Alembic, a pioneer in marketing attribution, introduces a groundbreaking AI supercomputer powered by NVIDIA DGX H100. This innovation marks a significant advancement in marketing analytics, enabling enterprises to achieve unprecedented clarity in understanding the ROI of their marketing initiatives.

1. AI Supercomputer Deployment:

   • Alembic adopts an AI supercomputer, NVIDIA DGX H100, to fuel its new composite and causality AI systems.
   • This deployment enhances Alembic’s applications with cutting-edge AI capabilities for comprehensive marketing analytics.

2. Revolutionizing Marketing Analytics:

   • Alembic pioneers the application of composite AI, causal AI, graph neural network, and contact-tracing mathematics to marketing analytics.
   • Enterprises gain unparalleled insights into the results and ROI of their marketing programs, ensuring informed decision-making.

3. Membership in NVIDIA Inception:

   • Alembic's innovative approach earns it a place in NVIDIA Inception, a global program supporting cutting-edge startups.
   • This recognition underscores Alembic's commitment to pushing the boundaries of marketing analytics with AI-driven solutions.

With the deployment of an AI supercomputer and the integration of advanced AI technologies, Alembic sets a new standard in marketing attribution. By leveraging composite AI and causality mathematics, Alembic empowers enterprises to unravel the complexities of marketing ROI, paving the way for data-driven strategies and impactful marketing initiatives.

Sacca joins the marketing-focused, no-code website builder, bringing two decades of leadership experience in building and scaling product design and tech enterprises

Leadpages, the pioneering lead generation platform, welcomes Michael Sacca as its Chief Executive Officer, effective immediately. With over twenty years of diverse leadership experience across various tech companies, Sacca steps into this pivotal role to spearhead innovation and efficiency within Leadpages.

1. Sacca's Background and Expertise:

   • Sacca boasts a rich history of leadership roles in the tech sector.
   • Notable positions include Crew, Unsplash's parent company, and Dribbble.
   • Instrumental in driving growth for Dribbble Holdings Ltd., leading to a successful IPO under Tiny Capital in 2023.

2. Vision for Leadpages:

   • Sacca aims to leverage Leadpages' celebrated brand reputation to drive growth and innovation.
   • Identifies AI as a transformative force, offering new avenues for advancement.
   • Dedicated to simplifying lead generation for businesses, optimizing marketing and sales efforts.

3. Future Outlook:

   • Sacca's appointment heralds a new chapter for Leadpages, marked by innovation and expansion.
   • Exciting updates and releases slated for 2024, promising enhanced functionality and user experience.

With Michael Sacca at the helm, Leadpages embarks on a journey of evolution and progress, poised to revolutionize lead generation in the martech landscape. Stay tuned for groundbreaking developments ahead.

Alorica Inc., a renowned global customer experience (CX) leader, proudly announces the appointment of Mike Clifton and Max Schwendner as its new co-chief executive officers (CEOs). With a combined wealth of experience and a deep understanding of Alorica's culture, Clifton and Schwendner are poised to lead the brand's global client base and vast team of solutionists, technologists, and operators towards the forefront of CX innovation in an era marked by rapid industry evolution.

1. Exceptional Leadership Transition:

   • Clifton and Schwendner succeed Greg Haller, bringing a collaborative and multidimensional approach to the CEO role.
   • Their elevation highlights Alorica's commitment to nurturing internal talent and fostering a culture of excellence.
   • Endorsed by Andy Lee, executive chairman, for their deep understanding of the company's values and strategic vision.

2. Profiles of Clifton and Schwendner:

   • Clifton's extensive background includes leadership roles at Cognizant, Federal Home Loan Bank of Boston, and more.
   • As chief growth and transformation officer, Clifton has spearheaded global sales and transformation strategies, driving digital innovation.
   • Schwendner's Wall Street tenure, including roles at J.P. Morgan, brings invaluable financial expertise to his CFO responsibilities.
   • Schwendner's leadership encompasses finance, planning, and oversight, reflecting his commitment to excellence and strategic growth.

3. Strategic Vision and Future Outlook:

   • Clifton and Schwendner are committed to exceeding client expectations and empowering the Alorica workforce.
   • Embracing technology and navigating a complex market, they aim to accelerate Alorica's strategic growth with urgency and discipline.
   • Their collaborative leadership promises to maximize individual strengths, fostering innovation and propelling Alorica to new heights in CX excellence.

With Mike Clifton and Max Schwendner at the helm as co-CEOs, Alorica embarks on a journey of innovation and growth, driven by a shared commitment to excellence and strategic vision. Stay tuned as Alorica continues to redefine customer experience in an ever-evolving landscape.

Contextual Advertising Leader Names Amanda Pui as Canadian National Sales Director 

Seedtag, the global leader in contextual advertising, marks its expansion into Canada with the appointment of Amanda Pui as the National Sales Director. Pui's role signifies the company's strategic move to penetrate the Canadian market, fostering brand awareness and driving revenue through partnerships across agencies, brands, and publishers.

Subtopics and Pointers:

1. Amanda Pui's Role and Vision:

   • As National Sales Director, Pui spearheads Seedtag's entry into the Canadian market.
   • Tasked with building brand awareness and forging partnerships to establish Seedtag as the global contextual leader.
   • Focuses on driving revenue and delivering innovative solutions tailored to Canadian agencies, brands, and publishers.

2. Pui's Expertise and Background:

   • With over 12 years in digital media, Pui brings extensive experience from agency-side and sales roles.
   • Notably contributed to Vistar Media's programmatic DOOH offering in Canada, scaling presence and fostering growth.
   • Demonstrates a proven track record in team management, client relations, and product development.

3. Seedtag's Commitment to Canadian Market:

   • Brian Danzis, President of North America at Seedtag, emphasizes the company's investment in the Canadian media industry.
   • Highlights Seedtag's support for Canadian professionals and publishers, reinforcing its dedication to the local market.
   • Seedtag's contextual targeting aligns with Canada's privacy-first approach, offering precision and scale without reliance on third-party data.

With Amanda Pui leading the charge, Seedtag embarks on a journey to revolutionize advertising in Canada, leveraging its contextual AI technology and commitment to privacy-first practices. Stay tuned as Seedtag reshapes the landscape of digital advertising with innovative solutions tailored for the Canadian market.

Screenverse, the forefront monetization and ad management partner for DOOH (digital-out-of-home) media owners, secures a significant $10.5 million investment led by Volition Capital. This funding heralds a transformative phase for Screenverse, aimed at propelling the programmatic future of DOOH advertising.

1. Founding Vision and Industry Impact:

   • Founded in 2020 by David Weinfeld and Adam Malone, Screenverse emerged during unprecedented challenges in the advertising landscape.
   • Weinfeld, with experience at Vistar, and Malone, from DOmedia, recognized the potential to empower media owners in monetizing assets programmatically.

2. Tailored Solutions for Media Owners:

   • Screenverse offers a comprehensive suite of services catering to the evolving needs of DOOH media owners.
   • Services encompass end-to-end support in programmatic advertising monetization and management, streamlining processes for maximum revenue generation.

3. Driving Value and Simplifying Advertising:

   • CEO David Weinfeld emphasizes Screenverse's mission to democratize access to programmatic budgets for all DOOH networks.
   • Focus on simplifying and optimizing the advertising process, benefiting media owners and advertisers while enhancing ecosystem value.

4. Expansive Digital Screen Network:

   • Screenverse is building the largest network of digital screens in physical environments, facilitating impactful advertising opportunities.
   • Extensive inventory spans diverse locations, including independent billboards, urban panels, and top retailers like Walmart and Kroger.

5. Strategic Investment and Future Growth:

   • Volition Capital's investment underscores confidence in Screenverse's vision and potential within the DOOH advertising space.
   • Funding will fuel continued growth, focusing on technology enhancement, team expansion, and broadening partnerships.

6. Value Proposition for Advertisers:

   • Larry Cheng, Managing Partner at Volition Capital, highlights the value Screenverse brings to advertisers seeking diverse audience segments programmatically.

With Volition Capital's backing, Screenverse is poised to reshape the landscape of programmatic DOOH advertising, driving innovation, and unlocking new opportunities for media owners and advertisers alike. Stay tuned for Screenverse's continued evolution as it advances the future of digital-out-of-home advertising.

ClearSale, the global leader in risk technology solutions, proudly sponsors the Celerant Technology 20th Anniversary Client Conference, commemorating two decades of successful partnership. Faye McEachern and Rick Sunzeri eagerly engage attendees, offering insights to elevate order approval rates, mitigate brand risk, and elevate customer satisfaction.

1. Empowering Brands Through Innovation:

   • ClearSale's gold sponsorship underscores its commitment to empowering brands through cutting-edge risk technology solutions.
   • Directors Faye McEachern and Rick Sunzeri are poised to share expertise on enhancing order approval rates and safeguarding brand reputation.

2. Educational Partner Presentation:

   • Rick Sunzeri delivers an insightful presentation on May 6, shedding light on the latest innovations in brand protection and ecommerce fraud prevention.
   • Session titled "Unlocking Hidden Revenue and Protecting Your Brand" offers strategies to enhance fraud prevention, increase order approvals, and fortify brand reputation.

3. Addressing Ecommerce Challenges:

   • With ecommerce fraud projected to exceed $362 billion by 2028, ClearSale's session addresses critical challenges faced by retailers.
   • Focus on balancing fraud prevention with seamless customer experiences to mitigate risks and unlock revenue potential.

4. Enhancing Customer Experience:

   • ClearSale's solutions aim to bolster customer satisfaction by minimizing false declines and ensuring seamless online transactions.
   • Emphasis on leveraging AI and machine learning to optimize online purchase approvals and safeguard brand integrity.

5. Interactive Engagement Opportunities:

   • Attendees are invited to engage with ClearSale's team during partner presentations and at their exhibition table.
   • Explore how ClearSale's solutions can enhance revenue, protect brands, and elevate customer satisfaction.

Join ClearSale at the Celerant Technology Conference to celebrate two decades of partnership and discover actionable strategies for navigating ecommerce challenges, enhancing brand protection, and delivering exceptional customer experiences. Don't miss the opportunity to unlock hidden revenue and safeguard your brand's reputation with ClearSale's innovative solutions.

VerticalScope Holdings Inc., a leading technology company hosting 65 million registered users across 1,200 online enthusiast communities, announces its collaboration with The Trade Desk to implement OpenPass and OpenPath solutions. These initiatives aim to enhance user authentication security and provide advertisers with direct access to VerticalScope's premium platform.

1. OpenPass for Secure Authentication:

   • VerticalScope adopts The Trade Desk's OpenPass, a single-sign-on solution, ensuring secure login alternatives for users across its web communities.
   • Enhances transparency and privacy compliance while delivering a premium advertising experience to users.

2. VerticalScope's Enthusiast Communities:

   • VerticalScope hosts specialized interest groups spanning automotive, outdoors, and more, totaling over 1,200 enthusiast communities.
   • Users engage in content sharing, product exploration, and community interactions within VerticalScope's diverse platform.

3. The Trade Desk's OpenPath Integration:

   • Integration with The Trade Desk's OpenPath provides advertisers with a direct connection to VerticalScope's premium platform.
   • Facilitates a more efficient auction process, optimizing value for both advertisers and VerticalScope.

4. Benefits for Advertisers:

   • Advertisers leveraging The Trade Desk's platform gain direct access to VerticalScope's premium inventory, enhancing campaign efficiency and performance.
   • Improved targeting and streamlined media-buying processes benefit brands and agencies advertising on VerticalScope's enthusiast communities.

5. Industry Recognition and Partnership:

   • Will Doherty, VP of Inventory Development at The Trade Desk, underscores the appeal of authenticated environments for advertisers.
   • Chris Goodridge, President and COO at VerticalScope, highlights the partnership's significance in providing a secure and premium experience for users.

VerticalScope's collaboration with The Trade Desk marks a significant advancement in user authentication and advertiser access within online enthusiast communities. Through OpenPass and OpenPath solutions, VerticalScope ensures enhanced security and efficiency, catering to the evolving needs of users and advertisers alike in the digital landscape.