News

Koddi and Skai Partner to Revolutionize Retail Media with Seamless Integration

Koddi, a leader in retail and commerce media technology, has teamed up with Skai, an omnichannel advertising platform specializing in commerce media, to launch a groundbreaking demand-side integration. This collaboration is set to transform retail media by addressing challenges in a fragmented ecosystem and offering new growth opportunities for advertisers and retailers. Key Highlights of the...

ecommerce and mobile ecommerce 17 Dec 2024

Samba TV Expands Leadership Team with Josh Jacobs and Monte Lutz

Samba TV, the global leader in AI-powered media analytics, has announced two key additions to its leadership team. Josh Jacobs has joined as Chief Product Officer (CPO), while Monte Lutz has been appointed Chief Marketing Officer (CMO). These strategic hires bring decades of combined expertise in ad tech, programmatic innovation, and brand marketing, reinforcing Samba TV’s mission to lead the...

artificial intelligence 16 Dec 2024

Statsig Welcomes William da Cunha as Chief Revenue Officer

Statsig, a leading platform for analytics and experimentation, has announced the appointment of William da Cunha as its new Chief Revenue Officer (CRO). With over two decades of experience in enterprise software, SaaS sales, and global partnerships, da Cunha brings a wealth of expertise to help Statsig accelerate growth and expand its market reach. 1. William da Cunha’s Expertise: Extensive...

technology 16 Dec 2024

Utiq & AEOS Enhance TV Advertising with Real-Time Audience Insights

The advertising landscape is undergoing a transformation as advanced technologies like AI and real-time data analytics redefine audience targeting and campaign optimization. Leading the charge are Utiq, a European adtech innovator, and All Eyes On Screens (AEOS), a specialist in video advertising solutions. This partnership promises to revolutionize cross-device advertising with precise...

advertising 13 Dec 2024

LoopMe Acquires Chartboost to Advance AI-Powered Brand Advertising

LoopMe, a leading AI-powered brand advertising platform, has announced its acquisition of Chartboost, a mobile advertising and monetization pioneer, from Zynga Inc., a subsidiary of Take-Two Interactive Software. This strategic move reinforces LoopMe’s commitment to expanding its capabilities and solidifying its leadership in the mobile app and gaming advertising ecosystem. Key Highlights of the...

advertising 13 Dec 2024

Brandwatch Unveils AI-Powered React Score for Real-Time Brand Insights

Brandwatch, a global leader in social media management and consumer intelligence, has launched its groundbreaking AI-powered React Score. This innovative tool redefines brand reputation management by delivering real-time insights through advanced AI capabilities, enabling proactive decision-making. React Score: Transforming Brand Reputation Management Leverages advanced natural language...

social media 11 Dec 2024

ID.me Names Christine Purcell as New Chief Marketing Officer

ID.me, the market-leading digital identity wallet known for simplifying identity verification while ensuring privacy and security, has announced the appointment of Christine Purcell as its new Chief Marketing Officer (CMO). Purcell brings with her a wealth of experience, having led successful marketing strategies at major healthcare and technology companies like BeMe Health, Twin Health, and Meta...

identity management 9 Dec 2024

Twelve Labs Unveils Marengo 2.7: A Breakthrough in Multimodal Video Understanding

Twelve Labs, a leader in video understanding technology, has announced Marengo 2.7, its latest state-of-the-art multimodal embedding model. This next-generation model achieves over 15% performance improvement compared to its predecessor, Marengo-2.6. With this advancement, Marengo 2.7 introduces a groundbreaking multi-vector representation approach, allowing it to analyze video content with...

technology 9 Dec 2024