contractors across North America and Australia. The collaboration merges BCSG’s leadership and operational training with Ferocious Media’s...

digital marketing 20 Aug 2025

Trimble Names New CAO and CIO as It Prepares for Digital Transformation Push

Trimble is entering 2026 with a fresh leadership slate. The company announced that Chief Accounting Officer Julie Shepard will retire after more than 18 years with the firm, handing the reins to Kenny Bement in September 2025. At the same time, Trimble is adding a new role to its C-suite: Chief Information Officer, appointing Jim Palermo to steer its IT infrastructure and digital transformation...

marketing 20 Aug 2025

Uplist Ventures Invests in AuraChat.ai Ahead of Competitive-Intelligence Upgrade

Small-cap investors aren’t usually known for betting early on enterprise AI—but ECGI Holdings, through its investment arm Uplist Ventures, is doing just that. The firm announced a strategic investment in AuraChat.ai, an AI-driven sales and marketing automation platform that’s been quietly building momentum with real-world deployments. The timing is deliberate. AuraChat is preparing to launch...

customer experience management 20 Aug 2025

Amplify Launches QuantumRisk to Redefine Portfolio Risk Analysis

Risk models haven’t aged well. For decades, financial advisors have leaned on bell curves and backward-looking models that underestimated the true chaos of global markets—until crises like 2008 and Covid-19 exposed just how fragile those assumptions were. Now, Amplify Platform is offering a rewrite. The firm today unveiled QuantumRisk™, an AI-powered risk analysis engine built to help advisors...

artificial intelligence 20 Aug 2025