As organizations expand their services and stakeholder networks, many are rethinking how their brands communicate purpose, scale, and long-term value. LUDWIG+ has completed a comprehensive rebranding initiative for 360 Business Council, introducing a new identity that reflects the organization's broader mission while preserving nearly five decades of brand equity established under the Michigan...
digital experience 29 Jul 2026
Telekom Srbija is accelerating its digital marketing transformation by adopting multiple AI-powered platforms from SAS, signaling a broader shift among telecommunications providers toward real-time personalization and data-driven customer engagement. The Serbian telecom operator announced it is using SAS Customer Intelligence 360, SAS Intelligent Decisioning, and SAS Viya to modernize campaign...
customer experience management 29 Jul 2026
Despite rapid enterprise adoption of AI-powered marketing tools, campaign execution continues to be slowed by manual production processes, fragmented workflows, and lengthy approval cycles, according to a new report released by Knak, a marketing production platform focused on enterprise teams. The study shifts attention away from AI-generated content and toward a less visible but increasingly...
customer experience management 29 Jul 2026
Mellow Mushroom is carrying strong franchise development momentum into the second half of 2026 after securing six franchise agreements in the first half of the year and expanding its footprint into new markets, including its debut in Montana. The restaurant chain, known for its handcrafted stone-baked pizzas and distinctive dining experience, is preparing for multiple restaurant openings while...
customer experience management 28 Jul 2026
Waaree Renewable Technologies Limited (WRTL), a subsidiary of Waaree Energies Limited, has signed an Early Contractor Involvement (ECI) agreement to support the development of a utility-scale solar photovoltaic (PV) project with an integrated Battery Energy` Storage System (BESS) in New Zealand. The project represents the company's first strategic move into the Australia and New Zealand (ANZ)...
marketing 28 Jul 2026
Jyong Biotech Ltd. has reaffirmed its strategy of pursuing global licensing partnerships as it advances the development of Botreso (API-1), an investigational botanical drug candidate for benign prostatic hyperplasia (BPH). The announcement reflects the company's broader effort to commercialize plant-derived therapeutics internationally while addressing a growing medical need driven by aging...
marketing 28 Jul 2026
The ADVERTISING Club of New York (The AD Club) has announced five new appointments to its Board of Directors for the 2026–2027 term, reinforcing its leadership across the advertising, marketing, media, and AdTech industries. The appointments bring senior executives from companies including Index Exchange, OMD Worldwide, Unilever, eos, and Moët Hennessy USA, reflecting the organization's continued...
marketing 28 Jul 2026
Kripicard has expanded its Web3 payments platform by launching a Social Media Marketing (SMM) Services Marketplace, enabling businesses to purchase digital marketing services alongside crypto-powered payment solutions. The move broadens the platform beyond financial infrastructure, positioning it as a unified hub for digital payments, business growth, and social media marketing. Kripicard, a Web3...
marketing 28 Jul 2026
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