Introducing Vern Hanzlik as CEO of DrivenIQ: Revolutionizing Data-Driven Marketing | Martech Edge | Best News on Marketing and Technology
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Introducing Vern Hanzlik as CEO of DrivenIQ: Revolutionizing Data-Driven Marketing

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Introducing Vern Hanzlik as CEO of DrivenIQ: Revolutionizing Data-Driven Marketing

Introducing Vern Hanzlik as CEO of DrivenIQ: Revolutionizing Data-Driven Marketing

PRWeb

Published on : May 10, 2024

DrivenIQ, a pioneer in first-party data and audience technology, welcomes Vern Hanzlik as its new Chief Executive Officer. With a proven track record in SaaS leadership spanning over 25 years, Hanzlik brings invaluable experience to drive DrivenIQ's transformative journey in data-driven marketing.

  1. Vern Hanzlik's Background:

    • Over 25 years of leadership in SaaS and software platforms.
    • Previous roles: President and CEO of Qumu, key executive positions at Sajan Software, and co-founder of Stellent.
    • Stellent's successful acquisition by Oracle for $440 million underscores Hanzlik's strategic acumen.
  2. Strategic Vision for DrivenIQ:

    • Focus on new go-to-market strategies to enhance data-driven marketing.
    • Leveraging Hanzlik's expertise to reinforce DrivenIQ's leadership in first-party data and audience technologies.
    • Commitment to introducing innovative solutions, empowering marketers worldwide.
  3. Empowering Marketers with Innovative Solutions:

    • DrivenIQ's mission is to empower businesses with AI-driven data and audience solutions.
    • Enterprise-grade platform engineered for scalability and simplicity in data access and utilization.
    • Not merely about data, but platform builders dedicated to facilitating businesses' success in the digital era.

Vern Hanzlik's appointment heralds a new era for DrivenIQ, poised to revolutionize data-driven marketing. With a clear mission and innovative solutions, DrivenIQ under Hanzlik's leadership, aims to transform how businesses harness data to drive marketing effectiveness and business growth.