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Modo Modo Agency Named Among 2025 Top Agencies by Chief Marketer

Modo Modo Agency Named Among 2025 Top Agencies by Chief Marketer

business 2 Jan 2025

Chief Marketer, a leading resource for Fortune 1000 marketers, has announced its prestigious 2025 list of Top Agencies of the Year. Among the 84 honorees is Modo Modo Agency, recognized for its innovation and expertise across B2B and B2C marketing platforms. This exclusive editorial roster highlights the top talent in 23 capability areas, serving as a trusted guide for brands seeking exceptional agency partnerships.

 

1. Celebrating Agency Excellence

  • The list includes agencies that excel in creativity, strategy, and innovation across the marketing ecosystem.
  • Recognized as a trusted resource for Fortune 1000 brands to identify reliable marketing partners.

2. Modo Modo Agency’s Distinction

  • Honored for its ability to deliver business-centric marketing solutions in dynamic and uncertain market conditions.
  • Celebrated for its resilience and commitment to driving forward progress for its clients.


Modo Modo Agency: Achievements in 2024

1. Campaign Successes

  • Launched the impactful Northside Hospital Heart Institute Media Campaign.
  • Secured the prestigious Agency of Record account for Stone Mountain Park.

2. Service Expansion

  • Enhanced digital media capabilities to meet evolving client needs.
  • Expanded focus on:
    • Fractional Strategic Marketing Support: For high-growth mid-market clients.
    • Sales Enablement: Strengthening sales efforts for transformative businesses.
    • Employer Branding: Helping Fortune 500 companies empower and engage their teams during periods of change.

What This Recognition Means

As a 2025 Top Agency honoree, Modo Modo Agency stands out for its ability to adapt, innovate, and provide creative partnerships that deliver measurable results. This accolade solidifies its position as a go-to partner for brands navigating a complex and ever-changing business landscape.

 

Modo Modo Agency’s recognition by Chief Marketer underscores its dedication to delivering impactful marketing strategies and creative excellence. As the agency continues to expand its offerings and drive client success, it sets a benchmark for innovation and resilience in the marketing industry.

Rovshan Rasulov Joins Forbes Business Council A Leader in Innovation

Rovshan Rasulov Joins Forbes Business Council A Leader in Innovation

business 2 Jan 2025

Rovshan Rasulov, Founder and CEO of Rgand, has been invited to join the Forbes Business Council, a distinguished community for global business leaders. This recognition underscores Rovshan's exceptional contributions to technological entrepreneurship and his expertise in developing innovative trading and logistics platforms.

 

1. Visionary Leadership

  • Rgand Marketplace: A cutting-edge platform redefining sales strategies.
  • Sample Box Marathon: Streamlining product sampling and customer engagement.
  • Direct Trade Foundation: Advancing direct trade practices through technology.

2. Industry Recognition

  • Honored in 2023 for groundbreaking innovations in sales technology, cementing his reputation as a leader in the field.
  • Selected by the Forbes Business Council for his exceptional business accomplishments and industry impact.

Membership Significance

The Forbes Business Council is renowned for bringing together influential leaders who drive innovation and excellence in their respective industries. Rovshan’s inclusion in this prestigious community reflects his:

  • Professionalism and Leadership: Demonstrated through his career achievements.
  • Commitment to Innovation: Consistently delivering cutting-edge solutions.
  • Strategic Vision: Driving transformative changes across industries.


Statement from Rovshan Rasulov

“It’s a tremendous honor to join the Forbes Business Council,” said Rovshan Rasulov. “This recognition motivates me and my team to continue delivering cutting-edge solutions to our clients and driving innovation in the industry.”

MATRIX Business Resource Featured in The Enterprise World

MATRIX Business Resource Featured in The Enterprise World

business 2 Jan 2025

MATRIX Business Resource, Inc., a pioneer in lead generation services, proudly announces its feature in The Enterprise World magazine, spotlighting the company’s proprietary MATRIX 7-Step Lead Generation Process™. This innovative approach has distinguished MATRIX in the competitive lead generation landscape, delivering high-quality leads tailored to clients' unique needs.

 

1. The MATRIX 7-Step Lead Generation Process™

  • A sophisticated, proprietary approach that builds valuable leads from diverse, reliable sources, including:
    • Sales Navigator
    • Business directories
    • Chambers of Commerce
    • Public government records
  • This method ensures precision, aligning leads with each client's specific requirements.

2. Strategic Nurturing for Long-Term Growth

  • Beyond generating leads, MATRIX emphasizes relationship-building with prospects.
  • Through targeted education and awareness campaigns, clients are positioned as the go-to choice when prospects are ready to act.
  • This nurturing strategy fosters trust and ensures a steady, robust client acquisition pipeline.

Recognition

“We’re honored to be featured in The Enterprise World for our innovative lead generation approach,” said Trinity L. Clark-Dean, President and CEO of MATRIX Business Resource. “Our MATRIX 7-Step Process™ drives high-quality leads and long-term growth for our clients, underscoring the value of tailored strategies in today’s market.”

Specialization

MATRIX Business Resource specializes in supporting:

  • Leadership Development Companies
  • Executive Coaches
  • Consultants

The company’s tailored lead generation strategies accelerate growth, optimize acquisition pipelines, and ensure sustainable business development for its clients.

Justin Wohl Joins Aditude as VP of Strategy

Justin Wohl Joins Aditude as VP of Strategy

business 2 Jan 2025

Aditude, a leader in enterprise adtech solutions for publishers, has appointed Justin Wohl as Vice President of Strategy. Wohl, a veteran in publisher monetization, brings a wealth of experience and a steadfast dedication to supporting independent publishers, strengthening Aditude’s mission to empower the open internet.


About Justin Wohl

1. Professional Experience

  • Served as Chief Revenue Officer for Salon.com and Snopes.com for eight years.
  • Spearheaded programmatic advertising strategies that drove substantial revenue growth and ensured sustainability for these publications.
  • Played a key role in reshaping business models, expanding newsrooms, and deploying adtech solutions with publisher-centric decision-making.

2. Previous Roles

  • Worked with Federated Media, a pioneer in premium advertising for high-quality, editorial content, gaining a comprehensive understanding of the digital advertising ecosystem.

3. Vision and Mission

  • Advocates for addressing structural inefficiencies in digital advertising to improve margins for publishers and buyers alike.
  • Focuses on enhancing direct supply paths, improving audience access, and equipping publishers with tools for efficient ad tech management.


Statements from Leadership

  • Jared Siegal, CEO of Aditude:
    “Justin’s passion for the open internet and expertise in programmatic advertising aligns seamlessly with Aditude’s mission. His strategic vision will be pivotal in driving innovation and empowering publishers.”

  • John Shankman, Chief Strategy Officer, Aditude:
    “Justin is perfectly positioned to lead the evolution of the online ad ecosystem, ensuring publishers thrive amidst increasing complexity.”

Justin Wohl’s Vision at Aditude

  • Enhance monetization opportunities and boost net revenue for publishers.
  • Address inefficiencies in digital advertising, providing innovative SaaS solutions.
  • Strengthen independent publishers to maintain a healthy, competitive online landscape.

Quote from Wohl:
“Independent publishers are vital to a thriving online ecosystem. At Aditude, we aim to empower their growth by optimizing supply paths, streamlining buyer access, and delivering state-of-the-art tools for ad tech management.”

Devesh Agarwal Appointed COO of Bandwidth Inc.

Devesh Agarwal Appointed COO of Bandwidth Inc.

business 2 Jan 2025

Bandwidth Inc., a leading global enterprise cloud communications company, has officially named Devesh Agarwal as Chief Operating Officer, effective January 1, 2025. Agarwal, who had been serving as interim COO since July 2024, brings decades of leadership experience in technology, sales, and innovation to his new role.

 

1. Career Highlights

  • Current Role: Appointed COO after successfully serving as interim COO since July 2024.
  • Previous Roles:
    • Joined Bandwidth in July 2022 as Chief Software Strategy Officer.
    • Played a pivotal role in designing and delivering Bandwidth’s Universal Platform and the award-winning Bandwidth Maestro™ platform.
    • Holds an impressive 25 patents in software and technology innovation.
    • Former executive at Oracle, specializing in sales, go-to-market strategies, customer co-creation, and P&L leadership.

2. Contributions at Bandwidth

  • Led the development of key innovations that strengthened Bandwidth’s market position.
  • Drove operational and product excellence, earning respect across teams and customers.


Statements from Leadership

  • David Morken, CEO of Bandwidth:
    “Devesh has demonstrated both the vision and the heart for our mission to serve customers while uplifting Bandmates globally. His leadership will be instrumental in executing our strategy, engaging with customers, and fostering innovation as we move into Bandwidth’s next phase of growth.”

  • Devesh Agarwal:
    “I’m honored to take on the role of COO during such an exciting time for Bandwidth. Our strong customer base, market leadership, and culture of innovation provide a unique opportunity to drive growth and deliver exceptional value. I look forward to collaborating with Bandmates to shape the future of our success.”


Key Responsibilities as COO

  • Drive the execution of Bandwidth’s global strategy.
  • Engage closely with customers to foster relationships and deliver tailored solutions.
  • Spearhead innovation to maintain Bandwidth’s leadership in the market.
  • Ensure operational excellence and elevate company culture across global teams.

Rembrand Raises $23M in Series A to Lead Virtual Product Placement Innovation

Rembrand Raises $23M in Series A to Lead Virtual Product Placement Innovation

business 2 Jan 2025

Rembrand, a leader in In-Scene Media and Virtual Product Placement technology, has raised $23 million in Series A financing to fuel its rapid growth. This funding round was led by super{set}, with participation from The Trade Desk, Naver D2SF, and existing investors such as BOLD (L'Oréal’s corporate venture fund) and Greycroft.


About the Series A Funding

  • Amount Raised: $23 million
  • Lead Investors:
    • super{set}
    • The Trade Desk
    • Naver D2SF
  • Other Investors:
    • BOLD (L'Oréal’s corporate venture fund)
    • Greycroft
  • Purpose: The funding will be used to expand Rembrand’s team, accelerate growth, and enhance its technology platform to meet the needs of the evolving advertising and content industries.


Technology and Market Impact

Rembrand's AI-powered platform seamlessly integrates brand placements within video content, offering non-intrusive, engaging advertising experiences for viewers. The technology provides a variety of benefits to advertisers, such as:

  • Increased brand awareness
  • Improved engagement
  • Access to premium video inventory with extended on-screen time and AI-driven attention-generating tools.

The funding will also enable Rembrand to further penetrate the Connected TV (CTV) market, which is seeing rapid expansion and increasing demand for non-intrusive advertising formats.


Statements from Leadership

  • Omar Tawakol, CEO and Co-Founder of Rembrand:
    “We’re thrilled to have the backing of such distinguished investors. This funding will allow us to accelerate growth, expand our team, and enhance our platform to meet the needs of advertisers and content owners in the video marketplace.”

  • Tom Chavez, Co-Founder and General Partner at super{set}:
    "Rembrand is leading a transformative shift in the advertising space, utilizing AI to create innovative solutions. We’re excited to support their journey as they scale and reshape how brands connect with consumers."


Future Outlook and Expansion Plans

With the Series A funding, Rembrand is poised to capitalize on the growing demand for non-intrusive advertising and In-Scene Media, particularly in the CTV market. The company’s AI-driven platform is set to transform the advertising landscape and offer advertisers new ways to engage with audiences.

Salebrate.com: AI-Powered SaaS Redefining Global Go-to-Market Strategies

Salebrate.com: AI-Powered SaaS Redefining Global Go-to-Market Strategies

artificial intelligence 31 Dec 2024

Sellers AI Inc., operating as SalesGrid, is reshaping the global go-to-market (GTM) landscape with the launch of Salebrate.com, an AI-native workflow platform. Headquartered in Toronto, Canada, Sellers AI's platform has gained recognition as a standout GTM AI application product in the National "AI+" Industry Application Innovation Competition. This recognition highlights its innovative approach to automating workflows using AI, revolutionizing traditional market strategies.


Key Highlights of Salebrate.com

1. Leadership Behind the Innovation

  • Developed under the leadership of Mr. Yuliang (Hagard) Wei.
  • Mr. Wei’s experience includes roles as the global marketing head at Alibaba.com and VP at DHgate.com.
  • Previously led Baidu’s overseas commercialization from zero to one with AI-driven SaaS solutions.

2. Modular Platform Design

  • Features six core modules and over 296 internal and external components.
  • Offers customizable automated workflows, enabling businesses to adapt like building LEGO blocks.
  • Modules include customer management, marketing automation, and AI-enhanced functions.

3. AI-Driven Digital Employees

  • Equipped with six AI Agents:
    • AI Site Builder: Simplifies website creation.
    • AI Customer Service: Provides 24/7 support, reducing resource costs.
    • AI Copywriter: Generates high-quality marketing content.
    • AI Sales Representative: Enhances sales engagement.
    • AI Project Manager: Streamlines project workflows.
    • AI Customer Relations Specialist: Strengthens client interactions.

4. Event-Driven Trigger Mode

  • Executes intelligent business processes with various trigger conditions.
  • Integrates CRM, sales management, website building, and omnichannel marketing into one platform.
  • Simplifies operations by eliminating the need for complex tech stacks, reducing costs.

5. Proven Success Stories

  • A laser equipment manufacturer achieved the efficiency of 20 peers with 3 sales representatives.
    • Results: 3,661 site visitors and 105 qualified leads in one month.
  • An electric bicycle company attracted 7,134 site visitors and generated 335 leads without traditional marketing investments.

 

Salebrate.com is setting a new standard for global market expansion by combining AI innovation with practical business applications. With its modular design, AI-driven efficiency, and proven results, the platform simplifies and streamlines the GTM process. Sellers AI Inc., under Mr. Wei’s leadership, is leading the GTM industry into a new era of intelligence, offering enterprises a powerful tool for efficient, low-cost international growth.

Easyship Integrates with Zoho Inventory for Streamlined Shipping Solutions

Easyship Integrates with Zoho Inventory for Streamlined Shipping Solutions

business 31 Dec 2024

Easyship, a premier all-in-one shipping platform, has partnered with Zoho Inventory, an advanced inventory and order management solution from Zoho, a global technology leader. This integration marks a significant advancement for businesses of all sizes, enabling them to streamline their shipping operations, access discounted rates, and enhance overall efficiency. By incorporating Easyship’s powerful shipping tools directly within Zoho’s suite of applications, businesses can optimize their logistics and boost profitability with ease.


Key Features of the Easyship and Zoho Inventory Integration

1. Cost-Effective Shipping Solutions

  • Discounted Shipping Labels: Businesses can purchase shipping labels at up to 91% off retail prices, significantly reducing shipping costs and increasing profit margins.
  • Access to 550+ Couriers Worldwide: The integration offers a vast selection of courier services across North America, Europe, and Asia, providing unparalleled flexibility and control over shipping options.
  • Advanced Courier Selection Algorithm: Ensures each shipment is optimized for cost, speed, and reliability, catering to both domestic and international deliveries to over 220 destinations.

2. Streamlined Shipping for e-Commerce

  • Seamless Workflow Integration: Retailers using Zoho Commerce, Zoho Inventory, and Zoho Books can manage shipping and order processes directly within these applications, enhancing operational efficiency and minimizing errors.
  • Rate Comparisons and Label Printing: Users can compare shipping rates from top couriers like USPS, UPS, FedEx, DHL Express, and Canada Post, and generate shipping labels without leaving the Zoho platform.

3. Enhanced Operational Efficiency

  • Cross-Platform Support: Manage online stores, inventory, order management, and accounting processes alongside shipping operations within Zoho’s integrated ecosystem.
  • Shipping Label Creation: Simplifies the shipping process by allowing users to generate and print labels directly within Zoho applications, saving time and reducing manual workload.
  • Carrier Rate Comparison: Instantly compare shipping prices from various top couriers to choose the most cost-effective and reliable option for each shipment.


Benefits of the Integration

1. Cost Savings and Increased Profitability

  • Significant Discounts: Access to discounted shipping labels allows businesses to lower their operational costs.
  • Optimized Shipping Choices: The ability to choose the best courier based on cost, speed, and reliability ensures efficient and economical shipping.

2. Improved Efficiency and Productivity

  • Unified Interface: The integration provides a single interface for managing all shipping-related tasks, eliminating the need to switch between multiple platforms.
  • Automated Processes: Streamlines workflows by automating rate comparisons, label creation, and order management, reducing the likelihood of errors and saving valuable time.

3. Enhanced Customer Experience

  • Reliable Delivery Options: Offering a wide range of courier services ensures that customers receive their orders promptly and reliably.
  • Better Shipping Experience: Faster and more efficient shipping processes lead to higher customer satisfaction and loyalty.


Statements from Key Stakeholders

Tommaso Tamburnotti, Co-Founder of Easyship: “We're excited to bring Easyship's shipping tools to businesses using Zoho Inventory, Zoho Commerce, and Zoho Books. This integration makes shipping easier, cheaper, and faster, helping businesses save time, cut shipping costs, and provide a better delivery experience.”

Prashant Ganti, Head of Product Management, Finance and Operations Business Unit, Zoho: “Our collaboration with Easyship will enable businesses using our solutions to simplify their shipping processes, select their preferred shipping carriers, and optimize costs, ensuring smooth delivery.”

 

The integration of Easyship with Zoho Inventory, Zoho Commerce, and Zoho Books represents a transformative step for businesses aiming to enhance their shipping operations. By providing access to discounted shipping rates, a vast network of courier services, and streamlined workflows within Zoho’s robust suite of applications, this collaboration empowers businesses to operate more efficiently and profitably. As companies continue to navigate the complexities of e-commerce logistics, this seamless integration offers a competitive edge, ensuring that businesses can deliver exceptional customer experiences while optimizing their operational costs.

   

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