Also announces appointment of Niklas Savander as Chairman of the Board

Outpost24, a leading provider of cyber risk management and threat intelligence solutions backed by Vitruvian Partners, has announced the appointment of Ido Erlichman as its new Chief Executive Officer, effective immediately. Erlichman brings over 20 years of experience in cyber security, technology, and finance, having previously transformed Kape Technologies into a leader in digital privacy and security.

1. Ido Erlichman’s Background and Experience

• Over 20 years in cyber security, technology, and finance.
• Former CEO of Kape Technologies.
  • Led the company to serve 7.5 million customers worldwide.
  • Oversaw its sale for $1.75 billion in 2023.
• Transformed Kape Technologies into a category leader in digital privacy and security.

2. Vision and Leadership at Outpost24

• Erlichman’s commitment to building on Outpost24’s strong foundation.
• Focus on expanding and combining product lines.
• Emphasis on innovation and customer success.
• Simplifying cyber exposure management for modern-day attack surfaces.

3. Niklas Savander’s Appointment as Chairman of the Board

• Niklas Savander's extensive experience as an executive and CEO in the technology industry.
• Previous roles include Chair and Board member at Klarna, Easypark, Cint, and Silverfin.
• Current Chairman Jussi Wuoristo will remain a director on the Board.

4. Statements from Key Figures

• Ido Erlichman on his new role and vision for Outpost24.
  • Excited about expanding and enhancing product offerings.
• Niklas Savander on welcoming Erlichman as CEO.
  • Confidence in Erlichman’s ability to advance Outpost24’s strategic goals.
• Appreciation for outgoing CEO Karl Thedeen’s contributions.

5. Recent Developments at Outpost24

• Launch of The Outpost24 Exposure Management Platform in June.
  • Provides continuous monitoring of attack surfaces and proactive threat remediation.
  • Aligns with Gartner’s top trend for 2024: Continuous Threat Exposure Management (CTEM).
  • Facilitates all steps of Gartner's CTEM definition: scoping, discovery, prioritization, validation, and mobilization.

The appointment of Ido Erlichman as CEO marks a new chapter for Outpost24 as the company continues to innovate and lead in cyber risk management and threat intelligence. With Erlichman’s extensive background and strategic vision, supported by new Chairman Niklas Savander, Outpost24 is poised for continued success and global growth.

New Solution Empowers Shopify Brands to Engage Superfans and Maximize Lifetime Value

Okendo, the leading customer marketing platform, continues to innovate with the launch of Okendo Loyalty, the final component in its suite of customer engagement solutions. Designed to empower Shopify brands, Okendo Loyalty offers deep customization options and an intuitive interface, enabling brands to create tailored loyalty programs that maximize customer lifetime value. With features accessible across all plans and expert guidance from Okendo's loyalty specialists, brands like Dixxon, Luna Bronze, and Jordan Craig have already chosen Okendo to elevate their Loyalty initiatives.

As ecommerce competition intensifies and customer acquisition costs rise, Okendo emerges as a strategic ally, helping brands tackle these challenges head-on by driving engagement and revenue growth. At the heart of this strategy are Superfans, highly engaged customers who champion their favorite brands, fueling organic growth and fostering genuine community connections.

Matt Goodman, CEO & Co-Founder of Okendo, explains, "We believe that addressing modern ecommerce challenges hinges on cultivating and mobilizing a community of Superfans. Okendo's suite of five products — Loyalty, Referrals, Reviews, Quizzes, and Surveys — provides a unified platform to empower brands to grow rapidly and sustainably through customer-led marketing initiatives."

Okendo Loyalty empowers brands to offer flexible rewards and incentives, transforming customers into influential growth drivers through referrals, repeat purchases, and high-quality reviews. Furthermore, brands gain access to valuable customer insights, enabling personalized communications and enhancing overall customer experiences. This holistic approach not only enriches customer interactions but also accelerates brand growth by fostering authentic connections.

Rob Varon, Director of Marketing at Jordan Craig, shares his experience: "I've had a positive experience using all of Okendo's five products together. The tech just works. It's easy to streamline workflows with Okendo's connected suite of products. Ecommerce is a puzzle, and Okendo contributes many pieces to that puzzle."

With Okendo Loyalty, Shopify brands can unlock the potential of their customer communities, driving sustainable growth and cultivating lasting brand loyalty in today's competitive ecommerce landscape.

Powered by AzureOpenAI Service from Microsoft and now rolling out to beta users in the Life Time app, L.AI.C intuitively serves up club, programming and services information on demand with personalized workouts, classes and product recommendations coming soon

Life Time unveils L.AI.C ("lay-see"), the revolutionary AI-driven Healthy Way of Life personal companion, available to members via the Life Time member app. Powered by Microsoft's AzureOpenAI Service, L.AI.C represents Life Time's commitment to leveraging cutting-edge technology to empower members to live healthier, happier lives.

1. Introduction of L.AI.C:

   • L.AI.C is the first generative, AI-driven personal companion introduced by Life Time, aimed at enhancing members' experiences and facilitating healthier lifestyles.
   • Rolling out in beta via the Life Time member app, L.AI.C is a testament to Life Time's dedication to innovation and leveraging technology for wellness.

2. Powered by AzureOpenAI Service:

   • L.AI.C is powered by Microsoft's AzureOpenAI Service, enabling it to be trained in all aspects of Life Time's athletic country clubs, programs, and services.
   • Through personalized content and recommendations, L.AI.C assists members in optimizing their experiences and saving time.

3. Founder and CEO's Vision:

   • Bahram Akradi, Life Time founder, chairman, and CEO, emphasizes the company's commitment to embracing AI advancements to provide members with unparalleled experiences.
   • Akradi envisions L.AI.C as a transformative tool with immeasurable long-term potential, offering personalized, proactive suggestions and virtually unlimited support for members' health and wellness goals.

4. Beta Features and Future Enhancements:

   • The initial L.AI.C beta version offers quick answers to inquiries about club descriptions, hours, and offerings, with the tool adapting based on user inputs and preferences.
   • Future versions will include customized class recommendations, assisted reservations, individualized workout programs, wellness-related responses, and connections to online and in-club resources.

5. Microsoft Partnership and Technology Integration:

   • Kathleen Mitford, CVP of Global Industry at Microsoft, highlights the transformative impact of generative AI in driving business innovation across industries.
   • Microsoft's partnership with Life Time underscores the commitment to infusing AI innovation into the company's broader strategy to support members in achieving their health and wellness goals.

As Life Time continues to expand its physical presence with new athletic country clubs, L.AI.C signifies a new era in member experiences, where technology plays a central role in fostering healthier lifestyles. With L.AI.C, Life Time reaffirms its position as a trusted wellness partner, dedicated to leveraging technology to positively impact millions of lives.

DrivenIQ, a pioneer in first-party data and audience technology, welcomes Vern Hanzlik as its new Chief Executive Officer. With a proven track record in SaaS leadership spanning over 25 years, Hanzlik brings invaluable experience to drive DrivenIQ's transformative journey in data-driven marketing.

1. Vern Hanzlik's Background:

   • Over 25 years of leadership in SaaS and software platforms.
   • Previous roles: President and CEO of Qumu, key executive positions at Sajan Software, and co-founder of Stellent.
   • Stellent's successful acquisition by Oracle for $440 million underscores Hanzlik's strategic acumen.

2. Strategic Vision for DrivenIQ:

   • Focus on new go-to-market strategies to enhance data-driven marketing.
   • Leveraging Hanzlik's expertise to reinforce DrivenIQ's leadership in first-party data and audience technologies.
   • Commitment to introducing innovative solutions, empowering marketers worldwide.

3. Empowering Marketers with Innovative Solutions:

   • DrivenIQ's mission is to empower businesses with AI-driven data and audience solutions.
   • Enterprise-grade platform engineered for scalability and simplicity in data access and utilization.
   • Not merely about data, but platform builders dedicated to facilitating businesses' success in the digital era.

Vern Hanzlik's appointment heralds a new era for DrivenIQ, poised to revolutionize data-driven marketing. With a clear mission and innovative solutions, DrivenIQ under Hanzlik's leadership, aims to transform how businesses harness data to drive marketing effectiveness and business growth.

Nectar Services Corp. introduces its Digital Experience Platform and CX Assurance tools on Genesys AppFoundry™, a premier marketplace offering innovative solutions for elevating customer and employee experiences.

1. Empowering Customer and Agent Satisfaction:

   • Seamless integration with Genesys Cloud™ platform for proactive issue resolution and real-time insights.
   • Enhancing customer and agent satisfaction, reducing churn, and enabling partners to monetize expertise.

2. Key Features of Nectar's Solutions:

   • End-to-end visibility of customer journeys across multi-vendor communications technologies.
   • Performance testing to ensure exceptional customer experiences, even under stress.
   • Streamlined migration to the cloud with quality assurance measures.
   • Contact center monitoring with proactive alerts for performance optimization.

3. Strategic Partnership with Genesys:

   • Nectar's long-standing support for Genesys customers, now available through AppFoundry.
   • Aligned R&D commitment to simplify cloud migration and enhance customer and agent experiences.
   • Collaboration with Genesys to drive strategic initiatives for ongoing innovation.

Nectar Services Corp. brings its expertise in digital experience and CX assurance to Genesys AppFoundry™, offering businesses comprehensive solutions for optimizing customer experiences. With seamless integration and proactive performance monitoring, Nectar empowers organizations to deliver exceptional customer service and drive growth in the digital era.

Alorica Inc., a renowned global customer experience (CX) leader, proudly announces the appointment of Mike Clifton and Max Schwendner as its new co-chief executive officers (CEOs). With a combined wealth of experience and a deep understanding of Alorica's culture, Clifton and Schwendner are poised to lead the brand's global client base and vast team of solutionists, technologists, and operators towards the forefront of CX innovation in an era marked by rapid industry evolution.

1. Exceptional Leadership Transition:

   • Clifton and Schwendner succeed Greg Haller, bringing a collaborative and multidimensional approach to the CEO role.
   • Their elevation highlights Alorica's commitment to nurturing internal talent and fostering a culture of excellence.
   • Endorsed by Andy Lee, executive chairman, for their deep understanding of the company's values and strategic vision.

2. Profiles of Clifton and Schwendner:

   • Clifton's extensive background includes leadership roles at Cognizant, Federal Home Loan Bank of Boston, and more.
   • As chief growth and transformation officer, Clifton has spearheaded global sales and transformation strategies, driving digital innovation.
   • Schwendner's Wall Street tenure, including roles at J.P. Morgan, brings invaluable financial expertise to his CFO responsibilities.
   • Schwendner's leadership encompasses finance, planning, and oversight, reflecting his commitment to excellence and strategic growth.

3. Strategic Vision and Future Outlook:

   • Clifton and Schwendner are committed to exceeding client expectations and empowering the Alorica workforce.
   • Embracing technology and navigating a complex market, they aim to accelerate Alorica's strategic growth with urgency and discipline.
   • Their collaborative leadership promises to maximize individual strengths, fostering innovation and propelling Alorica to new heights in CX excellence.

With Mike Clifton and Max Schwendner at the helm as co-CEOs, Alorica embarks on a journey of innovation and growth, driven by a shared commitment to excellence and strategic vision. Stay tuned as Alorica continues to redefine customer experience in an ever-evolving landscape.

PhotoShelter, renowned for its cutting-edge digital asset management (DAM) and content distribution software, introduces Lumen, an innovative library user interface (UI) designed exclusively for PhotoShelter for Brands customers. With advanced AI capabilities, enriched metadata features, and seamless integration, Lumen elevates PhotoShelter's acclaimed solution to new heights, offering the most intuitive and modern DAM experience available.

1. Advanced Features of Lumen:

   • Lumen extends PhotoShelter's AI capabilities, incorporating enhanced video metadata management alongside existing robust image metadata functionalities.
   • Introduces a visually captivating mortar view for photos and videos, facilitating effortless browsing and selection, enhancing user experience.
   • Refines AI Visual Search filtering, simplifying asset discovery within the brand's library through visual descriptions, optimizing workflow efficiency.

2. Efficiency and Collaboration Enhancement:

   • Lumen enables seamless operations within the DAM platform, empowering users to work efficiently even during ongoing uploads, fostering uninterrupted productivity.
   • Redesigned sharing and permissions interface streamlines collaboration, simplifying asset sharing and enhancing team coordination.

3. Customer-Centric Innovation:

   • Monika Smyczek, Senior Vice President of Product at PhotoShelter, underscores Lumen's alignment with customer needs, maintaining familiarity from the Classic UI while introducing modern enhancements.
   • Emphasizes Lumen's empowerment of creatives and brands to manage visual assets effectively, enhancing storytelling capabilities and overall productivity.

4. Agility and Future Development:

   • Built on a robust, modern platform, Lumen facilitates rapid deployment of new features and functionalities, ensuring PhotoShelter remains at the forefront of DAM innovation.
   • Promises ongoing collaboration with customers to develop tailored solutions, enabling marketers and creatives to excel in their endeavors.

5. Customer Testimonials:

   • Ben Green, team photographer for the Buffalo Bills, lauds Lumen's intuitive design and powerful features, foreseeing significant workflow improvements.

With the introduction of Lumen, PhotoShelter redefines the landscape of digital asset management, offering unparalleled AI capabilities, enhanced metadata management, and streamlined workflows. Lumen embodies PhotoShelter's commitment to customer-centric innovation, empowering brands and creatives to efficiently manage their visual assets and tell compelling stories. As PhotoShelter continues to evolve and innovate, Lumen sets a new standard for DAM excellence, driving productivity and creativity in the digital age.

Proven SaaS Executive to Lead Next Phase of Growth for Provider of Tools for the Creator Economy 

Genesis Digital, a prominent SaaS provider catering to the creator economy, has named Darren Hakeman as its Chief Executive Officer (CEO) effective April 2, 2024. Hakeman's appointment signifies a strategic move to propel the company into its next phase of growth and innovation.

1. Leadership Transition: Darren Hakeman assumes the role of CEO, succeeding Sarah Jenkins, one of the company's founders, who continues her involvement on the Board of Managers.
   - Hakeman's tenure as President since March 2022 positions him strategically for this leadership transition.

2. Professional Background: Hakeman brings a wealth of experience from his previous roles, notably at 8x8, Inc., where he played a pivotal role in transforming the company's offerings and scaling its Annual Recurring Revenue (ARR).
   - Led Strategy and Corporate Development, driving significant growth and acquisitions.
   - Held executive-level positions at Lockheed Martin and Savi Technology, showcasing a diverse skill set.

3. Strategic Vision: With over 25,000 customers and a robust product-led-growth (PLG) model, Genesis Digital is poised for expansion under Hakeman's leadership.
   - Focus on tapping into the burgeoning creator economy, estimated at $250 billion.
   - Commitment to delivering user-friendly solutions for digital content creators to monetize their expertise.

4. Acknowledgment and Gratitude: Vik Verma, Executive Chairman, acknowledges Sarah Jenkins for her visionary leadership and ongoing support.
   - Highlights the company's progress in building an executive team and fostering a culture of accountability.

Darren Hakeman's appointment as CEO marks a strategic milestone for Genesis Digital, positioning the company for accelerated growth and innovation in the dynamic landscape of the creator economy. With a focus on delivering comprehensive solutions and leveraging a robust PLG model, Genesis Digital is set to empower digital content creators worldwide to thrive in the online marketplace.