ActiveCampaign, a top-tier marketing automation platform, has launched Active Intelligence—a revolutionary user experience that embeds AI across every function of the platform. This innovation aims to transform marketing by making it faster, smarter, and deeply intuitive. Launched ahead of their Innovation Keynote on May 28, Active Intelligence introduces a next-gen model of AI-first marketing orchestration.

1. What is Active Intelligence?

• A platform-wide intelligence engine built into ActiveCampaign.

• Goes beyond standard automation by enabling AI-first marketing orchestration.

• Empowers marketers to define goals while AI builds and optimizes campaigns autonomously.

2. Core Features of Active Intelligence

• Conversational Workspace: Interact with the system in natural language.

• Autonomous AI Agents: Automate complex processes with minimal input.

• Performance Insights: Real-time analysis and adaptation for campaign optimization.

3. Customer Success Story

• Amy Chinitz of Spark Joy New York reported tripling her sales using ActiveCampaign’s AI.

• Praises the AI for preserving brand voice while increasing content production speed.

• Highlights how AI acts as a creative partner rather than a simple automation tool.

4. Introduction of 12+ Specialized AI Agents

• Brand Kit Agent: Instantly applies business branding to content.

• Suggested Segments Agent: Identifies and targets high-value customer segments.

• AI Automation Agent: Crafts personalized messages and campaigns to boost conversions.

• Agents work independently to imagine, activate, and evaluate marketing actions.

5. Enhanced Messaging Capabilities

• WhatsApp Integration: Reach over 2.4 billion users via native WhatsApp Messaging.

• Enables personalized, real-time messaging within broader workflows.

• A result of the recent acquisition of Hilos.

6. Upgraded SMS Functionality

• AI-generated SMS and MMS campaigns for faster deployment.

• Ability to register dedicated numbers and use a new conversational inbox.

• Delivers timely, targeted messages with minimal technical effort.

7. Strategic Partnership with Wix

• Seamless integration with Wix’s suite of tools (sites, stores, events, bookings).

• Syncs customer data to trigger real-time automations in ActiveCampaign.

• Demonstrates the push toward an intelligent, interconnected marketing ecosystem.

8. Future Outlook: Connected AI Ecosystem

• Powered by Model Context Protocol (MCP) and Agent-to-Agent (A2A) tech.

• Envisions a future where AI tools collaborate for maximum efficiency.

• Positions ActiveCampaign as a co-creator in performance-driven marketing.

ActiveCampaign’s launch of Active Intelligence sets a new benchmark for what marketing automation can achieve. By embedding AI into the core of every marketing function, the platform enables businesses—regardless of size—to operate with the sophistication of a full marketing department. With innovations like AI agents, WhatsApp integration, and Wix partnership, ActiveCampaign is reshaping the future of MarTech through intelligence, automation, and performance.

With the rapid pace of technological innovation, it’s increasingly difficult to track the most significant developments. Each week, PR Newswire sees thousands of press releases, but only a few stand out as truly transformative. Here’s a curated roundup of the most important, groundbreaking announcements in the tech world this week from AI alliances and immersive hardware to enterprise automation, financial tech, and national security tools.

Top Tech Announcements

1. Embracing AI Launches with a Mission to Simplify AI Adoption

• A new alliance of tech leaders, Embracing AI, is here to accelerate the operational use of AI for SMBs and enterprises.

• Focus: Converting data into actionable insights with enterprise-grade security and speed.

2. ViewLift Introduces AI-Powered Solutions for Media Intelligence

• Two advanced tools aim to revolutionize business intelligence and customer support for content-driven businesses.

• Offers automation in streaming intelligence and global operations.

3. XREAL Debuts ‘Project Aura’ at Google I/O

• This Gemini AI-powered XR device for Android is lightweight and optically see-through.

• Designed to redefine wearable computing with immersive, cinematic experiences.

4. World Liberty Financial & Chainlink Partner for Cross-Chain USD1 Stablecoin

• Chainlink’s infrastructure will help the USD1 stablecoin operate across multiple blockchain ecosystems.

• A step forward for global DeFi applications and borderless payments.

5. Palantir x Divergent: On-Demand Manufacturing Reimagined

• By combining Palantir’s data platforms with Divergent’s adaptive production systems, the partnership enhances supply chain resilience.

• Delivers real-time manufacturing for mission-critical components.

6. Superna Boosts Data Protection with New Tool for Dell PowerStore

• Real-time data-layer security now available to stop ransomware attacks at the source.

• Includes visibility, control, and proactive defense for all file data types.

7. Persist AI Raises $12M, Launches Cloud Lab for Pharma

• Cloud-based lab facilities enable faster pharmaceutical formulation with minimal material usage.

• Funded by Series A to expand AI-driven drug development platforms.

8. Bybit Now Offers Global Stock Trading with USDT

• First crypto exchange to offer stock trading directly using stablecoins.

• Bridging crypto, commodities, and global equities in one platform.

9. Ursa Space and Aireon Enhance Aircraft Tracking with Space-Based ADS-B

• Integration brings near real-time visibility into global aircraft movement.

• Supports aerospace intelligence, logistics, and strategic monitoring.

10. LexisNexis Launches New ADAM Program Dashboard for Child Recovery

• AI-powered tool supports public and law enforcement with geo-targeted alerts.

• Enhances national missing child recovery efforts.

11. Frisco, Texas Opens New Innovation Hub

• Focused on sports-tech, VC-backed accelerators, and international startups.

• Mayor Jeff Cheney calls it a “groundbreaking innovation initiative.”

12. JetCool Launches SmartPlate Liquid Cooling System

• Delivers 15% IT power savings without requiring facility upgrades.

• Supports dense compute environments with improved thermal management.

13. Muon Space Expands Electro-Optical Satellite Services

• Awarded a new NRO contract to scale its Muon Halo™ space-based sensing solutions.

• Targets government and commercial surveillance applications.

14. YUAN Unveils Robotics Platforms Powered by NVIDIA AI

• Supports land, sea, and air operations with autonomous analytics.

• Real-time video processing aids sectors like agriculture and maritime safety.

15. Acer Debuts Swift Copilot+ PCs with AI-Centric Features

• New ultra-light laptops feature NPUs capable of 40+ TOPS.

• Previews of Microsoft AI features like Recall, Click to Do, and Cocreator included.

This week’s tech highlights reveal a clear pattern: AI is no longer just an enabler—it's becoming the core driver of innovation across sectors. From enterprise data intelligence to immersive XR, and from defense manufacturing to pharma R&D, each release signals a deeper integration of AI and next-gen systems into our digital lives. These developments not only reflect current tech trajectories but also shape the roadmap for what's next in global innovation.

Fusion Connect, a prominent player in cloud communications, has made a strategic executive move by appointing John Nee as its new Chief Marketing Officer. With over two decades of B2B marketing leadership in the communications sector, Nee's appointment signals Fusion Connect's intent to further cement its leadership in modern communications infrastructure for mid-market and enterprise organizations.

Highlights of the Announcement

1. John Nee’s Strategic Role at Fusion Connect

• As CMO, Nee will oversee:

  • Marketing strategy

  • Product and channel marketing

  • Demand generation initiatives

• His appointment is pivotal to Fusion’s mission of driving stronger market presence and deeper customer engagement.

2. Why John Nee?

• Fusion Connect CEO Bill Wignall praised Nee’s:

  • Strategic vision and executional excellence

  • Extensive B2B marketing experience

  • Proven track record in accelerating growth through multi-channel strategies

  • Collaborative approach across functions and partners

3. Nee’s Industry Background

• Over 20 years of experience in telecommunications and cloud services

• Previous leadership roles at Segra and Integra Telecom, where he was instrumental in brand building, awareness, and sales-marketing alignment

4. Nee’s Vision for Fusion Connect

• Emphasizes the appeal of Fusion’s:

  • Full-suite, single-vendor communications solution

  • US-based customer service

• Aims to:

  • Drive brand awareness

  • Strengthen loyalty among partners

  • Accelerate the company’s market growth

Fusion Connect’s Market Position and Strategy

• Fusion Connect continues to innovate by offering:

  • Unified communication infrastructure solutions

  • Custom-fit services for mid-market and enterprise clients, especially those with multi-location needs

• The company differentiates itself with:

  • Simplicity of one-vendor solutions

  • High-quality, US-based customer-facing teams

The appointment of John Nee as Chief Marketing Officer reflects Fusion Connect’s commitment to scaling its influence in the cloud communications industry. His leadership is expected to align Fusion’s product, partner, and marketing strategies while delivering superior value to clients and partners alike. As the business landscape evolves, Fusion Connect positions itself as a trusted, strategic communications partner for enterprise transformation.

Denine E. Harper, an award-winning marketing leader and globally recognized Chief Marketing Officer, has been prominently featured in The Inner Circle and honored as an Inner Circle Lifetime member. Known for her dynamic impact as a Fractional CMO, Harper’s strategic vision, creative execution, and marketing acumen have left an indelible mark across industries.

Highlights of Denine E. Harper’s Career

1. Fractional CMO with a Global Footprint

• Operates on a three-month retainer model

• Crafts and executes go-to-market strategies

• Builds long-term brand equity and market positioning

• Serves startups, high-growth companies, and legacy brands

2. Proven Expertise Across Industries

• Led the rebrand of PGT Custom Windows and Doors (2022)

• Launched a luxury building products brand at IBS (2024)

• Directed national campaigns for major names like Pella

• Developed over 100 integrated marketing programs spanning digital, experiential, and traditional media

3. Recognized Thought Leadership

• Authored a Twitter Case Study on Florida Blue

• Wrote a white paper for DHx Consulting on marketing ROI

• Regular speaker at marketing conferences, emphasizing measurable impact and creative innovation

4. Accolades and Industry Influence

• Multiple Webby Awards and top Advertising Awards recipient

• Inducted into the Marketing Hall of Fame

• Active member of NAHB and IAB

• Advocate for civic engagement via Voice Your Vote

Strategic Vision, Creative Execution, and Servant Leadership

• Harper’s approach is grounded in servant leadership:

  • Approachable, results-driven, and people-focused

  • Dedicated mentor to aspiring marketing professionals

• Attributes her success to:

  • Tenacity and perseverance

  • Strong mentorship

  • Passion for solving complex marketing challenges

What’s Next for Denine E. Harper?

Looking ahead, Harper continues her work as a Fractional CMO, seeking partnerships with visionary organizations that value bold strategy, authentic storytelling, and transformative growth. Her goal is to keep shaping the future of marketing by empowering brands to lead with purpose and scale with precision.

Raptive, the world’s leading creator media company, has announced a landmark partnership with culinary icon Nick DiGiovanni to bring his hit cooking series Nick’s Kitchen to the open web. The collaboration marks a bold evolution for DiGiovanni’s brand, giving fans a new way to experience his accessible, high-quality recipes through the launch of NicksKitchen.com.

Nick’s Kitchen: From YouTube Channel to Digital Culinary Destination

1. Origin and Vision of “Nick’s Kitchen”

• Launched in January 2025 as Nick DiGiovanni’s second YouTube channel

• Inspired by Food Network-style presentation, but made for a digital-first audience

• Aims to demystify cooking with simple, tested recipes and cinematic video production

• Appeals to beginners and experienced chefs alike

2. Why the Web Expansion Matters

• Transition from platform-dependency to brand ownership

• Enhanced visibility and SEO performance through a standalone website

• Greater control over monetization, UX, and audience analytics

• Supports long-form content, eCommerce, and direct audience engagement

Raptive’s Role in Creator Empowerment

1. Strategic Collaboration and Vision

• CEO Michael Sanchez highlights Nick’s entrepreneurial mindset and loyal audience

• Raptive facilitates platform expansion, content scaling, and revenue growth

• Focused on supporting creators in owning and scaling their content brands

• Enables creators to build beyond social media platforms, where algorithms dominate

2. A Proven Track Record of Creator Success

• Over 5,700 creators supported

• $3.2 billion paid out to date

• 99% creator retention rate

• Ranked #1 in food and family content by Comscore since 2018

• 226 million audience reach globally

A New Era for Digital Food Media

1. What Sets NicksKitchen.com Apart

• Blends TV-quality production with the convenience of the web

• Optimized user experience for recipe discovery and navigation

• Access to exclusive culinary content and merchandise

• Strengthens brand identity beyond social platforms

2. Creator-Led Innovation in Food Content

• Reflects a larger trend of creators building media empires

• Consumers are hungry for authentic, trusted voices over traditional networks

• Websites like NicksKitchen.com can become anchor brands in creator ecosystems

Looking Ahead: Nick DiGiovanni’s Culinary Empire Grows

With the launch of NicksKitchen.com, Nick DiGiovanni is cementing his role as a modern culinary entrepreneur. The site will serve as a home base for new content, recipe archives, brand collaborations, and possibly new ventures in publishing, products, or streaming formats.

As digital media evolves, creators like DiGiovanni—backed by partners like Raptive—are proving that control, creativity, and community drive long-term value. Nick’s Kitchen isn’t just a cooking show anymore—it’s a movement reshaping the food content landscape.

In an era of shrinking resources and rising expectations, public relations professionals are increasingly looking to technology for relief. Enter Cision, the global media intelligence leader, with a bold answer to the PR industry’s productivity challenge: an AI-powered upgrade to its flagship platform, CisionOne. These enhancements are not just iterative they represent a strategic leap forward in how communications professionals manage, measure, and master media engagement.

The update comes amid sobering industry data: 81% of PR pros say they're being asked to do more with less (2025 Cision x PRWeek Comms Report). Cision’s new suite of AI capabilities is designed to alleviate that pressure—automating routine tasks, surfacing real-time insights, and enhancing campaign strategy, all while allowing teams to stay laser-focused on high-impact storytelling.

A Strategic Approach to AI for PR

1. Built with Purpose for Communications Professionals

• User-Centric Design: CisionOne’s AI tools are embedded seamlessly, requiring no advanced tech skills.

• Directly Addresses PR Needs: Tools focus on media analysis, pitch creation, timing optimization, and more.

• Strategic Focus: Aims to elevate human creativity and decision-making, not replace it.

2. Integrated, Not Added On

• No additional plug-ins or steep learning curves

• Works natively within the CisionOne interface

• Allows teams to adopt AI organically into their daily workflows

AI-Powered Features in CisionOne

1. Guided Conversational Assistant

• Chat-style interface for real-time media analysis and summarization

• Helps users navigate media results intuitively, like having an AI-powered assistant on call

• Ideal for fast-paced environments with time-sensitive decisions

2. Smarter Search with Keyword Suggestions

• AI assists users in building high-impact search queries

• Reduces reliance on Boolean logic and manual trial-and-error

• Speeds up discovery of relevant coverage and influencers

3. AI Summaries for Media Monitoring

• Instantly generates digestible, insight-rich recaps of news coverage

• Ideal for executive briefings, stakeholder updates, and cross-team communications

• Ensures consistency and accuracy in summarizing complex stories

4. CisionOne React Score

• A real-time sentiment and risk indicator for mentions

• Helps comms teams assess potential brand threats quickly

• Adds quantitative insight to qualitative reputation management

5. Personalized Pitch Writing and Timing Optimization

• AI helps craft personalized pitches based on journalist preferences and past performance

• Suggests optimal send times based on engagement trends

• A critical tool for improving media outreach effectiveness

Tech Behind the Innovation

1. Proprietary AI Meets Strategic Tech Partnerships

• Cision’s AI is developed in-house with added support from major partnerships like Google Cloud

• Emphasis on secure, scalable, and ethical AI design

• CisionOne remains flexible, data-rich, and privacy-focused

2. Performance-Driven Development

• Designed to deliver real business impact, not just novelty

• Features tested with real users to ensure PR-specific relevance

• Enhancements represent Cision’s broader strategy to lead in AI-led comms innovation

The Bigger Picture: Redefining PR with AI

1. From Reaction to Strategy

• AI reduces time spent on reactive tasks, freeing communicators to focus on proactive planning

• Encourages a shift from metrics tracking to insight application

• Enables truly data-informed storytelling and reputation management

2. A Platform for the Future of Earned Media

• Supports brand resilience in today’s volatile news environment

• Equips PR teams to stay ahead of emerging narratives

• Positions CisionOne as the hub of intelligent communications operations

AI That Amplifies Human Ingenuity

Cision’s latest updates to CisionOne mark a turning point for the PR industry. Rather than offering generic AI tools, Cision has delivered an integrated, intuitive suite built specifically for modern communications professionals. Whether drafting data-driven pitches, monitoring coverage in real-time, or summarizing key trends, PR teams can now focus on strategy over spreadsheets—and storytelling over software.

With innovation rooted in empathy for real-world comms challenges, CisionOne is more than a platform—it’s becoming an indispensable ally in the evolving landscape of earned media.

Tambourine, long known as a creative force in hospitality marketing, has made a strategic leap into the reservation tech space with its acquisition of ReservHotel. The move unites two hospitality powerhouses and signals a new era of end-to-end digital experiences for hotel guests across North and Latin America. With this acquisition, Tambourine is no longer just reshaping hotel websites — it’s redesigning the entire path to purchase.

This strategic expansion builds on Tambourine’s mission to remove friction from the guest journey. By adding ReservHotel’s robust reservation engine to its marketing suite, the company aims to deliver a fully integrated, high-performance hospitality stack that starts at the first click and ends at a confirmed booking.

Redefining the Hospitality Booking Journey

1. From Beautiful Websites to Seamless Conversions

• Tambourine has spent the past decade perfecting hotel website experiences — focusing on simplicity, aesthetics, and conversion performance.

• Its "no upfront fees, no term contract" model disrupted traditional digital marketing norms in hospitality.

• With the ReservHotel acquisition, Tambourine now extends that same design-first philosophy to the booking process itself.

2. A Unified Vision for the Guest Path to Purchase

• The integration of ReservHotel allows Tambourine to manage the complete guest journey — from first impression to reservation.

• Focus areas include improved booking efficiency, reduced friction, and enhanced mobile performance.

• This full-funnel control aligns with evolving guest expectations for fast, intuitive digital experiences.

What the Acquisition Delivers

1. Enhanced Booking Capabilities for Tambourine Clients

• Access to ReservHotel’s advanced booking engine technology.

• Includes hotel + air packaging, a dedicated reservations call center, and real-time support.

• Strengthens direct booking strategies and increases ROI on digital marketing campaigns.

2. Expanded Marketing Power for ReservHotel Clients

• Gain full access to Tambourine’s marketing ecosystem.

• Includes custom-designed, high-converting websites and performance-driven tools.

• Empowers hotels with greater brand control and storytelling opportunities online.

3. Leadership Integration and Future Growth

• Luis Barberi, CEO of ReservHotel, joins Tambourine as Chief Reservations Systems Officer.

• Will lead the continued innovation of Tambourine’s reservations suite.

• Ensures continuity of expertise while scaling the product across new markets.

Strategic Implications for the Industry

1. A Full-Stack Hospitality Tech Platform

• Tambourine becomes one of the few marketing technology providers offering both world-class front-end design and back-end booking systems.

• Enables better data integration, improved analytics, and stronger personalization across guest touchpoints.

• Offers competitive advantage to hotels seeking to reduce tech fragmentation.

2. Strengthening Presence in CALA and Beyond

• ReservHotel’s legacy of service in the Caribbean and Latin America adds depth to Tambourine’s market reach.

• The Cancun office remains operational to support regional clients and call center functions.

• The rebrand to “Reserv by Tambourine” helps preserve brand equity while aligning with the parent company.

3. Reflecting Industry-Wide Shifts

• As travel rebounds post-pandemic, guest expectations around ease of booking, mobile optimization, and personalized engagement are higher than ever.

• This acquisition underscores a broader trend: hospitality tech is converging, and brands that offer holistic, simplified solutions are gaining ground.

Designing the Future of Hospitality Tech

With the acquisition of ReservHotel, Tambourine isn’t just growing — it’s evolving. By blending premium marketing with high-performance reservation technology, the company now offers hotels a unified platform to attract, engage, and convert guests in one seamless flow.

This integration doesn’t just promise efficiency — it promises impact. It allows hospitality brands to craft consistent, elegant digital experiences that extend from ad click to booking confirmation. And it places Tambourine at the forefront of the next wave of innovation in hotel marketing technology.

As the newly minted "Reserv by Tambourine" enters the scene, hoteliers across the Americas can look forward to smarter bookings, stronger storytelling, and more meaningful guest relationships — all under one tech roof.

Docufree, a trailblazer in cloud-based document management and process automation, has been honored with a Gold Stevie® Award for Best Remote Working Solution in the 23rd Annual American Business Awards®. The award recognizes Docufree’s Enterprise Digital Mailroom a cutting-edge AI-driven platform that revolutionizes how businesses handle physical and digital mail in today’s remote and hybrid work environments.

With the rise of distributed workforces demanding seamless, efficient digital workflows, Docufree’s platform offers a transformational solution that streamlines mail processing, accelerates document handling, and enhances operational continuity across multiple industries.

Docufree’s Award-Winning Innovation

1. Enterprise Digital Mailroom: A Remote Work Game-Changer

• Launched in April 2024, the Enterprise Digital Mailroom is designed to eliminate traditional corporate mailroom inefficiencies.

• It digitizes physical mail streams (USPS, courier) alongside digital communications (emails, faxes, web forms).

• AI-powered automation classifies, routes, and delivers documents into secure, cloud-based workflows instantly accessible by remote teams.

2. AI at the Core: Intelligent Automation and Compliance

• The platform’s adaptive AI engine automatically categorizes and extracts data based on content and business rules.

• This reduces human error, accelerates document delivery, and supports full compliance with chain-of-custody tracking.

• Businesses gain auditable, verifiable security from mail receipt through final resolution.

3. Designed for Distributed Workforces

• Employees can manage inbound and outbound mail remotely, including mail redirection and check deposits.

• A single, secure cloud hub consolidates all communications for easy access anywhere, boosting productivity and flexibility.

Real-World Impact and Business Benefits

1. Operational Efficiency and Cost Savings

• Enterprises have cut mail processing times by up to 50%, eliminating manual handling bottlenecks.

• Significant operational cost reductions support scalable remote work models across multiple locations.

2. Enhanced Business Continuity

• By centralizing mail management in the cloud, organizations ensure uninterrupted mail handling even amid disruptions.

• The platform supports regulatory mailings and maintains operational resilience.

3. Client Success Stories

• A Fortune 500 company using Docufree’s solution saw measurable improvements in speed and cost-efficiency, enabling seamless remote collaboration.

Recognition and Industry Context

• The American Business Awards are among the most prestigious U.S. business honors, with thousands of nominations judged by hundreds of experts worldwide.

• Docufree’s Enterprise Digital Mailroom was praised as a “transformative solution” and a “best-in-class remote working solution” by the judges.

• Stevie Awards President Maggie Miller highlighted the winners’ role in driving innovation and resilience in today’s evolving business landscape.

Empowering the Future of Remote Work

Docufree’s Gold Stevie® Award for its Enterprise Digital Mailroom underscores the growing importance of intelligent automation in the era of remote and hybrid work. By digitizing and streamlining mail management, Docufree empowers organizations to work smarter, faster, and more securely — regardless of location.

As businesses continue to adapt to new workplace realities, solutions like Docufree’s are essential in driving digital transformation, operational efficiency, and long-term business continuity. With its award-winning platform, Docufree is setting the standard for how mail and document workflows evolve in the remote-first future.