Notified, the only platform combining public relations and investor relations (IR) communications under one roof, has appointed Erik Carlson as its new CEO, effective immediately. Carlson, a company veteran with more than eight years of leadership experience, will report to Dan Kramer, CEO of Equiniti Shareholder Services Group, and join EQ’s Executive Leadership Team.

The leadership shift arrives as Notified advances its 2025 strategy to become the premier communications partner for corporate storytellers navigating a noisy and fast-moving media landscape.

“Erik brings the rare mix of operational precision, deep customer insight, and long-term vision,” said Kramer. “He’s the right person to scale Notified’s impact across global PR and IR teams.”

Carlson succeeds Nimesh Davé, who steps into a new role as Executive Advisor to EQ CEO Dan Kramer. Davé will continue to support Notified during the transition and advise on broader EQ initiatives.

Bridging PR and IR: The Carlson Mandate

Carlson has long played a key role in Notified’s growth journey, from refining operational processes to leading the company’s integration with EQ. His elevation signals a renewed focus on platform unification, data-driven storytelling, and client-centric innovation.

“I’ve helped shape this business for nearly a decade—and I believe our mission matters now more than ever,” said Carlson. “At a time when communicators face unprecedented complexity, Notified is uniquely positioned to help them break through the noise and deliver real impact.”

With the communications landscape demanding faster cycles, multichannel engagement, and performance measurement, Carlson will prioritize building integrated tools that unify PR and IR functions while leveraging Notified’s global GlobeNewswire distribution network.

What This Means for the Industry

Notified’s platform stands out for its dual focus: giving investor relations professionals regulatory-ready publishing tools and event management solutions, while also equipping PR teams with media outreach, analytics, and narrative-building capabilities.

Few platforms connect these two domains—and that’s where Notified aims to differentiate. The 2025 roadmap under Carlson includes:

• Accelerating product innovation in automation, analytics, and audience segmentation

• Expanding cross-functional tools that support earnings calls, investor days, press releases, and media relations

• Deepening integration with EQ’s global infrastructure to serve multinationals at scale

This move also comes amid growing demand for platform consolidation across marketing, comms, and stakeholder engagement—a trend driven by budget scrutiny, tighter compliance, and the need for narrative consistency across investor and media audiences.

A New Era for Corporate Storytelling

Notified’s updated mission reflects the evolution of its market: empowering clients to “control and amplify their corporate narrative” across channels and stakeholders. With Carlson at the helm, the company is doubling down on building tools that not only publish content, but measure its influence across the investor and media ecosystem.

“This is about enabling corporate communicators to move from reactionary messaging to proactive storytelling,” said Carlson.

Notified

Notified is the only fully integrated technology partner serving both PR and IR professionals. With a robust platform offering media outreach, press release distribution, investor website design, earnings call management, and regulatory filing tools, Notified streamlines every stage of modern communications. Its GlobeNewswire service remains one of the world’s largest and most trusted distribution networks, trusted by leading global organizations for more than 30 years.

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The Content Marketing Institute (CMI) has announced that Guy Raz, the legendary podcast host and creator behind How I Built This and The Great Creators, will deliver the keynote address at Content Marketing World 2025, set to take place September 15–17 at the San Diego Convention Center.

For the global content marketing community, this is a high-profile headline act. Raz is more than a podcast host—he’s a storytelling force. With over 20,000 interviews, 19 million monthly listeners, and a résumé that includes New York Times bestseller status and an Edward R. Murrow Award, Raz’s impact on digital media is difficult to overstate.

“He’s mastered the art of transforming complex stories into compelling narratives that captivate audiences worldwide,” said Stephanie Stahl, Managing Director at CMI. “His keynote will challenge attendees to rethink how they capture attention, build trust, and stand out in saturated markets.”

A Masterclass in Storytelling for Marketers

As digital noise grows louder and attention spans shrink, authentic storytelling is emerging as the most valuable currency in content marketing. That’s where Raz comes in. With How I Built This, he’s distilled lessons from entrepreneurs like Sara Blakely, Stewart Butterfield, and Howard Schultz. In The Great Creators, he peels back the curtain on creative visionaries, helping audiences understand what fuels innovation and resilience.

Raz’s session, scheduled for Wednesday, September 17, will offer actionable takeaways on:

• Turning founder journeys into magnetic brand stories

• Earning audience trust through human-first narratives

• Structuring content that converts attention into long-term loyalty

For content leaders looking to elevate strategy beyond KPIs and SEO checklists, this keynote promises to be both a gut check and a spark.

Why CMWorld 2025 Still Matters

Now in its 15th year, Content Marketing World remains the industry’s marquee event. It’s not just another conference—it’s the nexus where brand marketers, agency leaders, and creators converge to learn from the best.

The 2025 edition will feature:

• 100+ sessions, workshops, and masterclasses across content strategy, AI, video, SEO, storytelling, and measurement

• Insights from leading brands and breakout creators

• A growing focus on audience intelligence, ethical AI use, and the future of content formats

With Raz at the helm of the keynote stage, CMWorld signals a shift back to fundamentals: trust, emotion, and narrative clarity.

“In an era of data-driven everything, what still moves people is a well-told story,” said Raz in a statement.

Registration Open for CMWorld 2025

Tickets are now available at ContentMarketingWorld.com, with early access pricing and team bundles still in effect.

About CMI:

The Content Marketing Institute, part of Informa, is the leading global authority on content marketing. Through education, events, research, and community engagement, CMI helps marketers build better content strategies to attract and retain audiences.

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In a move signaling strategic expansion and global ambitions, ICARO™ Media Group has appointed Ernst Lieb, former CEO of Mercedes-Benz USA, to its Board of Directors. Known for steering global businesses through complex markets, Lieb brings over four decades of executive experience to the media tech firm.

Lieb’s resume reads like a blueprint for international business mastery. From leading DaimlerChrysler operations in Australia, Canada, and the U.S., to co-founding ELco Enterprises in Australia’s commercial furniture market, his track record reflects a blend of operational rigor and cross-cultural fluency.

“Ernst's extensive leadership and business expertise, honed over four decades in intricate multinational environments, will further strengthen our board as we advance our strategy for global growth and profitability,” said Paul Feller, Chairman and CEO of ICARO.

A Strategic Match for a Multinational Media Tech Vision

ICARO isn’t your typical media company. It sits at the intersection of telecom, advertising, and AI, offering OTT platforms, digital out-of-home media, and AI-driven engagement tools to telcos and brands across emerging markets. The company’s focus on audience monetization via multi-channel delivery models positions it squarely in the media-tech transformation wave sweeping across Latin America, Europe, and Asia.

“With international experience across three continents in markets and sales leadership, I’m eager to help ICARO grow and innovate in line with their mission,” said Lieb.

This appointment reinforces ICARO’s commitment to scaling its global monetization ecosystem, particularly in regions where telecom-led media delivery is growing rapidly but remains fragmented.

From Luxury Cars to Media Tech: Why It Makes Sense

While transitioning from automotive to media tech may seem like a leap, ICARO’s global footprint and operational complexity echo the challenges Lieb once tackled at Mercedes-Benz and DaimlerChrysler. His knack for navigating regulatory hurdles, channel partnerships, and market positioning across borders fits well with ICARO’s aggressive growth strategy.

Add to that his academic stints at Harvard Business School and DaimlerChrysler University, and Lieb brings a rare mix of boardroom insight and hands-on operating discipline.

ICARO’s Next Chapter

The appointment comes as ICARO continues to expand its AI-enhanced media and advertising capabilities, aiming to become a go-to partner for telecom operators seeking better engagement and monetization strategies.

For a company promising to “transform how users, platforms, and advertisers interact,” bringing in an executive with a legacy of brand transformation and international scaling could be a catalytic move.

ICARO™ Media Group

ICARO™ is a media technology company that empowers telecoms, networks, and brands with AI-driven, multi-channel content distribution, monetization, and user engagement solutions across digital and out-of-home screens.

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Global enterprise support leader Source Support Services has named Jim Kirby as its new Chief Executive Officer and member of the Board of Directors, succeeding longtime CEO Mike Stolz, who retires after a decade of transformative leadership. The appointment signals a strategic growth phase as the company expands its reach in information technology, life sciences, and industrial automation sectors.

Kirby brings more than 30 years of executive experience in the technology, managed services, and industrial automation arenas, having most recently served as Vice President of Service Advantage at Ricoh Americas. His career includes leadership roles at Honeywell, HP, and emerging tech firms, with a consistent track record of building high-growth businesses and driving operational excellence.

“Jim’s deep expertise and operational leadership make him the ideal leader to guide Source Support into its next chapter,” said Jack Vander Leeuw, Managing Director at Capitala Group and Source Support board member. “We’re confident that under his leadership, the company will strengthen its presence in existing markets and successfully expand into new ones.”

Outgoing CEO Mike Stolz, who led Source Support’s successful entry into the global medical OEM market, will remain on the board and serve as a strategic advisor to ensure a seamless transition.

Scaling Global Service with Technology-Led Precision

Kirby takes the helm at a pivotal moment. As AI, high-performance computing, and cloud infrastructure reshape global demand for enterprise services, Source Support is positioning itself as a core partner for OEMs navigating complex, regulated environments.

“The company’s legacy of service excellence, powered by the Source Central platform and Source Techworks workforce, is unmatched,” said Jim Kirby. “We’re uniquely positioned to help OEMs meet modern infrastructure demands with agility, innovation, and global scale.”

Source Support’s hallmark is its Source Central™ platform — a proprietary service management system enabling real-time case tracking, documentation, analytics, and deployment of a global network of certified field engineers. Integrated within this system is Source Techworks™, a curated workforce of technical experts delivering services in over 120 countries.

Supporting Mission-Critical Systems Around the Clock

Source Support’s offerings include 24x7 onsite repairs, preventative maintenance, hardware upgrades, and installations across industries where uptime is non-negotiable. Its clients span from IT infrastructure providers to medical device manufacturers and industrial automation OEMs.

Through its Source Academy, the company ensures continuous upskilling and certification, aligning its workforce with emerging technologies and compliance requirements.

About Source Support Services

Source Support Services provides enterprise-grade support solutions tailored for OEMs in IT, life sciences, and industrial automation. Operating across 120+ countries, the company combines advanced service management platforms with a global technical workforce to deliver efficient, scalable, and compliant support at scale. Learn more at www.sourcesupport.com.

About Capitala Group

Capitala Group is a $3 billion asset management firm providing growth capital to lower middle market companies across North America. With a 20+ year track record and investments in over 150 companies, Capitala partners with management teams to unlock long-term value. Visit www.capitalagroup.com for more.

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Sinclair Inc., a media powerhouse in local news and sports broadcasting, announced today that its free over-the-air multicast networks — CHARGE, Comet, ROAR, and The Nest — have posted record-breaking growth, season-to-date ratings milestones, and premium content acquisitions ahead of the 2025–26 broadcast year.

Fueled by smart programming strategies, marquee content deals, and expanded national distribution — especially in top 10 Designated Market Areas (DMAs) — the networks are seeing their strongest audience traction to date.

Multicast Momentum: Growth by the Numbers

According to Sinclair, its multicast group recorded the highest year-over-year coverage growth among all Nielsen-rated broadcast networks, with notable audience gains in the top 10 DMAs:

• CHARGE: +21% YoY among total viewers

• Comet: +17% YoY

• ROAR: +40% YoY

These gains are attributed to a combination of content elevation, strategic DMA expansion, and audience engagement through multi-platform events like COMET FEST and CHARGECON.

Major Content Acquisitions for 2025–26

Sinclair unveiled a slate of new premium series and films across its multicast networks, strategically curated to drive continued growth and deepen viewer loyalty.

CHARGE

The action and procedural powerhouse adds:

• Criminal Minds

• Homicide: Life on the Street

These join existing hits like CSI: Miami, CSI: NY, and Law & Order: Criminal Intent.

Comet

The sci-fi and fantasy destination enhances its cult-favorite lineup with:

• Xena: Warrior Princess

• The Outer Limits

• Blockbuster Films: The Matrix trilogy, Interstellar (airing Nov. 2026), Spaceballs (celebrating Mel Brooks’ 100th birthday), The Terminator, and Star Trek films.

ROAR

The rebranded TBD network, now ROAR, strengthens its comedy and game show catalog:

• Hollywood Game Night

• Weakest Link (past seasons)

These join Saturday Night Live, Whose Line Is It Anyway?, and Key & Peele.

The Nest

Focused on unscripted, real-life storytelling, The Nest adds:

• Gene Simmons: Family Jewels

• Wahlburgers

• My Ghost Story

They will join Cold Case Files, Dog the Bounty Hunter, and Ice Road Truckers in primetime this July.

A Strategic Multicast Vision

“Sinclair’s multicast strategy is firing on all cylinders,” said Adam Ware, SVP of Growth Networks at Sinclair. “We’ve made bold moves—elevating content and expanding reach—and viewers have responded, making Sinclair’s multicast portfolio the fastest-growing group in the rapidly expanding free TV sector.”

The company’s strategic content positioning, aggressive DMA expansion, and event-driven viewer engagement are proving effective in capturing market share as more households cut cable and lean into free ad-supported television (FAST) and over-the-air offerings.

Sinclair Inc.

Sinclair Inc. (Nasdaq: SBGI) is a diversified media company reaching millions across local news, sports, and national content platforms. It owns or operates 185 television stations across 85 markets, the Tennis Channel, multicast networks CHARGE, Comet, ROAR, The Nest, and the nation’s largest local news streaming platform, NewsON. Through its digital arm, AMP Media, Sinclair also produces original video content and podcasts.

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Salem Media Group, Inc., a leading provider of Christian and conservative media content, has announced the launch of its newest Christian Teaching and Talk radio station, “The Word Miami,” marking a major strategic expansion into one of America’s most culturally diverse and densely populated markets.

Broadcasting on AM 670 WWFE, and simulcast on AM 1550 WRHC and FM translators 103.1 FM (Miami) and 98.7 FM (Miramar), the station will deliver trusted biblical teaching and daily encouragement to more than 7.5 million people from Vero Beach to the Florida Keys, spanning Indian River to Monroe counties.

“This is more than a station launch—it’s a calling fulfilled,” said David Santrella, CEO of Salem Media Group. “Miami has long been underserved in terms of consistent, high-quality Christian broadcasting. Salem was called to meet that need.”

Programming Lineup Anchored by Nationally Trusted Voices

“The Word Miami” offers a robust lineup of renowned Christian teachers, including:

• David Jeremiah – Turning Point

• Jim Daly – Focus on the Family

• John MacArthur – Grace to You

• J. Vernon McGee – Thru The Bible

• Greg Laurie – A New Beginning

• Jack Hibbs – Real Life Radio

• Robert Jeffress – Pathway to Victory

• Rick Warren – Daily Hope

• Michael Youssef, Allen Jackson, Jack Graham, and more

Local voices include Rob Pacienza, Senior Pastor of Coral Ridge Presbyterian Church, who brings Truths That Transform back to weekday morning drive — a legacy show originally founded by D. James Kennedy.

Weekend programming will include nationally syndicated favorites like Keep the Faith, Boundless with Lisa Anderson, and City of God with Rob Pacienza.

Hourly updates are provided by SRN News, delivering timely and trusted national headlines.

Multiplatform Reach Across Broadcast and Digital

In addition to its broad AM/FM coverage, “The Word Miami” is also available digitally:

• Live stream: TheWordMiami.com

• Apps: iHeartRadio, Audacy, TuneIn

• Smart speakers: “Play The Word Miami”

This hybrid strategy ensures maximum reach across both traditional and emerging listening platforms, in alignment with Salem’s mission to amplify the Gospel through every available channel.

A Strategic Expansion After a Decade

This is Salem’s first new Christian Teaching and Talk radio format launch in over 10 years, signaling a renewed focus on strategic market expansion and spiritual impact.

“Miami is a global city,” said Christopher Gould, SVP of National Programming & Ministry Relations at Salem. “We are deeply committed to planting the flag of biblical truth wherever possible. This isn’t just business, it’s ministry.”

Salem Media Group, Inc.

Salem Media Group, Inc. is America’s foremost multimedia company focused on Christian and conservative audiences. With national reach through radio stations, digital platforms, and publishing arms, Salem connects millions of Americans daily to faith-based and values-driven content. Its media properties include more than 100 radio stations, the Salem Podcast Network, SalemNow streaming service, and influential content from thought leaders across the Christian and conservative landscape.

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London-based Global Marketing Cloud provider Mapp is turning up the volume on its growth playbook. On June 23, the company announced the appointment of Susie Stanford to its Board as an Independent Non-Executive Director (NED)—a move that signals serious intent to scale its martech footprint globally.

Stanford isn’t your typical board appointee. With close to two decades spent investing in and scaling tech-enabled consumer businesses, her portfolio reads like a greatest hits of high-growth eCommerce: World of Books Group, Forge Holiday Group, and Loveholidays. Most recently, she served nearly 10 years at Livingbridge, a £3B growth equity firm with an eye for category-defining businesses in the UK, US, and Australia.

Why This Move Matters
Mapp sits at the crossroads of AI-driven customer analytics, product data, and omnichannel marketing automation—and in today’s B2B climate, those intersections are increasingly where real ROI is generated.

As marketing tech evolves, data maturity and customer intent analysis are becoming non-negotiables. Brands no longer want fragmented customer views or black-box insights. They want real-time, cross-channel intelligence that converts browsers into buyers—and Mapp is angling to be their go-to engine.

“Natural language data and insight into customer intention have become mission critical,” said Stanford. “Mapp is uniquely placed to translate those signals into profitable growth.”

A Board with Teeth—and Vision
CEO James Brooke was quick to highlight Stanford’s knack for spotting breakout players—and helping them scale without losing their edge.

“Susie has backed some of the most dynamic consumer and eCommerce brands,” Brooke noted. “Her experience coaching leadership teams and creating long-term value is exactly what we want around the Mapp board table.”

Stanford’s appointment also reflects a broader industry trend: savvy martech firms are increasingly looking outside traditional SaaS circles for leadership. Her investment pedigree brings a strategic growth lens to a company that’s no longer just building tools—but shaping how modern marketers engage, retain, and convert.

The Bigger Picture in Martech
Mapp’s move comes as AI-powered marketing platforms race to outdo one another in a crowded field. Rivals like Salesforce Marketing Cloud, Adobe Experience Cloud, and Iterable are also leaning heavily into predictive analytics and personalized journeys—but Mapp’s promise lies in combining depth of insight with ease of execution.

In a market hungry for real-world results over shiny features, bringing on a board member who’s measured by growth metrics—not buzzwords—could be a smart bet.

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OPIC Technologies wants lifestyle creators to think beyond the frame. The Orlando-based startup, already a leader in spatial livestreaming, is now zeroing in on influencers—arming them with immersive 3D video tools that blur the line between content and experience.

Gone are the days of static room tours and curated morning routines. With OPIC’s immersive streaming, followers aren’t just watching your content—they’re walking through it.

“Your brand isn’t just what you post—it’s how you make your audience feel,” said Dr. Bob Douglas, CEO of OPIC Technologies. “Spatial livestreaming gives creators the ability to invite followers into their lives in a more authentic, immersive, and memorable way.”

This isn’t your average Reels filter or a better ring light. This is volumetric storytelling.

Spatial Livestreaming: Influencer Storytelling, Reimagined

OPIC’s core innovation lies in its stereoscopic livestreaming platform—delivering real-time video with depth perception and spatial accuracy. That means fans can explore a creator’s closet in 3D, follow them through a kitchen demo like they’re in the room, or join a virtual yoga class that feels surprisingly lifelike.

Think FaceTime meets the holodeck.

Fashionistas can host live try-on sessions. Home designers can offer real-time virtual walk-throughs. Beauty vloggers can broadcast 3D makeup tutorials. All with the added layer of presence—viewers aren’t just seeing, they’re experiencing.

“We’ve seen influencers use spatial livestreaming for everything from closet tours to yoga sessions,” said Douglas. “The response has been overwhelming—followers feel more connected, more engaged, and more likely to return.”

A Competitive Edge in the Era of Content Saturation

The influencer space is overcrowded. Everyone has a DSLR, presets, and polished content. So how do you stand out? According to OPIC, presence is the new premium.

Spatial livestreaming offers a kind of emotional bandwidth that traditional video can’t touch. By simulating real-world proximity, it builds parasocial bonds faster—and deeper.

“When your audience feels like they’re in the room with you, it changes the dynamic,” Douglas noted. “It builds trust, strengthens relationships, and deepens loyalty—all of which are critical to long-term success.”

In a digital culture starved for authenticity, immersive content feels like the antidote to the algorithm.

Plug-and-Play for Mobile and VR Creators

What about the tech barrier? According to OPIC, the setup is surprisingly lightweight. Their mobile-first tools are built for accessibility and optimized for both smartphones and VR headsets—no Hollywood rig required.

This democratizes 3D content creation, making it a viable option not just for big-name creators, but for emerging influencers looking to disrupt their niche.

Why This Matters: A Glimpse at the Future of Personal Branding

The big picture? Spatial video is inching closer to the mainstream, and platforms are already experimenting with immersive formats. Meta’s Horizon Worlds, Apple’s Vision Pro, TikTok’s AR effects—all signs point to a more interactive, dimensional web.

For brands, this signals a seismic shift in how influence is built and monetized. For influencers, it's a rare first-mover opportunity.

OPIC’s bet is simple: spatial storytelling will define the next generation of content. And the creators who adopt it early could be tomorrow’s breakout stars.

OPIC Technologies

Based in Orlando, Florida, OPIC Technologies specializes in immersive livestreaming through spatial and stereoscopic video. The company serves influencers, broadcasters, educators, and enterprise brands looking to deepen engagement through experiential storytelling. With its mobile-ready tools and VR support, OPIC is helping shape the future of digital presence.

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