New Solution Delivers Greater Engagement for Publishers and Opportunity for Brands to Drive More Attention

Outbrain, a leading technology platform for driving business results across the open internet, has announced the beta launch of Moments by Outbrain. This innovative platform introduces full-screen vertical video browsing, allowing users to engage with content in a more immersive way. Moments transforms static articles into dynamic vertical video feeds, offering swipeable navigation within trusted and professional environments.

Bridging the Gap Between Platforms
As audiences increasingly gravitate toward walled gardens and social platforms, Moments presents a solution that brings algorithm-powered, visual exploration to the open internet. This product empowers traditional publishers and media owners to deliver an engaging video experience directly to quality publishers such as Fortune and Axel Springer. Moments allows users to watch, read, and explore professionally-produced editorial content like never before, enriching their online experience.

CEO Insights
“Moments is a truly exciting innovation that will enable advertisers and publishers to reimagine the way they interact with audiences on the open internet,” said David Kostman, CEO of Outbrain. “More than just a video experience, Moments bridges the trusted content consumers love with the brands they trust, creating a dynamic, immersive journey that turns casual viewers into loyal audiences.”

User Engagement and Performance Metrics
A recent 2024 study by MediaScience indicates strong user engagement with Moments. Key findings include:

• Vertical video ads delivered within Moments were rated similarly to social formats in terms of quality and engagement.
• Users consumed an average of 3.2 videos per session, with 40% watching between three and ten videos.

Publisher Feedback
Robert Blanck, General Manager for Advertising & E-Commerce at Axel Springer, expressed excitement about collaborating with Outbrain. “With Moments, we offer our users a digital experience that significantly improves the presentation of our mobile content and meets modern expectations for interactive content,” he stated. “It promotes user interaction in a natural way and helps us better monetize our content.”

Research Highlights
Moments not only enhances user experience but also offers advertisers a way to diversify their media mix beyond social networks. Key statistics from the MediaScience study include:

• Users spent an average of 14.6 seconds engaging with Moments experiences, compared to 3.4 seconds on high-impact display ads.
• 56% higher brand recall and 47% higher brand recognition compared to digital ads.

New Opportunities for Advertisers
Moments is set to provide advertisers with new avenues for revenue growth, enabling vertical video campaigns across Outbrain's extensive publisher platform. The low ad density ensures a premium user experience while facilitating innovative audience engagement strategies.

Current Status and Future Outlook
Currently in beta testing with select partners across the USA, Germany, the UK, Italy, France, and Spain, Moments is expected to launch globally in 2025.

Forward-Looking Statements
This press release contains forward-looking statements involving risks and uncertainties regarding Outbrain's future performance. The company urges readers not to rely solely on these statements as indicators of future results.

Zimperium, a leader in mobile security, has announced that its mobile security portfolio is now available in AWS Marketplace, a comprehensive digital catalog featuring thousands of software listings from independent software vendors. This move enhances Zimperium's mission to deliver exceptional mobile security solutions to enterprises worldwide.

Overview of Zimperium's Solutions in AWS Marketplace
The new listings in AWS Marketplace include Zimperium's Mobile Threat Defense (MTD) solutions and the Mobile Application Protection Suite (MAPS), providing AWS customers with robust security measures to protect their mobile environments, whether on devices or within mobile applications.

Zimperium Solutions Available:

1. Mobile Threat Defense (MTD):

   • Advanced Mobile Application Vetting: Identifies risky permissions and vulnerabilities in employee-loaded and third-party applications across iOS, Android, and ChromeOS environments.
   • Zero-Day Exploitation Defense: Protects against mobile threats such as mobile-targeted phishing, even when offline.
   • Privacy-First Risk Assessments: Delivers actionable insights while safeguarding user privacy.
   • Advanced Threat Intelligence: Utilizes AI to detect anomalies and ensure continuous protection.

2. Mobile Application Protection Suite (MAPS):

   • Automated Security Testing: Identifies security, privacy, and compliance vulnerabilities during development without delaying releases.
   • In-App Security: Shields against reverse engineering and tampering with code obfuscation and runtime protection.
   • Zero-Day Defense: Integrates AI-based security to help applications protect themselves against theft and compromise.
   • Key Protection: Secures cryptographic keys using white-box cryptography.

Streamlined Security for AWS Customers
AWS customers can now easily access Zimperium's mobile security portfolio, enabling a streamlined solution that protects mobile environments without compromising performance. The integration allows customers to manage and purchase Zimperium's security solutions directly within their AWS Marketplace account.

Expert Insights
“Cybercriminals have shifted to a 'mobile-first' attack strategy, targeting mobile users, devices, and applications to infiltrate corporate networks and data. The demand for robust, real-time protection has never been more critical,” stated David Natker, VP of Global Partners and Alliances at Zimperium. “By making our portfolio available in AWS Marketplace, we can provide the industry's most advanced mobile security solutions through a streamlined procurement process, enabling organizations to protect their critical data, applications, and infrastructure with confidence.”

Trust and Reliability
Zimperium's solutions are trusted by Fortune 1000 companies and government agencies, ensuring mobile devices and applications remain secure against evolving threats. The company leverages AI-based protection to defend against both known and zero-day mobile threats, providing real-time detection and response capabilities.

Dataprise, a leading provider of managed IT services and cybersecurity solutions, has announced the acquisition of 360IT Partners, an IT service provider based in Virginia Beach, Virginia. This acquisition enhances Dataprise's East Coast footprint, allowing them to enter Southeast Virginia while offering 360IT Partners' clients access to Dataprise's extensive range of premier IT and cybersecurity services.

About 360IT Partners
Founded in 1995, 360IT Partners has established itself as a complete IT partner for over 130 clients in Virginia Beach and surrounding areas. The partnership with Dataprise empowers these clients to benefit from advanced technology solutions designed to enhance cyber protection, improve business resilience, and drive positive business outcomes.

Statements from Leadership
"We are thrilled to welcome 360IT Partners to the Dataprise team. With an award-winning reputation in Virginia Beach, 360IT Partners has a proven track record of helping businesses navigate technology challenges by delivering comprehensive IT solutions," said William Flannery, Chief Executive Officer of Dataprise. "Their commitment to long-term client success and innovative services aligns strongly with our mission as we continue to expand our presence nationwide."

Vision for Future Growth
"360IT Partners is passionate about providing proactive client experiences and solving emergent IT problems, covering our clients' technology from every angle," said Martin Joseph, Chief Executive Officer of 360IT Partners. "By joining with Dataprise, we open up more opportunities for growth and innovation to bring more value to our clients while continuing to provide the personalized service they know and trust."

Strategic Alignment
"360IT Partners has a demonstrated history of success in the Virginia Beach and Hampton Roads areas, backed by a robust portfolio of IT solutions for their clients," stated Christian Fulmino, SVP of M&A at Dataprise. "This strategic alignment positions 360IT Partners as a valuable addition to Dataprise's East Coast presence as we continue to expand our regional footprint."

Amplitude, a leading digital analytics platform, has announced the appointment of Wade Chambers as its first Chief Engineering Officer. With over 25 years of engineering leadership experience, Chambers is set to lead Amplitude’s Engineering organization and enhance its product innovation capabilities.

• Wade Chambers' Background:

  • Over 25 years of engineering leadership experience.
  • Former CTO and SVP of Engineering at Included Health.
  • Previous roles at Twitter, TellApart, Proofpoint, Yahoo, Opsware, and Netscape.
  • Served as an advisor to Amplitude since 2016, bringing deep familiarity with the digital analytics category.

• Recent Developments at Amplitude:

  • Launch of Amplitude Made Easy for a simplified platform experience.
  • Introduction of Snowflake Native Amplitude, enhancing integration with HubSpot.
  • Strengthened data governance capabilities.

• Chambers' Vision for Amplitude:

  • Focus on transforming how companies utilize data to understand customers and drive growth.
  • Commitment to enhancing Amplitude’s integrated platform, which includes Analytics, Session Replay, Customer Data Platform (CDP), and Experiment.

Quotes

• Spenser Skates, CEO and Co-founder of Amplitude:
  “Wade is a first-principles thinker, a phenomenal mentor and manager, and one of the very best engineering leaders for this stage of the company in the industry. I’m thrilled he'll now be with us in-house.”

• Wade Chambers:
  “Joining Amplitude is an incredible opportunity to transform how companies around the world use data. I'm excited to focus on Amplitude full-time and make its platform even better.”

Wade Chambers’ extensive experience and commitment to innovation position him as a valuable asset to Amplitude. His leadership is expected to drive significant advancements in the platform, helping companies leverage data for enhanced customer insights and growth.

PagerDuty, Inc., a leader in digital operations management, has announced the appointments of Pritesh Parekh as Chief Information Security Officer (CISO) and Rukmini Reddy as Senior Vice President of Engineering. These strategic additions to the leadership team underscore the company’s commitment to being the most trusted and resilient digital operations management platform for enterprises.

• Pritesh Parekh as CISO:

  • Responsible for leading PagerDuty’s security organization.
  • Focus on product security operations, securing technology and products, and supporting corporate development, sales, compliance, and IT teams.
  • Over 20 years of technology leadership experience with companies like Delphix, Dell, Zuora, and ServiceNow.
  • Brings extensive expertise in developing robust enterprise security programs.

• Rukmini Reddy as SVP of Engineering:

  • Will oversee product and platform engineering, infrastructure, and data science.
  • Responsible for technology strategy, execution, and operational excellence.
  • Over a decade of experience in senior executive roles, most recently at Slack.
  • Previously guided a comprehensive re-architecture at Slack, transforming it into an automation platform.

Supporting Quotes

• Jennifer Tejada, Chairperson and CEO of PagerDuty:
  “Rukmini and Pritesh will play critical roles in building on that strong history. Their combined leadership, expertise, and forward-looking approach will be instrumental as PagerDuty continues to scale our business.”

• Pritesh Parekh:
  “I look forward to leading PagerDuty’s efforts to continually strengthen our security posture and develop innovative solutions that protect our data and systems.”

• Rukmini Reddy:
  “The opportunity to lead the engineering team at such an exciting time of growth and innovation is inspiring. I look forward to driving engineering excellence and delivering high-impact solutions.”

The appointments of Pritesh Parekh and Rukmini Reddy mark a significant step in PagerDuty's commitment to innovation and operational excellence. Their extensive experience and leadership will enhance the company's capabilities in cybersecurity and engineering, ensuring that PagerDuty continues to meet the evolving needs of its customers.

Bitmovin Complements the Partnership With Its New Player Web X, Guaranteeing Seamless, Crystal-Clear Video Playback

Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV (CTV), has announced a strategic partnership with Phenix Real Time Solutions. This collaboration aims to deliver next-generation FAST (free ad-supported streaming TV) and live events with the lowest latency available in the streaming marketplace. Together, Amagi and Phenix are set to provide a complete turnkey solution for content owners, ensuring real-time streaming with subsecond latency and server-side ad insertion (SSAI).

• Innovative Streaming Solutions:

  • The partnership combines automation, scheduling, real-time streaming, and ad monetization.
  • Content owners can deliver a "see it here first" experience, eliminating social media spoilers and enhancing audience engagement.

• Bitmovin's Contribution:

  • Bitmovin adds effortless, smooth playback across any browser and device.
  • Its open-source plugin system facilitates easy integration while maintaining high-quality playback.
  • The latest update includes compatibility with Phenix's real-time SSAI, allowing flawless playback and real-time ad insertion.

• Direct Integration for Low Latency:

  • Amagi integrates with Phenix's globally distributed real-time streaming network, featuring over 34 points of presence for subsecond latency delivery.
  • Enhanced integration between Amagi's Ad Tech platform and Phenix's real-time SSAI enables dynamic, personalized ads while maintaining real-time playback and compatibility with Bitmovin.

Supporting Quotes

• Bill Wishon, Chief Product Officer at Phenix:
  “Amagi has established itself as the foremost authority on FAST channel delivery. We are thrilled to join forces with them in delivering these innovative solutions.”

• Richard Perkett, Chief Product Officer at Amagi:
  “Working with Phenix allows Amagi to offer clients the industry's first server-side ad insertion in real time. We can't wait to see how customers deploy these workflows for next-generation OTT streaming.”

Amagi's Clientele and Offerings

Amagi provides a comprehensive suite of channel creation, distribution, and monetization solutions. Their clients include major industry players such as A+E Networks UK, ABS-CBN, Astro, Cox Media Group, DAZN, Globo, Lionsgate Studio, NBCUniversal, Tastemade, and VIZIO.

The partnership between Amagi and Phenix Real Time Solutions marks a significant advancement in the streaming industry, enabling low-latency, high-quality viewing experiences with innovative ad solutions. This collaboration is set to redefine how content owners engage with their audiences in the evolving landscape of digital streaming.

The world of digital communication is undergoing a revolutionary change with the launch of Ciphered, a decentralized and encrypted messaging app aimed at addressing increasing concerns over privacy and data security. Built on the Ethereum blockchain, Ciphered is designed to be a secure alternative to traditional messaging platforms, providing a robust, on-chain solution for encrypted conversations that ensures user data is always protected.

A Timely Response to Telegram's Privacy Policy Changes

Ciphered's launch comes at a pivotal moment for the messaging community. Following Telegram's recent announcement of changes to its Terms of Service (TOS), which now includes sharing users’ IP addresses and phone numbers with authorities, many users are seeking safer alternatives. In response to this growing outrage, Ciphered has been developed as a privacy-first platform that prioritizes end-to-end encryption and decentralized control. Unlike Telegram, Ciphered does not store, share, or expose any user data, ensuring that private conversations remain confidential.

Key Features of Ciphered

Ciphered is more than just another encrypted messaging app; it is an evolving ecosystem designed to enhance user experience through the power of blockchain and artificial intelligence (AI). Key features include:

• End-to-End Encryption:
  Ciphered guarantees that no third party—government entities, hackers, or service providers—can access users' private communications. Utilizing the Ethereum blockchain ensures that all messages are on-chain and immutable, making the platform immune to tampering or shutdowns.

• AI-Powered Enhancements:

  • Automated Customer Support: 24/7 support reduces response times and enhances user satisfaction.
  • Message Summarization: Condenses large conversation threads into concise summaries for easier navigation.
  • Content Creation Tools: Assists content creators in generating ideas and crafting high-quality materials while maintaining encryption integrity.

Ciphered’s Roadmap: Shaping the Future of Secure Communication

Ciphered's team has ambitious plans, outlined in a five-phase roadmap focused on continuous improvement, privacy enhancements, and innovative tools for users:

• Initial Phase: Beta release, support for stickers and GIFs, and the launch of the native $CAI token, followed by staking options.
• Future Enhancements: Introduction of peer-to-peer messaging, secret chats, mobile app availability, and advanced search features.
• Community Tools: AI-powered moderation, event management, and automated polls to enhance community interactions.
• Long-term Goals: In-app payments, a cryptocurrency wallet, and cross-platform compatibility.

Security, Privacy, and Innovation Combined

Ciphered is crafted for individuals, businesses, and creators who prioritize the highest levels of privacy and security in their communications. By keeping all data on-chain, Ciphered ensures that no sensitive information can be compromised or removed by third parties. The innovative use of AI will further enhance the app's efficiency and functionality over time, offering features like automatic content creation and advanced community management tools.

Join the Future of Secure Messaging

The Ciphered team is committed to ongoing development with a clear vision of expanding communication features, enhancing user experience, and fostering the growth of blockchain technology. As digital privacy concerns continue to rise, Ciphered is poised to lead the way in providing a safe, reliable, and user-friendly alternative to traditional messaging apps.

Wondershare, a global leader in creativity software solutions, has announced the launch of Filmora 14, the latest iteration of its award-winning video editing software. With the slogan "More AI, Videos in Less Clicks," this major update introduces groundbreaking AI features designed to streamline the video creation process for content creators of all skill levels.

• Smart Short Clips:
  This innovative feature enables one-click automatic extraction and editing of highlight reels from original long-form video footage into multiple refined short clips. It intelligently matches subtitles, sound effects, stickers, and transitions, supporting scheduled distribution across social platforms. This tool simplifies the creation of short-form content, meeting the growing demand among creators, educators, and marketers.

• AI-Powered Tools:
  Filmora 14 embraces the AI era with over ten new tools designed to enhance efficiency and quality, including:

  • Smart Scene Cut
  • AI Translation-Lip-Sync
  • AI Face Mosaic
  • AI Portrait Cutout
  • AI Sound Effect

• AI Video Enhancer:
  This feature restores detail and texture in blurred-focus or low-resolution footage using advanced AI algorithms, significantly enhancing clarity, especially beneficial for footage captured on lower-end cameras.

• AI Color Palette:
  Users can replicate the color grading of reference footage and seamlessly apply it to their projects with a single click, preserving natural skin tones. This tool democratizes professional-grade color correction, allowing novice users to achieve cinematic visuals reminiscent of blockbuster films.

• Multi-Camera Editing:
  Filmora 14 introduces sophisticated multi-camera editing capabilities, enabling seamless editing of footage from multiple camera angles on a single timeline track. This feature is perfect for interviews, tutorials, stage performances, and sports replays.

• Planar Tracking:
  Advanced tracking technology allows users to attach images, graphics, text, or videos to flat surfaces within their footage. This ensures added elements move in sync with camera movements, ideal for overlaying logos or embedding personal videos onto promotional displays.

Market Insights

The video creation industry is experiencing exponential growth, driven by AI advancements. Bloomberg Intelligence forecasts that the global generative AI market could reach $1.3 trillion by 2032, with a compound annual growth rate of 42%.

"With Filmora 14, we're pushing the boundaries of what's possible in video editing," said Queenie, the Head of Global Brand Marketing at Wondershare. "Our AI-powered features save time and unlock new creative possibilities for content creators. We're excited to see how our users leverage these tools to bring their visions to life."