Simplified video workflows and a highly performant content delivery network enable exceptional on-demand viewing experiences

Edgio, a leading provider of streaming media technology, has been chosen by Tabletop Tactics to streamline their video workflows and elevate viewer engagement through innovative solutions.

1. Tabletop Tactics Overview: Tabletop Tactics, a renowned UK-based YouTube and SVOD channel, produces premium content focused on popular tabletop games like Warhammer 40,000 and Dungeons & Dragons. With a substantial online following and a growing subscriber base, their global audience enjoys exclusive access to diverse content offerings.

2. Need for Enhanced Solutions: Faced with performance issues from their previous provider, Tabletop Tactics sought a partner capable of scaling their operations globally and delivering superior streaming experiences. Partnering with Edgio, they aimed to address these challenges and revolutionize their video workflows.

3. Edgio’s Comprehensive Solution: Edgio’s global presence and advanced content delivery network initially attracted Tabletop Tactics. However, it was the comprehensive solution offered by Edgio, including their Uplynk platform, that truly impressed. Uplynk streamlines content management and delivery, enabling Tabletop Tactics to provide high-quality videos efficiently.

4. Client Testimonial: Lawrence Baker, Founder and Director of Tabletop Tactics, commended Edgio for their consultative approach and the functionality of the Uplynk platform. He highlighted the platform's ability to simplify workflows and provide detailed analytics, empowering Tabletop Tactics to respond swiftly to market demands and enhance user engagement.

5. Future Prospects: Emma Whitmore, Group Vice President, EMEA at Edgio, expressed excitement about Tabletop Tactics' growth trajectory. She emphasized Edgio's commitment to supporting their expansion efforts, facilitating live events, and maximizing revenue through Uplynk's monetization features.

By partnering with Edgio, Tabletop Tactics is poised to elevate its streaming capabilities and captivate audiences worldwide. With a comprehensive suite of solutions tailored to their needs, Tabletop Tactics can accelerate growth, deliver exceptional content, and drive viewer engagement to new heights.

Pierre Berlin will oversee monday.com’s growth in the region

monday.com, the versatile work platform, announces Pierre Berlin as the new General Manager (GM) for Europe, the Middle East, and Africa (EMEA), reinforcing its commitment to regional expansion and market leadership.

1. Hybrid Regional Structure: Berlin's appointment aligns with monday.com's hybrid regional structure, emphasizing localized empowerment within a global framework. This approach, initiated in October 2023, aims to bolster regional operations while maintaining strong ties to global functions, enhancing the company's strategic agility and market responsiveness.

2. Berlin’s Background and Responsibilities: With over 25 years of experience, including leadership roles at Figma, Mixpanel, and LinkedIn, Berlin brings extensive expertise in scaling regional teams. In his new role, he will spearhead monday.com's go-to-market (GTM) strategy in EMEA, focusing on market expansion, vertical penetration, partnership cultivation, and enterprise enhancement.

3. Strategic Focus and Growth Ambitions: monday.com anticipates significant growth opportunities in EMEA, evident from the region's contribution of approximately 32% to the company's total revenue in FY23. Berlin's leadership is pivotal in driving this expansion, supported by recent initiatives like the opening of a new office in Warsaw, Poland, and plans for substantial headcount growth in the London office.

4. Leadership Endorsement and Vision: Yoni Osherov, monday.com's Chief Revenue Officer (CRO), expresses confidence in Berlin's appointment, citing his proven track record in scaling GTM teams and navigating diverse EMEA markets. Berlin, in turn, acknowledges the immense potential for monday.com in the region and emphasizes collaboration between regional and global teams to execute growth-driven strategies effectively.

Pierre Berlin's appointment as GM for EMEA signifies monday.com's strategic focus on regional expansion and market dominance. With a seasoned leader at the helm and a robust growth strategy in place, monday.com is poised to capitalize on burgeoning opportunities across Europe, the Middle East, and Africa, reaffirming its position as a global leader in work management solutions.

Cycode, a leader in Application Security Posture Management (ASPM), announces the successful acquisition of Bearer, augmenting its capabilities in code security management. Additionally, Cycode introduces Cygives, a pioneering initiative aimed at providing developers with free, open-source security tools to foster a culture of secure software development.

1. Strategic Acquisition of Bearer: The acquisition of Bearer enriches Cycode's ASPM suite, offering advanced AI-powered Static Application Security Testing (SAST) and API discovery capabilities. This strategic move reinforces Cycode's commitment to delivering comprehensive application testing solutions that ensure safer, accurate, and frictionless code security management.

2. Addressing Security Challenges: With rising concerns over malicious code-led compromises, Cycode aims to empower application security teams to combat threats effectively. The integration of Bearer's AI-powered features with Cycode's ASPM platform enables faster scanning, precise reporting, and enhanced user experiences, addressing operational obstacles such as tool sprawl and alert fatigue.

3. Introduction of Cygives Initiative: Cycode launches Cygives to support and empower developers with free access to industry-leading open-source security solutions. Through Cygives, developers gain access to tools like Bearer SAST, Raven, and Cimon, fostering a developer-first approach to security and streamlining CI/CD pipeline security.

4. Community Impact and Innovation: Lior Levy, co-founder and CEO of Cycode, emphasizes Cygives as more than just a resource but a community catalyst, inspiring developers to create secure, resilient software confidently. The initiative reflects Cycode's dedication to security, community, and innovation.

5. Upcoming Participation at RSA Conference 2024: Cycode invites attendees to RSA Conference 2024, where they can witness the complete ASPM platform in action. At booth #2056, visitors can learn firsthand about Cycode's efforts in empowering developers to build secure software and explore the latest advancements in the ASPM space.

Through the acquisition of Bearer and the launch of Cygives, Cycode reaffirms its commitment to advancing application security and supporting developer communities. By combining cutting-edge technology with community-driven initiatives, Cycode aims to revolutionize the landscape of secure software development, empowering developers worldwide.

IntentKey AI can now associate any product, brand, or service to trending events

Inuvo, Inc., a pioneer in generative artificial intelligence (AI) advertiser solutions, introduces a significant upgrade to its Audience Discovery Portal. Powered by IntentKey AI, this innovative platform offers instant marketing audience insights, now enhanced with trending and transient knowledge integration.

1. IntentKey AI Advancements: Inuvo's Audience Discovery Portal harnesses the power of IntentKey AI, a proprietary large language model tailored for audience targeting without relying on cookies or consumer data. The latest enhancements enable the portal to seamlessly incorporate trending and transient knowledge into audience discovery, revolutionizing AI-driven marketing strategies.

2. Real-Time Concept Mapping: A key improvement lies in the portal's ability to rapidly understand and map relationships between concepts in near-real-time. Inuvo's patented concept graph technology ensures users access the most current and relevant information, facilitating targeted advertising based on emerging trends and events.

3. Just-in-Time Marketing Capability: Rich Howe, CEO of Inuvo, emphasizes the portal's potential for intelligent, just-in-time marketing. Advertisers can leverage trending events to target relevant audiences directly, fostering highly targeted campaigns with unprecedented precision and effectiveness.

4. User-Friendly Interface: The updated portal features a modern, intuitive interface with improved layout and navigation. A dedicated homepage suggests trending concepts for exploration, while enhanced sharing options and downloadable CSV files provide valuable insights and demographic data for informed decision-making.

5. Expanded Capabilities and Reach: While the portal enables users to combine up to five concepts, Inuvo's IntentKey client models offer thousands of concepts for creating highly targeted audience segments. These advanced models can be accessed through managed services or integrated with major demand-side platforms (DSPs), offering advertisers unparalleled flexibility and reach.

Inuvo's enhanced Audience Discovery Portal represents a significant leap forward in AI-driven marketing intelligence. By integrating trending and transient knowledge, the platform empowers advertisers to engage with audiences in real-time, leveraging emerging trends for impactful campaigns. With its user-friendly interface and expanded capabilities, the portal reaffirms Inuvo's commitment to driving innovation and delivering value to advertisers worldwide.

AdCellerant, a leader in marketing technology and services, has unveiled its latest innovation: the PowerPoint Proposal Tool. This tool promises to revolutionize the way businesses craft, customize, and submit proposals, emphasizing efficiency, user-friendliness, and complete customization.

1. Enhanced Efficiency:
   • Significant improvements make the proposal creation process more efficient and intuitive.
2. New Look:
   • Interface mirrors that of Orders and Line items for a seamless user experience.
   • Updated progress bar guides users through each step, with an interactive map for geographic selections.
   • Redesigned proposals table enables quick and efficient navigation and management.
3. Streamlined Submission Process:
   • Proposals seamlessly transition into sold orders, expediting the process for internal teams.
4. Complete Customization:
   • Export proposals into PowerPoint format for tailored refinement and enhanced presentation.

AdCellerant's commitment to enhancing user experience is evident in the overhaul of its Proposal Tool, addressing user feedback and delivering a solution that meets evolving needs. With improved efficiency, streamlined processes, and complete customization capabilities, the new tool promises to empower businesses in their marketing endeavors.

New API Mesh and platform enhancements enable businesses to create differentiated experiences faster and at lower cost

WordPress VIP, a leading provider of enterprise WordPress solutions, unveils its latest innovation: VIP API Mesh, Powered by TakeShape. In a competitive market, businesses face the challenge of creating differentiated experiences. The API Mesh offers a solution, enabling organizations to build customer experiences faster, reduce costs, and enhance performance.

1. Addressing Market Trends with Composability:

   • Forrester Research identifies composability as a key trend for Digital Experience Platforms (DXPs), emphasizing the need for agile composable solutions to meet evolving customer preferences.
   • The VIP API Mesh facilitates composability at both backend and frontend layers, enabling rapid integration and visual UI creation without code.

2. Key Features and Benefits:

   • Rapid Integration: Facilitates faster and diverse system integrations, supporting modern and legacy APIs.
   • Easy Data Access: Deep integration with WordPress Block Editor empowers non-technical staff to access and integrate data from multiple backend systems effortlessly.
   • Improved Performance: Built-in caching, indexing, and troubleshooting enhance site speed and resilience against performance issues.
   • Lowered Maintenance Costs: Eliminates the need for custom middleware, reducing dependency on scarce backend developers and controlling costs effectively.
   • Support for All Integration Needs: Offers capabilities beyond data retrieval, enabling unique customer experiences through write-back data and workflow triggers.

3. Enriching WordPress VIP's Platform:

   • Infrastructure: Scalable, secure enterprise-grade infrastructure.
   • Content Management: Built on WordPress, the world's most popular CMS.
   • User Experience: Flexible set of WordPress, headless, and connected frontends.
   • Content Analytics: Insights into performance, engagement, and conversion.

The introduction of VIP API Mesh marks a significant advancement in WordPress VIP's platform, offering organizations the tools to create scalable, differentiated content experiences. As businesses navigate competitive landscapes, VIP API Mesh empowers them to drive revenue and increase differentiation, reaffirming WordPress VIP's position as the most flexible, scalable, and secure option in the market.

The deal will accelerate Valtech’s growth and solidify its position as the Experience Innovation leader, delivering sustainable, human-centric digital solutions that prepare businesses for the future.

Valtech, the global leader in Experience Innovation, solidifies its position as the premier business transformation partner with the completion of its acquisition of Kin + Carta. This strategic investment enables Valtech to better support Fortune 500 brands, meet evolving consumer expectations, and drive sustainable growth through world-class experiences.

1. Strategic Investment and Leadership:

   • The acquisition, valued at £239m, reinforces Valtech's position as the first-choice partner for business transformation.
   • Kelly Manthey and Chris Kutsor from Kin + Carta assume leadership roles in Valtech Americas, joining the Executive Committee.

2. Growth Strategy and Milestones:

   • Valtech's growth strategy combines strong organic growth with strategic acquisitions, positioning it to deliver unparalleled Experience Innovation.
   • The acquisition of Kin + Carta marks a significant milestone, bringing Valtech close to achieving 1B USD in revenue and solidifying its leadership in the industry.

3. Synergies and Benefits:

   • Global Scale: Kin + Carta's extensive presence in key markets adds 1,900+ consultants to Valtech's global team, enhancing its delivery capabilities.
   • Vertical Reach: Valtech expands its portfolio across retail, finance, automotive, and public sectors, tapping into new markets like agriculture.
   • End-to-End Delivery: Combined expertise in digital engineering, commerce, and experience design amplifies Valtech's capabilities in cloud, data, and enterprise AI.
   • Expanded Offerings: Jointly, Valtech and Kin + Carta offer a comprehensive suite of solutions and pursue larger strategic engagements, enhancing client value.

4. Driving Value for Clients:

   • Valtech's focus on Experience Innovation integrates investments in cloud platforms, data, AI, and customer-facing digital channels to create sustainable growth.
   • The acquisition enhances Valtech's ability to deliver transformative business solutions, leveraging Kin + Carta's expertise in cloud platforms and data.

Valtech's acquisition of Kin + Carta propels it to the forefront of Experience Innovation, combining cutting-edge technology, consultancy, and creative design. Together, they redefine possibilities for businesses across sectors, driving sustainable growth and creating seamless, adaptable customer experiences. This strategic union exemplifies Valtech's commitment to innovation and client success in a rapidly evolving marketplace.

Breaking News: CNN Anchor joins IFS executive team to support AI-driven growth

IFS, the world's fastest-growing cloud enterprise software company, announces the appointment of Bianca Nobilo as Head of External Affairs. With a distinguished background in journalism and political communications, Nobilo joins IFS to spearhead Government and Industry Relations, amplifying the company's voice and influence in the industry.

1. Remarkable Growth and Market Leadership:

   • IFS's exponential growth across 80 countries is propelled by powerful AI technology and customer-centric approach.
   • Despite economic challenges in 2023, IFS achieved 33% year-on-year revenue growth, with cloud revenue surging by 46%.

2. Strategic Leadership Appointment:

   • Mark Moffat, CEO of IFS, underscores the significance of Nobilo's appointment in driving business growth and industry engagement.
   • Nobilo's experience in journalism and government relations positions IFS to navigate global challenges and expand its visibility.

3. Nobilo's Vision and Role at IFS:

   • Nobilo emphasizes IFS's market leadership and role in guiding customers through the AI revolution and automation across diverse industries.
   • As IFS gains prominence, Nobilo highlights the company's commitment to building trust, engaging with governments, and leading responsibly in a changing world.

4. Background and Expertise:

   • Nobilo brings nearly a decade of experience from CNN, where she served as a correspondent and news anchor.
   • Her background in political campaigns and defense briefs, coupled with a Masters in political science, strengthens her ability to drive external affairs at IFS.

Bianca Nobilo's appointment as Head of External Affairs at IFS marks a pivotal moment in the company's journey toward global growth and industry influence. With her expertise in journalism, government relations, and strategic communications, Nobilo will lead IFS in navigating complex challenges and strengthening its position as a leader in AI-powered enterprise software.