Cordial, the leading enterprise marketing platform known for automating billions of personalized messages across emails, SMS, and mobile apps, has appointed Julien Sauvage as its new Chief Marketing Officer (CMO). With over 15 years of experience at tech giants like Salesforce, Gong, and Clari, Sauvage will lead Cordial’s go-to-market strategy, continuing its growth in the enterprise sector. This move underscores Cordial's dedication to leveraging AI to modernize marketing workflows and enhance connections between brands and consumers.

1. Transforming Marketing with AI:

• Mission: Cordial aims to modernize marketing workflows with AI-powered solutions that scale human understanding.
• Key Advantage: With AI that gets smarter each day, marketers can create deeper, more personalized 1:1 experiences at scale while maintaining their brand's unique identity.

2. Julien Sauvage's Expertise:

• Proven Track Record: Sauvage brings vast expertise from his leadership roles at Salesforce, Gong, and Clari.
• Focus on Customer-First Approach: Sauvage's experience aligns with Cordial's focus on helping marketers understand their customers deeply and drive impactful conversations.

3. The Need for an Efficient, Unified Platform:

• Current Marketing Challenges: Many marketers struggle with outdated tools and siloed data that prevent them from creating meaningful customer connections.
• Solution: Cordial’s AI-powered platform eliminates these barriers, enabling marketers to build personalized customer experiences faster and more efficiently.

4. Accelerating Cordial’s Growth:

• Momentum: Cordial has experienced significant customer growth, adding brands like Realtor.com and PacSun to its portfolio.
• Recognition: Ranked among the top 500 software companies on the 2024 Inc. 5000, Cordial is gaining recognition for its AI and data management capabilities.

5. The Vision for the Future:

• Driving Innovation: With Sauvage at the helm, Cordial is set to enhance its omni-channel messaging solutions and white-glove services for enterprise brands.
• Growth and Leadership: The addition of Sauvage to Cordial’s leadership team strengthens its market position, reinforcing its commitment to providing advanced, efficient marketing solutions.

Cordial’s appointment of Julien Sauvage as CMO is a strategic move to propel its growth and solidify its position as a leader in AI-driven enterprise marketing solutions. With Sauvage's expertise and Cordial's innovative platform, the company is poised to continue helping marketers create personalized experiences at scale, transforming how brands connect with their audiences.