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Manago AI Rebrands From SALESmanago, Introduces Agentic AI for Customer Engagement

Manago AI Rebrands From SALESmanago, Introduces Agentic AI for Customer Engagement

Marketing automation platforms are rapidly evolving into AI-driven customer engagement systems capable of making decisions, creating campaigns, and acting on customer insights with minimal manual intervention. Reflecting that industry shift, Manago AI—formerly known as SALESmanago—has unveiled a new corporate identity alongside a suite of agentic AI capabilities designed to simplify customer...

artificial intelligence 30 Jun 2026

Universities Face £2 Billion Clearing Challenge as Contact Center Performance Becomes Critical

Universities Face £2 Billion Clearing Challenge as Contact Center Performance Becomes Critical

While exam season has ended for secondary school students across the UK, another period of intense pressure is just beginning for universities. As institutions prepare for the annual UCAS Clearing process, the ability to answer prospective students quickly has become more than a customer service metric—it is increasingly a financial and operational priority. New insights from business...

marketing 30 Jun 2026

Klaviyo Expands AI CRM With Composer and Customer Agent to Unify Marketing and Customer Service

Klaviyo Expands AI CRM With Composer and Customer Agent to Unify Marketing and Customer Service

Artificial intelligence is reshaping how brands engage customers, but many businesses still struggle to generate measurable returns from AI investments. Klaviyo is addressing that challenge by expanding its AI-powered CRM platform with two autonomous AI agents designed to connect marketing and customer service around a shared customer profile. The company has announced the public beta of...

artificial intelligence 30 Jun 2026

RAD Intel Acquires Majority Stake in AVCommunications to Expand AI-Powered Multicultural Marketing

RAD Intel Acquires Majority Stake in AVCommunications to Expand AI-Powered Multicultural Marketing

Artificial intelligence is becoming an increasingly important tool for brands seeking to understand diverse consumer audiences, but cultural expertise remains difficult to automate. RAD Intel is addressing that challenge through acquisition. The AI-driven marketing decision intelligence company has acquired a majority stake in AVCommunications (AVC), a Canadian multicultural marketing agency, in...

artificial intelligence 30 Jun 2026

Forme Becomes First E-Commerce Brand to Hedge Marketing Risk on Kalshi

Forme Becomes First E-Commerce Brand to Hedge Marketing Risk on Kalshi

Retail promotions often force brands to balance customer engagement with financial risk. Forme® Science is testing a different approach. The wearable technology company has partnered with PlayAbly and prediction market platform Kalshi to launch what the companies describe as the first e-commerce promotion backed by a regulated prediction market, allowing customers to receive a full refund if Team...

marketing 30 Jun 2026

MoEngage Partners with Boldest to Bring AI-Powered Cognitive Marketing to Telecom Operators

MoEngage Partners with Boldest to Bring AI-Powered Cognitive Marketing to Telecom Operators

Telecommunications providers are under growing pressure to improve customer retention while delivering increasingly personalized digital experiences. Against this backdrop, customer engagement platform MoEngage has entered a strategic partnership with Boldest, part of Prodapt, to help telecom operators modernize customer engagement through artificial intelligence, real-time decisioning, and...

artificial intelligence 30 Jun 2026

Verint Honors Global Partners Driving Real-World AI Adoption in Contact Centers

Verint Honors Global Partners Driving Real-World AI Adoption in Contact Centers

As enterprises race to integrate AI into customer service, many contact center projects remain trapped in proof-of-concept mode. Verint says its latest 2026 Engage Partner Awards recognize the partners that are helping organizations move beyond experimentation and achieve measurable business outcomes. Announced as part of Verint's annual partner recognition program, the awards celebrate...

artificial intelligence 26 Jun 2026

Carter’s and Atlanta Dream Team Up to Turn WNBA Games Into Family-Centered Brand Experiences

Carter’s and Atlanta Dream Team Up to Turn WNBA Games Into Family-Centered Brand Experiences

The children's apparel retailer has announced a multi-season partnership with the Atlanta Dream, running through the 2026 and 2027 WNBA seasons, in a move that blends sports marketing, experiential retail, and community engagement. Rather than focusing solely on sponsorship visibility, the collaboration aims to create family-first experiences that connect parents and children with one of the...

marketing 26 Jun 2026

   

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