Screenverse, the forefront monetization and ad management partner for DOOH (digital-out-of-home) media owners, secures a significant $10.5 million investment led by Volition Capital. This funding heralds a transformative phase for Screenverse, aimed at propelling the programmatic future of DOOH advertising.

1. Founding Vision and Industry Impact:

   • Founded in 2020 by David Weinfeld and Adam Malone, Screenverse emerged during unprecedented challenges in the advertising landscape.
   • Weinfeld, with experience at Vistar, and Malone, from DOmedia, recognized the potential to empower media owners in monetizing assets programmatically.

2. Tailored Solutions for Media Owners:

   • Screenverse offers a comprehensive suite of services catering to the evolving needs of DOOH media owners.
   • Services encompass end-to-end support in programmatic advertising monetization and management, streamlining processes for maximum revenue generation.

3. Driving Value and Simplifying Advertising:

   • CEO David Weinfeld emphasizes Screenverse's mission to democratize access to programmatic budgets for all DOOH networks.
   • Focus on simplifying and optimizing the advertising process, benefiting media owners and advertisers while enhancing ecosystem value.

4. Expansive Digital Screen Network:

   • Screenverse is building the largest network of digital screens in physical environments, facilitating impactful advertising opportunities.
   • Extensive inventory spans diverse locations, including independent billboards, urban panels, and top retailers like Walmart and Kroger.

5. Strategic Investment and Future Growth:

   • Volition Capital's investment underscores confidence in Screenverse's vision and potential within the DOOH advertising space.
   • Funding will fuel continued growth, focusing on technology enhancement, team expansion, and broadening partnerships.

6. Value Proposition for Advertisers:

   • Larry Cheng, Managing Partner at Volition Capital, highlights the value Screenverse brings to advertisers seeking diverse audience segments programmatically.

With Volition Capital's backing, Screenverse is poised to reshape the landscape of programmatic DOOH advertising, driving innovation, and unlocking new opportunities for media owners and advertisers alike. Stay tuned for Screenverse's continued evolution as it advances the future of digital-out-of-home advertising.