Fivetran has spent the last few years making a clear bet: as enterprises consolidate data stacks and prepare for AI-driven workloads, data movement must become invisible. That strategy appears to be paying off. The company has been named a Challenger in the 2025 Gartner Magic Quadrant for Data Integration Tools, a market that underpins everything from analytics to AI deployment. Gartner defines...
artificial intelligence 15 Dec 2025
Adaptiva is giving its autonomous endpoint management (AEM) platform a significant refresh with a next-generation version of OneSite Patch, designed to help IT and SecOps teams patch faster, troubleshoot less, and adopt autonomous workflows with minimal ramp-up. It’s one of the company’s biggest usability leaps yet—and a clear attempt to keep pace with the escalating demands of zero-day response...
artificial intelligence 12 Dec 2025
IBM and Pearson are teaming up in a global partnership aimed squarely at one of the biggest challenges of the AI era: reskilling workers fast enough to keep up with technology. The two companies will jointly build new AI-powered, personalized learning products for enterprises, governments, and educational institutions, tapping IBM’s watsonx platform and Pearson’s massive learning infrastructure...
artificial intelligence 12 Dec 2025
ZS is deepening its long-standing partnership with Salesforce by integrating its ZAIDYN® intelligence platform directly into Salesforce’s Agentforce Life Sciences, beginning January 2026. The collaboration is designed to elevate commercial and medical performance across the life sciences sector through advanced omnichannel orchestration, smarter field execution, and AI-powered recommendations...
artificial intelligence 12 Dec 2025
Profound—the AI marketing platform built to help brands understand and shape how they appear across AI ecosystems like ChatGPT—has launched the public beta of Workflows, a new automation layer designed to solve one of marketing’s most urgent challenges: producing human-grade, AI-optimized content at scale without slipping into generic “AI slop.” If the past decade was about optimizing for search...
automation 12 Dec 2025
Rivergate Marketing one of the few agencies dedicated exclusively to control system integrators and industrial automation companies—is expanding its consulting portfolio with a new two-day Go-to-Market (GTM) Strategy Workshop, built to give technical organizations the clarity and strategic foundation they need before launching into execution. The move comes as more engineering-driven firms...
marketing 12 Dec 2025
eclicktech, the Shenzhen-listed MarTech company accelerating its cross-border reach through AIGC innovation, arrived at Affiliate World Asia (AWA) 2025 in Bangkok with unmistakable momentum. Across two packed days, the company debuted upgraded AI solutions, released a forward-looking global white paper, and gathered over 150 industry leaders for a high-profile networking event that explored the...
artificial intelligence 12 Dec 2025
Channel99—the self-described AI-powered decision engine for B2B marketers—is rolling out new functionality that taps its industry-leading account identification to build smarter, higher-performing audiences and activate them across multiple channels. It’s the latest move in the company’s push to simplify B2B targeting, eliminate wasted spend, and tighten the connection between brand investments...
artificial intelligence 12 Dec 2025
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