News

TraceLink Named IDC MarketScape Leader for Multi-Enterprise Supply Chain Networks

Supply chains are no longer just about moving goods efficiently—they’re about orchestrating data, decisions, and partners across increasingly complex ecosystems. That shift is reflected in TraceLink’s latest recognition. The company has been named a Leader in the IDC MarketScape: Worldwide Multi-Enterprise Supply Chain Commerce Network 2025 Vendor Assessment, a nod to its growing influence in how...

artificial intelligence 17 Dec 2025

IAS Unveils IAS Agent, an Explainable AI Assistant Built to Cut Ad Waste and Speed Campaign Decisions

Integral Ad Science is making a clear statement about where ad verification and optimization are headed. The company has announced IAS Agent, a new AI-powered assistant designed to help marketers activate campaigns faster, uncover deeper insights, and optimize performance at scale—without surrendering control to a black box. Set to debut publicly at CES 2026, IAS Agent will roll out globally in...

advertising 17 Dec 2025

Interact Marketing Opens Jamestown Office, Doubling Down on AI Search and SEO-Led Growth

As AI reshapes how people search, discover, and decide, marketing agencies are being forced to rethink both their tools and their footprint. Interact Marketing is making a bet on both. The agency has opened a new office in Jamestown, New York, expanding its regional presence while sharpening its focus on AI-driven search and performance-led media strategies. The new office is located in the...

artificial intelligence 17 Dec 2025

5W Expands Gambling and iGaming PR Services as Competition Heats Up for 2026

As the gambling and iGaming market matures—and competition intensifies—visibility alone is no longer enough. Brands now have to balance growth with trust, regulation, and reputation across an increasingly fragmented digital landscape. That’s the opportunity 5W is aiming to capture with the expansion of its gambling PR and digital marketing services. The independently owned U.S. PR firm announced...

digital marketing 17 Dec 2025

Zefr Wins New AI Patent to Reinvent How Brands Judge Content at Scale

As digital platforms flood advertisers with more video, more creators, and more ambiguity, brand suitability has quietly become one of marketing’s hardest technical problems. Zefr thinks it has found a better way to solve it—and the U.S. Patent and Trademark Office agrees. The brand suitability and media intelligence company has been granted a new U.S. patent for its AI-driven approach to content...

artificial intelligence 17 Dec 2025

GIBO Taps NVIDIA-Class Compute to Build Malaysia’s Next AI Backbone

Malaysia is stepping onto the global AI infrastructure map—and GIBO Holdings wants to help lay the groundwork. The Nasdaq-listed company announced a strategic collaboration with E Total Technology Sdn Bhd to plan, site, and deploy next-generation AI compute centers across Malaysia, designed to handle the surging demand for large-scale AI training and inference. The partnership signals more than a...

artificial intelligence 16 Dec 2025

AudioCodes Modernizes Healthcare IVR in Weeks With AI-Powered Voice Agents

Legacy IVR systems have long been a bottleneck for healthcare organizations—rigid call flows, poor caller experiences, and change cycles that stretch into months. AudioCodes says it just proved that doesn’t have to be the case. The communications software vendor announced that its Voca Conversational Interaction Center (Voca CIC), working with Go2Uno and global BPO Atento, completed a large-scale...

artificial intelligence 16 Dec 2025

New Jersey Bets Big on AI: Plug and Play to Power NJ AI Hub Accelerator in 2026

New Jersey is making a deliberate play to become a serious AI gravity well. The New Jersey Artificial Intelligence Hub announced it will launch a dedicated AI Accelerator in early 2026, powered by global innovation heavyweight Plug and Play. The move is less about hype and more about infrastructure—connecting startups, researchers, and enterprises into a single pipeline designed to move AI ideas...

artificial intelligence 16 Dec 2025