News | Marketing Events | Marketing Technologies
GFG image

News

Dialpad Launches Agentic AI Platform to Redefine Customer Experience

Dialpad Launches Agentic AI Platform to Redefine Customer Experience

customer experience management 13 Oct 2025

Dialpad, the AI-powered communications and agentic platform, has unveiled its Agentic AI Platform — a new system enabling businesses to deploy autonomous voice and text-based agents that can understand, reason, and execute multi-step tasks across enterprise systems.

Built on reusable Skills and Workflows, the platform automates entire customer journeys — from scheduling and order lookups to lead qualification and account management — while seamlessly escalating to human agents with full context when needed.

Early adopters across healthcare, retail, real estate, recruiting, and legal services are reporting faster resolutions, lower costs, and improved customer satisfaction through the platform’s vendor-neutral integration capabilities.

“Instead of using AI to deflect customers, we’re using it to solve their problems — quickly, accurately, and naturally,” said Craig Walker, CEO and Founder of Dialpad. “This isn’t incremental — it’s an architectural transformation.”

The platform represents a shift from chatbots to action-oriented agents, capable of resolving up to 70% of customer requests autonomously. Powered by a model-mix architecture, Dialpad’s system dynamically selects the optimal AI model for each task — combining proprietary AI models with the latest large language models.

Additional features include:

  • Low-code agent development with built-in sandbox testing

  • Unified context continuity across voice, chat, SMS, and WhatsApp

  • Enterprise-grade privacy and real-time safety monitoring

“Organizations don’t just need AI that can act — they need AI they can trust to act,” said Shezan Kazi, Head of AI Transformation at Dialpad.

Dialpad’s Agentic AI Platform positions the company as a frontrunner in the next phase of customer experience transformation, blending autonomy, trust, and seamless integration across communication ecosystems.

Get in touch with our MarTech Experts.

375ai Secures $5M to Expand Its Edge Data Intelligence Network for Smarter AI and Cities

375ai Secures $5M to Expand Its Edge Data Intelligence Network for Smarter AI and Cities

artificial intelligence 13 Oct 2025

375ai, an edge data intelligence startup, has raised an additional $5 million in funding to accelerate its mission of transforming the physical world into real-time, machine-readable insights. The round—led by Delphi Ventures, Strobe Capital, and HackVC—brings the company’s total funding to $10 million, with continued backing from 6MV, ARCA, Primal, and EV3.

The new funding will be used to expand 375ai’s edge data network, deepen its city-level deployments, and enhance its AI-driven intelligence platform that delivers real-world, real-time insights to businesses, governments, and autonomous systems.

“Cities, enterprises, and governments need real-time intelligence to understand the physical world as it unfolds,” said Harry Dewhirst, CEO of 375ai. “This investment validates and accelerates our mission to drive real-world impact and reshape the way society works as we move towards physical AI and an agentic world.”

From Data Chaos to Edge Intelligence

Today’s cities and enterprises rely on fragmented, outdated infrastructure to interpret the physical world. Traditional data pipelines are slow, expensive, and siloed—often leaving decision-makers with incomplete insights. Meanwhile, AI models are starved for real-world context beyond synthetic datasets.

375ai’s answer: an edge data intelligence network that compresses and structures raw sensory data directly at the source. Its proprietary 375edge device—powered by NVIDIA Jetson and DeepStream—uses cameras, audio, and environmental sensors to distill 1TB of raw data into just 35MB of insights daily, a 26,000x reduction in data volume.

This localized compute model not only reduces bandwidth costs but also enhances privacy and speed, giving AI systems the real-time awareness they need to enable smarter mobility, logistics, and safety solutions.

Core Infrastructure for the Physical AI Era

“375ai is positioned to become core infrastructure for AI,” said Tommy Shaughnessy, Founding Partner at Delphi Ventures. “Its ability to compress vast amounts of raw data into actionable intelligence at scale has the power to transform entire sectors—from mobility systems to next-gen AI applications.”

Already, through its partnership with Outfront Media, 375ai’s network monitors 1.5 million vehicles daily, offering unprecedented visibility into urban movement patterns. The company plans to expand beyond Los Angeles into New York and Miami, with international deployments slated for 2026.

A Leadership Team Built for Scale

375ai’s leadership includes industry veterans from Juniper Networks, Palo Alto Networks, Fortinet, Linksys, Singtel, and Telefonica—a lineup designed to bridge the worlds of networking, cybersecurity, and AI infrastructure.

As the company scales, it’s positioning itself not just as a data provider but as an enabler of “physical AI”—a new class of systems that blend environmental intelligence with machine reasoning to improve everything from traffic management to robotic automation.

In a world awash with data, 375ai is betting on intelligence that begins where the data originates—the edge.

375ai, an edge data intelligence startup, has raised an additional $5 million in funding to accelerate its mission of transforming the physical world into real-time, machine-readable insights. The round—led by Delphi Ventures, Strobe Capital, and HackVC—brings the company’s total funding to $10 million, with continued backing from 6MV, ARCA, Primal, and EV3.

The new funding will be used to expand 375ai’s edge data network, deepen its city-level deployments, and enhance its AI-driven intelligence platform that delivers real-world, real-time insights to businesses, governments, and autonomous systems.

“Cities, enterprises, and governments need real-time intelligence to understand the physical world as it unfolds,” said Harry Dewhirst, CEO of 375ai. “This investment validates and accelerates our mission to drive real-world impact and reshape the way society works as we move towards physical AI and an agentic world.”

From Data Chaos to Edge Intelligence

Today’s cities and enterprises rely on fragmented, outdated infrastructure to interpret the physical world. Traditional data pipelines are slow, expensive, and siloed—often leaving decision-makers with incomplete insights. Meanwhile, AI models are starved for real-world context beyond synthetic datasets.

375ai’s answer: an edge data intelligence network that compresses and structures raw sensory data directly at the source. Its proprietary 375edge device—powered by NVIDIA Jetson and DeepStream—uses cameras, audio, and environmental sensors to distill 1TB of raw data into just 35MB of insights daily, a 26,000x reduction in data volume.

This localized compute model not only reduces bandwidth costs but also enhances privacy and speed, giving AI systems the real-time awareness they need to enable smarter mobility, logistics, and safety solutions.

Core Infrastructure for the Physical AI Era

“375ai is positioned to become core infrastructure for AI,” said Tommy Shaughnessy, Founding Partner at Delphi Ventures. “Its ability to compress vast amounts of raw data into actionable intelligence at scale has the power to transform entire sectors—from mobility systems to next-gen AI applications.

Already, through its partnership with Outfront Media, 375ai’s network monitors 1.5 million vehicles daily, offering unprecedented visibility into urban movement patterns. The company plans to expand beyond Los Angeles into New York and Miami, with international deployments slated for 2026.

A Leadership Team Built for Scale

375ai’s leadership includes industry veterans from Juniper Networks, Palo Alto Networks, Fortinet, Linksys, Singtel, and Telefonica—a lineup designed to bridge the worlds of networking, cybersecurity, and AI infrastructure.

As the company scales, it’s positioning itself not just as a data provider but as an enabler of “physical AI”—a new class of systems that blend environmental intelligence with machine reasoning to improve everything from traffic management to robotic automation.

In a world awash with data, 375ai is betting on intelligence that begins where the data originates—the edge.

Get in touch with our MarTech Experts.

Swell Country Launches Unified Marketing Framework to Boost Lead Generation and Retention

Swell Country Launches Unified Marketing Framework to Boost Lead Generation and Retention

digital marketing 13 Oct 2025

 

Swell Country, a California-based performance marketing agency, has launched an enhanced service framework that unites paid media management, SEO, content marketing, and marketing automation into a single, data-driven system. The goal: to help service-based organizations—especially clinics—build predictable growth engines rooted in measurable performance and sustainable results.

“Our mission is to help service-based organizations streamline their digital marketing and connect with their ideal clients more effectively,” said Yusuke Imamura, CEO of Swell Country. “By integrating performance data with creative strategy, we enable businesses to scale sustainably and achieve consistent results.”

A Systematic Approach to Digital Growth

With rising competition and digital saturation, many clinics and client-centric businesses struggle to attract and retain qualified leads. Swell Country’s solution lies in full-funnel marketing systems that connect every stage of the customer journey—from initial discovery to long-term loyalty.

The framework combines targeted advertising, optimized website experiences, and CRM integration to create closed-loop marketing processes that reduce ad waste, improve ROI, and streamline operations across all digital channels.

Unlike traditional campaign-based approaches, Swell Country’s model focuses on systemic growth, ensuring marketing strategies are repeatable, scalable, and aligned with real-world business outcomes.

Proven Expertise in Performance Marketing

Headquartered in Orange County, California, Swell Country has built a strong reputation across healthcare, real estate, and professional services for aligning digital tactics with tangible growth metrics. Its in-house team specializes in:

  • Pay-per-click (PPC) advertising for efficient customer acquisition

  • Search engine optimization (SEO) to enhance visibility and authority

  • Conversion rate optimization (CRO) to maximize web performance

  • Email and social media marketing for sustained audience engagement

By consolidating these functions into a unified framework, Swell Country positions itself as a strategic growth partner for businesses seeking long-term marketing stability in a rapidly evolving digital environment.

In an era where data and creativity often operate in silos, Swell Country’s approach underscores a growing trend: the fusion of analytics and storytelling as the foundation of sustainable business growth.

Get in touch with our MarTech Experts.

Consumer Rating Acquires BrandXads to Boost Digital Marketing and Media Capabilities

Consumer Rating Acquires BrandXads to Boost Digital Marketing and Media Capabilities

advertising 13 Oct 2025

Consumer Rating, a fast-growing U.S. online resource for consumer product reviews, has officially acquired BrandXads, a digital marketing agency and media network, effective September 1, 2025. The move strengthens Consumer Rating’s marketing capabilities and broadens its ability to deliver high-value customers at scale.

“BrandXads has been our long-time strategic partner, and bringing them formally into the Consumer Rating family marks a natural evolution of our growth strategy,” said Blake Harrison, Co-Founder & CEO of Consumer Rating. “By combining our brand-first, data-driven publishing approach with BrandXads’ proven marketing strategy, we are positioning ourselves to deliver even greater value to our clients and partners.”

A Decade of Digital Marketing Expertise

Founded in 2005, BrandXads has spent 20 years supporting over 300 global brands across industries with digital acquisition strategies spanning email marketing, search, display, social, and video campaigns. Twice recognized on the Inc. 5000 list for fastest-growing private companies in the U.S., BrandXads has earned a reputation for digital growth and media excellence.

“Joining forces with Consumer Rating allows us to accelerate our growth, expand our reach, and continue delivering best-in-class digital marketing and media solutions to our clients,” said Stephen Berg, Founder and CEO of BrandXads.

Building a Brand-Centric Performance Marketing Ecosystem

The acquisition merges Consumer Rating’s publishing expertise with BrandXads’ marketing network, creating a unified ecosystem capable of driving sustainable, measurable growth for advertisers. By aligning content, analytics, and media strategy under one roof, the combined organization is poised to deliver more efficient customer acquisition and enhance performance marketing outcomes at scale.

As brands increasingly demand integrated solutions that combine media reach, data insights, and marketing precision, this acquisition positions Consumer Rating as a powerhouse in performance-driven digital marketing.

Consumer Rating, a fast-growing U.S. online resource for consumer product reviews, has officially acquired BrandXads, a digital marketing agency and media network, effective September 1, 2025. The move strengthens Consumer Rating’s marketing capabilities and broadens its ability to deliver high-value customers at scale.

“BrandXads has been our long-time strategic partner, and bringing them formally into the Consumer Rating family marks a natural evolution of our growth strategy,” said Blake Harrison, Co-Founder & CEO of Consumer Rating. “By combining our brand-first, data-driven publishing approach with BrandXads’ proven marketing strategy, we are positioning ourselves to deliver even greater value to our clients and partners.”

A Decade of Digital Marketing Expertise

Founded in 2005, BrandXads has spent 20 years supporting over 300 global brands across industries with digital acquisition strategies spanning email marketing, search, display, social, and video campaigns. Twice recognized on the Inc. 5000 list for fastest-growing private companies in the U.S., BrandXads has earned a reputation for digital growth and media excellence.

“Joining forces with Consumer Rating allows us to accelerate our growth, expand our reach, and continue delivering best-in-class digital marketing and media solutions to our clients,” said Stephen Berg, Founder and CEO of BrandXads.

Building a Brand-Centric Performance Marketing Ecosystem

The acquisition merges Consumer Rating’s publishing expertise with BrandXads’ marketing network, creating a unified ecosystem capable of driving sustainable, measurable growth for advertisers. By aligning content, analytics, and media strategy under one roof, the combined organization is poised to deliver more efficient customer acquisition and enhance performance marketing outcomes at scale.

As brands increasingly demand integrated solutions that combine media reach, data insights, and marketing precision, this acquisition positions Consumer Rating as a powerhouse in performance-driven digital marketing.

Get in touch with our MarTech Experts.

Xray Adds AI-Powered Testing to Jira, Boosting Efficiency and Control

Xray Adds AI-Powered Testing to Jira, Boosting Efficiency and Control

artificial intelligence 13 Oct 2025

Xray, the leading test management solution for Jira, has launched AI-powered testing capabilities via the Sembi IQ platform, enabling smarter, faster, and safer test design without sacrificing human oversight. Unlike “one-shot” AI generators, Xray’s tools allow testers to review, edit, and approve AI suggestions, keeping expert judgment central to software quality.

“With Xray’s AI-powered testing features, teams design better tests faster and make release decisions sooner—without changing tools or sacrificing control,” said João Valença, General Manager at Xray.

Accelerating Test Design with AI

Xray Cloud introduces AI Test Case Generation, which converts written requirements, preconditions, and coverable issues into structured test cases in seconds. Key features include:

  • Faster test design: Manual and Cucumber-style tests generated quickly from requirements

  • Human-in-the-loop control: Review AI-suggested test titles and descriptions before creation

  • Granular access control: Manage AI availability using Jira’s permission schemes

  • Data privacy: Encrypted data in transit; not used for model training

  • Bulk and partial generation: Create multiple test cases efficiently while maintaining precision

Smarter Modeling with AI

Xray Enterprise offers AI Test Model Generation, creating visual system models directly from requirement content. Benefits include:

  • Rapid model drafting: Generate initial parameters and values from objectives

  • Flexible input: Works with diverse text-based documents

  • Iterative refinement: Regenerate parts or the entire model quickly

  • Granular control: Accept or reject AI-suggested elements individually or in bulk

“This approach allows teams to move quickly from high-level objectives to ready-to-run models with fewer handoffs and less manual overhead,” said Joana Fonseca, Lead Product Manager for Xray.

Jira-Native AI for QA and DevOps

By embedding Sembi IQ intelligence directly into Jira, Xray’s AI features streamline QA and DevOps workflows, reducing delays, minimizing rework, and maintaining full transparency. Existing users can deploy AI-assisted testing immediately, enjoying productivity gains without process overhauls while preserving enterprise-grade governance and data security.

 

Xray’s move signals a shift toward intelligent, human-centered AI in software testing, giving teams faster, safer, and more controlled paths from requirements to release.

Get in touch with our MarTech Experts.

Vianai Systems Brings GenAI-Powered Analytics to Google Cloud via Gemini Enterprise

Vianai Systems Brings GenAI-Powered Analytics to Google Cloud via Gemini Enterprise

artificial intelligence 10 Oct 2025

Vianai Systems is giving enterprise analytics a serious AI upgrade. The company today announced that hila, its agentic deep-analytics solution, is now integrated directly into Gemini Enterprise and available through the Google Cloud Marketplace—a move that could streamline how business users, analysts, and executives access and interpret enterprise data.

For companies buried under the weight of BI dashboards and middleware stacks, hila offers a refreshing alternative: a GenAI-driven personal data analyst capable of answering complex business questions in plain language. Think of it as ChatGPT meets your finance and supply chain systems—only faster and more contextually aware.

With hila running on Google Cloud, users can query live data from BigQuery, ERP systems, or mixed sources without requiring traditional analytics setup. Common use cases range from identifying cost-cutting levers to spotting anomalies in procurement patterns. For instance, executives can ask hila to “recommend concrete levers to cut operating costs by 10% without affecting revenue” or “flag Q2 2025 gross margin declines by product and channel.”

At its core, hila combines proprietary technology for business knowledge capture and accurate analytical code generation, allowing enterprises to bypass the usual bottlenecks in decision-making. The system also provides interactive charts, detailed reports, and granular context modeling, all designed to help decision-makers move from data to action faster.

Dr. Vishal Sikka, Founder and CEO of Vianai Systems, positioned the launch as a pivotal shift in enterprise analytics:

“GenAI has opened a door to this capability, leapfrogging traditional analytical stacks and business processes, which are slow, unresponsive, and expensive,” Sikka said. “With hila on Gemini Enterprise, every business professional gains instant, interactive access to deep insights across operational data—from finance to HR to supply chain.”

Google Cloud’s Kevin Ichhpurani echoed the sentiment, emphasizing that hila leverages the Gemini model’s intelligence to help organizations “deploy sophisticated analytics without technical expertise.”

The timing couldn’t be better. As enterprises increasingly turn to GenAI for decision support, hila’s native availability on Google Cloud positions Vianai Systems squarely among leaders like Salesforce’s Einstein Copilot and Microsoft’s Fabric Copilot—both vying to democratize data insights through conversational AI.

If the early traction within large organizations is any indication, Vianai’s bet on agentic analytics may redefine how companies interact with data—making insights as accessible as asking a question.

Get in touch with our MarTech Experts.

">

Adogy Names Top Generative Engine Optimization Agencies as AI Search Redefines Brand Visibility

Adogy Names Top Generative Engine Optimization Agencies as AI Search Redefines Brand Visibility

artificial intelligence 10 Oct 2025

As AI reshapes how users find information online, Adogy wants to make sure brands aren’t left behind. The digital marketing agency, known for its work in Generative Engine Optimization (GEO), has released a new industry report titled Top Generative Engine Optimization (GEO) Agencies in the World—a guide aimed at helping businesses navigate the fast-evolving world of AI-driven search.

Unlike traditional SEO, which revolves around keywords and backlinks, GEO focuses on discoverability within AI-generated responses—think Google’s Search Generative Experience (SGE), ChatGPT, and Bing Copilot. The discipline ensures that when users ask AI systems for insights, products, or recommendations, a brand’s name surfaces naturally and accurately.

“AI search is redefining how people discover brands,” said Tim Worstell, Chief of Digital at Adogy. “This guide gives businesses a clear framework for choosing GEO partners who know how to position content effectively for AI-driven platforms, not just traditional search engines.”

The report ranks GEO agencies based on performance, innovation, authority leverage, and client impact:

  • Performance evaluates how well agencies boost brand visibility within generative search environments.

  • Innovation measures their ability to deploy new tools and techniques tailored to AI search models.

  • Authority leverage assesses how agencies convert media mentions into long-term GEO benefits.

  • Client impact examines tangible outcomes like increased brand mentions, organic traffic, and inclusion in AI-generated summaries.

Adogy’s findings underscore a shift in SEO fundamentals. Mentions in authoritative publications now carry more weight than ever, semantic clarity is outperforming keyword stuffing, and AI visibility is fast becoming the new search currency.

For businesses, this marks a turning point: success in generative search means understanding not just what people query—but how AI interprets, contextualizes, and presents those answers. Adogy, which blends SEO, digital PR, and GEO, is positioning itself as a key navigator for brands adapting to this new search landscape.

 

As large language models increasingly mediate how consumers discover products and services, one thing is clear—brands that ignore GEO risk becoming invisible in the next era of search.

Get in touch with our MarTech Experts.

Zoom Phone Surpasses 10 Million Seats, Cementing Its AI-First Lead in Cloud Communications

Zoom Phone Surpasses 10 Million Seats, Cementing Its AI-First Lead in Cloud Communications

cloud technology 10 Oct 2025

Zoom’s not just for meetings anymore. The company today announced that Zoom Phone, its AI-first cloud telephony platform, has officially crossed 10 million seats globally—a milestone that underscores both the rapid rise of AI-driven business communications and the decline of legacy PBX systems.

Launched in 2019, Zoom Phone has evolved into one of the fastest-growing cloud calling solutions in the market, competing head-to-head with enterprise mainstays like Microsoft Teams Phone, RingCentral, and Cisco Webex Calling. Its appeal lies in simplicity and intelligence: an AI-powered communication layer that unifies voice, meetings, messaging, and contact center interactions on a single, scalable platform.

“Reaching 10 million seats isn’t just a milestone for Zoom—it demonstrates that organizations across the globe are rethinking what their phone system can do,” said Chris Moss, General Manager of Zoom Phone. “Customers are realizing tangible value via simpler management, reduced costs, and smarter interactions powered by AI.”

That intelligence is more than a buzzword. Zoom Phone taps into the company’s AI Companion to transcribe calls, summarize meetings, and assist in real-time communications. This move aligns with a broader enterprise trend: embedding AI into collaboration tools to automate routine tasks and improve responsiveness.

Industry analysts see the growth as validation of Zoom’s strategy. Zeus Kerravala, principal analyst at ZK Research, called the milestone “remarkable, but unsurprising,” pointing to Zoom’s knack for innovation and user satisfaction. The company, he noted, applied the same customer-first, iterative model that made its video platform dominant to its telephony product—an approach paying clear dividends.

Real-world use cases back that up. Sydney Film Festival, for instance, reported an 81% reduction in phone costs during its peak period after switching to Zoom Phone—a figure that neatly captures the platform’s promise of cost efficiency and operational agility.

This momentum also signals Zoom’s broader evolution into a unified communications powerhouse. Beyond meetings and calling, the company is integrating AI capabilities across mobility, messaging, and customer engagement tools, creating a seamless ecosystem for modern hybrid workplaces.

For businesses still tethered to outdated phone systems, the message is clear: the future of communication isn’t just cloud-first—it’s AI-first, and Zoom wants to be at the center of it.

Get in touch with our MarTech Experts.

">

   

Page 146 of 1470

REQUEST PROPOSAL