News

Groceryshop 2026 to Spotlight AI Shopping, Retail Media, and GLP-1 Consumer Trends

Artificial intelligence, retail media networks, and the growing influence of GLP-1 medications on consumer purchasing behavior will take center stage at Groceryshop 2026, as retail executives, consumer packaged goods (CPG) leaders, and technology innovators gather to discuss the future of commerce. The event's agenda reflects how AI-powered shopping, digital advertising, and health-driven...

marketing 28 Jul 2026

Optimove Launches AI Marketing Tools Hub to Advance Positionless Marketing

Optimove has introduced its AI Marketing Tools Hub, a curated resource designed to help enterprise marketers integrate artificial intelligence into everyday workflows. The launch expands the company's Positionless Marketing strategy, enabling marketing teams to execute research, content creation, campaign optimization, and customer engagement with greater autonomy while reducing reliance on...

marketing 28 Jul 2026

Notified Webinar Explores AI Search Visibility and Zero-Click Marketing Measurement

As AI-powered search engines and zero-click experiences reshape how buyers discover brands, marketers are rethinking both content strategy and performance measurement. A recent webinar hosted by Notified in partnership with the Content Marketing Institute examined how organizations can improve visibility across AI platforms such as ChatGPT while developing new frameworks to measure marketing...

marketing 28 Jul 2026

Zeta Global Secures $1 Billion Credit Facility to Fund AI Growth and M&A

Zeta Global has secured a new $1 billion credit facility, replacing its previous $550 million financing arrangement to strengthen liquidity, reduce borrowing costs, and provide greater financial flexibility. The move gives the AI-powered marketing technology company additional capital to pursue acquisitions, support share repurchases, and invest in long-term enterprise growth as competition...

marketing 28 Jul 2026

Worldly Expands AI Supply Chain Intelligence Platform Amid Rising Compliance Demands

Worldly has reported a year of significant growth as the consumer goods supply chain intelligence platform expands its AI capabilities, customer base, and compliance solutions. The company says increasing regulatory complexity, trade disruptions, and evolving sustainability requirements are driving enterprises to adopt AI-powered supply chain intelligence platforms that extend beyond traditional...

marketing 28 Jul 2026

Masco Appoints Brad Hiranaga as Chief Marketing Officer to Drive Enterprise Growth

Masco Corporation has appointed veteran brand executive Brad Hiranaga as its first Chief Marketing Officer, creating a new executive role designed to unify marketing, commercial excellence, digital acceleration, and customer capabilities across its portfolio of home improvement brands. The move reflects a broader enterprise strategy to strengthen customer-centric growth through integrated...

marketing 28 Jul 2026

Tecnotree Secures $8.8 Million LATAM Digital Transformation Deals

Tecnotree has expanded its footprint in Latin America after securing new digital transformation contracts valued at $8.8 million, highlighting continued demand for AI-powered telecom modernization platforms across the region. The agreements will see the company deploy its AI-native Digital Business Support Systems (BSS) and digital commerce technologies to help communications service providers...

marketing 28 Jul 2026

Watts Law Firm Launches AI Case Qualification Platform Built with Monks

Watts Law Firm LLP has launched an AI-powered case qualification platform developed in partnership with S4 Capital's Monks Technology Services, marking a significant step in the firm's broader AI transformation strategy. The platform automates document-intensive legal intake processes while maintaining attorney oversight, illustrating how artificial intelligence is increasingly reshaping...

marketing 28 Jul 2026