artificial intelligence digital marketing
Published on : Apr 29, 2025
In a bold move to further establish its position as a leader in AI-driven marketing automation, Eulerity has expanded its team with three strategic hires. The new additions to the team underscore the company’s commitment to accelerating innovation, driving customer success, and expanding its presence in the franchise and multi-location industries. The leadership expansion aligns with Eulerity's mission to offer cutting-edge, automated solutions that help brands scale their digital advertising efforts with precision.
Let’s dive into the exciting changes and the leadership talent that will help Eulerity continue to revolutionize the way brands engage with their audiences.
With a remarkable 18-year career in marketing and customer success, Jennifer Koen joins Eulerity as the Vice President of Customer Engagement. Her deep experience in scaling franchise and multi-location brands will be invaluable as Eulerity continues to refine its customer success approach. Koen has held senior leadership roles at notable companies like Sport Clips and Defyned Brands, where she was responsible for implementing scalable systems that connect technology to real-world business outcomes.
"I joined Eulerity because the team has built a powerful platform that combines smart automation with real-world insights," said Koen. "The platform's ability to pair technology with a strategic, hands-on approach to customer success excites me. I look forward to helping our customers unlock more growth, more efficiently."
Koen’s expertise will be critical as Eulerity strengthens its client relationships and ensures that brands can see tangible ROI from their automated marketing campaigns.
Joining Eulerity as Director of Sales, Slaton Smith brings over two decades of marketing experience in the Quick Service Restaurant (QSR) sector. Smith’s leadership roles at major QSR brands such as Arby's, TGI Friday's, and Boston Market, where he served as Chief Marketing Officer, have equipped him with a wealth of knowledge in customer acquisition strategies and scaling marketing operations.
"I’m excited to join Eulerity, as it is an industry-leading platform that brings together data-driven strategies and AI-powered solutions to help businesses in the restaurant sector thrive," said Smith.
With his extensive background in QSR marketing, Smith will be instrumental in driving Eulerity’s expansion within the restaurant vertical, helping brands optimize their advertising efforts through automation and AI technology.
Chad Jordan, who has been with Eulerity for a year as the Vice President of Brand Sales, has played an essential role in the company's growth. Jordan brings a wealth of experience in digital marketing and revenue generation, having previously led digital marketing efforts at Sport Clips and driven B2B SaaS growth for multi-location brands.
"Working with Eulerity has been incredibly rewarding because the platform delivers real, measurable results," said Jordan. "It’s not just about automation; it’s about helping brands scale and build on results that matter."
Jordan’s strategic approach to aligning AI-driven marketing with brand-level goals will continue to guide Eulerity as it builds customized solutions that drive performance for brands across various industries.
With its robust leadership team in place, Eulerity continues to push the boundaries of marketing automation. The platform is designed to help brands streamline their marketing efforts across multiple channels, including Google, Meta, YouTube, and beyond.
Eulerity combines creative, media buying, reporting, and engagement into one unified ecosystem, powered by AI. The platform's key features include:
Built-in Call Tracking: Monitor customer interactions and optimize marketing strategies based on real-time performance.
Organic Social Tools: Manage and optimize organic social media campaigns to drive engagement and brand visibility.
AI-Driven Review Management: Automatically manage and respond to customer reviews, improving brand reputation and trust.
By automating time-consuming tasks and offering deep insights into marketing performance, Eulerity enables brands to lower costs, cut complexity, and scale performance effectively.
At the core of Eulerity’s strategy is its focus on customer success. The company believes that technology should work in harmony with customer needs to drive measurable results. As evidenced by the recent leadership hires, Eulerity is deeply committed to helping its partners succeed by offering personalized, hands-on support that empowers businesses to achieve their growth objectives.
With experienced professionals like Jennifer Koen, Slaton Smith, and Chad Jordan on board, Eulerity is well-positioned to continue delivering cutting-edge marketing solutions that are tailored to the unique challenges faced by franchise and multi-location brands.
The recent leadership additions at Eulerity mark an exciting new chapter for the company. As the leading AI-driven marketing automation platform, Eulerity is poised to continue its growth and innovation, helping brands scale their digital advertising efforts efficiently and effectively.
For businesses looking to automate and optimize their digital marketing strategies, Eulerity offers a comprehensive, AI-powered solution that reduces complexity and drives real results.