News
Extole Unveils AI-Ready Offer Management Platform for Enterprise Marketing Teams
As enterprises race to integrate generative AI into marketing operations, offer management platform Extole is expanding its developer infrastructure to support AI-assisted program creation and optimization. The company has introduced new capabilities across its MCP, APIs, SDKs, and command-line tools, enabling developers, marketers, and AI agents to build, manage, and scale personalized offer...
artificial intelligence 17 Jun 2026
Consult Vito Expands Digital Marketing Resources With New Industry-Specific Hubs
Marketing consultancy Consult Vito has launched a redesigned website featuring dedicated industry hubs and an expanded content strategy aimed at professional service firms. The update introduces specialized resources for law firms, accounting firms, and management consulting firms, reflecting a growing trend toward industry-focused digital marketing guidance as professional services organizations...
marketing 17 Jun 2026
cbdMD Names Wade Brown CMO as Wellness Brand Expansion Accelerates
Cannabinoid wellness company cbdMD has appointed Wade Brown as Chief Marketing Officer, a move that underscores the company's ambitions to expand beyond its core CBD offerings and establish a broader multi-brand wellness platform. Brown, who joined the company earlier this year, will oversee marketing and commercial growth initiatives across cbdMD's portfolio, including Bluebird Botanicals, Paw...
marketing 17 Jun 2026
MNTN Integrates with HubSpot to Bring Revenue Attribution and CRM Visibility to Connected TV Advertising
Connected TV (CTV) advertising has rapidly evolved into a mainstream marketing channel, but one challenge has continued to limit broader adoption among B2B marketers: attribution. While digital channels such as search, social, and email provide detailed visibility into customer engagement and revenue impact, television advertising has historically operated with less transparency. MNTN is aiming...
artificial intelligence 16 Jun 2026
Pattern Launches Secondary Stock Offering as Ecommerce Growth Platform Expands AI-Driven Marketplace Capabilities
As public technology companies continue to navigate evolving capital markets, secondary stock offerings remain a common mechanism for early investors to monetize portions of their holdings following an IPO. Pattern, an ecommerce acceleration company focused on helping brands grow across global online marketplaces, has announced the launch of a proposed secondary offering that would allow an...
artificial intelligence 16 Jun 2026
Similarweb Surpasses $300M ARR as AI Demand Fuels $47 Million in New Enterprise Contracts
The growing appetite for high-quality digital data is creating new opportunities for analytics providers serving enterprise and artificial intelligence markets. As organizations increasingly depend on external datasets to power decision-making, competitive intelligence, and AI models, demand for reliable digital intelligence platforms continues to rise. Reflecting this trend, Similarweb has...
artificial intelligence 16 Jun 2026
Highwire Appoints Kelly Losko as CFO Following Acquisition, AI Expansion, and Healthcare Growth Initiatives
As marketing and communications agencies navigate a rapidly evolving landscape shaped by artificial intelligence, industry consolidation, and growing client expectations, financial leadership is becoming increasingly critical to sustainable growth. Against this backdrop, Highwire has appointed veteran agency finance executive Kelly Losko as Chief Financial Officer, signaling the firm's commitment...
artificial intelligence 16 Jun 2026
Plat4orm and Edge Marketing Launch Framework to Boost Brand Authority in AI Search and Answer Engines
As generative AI platforms increasingly shape how business buyers discover, evaluate, and shortlist vendors, traditional search visibility is no longer the only factor influencing market presence. Organizations are now competing to become trusted sources within AI-generated responses, where credibility signals, earned media, and third-party validation often determine visibility. Responding to...
artificial intelligence 16 Jun 2026
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