digital marketing 3 Mar 2025
European growth investor Sprints and Styria Media Group have entered a strategic partnership to jointly own and develop willhaben, Austria’s leading digital consumer marketplace. This collaboration leverages Sprints’ expertise in technology investments and Styria’s media dominance in Austria to accelerate willhaben’s growth. The transaction includes the acquisition of Adevinta’s shares in willhaben, pending regulatory approval.
Henrik Persson, Managing Partner at Sprints:
"willhaben epitomizes our philosophy of customer-centric digital businesses. Partnering with Styria enables us to support willhaben’s next phase of growth and innovation."
Sylvia Dellantonio, CEO of willhaben:
"We’ve built one of Austria’s largest digital marketplaces. With Sprints and Styria, we are ready to take willhaben to new heights."
Markus Mair, CEO of Styria Media Group:
"This collaboration will unlock willhaben’s full potential, marking a significant investment in Austria’s digital economy."
The Sprints-Styria partnership strengthens willhaben’s leadership in Austria’s digital marketplace sector. With technology investment expertise and strong local market backing, willhaben is poised for continued innovation, expansion, and long-term success.
digital commerce 3 Mar 2025
QVC Group, Inc. has announced a contract extension for David Rawlinson, securing his role as President and CEO through December 31, 2027. Under Rawlinson’s leadership, QVC has navigated major challenges while driving profitability. With a renewed focus on live social shopping, the company aims to accelerate growth in the evolving retail landscape.
David Rawlinson, President & CEO of QVC Group:
"QVC is now more nimble and profitable, positioning us for a return to growth. As shopping rapidly shifts to social and streaming platforms, we are leveraging our content creation and selling expertise to capture market share. We still believe retail can be joyful and human."
Greg Maffei, Executive Chairman of QVC Group, Inc.:
"David has successfully driven profitability through strategic initiatives like Project Athens. The Board is confident in his ability to lead QVC into its next phase of growth as a live social shopping company."
With David Rawlinson’s extended leadership and the WIN growth strategy, QVC Group is set to transform into a leading live social shopping powerhouse. By integrating content, commerce, and technology, the company is well-positioned to capture the next wave of digital retail innovation.
digital transformation 3 Mar 2025
DigitalBridge Group, Inc., a global alternative asset manager specializing in digital infrastructure, has announced its leadership team’s participation in high-profile investor and industry events throughout March 2025. These engagements will focus on AI infrastructure, digital transformation, and investment strategies.
DigitalBridge continues to shape the future of digital infrastructure, with its executives actively engaging in global discussions on AI, private capital, and digital investment strategies. These events highlight DigitalBridge’s leadership role in the rapidly evolving AI and digital infrastructure sectors.
marketing 3 Mar 2025
At the NRB 2025 International Christian Media Convention in Grapevine, Texas, Bill Abbott, President & CEO of Great American Media, joined industry leaders to discuss the future of values-driven media. The panel, moderated by Adele Malpass (Daily Caller News Foundation), featured insights from Raymond Arroyo (Fox News), Cheryl Chumley (The Washington Times), and Yurisan Cordero (TelevisaUnivision).
The discussion focused on the growing demand for faith- and family-focused storytelling, the rise of digital platforms, and how media leaders are shaping the industry's future.
“Our audience tunes in expecting to be uplifted and inspired,” Abbott said. “Other networks may shock and surprise, but we provide entertainment without compromise—delivering high-quality storytelling that aligns with our values.”
“The technology of storytelling has evolved, but the need for faith-affirming narratives remains constant,” Abbott stated. “As long as audiences continue seeking these stories, we’ll be here to tell them.”
With the growing demand for uplifting, faith-based entertainment, Great American Media continues to expand its reach through television and digital platforms. Abbott’s insights at NRB 2025 reinforce the importance of values-driven content in shaping the media landscape.
email marketing 3 Mar 2025
The landscape of email marketing has evolved dramatically, with privacy regulations, AI-driven innovations, and stricter deliverability rules reshaping best practices. To help marketers adapt, Kath Pay, a leading international email expert, has released the Second Edition of Holistic Email Marketing—an updated guide designed to revolutionize email programmes and enhance customer engagement.
Now available in paperback and Kindle, this 318-page best-seller builds on strategic, data-driven approaches to help marketers achieve long-term success in a rapidly changing industry.
Marketers can use this book to:
Kath Pay expands on the fundamental principles of email strategy, behavioural science, and practical applications while introducing critical updates:
For marketers looking to stay ahead of evolving email marketing trends, Holistic Email Marketing, Second Edition is an essential resource. Pay’s expertise provides actionable strategies to build stronger customer relationships, improve email performance, and navigate industry challenges with confidence.
technology 3 Mar 2025
As consumer expectations for secure, branded, and interactive communication rise, businesses must adopt innovative messaging solutions to build trust and engagement. Recognizing this shift, Twilio, a global leader in customer engagement platforms, has partnered with Singtel, Asia’s leading communications technology group, to launch Rich Communications Services (RCS) Business Messaging in Singapore.t
This collaboration enables businesses to deliver secure, branded, and interactive messages directly to consumers’ mobile inboxes, bridging the gap between traditional SMS and modern, immersive messaging experiences.
Twilio’s 2024 Consumer Preferences Report highlights the importance of trust in customer communication:
By enhancing SMS with RCS, businesses can create richer, more interactive experiences while assuring customers of message authenticity.
Singapore is the first Asian market to adopt Twilio’s RCS Business Messaging, following successful deployments in the U.S., France, Germany, the UK, Mexico, and Brazil. This expansion reinforces Twilio’s commitment to global innovation in customer engagement.
With the rise of privacy concerns, brand verification needs, and interactive communication, RCS Business Messaging is the future of customer engagement. Twilio and Singtel’s partnership equips businesses in Singapore with a trusted, scalable, and immersive messaging solution that meets evolving consumer expectations.
email marketing 3 Mar 2025
Jumbula, a leading provider of online registration, payment, and management solutions for classes and camps, is set to revolutionize email marketing with the release of its next-generation email campaign tool. This major update introduces a redesigned interface, AI-powered assistance, and enhanced automation, enabling administrators to create, customize, and send professional, high-impact emails with ease.
Email communication plays a vital role in managing registrations, promotions, and updates for camps and classes. However, traditional email marketing tools often require extensive manual effort and lack built-in intelligence. Jumbula’s new email campaign tool simplifies the process by consolidating key features into one streamlined platform.
Redesigned User Interface
AI-Powered Email Assistance
Streamlined Email Creation
Enhanced Customization & Personalization
Jumbula’s next-generation email campaign tool will soon be available to all users, empowering administrators to enhance their communication strategies and drive higher engagement with students, parents, and participants.
With AI-powered enhancements, intuitive design, and advanced automation, Jumbula’s new email campaign tool is set to transform how educational organizations manage communications. This next-generation solution helps administrators save time, improve engagement, and create more impactful email campaigns.
email marketing 3 Mar 2025
Crossware, a global leader in email signature management, is launching a suite of AI-powered solutions to help businesses streamline email branding, enhance compliance, and improve marketing performance. With integrations like Microsoft Co-Pilot and G2 Monty, Crossware is setting a new benchmark for efficiency, automation, and data-driven insights in the email signature space.
Email signatures are more than just a branding tool—they serve as a marketing asset, compliance safeguard, and a point of engagement. Crossware’s latest AI-driven enhancements ensure businesses can:
Automate Signature Management
Enhance Troubleshooting & Customer Support
AI-Generated Content for Email Campaigns
Advanced Analytics for Smarter Decision-Making
Crossware’s AI roadmap is built on a commitment to empowering businesses with intuitive and practical solutions that address everyday challenges.
Crossware’s platform processes over 1.8 billion emails annually across 80 countries, holding a 10% share of the global email market. By leveraging AI, the company ensures that organizations can maintain consistent branding, enforce compliance, and optimize marketing efforts—all within a seamless, automated platform.
With AI-driven automation, real-time analytics, and intelligent troubleshooting, Crossware is revolutionizing email signature management. As businesses seek efficiency and personalization in their digital communications, Crossware’s latest innovations are poised to set new industry standards in branding, compliance, and customer engagement.
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