News

Bitly Launches AI Tools to Simplify Marketing Analytics

Bitly is expanding its push into AI-driven marketing intelligence with the launch of Bitly Assist and Weekly Insights, two new features designed to help marketing teams quickly analyze link and QR code performance. The updates aim to reduce the manual effort required to interpret campaign data and allow marketers to move faster from analytics to action. The new capabilities arrive as enterprise...

artificial intelligence 6 Apr 2026

Omdia Forecasts Global Video and TV Revenues to Surpass $1 Trillion by 2030

Global video and television revenues are projected to exceed $1 trillion by 2030, according to new research from Omdia. The forecast highlights a major transformation in the media and entertainment industry, with social video advertising emerging as the primary growth driver, accelerating the shift from traditional TV to digital video platforms. New insights from Omdia reveal that global revenues...

marketing 2 Apr 2026

NIQ Launches Ask Arthur Chat to Deliver AI-Powered Consumer Insights

Global consumer intelligence company NielsenIQ has introduced Ask Arthur Chat, an AI-powered conversational interface designed to simplify how businesses access retail and consumer insights. The new tool allows users to ask natural-language questions about product performance, market trends, and category dynamics using data from NIQ’s extensive datasets. As organizations across the retail and...

artificial intelligence 2 Apr 2026

Zip Appoints Canva’s Former Global Head of IT Michael Denari as GM of AI

Enterprise procurement platform Zip has appointed Michael Denari as General Manager of AI, bringing in a seasoned technology executive who previously led global IT and enterprise AI strategy at Canva. In his new role, Denari will oversee Zip’s AI business, including go-to-market strategy, revenue growth, product development collaboration, and internal AI transformation initiatives. AI-powered...

marketing 2 Apr 2026

SEOtive Launches AI-Powered SEO Services to Improve AI Search Visibility

Digital marketing agency SEOtive has launched a new suite of AI-powered SEO services designed to help businesses improve visibility across AI-driven search platforms and traditional search engines. The offering combines advanced data analysis, intelligent automation, and human expertise to help brands adapt to evolving search algorithms and generate sustainable organic traffic. Search...

artificial intelligence 2 Apr 2026

Optimove Launches AI Agents to Transform the Marketing Content Lifecycle

Customer-led marketing platform Optimove has introduced a suite of AI-powered agents and capabilities designed to improve and accelerate the marketing content lifecycle. The new tools help marketers create, validate, optimize, and deploy content faster while ensuring brand compliance, quality assurance, and data-driven decisioning across campaigns. Marketing technology provider Optimove has...

digital asset management 2 Apr 2026

CookieYes Launches Cookie Policy Generator for Global Privacy Compliance

Consent management provider CookieYes has launched a Cookie Policy Generator, a tool designed to help businesses automatically generate and maintain accurate cookie disclosure policies as global privacy regulations intensify. The platform scans websites for active tracking technologies and produces policies tailored to a site's real-time configuration, aiming to simplify compliance for startups...

marketing 2 Apr 2026

Shutterstock Launches Licensed Content App in ChatGPT

Creative content marketplace Shutterstock has launched a dedicated app inside ChatGPT, enabling users to discover licensable images, videos, music, and sound effects directly within conversational AI workflows. The integration reflects a broader shift toward AI-native creative production, where ideation, asset discovery, and content creation increasingly happen inside AI assistants rather than...

artificial intelligence 2 Apr 2026