artificial intelligence 13 Nov 2025
SuccessKPI, a leader in Generative AI-powered Workforce Engagement Management (WEM), has introduced its Last-Mile Connectivity solution — a major leap toward eliminating the hidden performance issues that undermine contact center efficiency.
As hybrid and remote work continue to define modern customer service operations, the ability to monitor and optimize agent performance across devices and networks has become critical. SuccessKPI’s latest offering directly addresses that challenge, providing real-time visibility into the agent’s desktop, network, headset, and call environment — ensuring a seamless, high-quality experience for both agents and customers.
“Every customer call depends on what happens at the edge — the agent's network, device, and environment,” said Dave Rennyson, CEO of SuccessKPI. “With our Last-Mile Connectivity solution, operators can uncover the true cause of performance issues, act before customers are impacted, and prevent future disruptions.”
The solution leverages AI-driven analytics to identify and resolve network bottlenecks before they disrupt live calls. Using SuccessKPI’s Playbook Builder™, contact center leaders can set automated responses based on multiple real-time conditions — from packet loss and CPU usage to headset type and browser performance. These insights enable proactive troubleshooting and improve operational resilience.
By consolidating agent performance data into a single dashboard, SuccessKPI empowers managers to maintain continuous oversight and automate corrective actions. Among the solution’s standout capabilities are:
Real-time streaming of desktop metrics (CPU, memory, OS, and browser).
Network and device analytics covering Wi-Fi strength, packet loss, headset quality, and audio levels.
Agent-experience monitoring, including feedback, routing profiles, and queue details.
Actionable insights and automation, reducing mean-time-to-resolution and improving uptime.
This holistic visibility transforms how contact centers handle performance management, giving operators an accurate, data-rich view of every factor affecting customer interactions.
SuccessKPI’s Last-Mile Connectivity solution arrives at a pivotal time for contact centers adapting to distributed workforce models. With more agents working remotely, edge-related performance issues have become harder to diagnose — often leading to dropped calls, lagging systems, and frustrated customers.
By combining Generative AI intelligence with end-to-end network transparency, SuccessKPI delivers a proactive layer of control previously missing in the contact center ecosystem. The result: faster problem resolution, empowered agents, and elevated customer experiences.
As Rennyson emphasized, “That level of clarity and action is critical for modern CX operations.”
With its latest launch, SuccessKPI reinforces its position as a trailblazer in AI-driven contact center optimization, giving enterprises the tools to redefine performance standards in an era where every second — and every connection — matters.
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digital marketing 13 Nov 2025
Reshift Media, a leading force in digital marketing for franchise brands, has teamed up with Gracie Barra to launch the martial arts organization’s new global website. The collaboration blends franchise marketing expertise with Gracie Barra’s mission to make Brazilian Jiu-Jitsu accessible worldwide.
Gracie Barra, one of the most recognized names in Jiu-Jitsu, operates over 1,000 schools across North America, Oceania, and South America. Its new website serves as a dynamic global hub, enabling users to discover nearby academies, explore class options, and book training sessions directly online. The streamlined design focuses on accessibility, offering a frictionless experience that connects practitioners with their local communities.
“Gracie Barra is a world-class brand with a powerful community and global reach,” said Steve Buors, co-founder and CEO of Reshift Media. “Their mission is to bring Brazilian Jiu-Jitsu to people everywhere, and this new website delivers on that promise.”
Reshift Media’s reputation as a top digital marketing firm for franchises made it the natural choice for Gracie Barra’s digital transformation. The agency has been featured in Entrepreneur Magazine’s list of Top Franchise Suppliers for three consecutive years—a testament to its ability to merge creativity, technology, and strategy.
The firm’s growing list of accolades includes two 2025 Stevie® Awards: a silver for Company of the Year – Advertising, Marketing and PR, and a gold for Marketing Disruptor of the Year. Reshift also played a key role in launching World Franchise Day and redesigning the World Franchise Council website, further cementing its leadership in the franchise marketing landscape.
“Our claim to fame is how we empower franchise systems through innovative digital strategies,” Buors explained. “Partnering with a respected global brand like Gracie Barra underscores our commitment to excellence and our mission to champion the franchise marketing space.”
The collaboration between Reshift Media and Gracie Barra showcases how strategic digital innovation can unite global communities while advancing brand presence. In an increasingly competitive market, this partnership sets a new benchmark for how digital experiences can amplify brand impact and customer engagement worldwide.
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digital marketing 12 Nov 2025
Toronto-based digital marketing and SEO agency dNOVO Group has released a new study spotlighting the top SEO agencies in Toronto for 2025, offering an in-depth look at the firms driving digital growth in one of Canada’s most competitive online markets.
The annual report evaluates agencies on service quality, transparency, verified client satisfaction, and measurable performance outcomes, helping Canadian businesses identify reliable partners for their search marketing strategies.
According to the study, dnovo Group itself emerged as a top leader in Toronto’s SEO landscape. Rankings were based on a blend of quantitative and qualitative criteria, including verified reviews, client responsiveness, pricing transparency, and industry specialization.
The research team also conducted a technical SEO audit, reviewing website performance, search health metrics, and case study credibility to ensure rankings reflected real-world results, not just reputation.
The report highlights that Toronto-based agencies provide a distinct competitive edge for Canadian businesses. Local SEO firms not only understand Google’s evolving algorithms but also the cultural nuances, bilingual audiences, and regional search patterns that shape engagement across the Greater Toronto Area.
“Local context is everything,” the study notes. “The way people search in Scarborough or Etobicoke isn’t identical to Bay Street professionals or Yorkville boutiques. The best Toronto SEO agencies know how to connect brands with these unique audiences.”
dnovo’s analysis also underscores the growing role of AI-driven SEO, with top-performing agencies optimizing for emerging AI search platforms such as Google SGE (Search Generative Experience), ChatGPT, and Perplexity.
This shift marks a new era in search marketing, where authenticity, user intent, and transparency are critical for visibility and growth. According to the report, agencies that integrate AI insights, automation, and content adaptability will set the standard for next-generation SEO performance in 2025 and beyond.
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artificial intelligence 12 Nov 2025
Bond, a leading customer intelligence-driven engagement company backed by Mountaingate Capital, has acquired Armadillo, the UK-based award-winning CRM agency known for its expertise in data-driven personalization and loyalty strategy.
The acquisition marks a major expansion of Bond’s global footprint, combining AI-powered intelligence, CRM strategy, and creative activation to help brands personalize every customer interaction and drive measurable growth. Together, the two companies now manage nearly 200 million consumer profiles and employ over 850 specialists across North America and Europe.
The combined entity delivers a fully connected engagement system spanning predictive analytics, CRM and loyalty strategy, MarTech enablement, and performance measurement. By integrating Armadillo’s CRM expertise with Bond’s loyalty and intelligence platforms, the companies aim to help brands unlock precision personalization and improve customer lifetime value.
“By fusing Bond’s data science and loyalty technology with Armadillo’s CRM and personalization expertise, we’re enabling brands to personalize every moment, optimize every investment, and grow every relationship,” said Morana Bakula, CEO of Bond.
Founded in 1993, Armadillo has become one of the UK’s most awarded independent CRM agencies, recognized by the Data and Marketing Association (DMA) for four consecutive years. The agency’s client roster includes Disney, easyJet, Nationwide Building Society, Greene King, Cunard, and Huel — brands that rely on its MarTech-driven personalization to deliver measurable business results.
James Ray, formerly CEO of Armadillo, will assume the role of SVP, Head of CRM, Global at Bond, while Jo Penn becomes Managing Director, UK & Europe. Both will continue to oversee client relationships and lead integration efforts alongside existing leadership teams.
The acquisition reinforces Bond’s position as a global leader in customer intelligence, loyalty, and behavioral science. The company’s existing client base includes Adobe, Ford, McDonald’s, Sephora, and Gap — brands that rely on its proprietary technology and analytics to deliver high-impact engagement programs.
“This acquisition substantiates our guiding principle that customer understanding drives long-lasting success,” said Bob Macdonald, Founder and Chairman of Bond. “Our depth in loyalty, coupled with Armadillo’s creative and one-to-one marketing strengths, provides clients with unparalleled engagement solutions that inspire customer action and deliver sustainable growth.”
According to Ray, the integration is more than a merger of capabilities — it’s a cultural fit. “Marketing is at a turning point,” he said. “Together, we cut through complexity, turning brand, tech, and loyalty into one seamless engine for growth. It’s a perfect fit: same vision, same passion, all totally connected to the work and our clients.”
The move underscores Bond’s ongoing expansion strategy, further enhancing its ability to provide fully integrated, intelligence-first marketing solutions to global enterprises.
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artificial intelligence 12 Nov 2025
EngageLab, a global leader in AI-powered omnichannel customer engagement, has launched a new data center in Istanbul, Turkey, bolstering its global infrastructure and enhancing email delivery performance for international enterprises.
The new facility expands EngageLab’s “dual data center + multi-node” network, complementing its core centers in Istanbul and Singapore and eight global service nodes across Frankfurt, Los Angeles, Silicon Valley, Mumbai, Hong Kong, Shanghai, and others. This addition strengthens the company’s computing and storage footprint across the Eurasia–Africa corridor, ensuring low-latency and localized email delivery for global businesses.
EngageLab Email offers 100+ customizable templates for every stage of the customer lifecycle—from acquisition to conversion—paired with AI-driven content creation and an intuitive drag-and-drop editor. Marketers can preview emails across clients such as Gmail, Outlook, and Yahoo to ensure consistent user experiences.
The platform’s AI and data-driven capabilities enable brands to craft high-converting campaigns through automation, real-time insights, and intelligent testing, helping marketers optimize both engagement and ROI.
EngageLab integrates BIMI, DKIM, SPF, and DMARC protocols to secure sender reputation and improve inbox placement. Dedicated IP environments isolate performance variables, while partnerships with major anti-spam organizations ensure compliance and minimize blacklist risks.
Intelligent warm-up functions and automated A/B testing further enhance inbox placement—achieving up to 99% delivery accuracy. Marketers also benefit from real-time journey tracking, including delivery, opens, clicks, and unsubscribes, for precise performance measurement.
Located at the intersection of Europe, Asia, and Africa, Turkey’s new data center positions EngageLab as a key enabler for brands expanding into the Middle East and North Africa (MENA) region. The infrastructure addresses persistent issues like high latency, inconsistent deliverability, and data localization challenges, enabling brands to:
Meet regional data compliance standards
Reduce email latency and improve delivery stability
Strengthen brand reputation with localized IPs
Serving enterprises in 220+ countries and regions, EngageLab processes hundreds of millions of emails daily, boasting an average delivery time of just three seconds. With the addition of the Turkey data center and expanded AI capabilities, EngageLab reinforces its commitment to secure, scalable, and intelligent global communication solutions.
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artificial intelligence 12 Nov 2025
Picsart, the global leader in digital creation with more than 2 billion downloads and 130 million monthly active users across 150 countries, has expanded its creative platform with new AI-driven products designed to accelerate “vibe design” at scale. Announced at Web Summit 2025 in Lisbon, the company’s latest innovations—Picsart Assistant and Picsart Flows—combine conversational intelligence with professional-grade creative tools to simplify design workflows and empower creators worldwide.
Picsart has long been the go-to platform for creators, offering 150+ design tools, millions of templates, stickers, and stock content. With over half its user base made up of Gen Z creators, the company’s latest AI advancements reflect its deep understanding of how this generation blends creativity with technology.
“Picsart is dedicated to empowering users to bring their ideas to life faster and smarter,” said Hovhannes Avoyan, CEO and Co-founder of Picsart. “With Picsart Assistant and Flows, we’re enabling creators to design intuitively, focus on their vision, and produce stunning results with ease.”
Both tools introduce a new era of conversational creativity, where users describe what they want to achieve—and Picsart’s AI handles the rest.
The Picsart Assistant is built for “vibe design,” helping users express emotions, moods, and styles through natural language. Instead of relying on static tools or complex prompts, creators can converse directly with the AI, describing their goals in plain English or even by voice.
“Designing doesn’t start with tools—it starts with imagination,” said Mikayel Vardanyan, COO and Co-founder of Picsart. “Picsart Assistant gives users a creative partner that understands their vibe, adapts in real time, and keeps every design editable.”
Key features include:
Goal-Oriented Creation: Users describe outcomes, and the AI delivers.
Layered Generation: Produces editable, multi-layer designs for easy adjustments.
Voice-to-Design: Converts natural speech into fully realized visuals.
Unified Workspace: Brings all of Picsart’s tools into one intuitive, conversational flow.
Adaptive Intelligence: Learns user preferences for improved results.
Context Intelligence: Tailors designs based on purpose—ads, social posts, or campaigns.
By automatically selecting the right AI models for each project, Picsart Assistant eliminates technical guesswork, allowing creators to focus purely on storytelling and aesthetic.
Picsart Flows extends the platform into a fully scalable, infinite creative workspace. Designed for creators and marketing teams managing multiple projects, Flows integrates all creative assets—images, videos, text, and AI tools—into one seamless ecosystem.
Users can create, test, and automate campaigns without leaving the platform, drastically reducing subscription fatigue and tool-hopping. For advanced users, Flows supports integration with third-party AI models, offering flexibility and speed for enterprise-grade content production.
“Flows lets creators move from idea to campaign execution without losing focus,” said Tom Howes, Product Director at Picsart. “It eliminates repetitive tasks and enables creators to automate output while keeping creative control.”
Key features include:
Infinite Canvas: Work fluidly across projects without page limits.
AI Model Choice: Select preferred AI tools for specific creative needs.
Repeatable Workflows: Reuse and adapt Flows across campaigns.
Pre-Built Templates: Jumpstart projects with built-in AI flow prompts.
Real-Time Collaboration: Work with teammates simultaneously within one environment.
Picsart’s expansion into conversational AI represents a pivotal shift in creative technology—aligning with a generation that values speed, collaboration, and authenticity. The new tools simplify the process of producing high-quality content for social media, marketing, and brand storytelling, all while maintaining creative control.
“Picsart’s AI ecosystem gives creators professional-grade power with zero learning curve,” said Avoyan. “We’re helping the next generation of digital storytellers thrive in a content-first world.”
Picsart’s leadership team is showcasing these innovations at Web Summit 2025:
Hovhannes Avoyan, CEO and Co-founder, presents the official launch of Picsart Assistant and Flows on November 12 at 11:30 WET.
Tom Howes, Product Director, hosts a Masterclass at 16:00 WET, offering hands-on guidance on how to integrate these tools into professional workflows.
With AI now at the core of its platform, Picsart is cementing its position as the creative engine for a new generation—one where technology amplifies imagination and design becomes as natural as conversation.
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artificial intelligence 12 Nov 2025
Memgraph, the open-source in-memory graph database platform, is breaking new ground with the release of two major tools designed to simplify and democratize access to Retrieval-Augmented Generation (GraphRAG) technology. The AI Graph Toolkit, available immediately, and an upcoming MCP Client aim to make it easier for developers to bridge traditional SQL and unstructured data with the advanced reasoning capabilities of graph-based AI systems.
GraphRAG—first introduced by Microsoft in 2024—has quickly become one of the most effective methods for improving large language model (LLM) reasoning. By combining graph databases with retrieval-augmented generation, GraphRAG helps LLMs deliver accurate, context-rich, and non-hallucinatory answers.
Despite its promise, GraphRAG adoption has largely been confined to graph database specialists. The vast majority of developers still work within SQL environments, and much of enterprise data remains trapped in relational and unstructured formats. According to Gartner, 62% of global DBMS revenue in 2023 came from relational systems, while 80–90% of new enterprise data is unstructured.
Memgraph’s new toolkit and client aim to close that gap.
The AI Graph Toolkit is a set of open-source libraries and utilities that automate the conversion of SQL and unstructured data into a graph format ready for GraphRAG pipelines. The toolkit includes SQL2Graph and Unstructured2Graph, both of which allow developers to seamlessly build knowledge graphs from existing data sources.
This automation replaces the tedious manual work traditionally required—mapping tables, identifying entities, performing entity resolution, and converting unstructured files into vector embeddings. Developers can now prepare data for GraphRAG-driven applications with 10x faster development cycles, based on results from multiple beta test sites.
Marko Budiselić, Memgraph’s CTO and Co-founder, emphasized the breakthrough:
“Our new tools make GraphRAG development far more accessible. Developers no longer need deep graph expertise to transform SQL and unstructured data into powerful AI-ready knowledge graphs. The result is faster, smarter, and more reliable AI chatbot performance.”
Launching later this month, Memgraph’s MCP Client will further streamline integration between graph systems and diverse data environments. Fully compatible with the emerging standard for context engineering, the client enables seamless connectivity between Memgraph’s graph capabilities and various back-end sources through other MCP Servers.
This interoperability is expected to accelerate AI developer productivity, especially for organizations adopting hybrid data architectures.
To help enterprises deploy production-ready GraphRAG solutions quickly, Memgraph has introduced the JumpStart Programme. The initiative combines a Memgraph Enterprise license with over 20 hours of expert support and implementation. Within weeks, companies can achieve a full GraphRAG pipeline featuring hybrid search (vector + graph reasoning), sub-second latency, and explainable, provenance-rich answers.
The AI Graph Toolkit is now available for download via GitHub and is also accessible through Memgraph Cloud. More details about the Toolkit and MCP Client will be shared at Connected Data London, held at the Leonardo Royal London Hotel Tower Bridge on November 20–21, 2025.
Memgraph’s push into GraphRAG accessibility signals a significant leap for the AI and data management landscape—one that could finally unite structured and unstructured data under a single, intelligent framework for real-time enterprise applications.
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business 12 Nov 2025
Rivvit, a leading data management and reporting platform for investment managers, has announced the availability of its data within Snowflake’s AI Data Cloud, offering clients a new way to access, analyze, and act on trusted investment data across their enterprise systems.
The integration strengthens Rivvit’s mission to make investment data more accessible, connected, and actionable for financial institutions. Through Snowflake’s secure and scalable environment, asset managers can now leverage Rivvit’s clean, normalized, and governed data directly for analytics, modeling, and business applications.
“Data accessibility is the next frontier for investment firms,” said Greg Dziad, COO of Rivvit. “Rivvit ensures that the data entering Snowflake is accurate, governed, and ready to use. Together, we’re giving clients the combined power of Rivvit’s trusted data foundation and Snowflake’s modern scalability.”
Rivvit acts as a data backbone, integrating information from trading, accounting, performance, and risk systems into a unified model purpose-built for investment management. The Snowflake partnership extends this foundation, enabling seamless use of “gold copy” data across internal teams, partners, and business applications—without compromising governance or performance.
The collaboration will allow investment firms to:
Instantly access trusted data within Snowflake for AI-driven insights and analytics
Scale securely using Snowflake’s governance and performance capabilities
Extend data usage across teams and partners with full control and transparency
“Snowflake has transformed how organizations connect and collaborate with data,” Dziad added. “Rivvit builds on that foundation by modernizing how investment managers organize, govern, and share their data. Together, we’re helping firms unlock new levels of transparency, efficiency, and innovation.”
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