artificial intelligence 6 May 2025
JumpFly, a leader in digital marketing services, has expanded its artificial intelligence capabilities to improve client efficiency, accelerate decision-making, and deliver superior campaign outcomes. Through a strategic blend of proprietary technology and expert collaboration, JumpFly continues to drive innovation and measurable results in the digital marketing space.
How JumpFly is Using AI to Transform Digital Marketing:
Real-Time Performance Alerts:
Utilizes AI to detect and respond to performance-based alerts, enabling immediate action on opportunities or concerns.
Sentiment Analysis on Facebook Ads:
Applies AI tools to evaluate ad sentiment, uncovering hidden customer issues and enhancing engagement strategies.
Custom GPT Tools:
Develops proprietary tools for:
Keyword discovery
Image generation
Sales profiling
Integration with Google AI & Performance Max (PMax):
Leverages Google AI features to:
Expand reach to previously untapped audiences
Boost operational efficiency
Discover new ways to connect with customers
24/7 Website and Account Monitoring:
Proprietary systems monitor client websites and campaigns round-the-clock to identify issues and opportunities before they impact performance.
Formation of an AI Committee:
Composed of industry experts, data scientists, and technologists
Tasked with enhancing strategies, improving campaign results, and ensuring sustainable growth
Works closely with the in-house IT team for continual platform development
Expertise-Driven Innovation:
AI solutions are developed in-house, aligned with over 20 years of industry knowledge
Strategic synergy between technical and marketing teams ensures smarter, client-centric tools
Ongoing collaboration guarantees updates that deliver increased value and insights
JumpFly’s commitment to AI innovation is deeply rooted in its collaborative culture and long-standing marketing expertise. By integrating custom-built tools, real-time monitoring, and strategic AI applications, the agency sets a new benchmark for efficiency and effectiveness in digital marketing. Their evolving platform, powered by an expert-driven AI Committee, ensures clients benefit from intelligent, data-driven strategies designed for long-term success.
customer engagement 6 May 2025
Twilio, the leading customer engagement platform, released its financial results for the first quarter ending March 31, 2025. The company reported strong revenue growth and improved profitability, driven by a disciplined operational approach and continued innovation in customer engagement solutions. CEO Khozema Shipchandler expressed confidence in the momentum gained and reiterated Twilio’s focus on delivering value for customers.
Twilio Q1 2025 Financial Highlights:
Total Revenue Growth:
Reported total revenue of $1.17 billion
12% year-over-year increase
Communications Segment Performance:
Communications revenue reached $1.10 billion
13% year-over-year growth
Other Segment Revenue:
Segment revenue totaled $75.7 million
Marginal growth of 1% year-over-year
Profitability Metrics:
GAAP income from operations: $23.1 million
Compared to a GAAP operating loss of $43.5 million in Q1 2024
Non-GAAP income from operations: $213.4 million
Up from $159.6 million in Q1 2024
Earnings Per Share (EPS):
GAAP diluted net income per share: $0.12
Non-GAAP diluted net income per share: $1.14
Increased from $0.80 in Q1 2024
Cash Flow:
Net cash from operations: $191.0 million
Free cash flow: $178.3 million
Slightly improved from Q1 2024 ($190.1M net cash; $177.3M free cash flow)
Leadership Commentary:
CEO Khozema Shipchandler emphasized:
Ongoing revenue acceleration and operational discipline
A commitment to delivering innovative solutions
Confidence in continued growth and customer value creation
Additional Notes:
Twilio will host a live Q&A conference call on May 1, 2025, at 2:00 p.m. PT / 5:00 p.m. ET.
The webcast and earnings presentation will be accessible via the Investor Relations Website.
Twilio continues to use its investor relations site and official X (formerly Twitter) feed @twilio for important disclosures.
Twilio’s first-quarter performance in 2025 demonstrates a return to sustainable growth, underpinned by strategic execution and innovation. With solid gains in both revenue and profitability, the company is well-positioned to maintain its leadership in the customer engagement space while delivering greater value to clients and stakeholders.
artificial intelligence 6 May 2025
Zeta Global, the AI-powered marketing cloud, announced robust financial results for the first quarter ended March 31, 2025. Demonstrating strong momentum and customer growth, Zeta reported its 15th consecutive quarter of exceeding expectations. The company attributes this success to disciplined execution, a focus on measurable ROI, and continued innovation through products like the newly launched AI Agent Studio.
Zeta Global Q1 2025 Financial Highlights:
Revenue Performance:
Total revenue reached $264 million
Year-over-year growth of 36%
Customer Metrics:
Scaled Customer count rose to 548, up from 527 in Q4’24 and 460 in Q1’24
Super-Scaled Customer count increased to 159, up from 148 in Q4’24 and 144 in Q1’24
Average Revenue Per User (ARPU):
Scaled Customer ARPU: $467,000, up 12% year-over-year
Super-Scaled Customer ARPU: $1.38 million, up 23% year-over-year
Platform Usage and Efficiency:
Direct platform revenue accounted for 73% of total revenue
GAAP cost of revenue was 39.1%, improving 90 basis points quarter-over-quarter
Profitability Metrics:
GAAP net loss: $22 million, or 8% of revenue (primarily due to $42M in stock-based compensation)
Loss per share: $0.10, improved from $0.23 in Q1’24
Adjusted EBITDA: $46.7 million, up 53% year-over-year
Adjusted EBITDA margin: 17.7%, up from 15.6% in Q1’24
Cash Flow and Shareholder Value:
Operating cash flow: $35 million, up from $25 million in Q1’24
Free cash flow: $28 million, up from $15 million in Q1’24
$25 million worth of shares repurchased through share buyback program
Leadership Commentary:
David A. Steinberg, Co-Founder, Chairman & CEO:
Reinforced the value of Zeta’s focus on delivering ROI through AI innovation
Highlighted the launch of AI Agent Studio to meet marketers' demands for efficiency and accountability
Chris Greiner, CFO:
Pointed to Q1 outperformance and a strong pipeline as the basis for raised guidance
Emphasized a conservative approach to forecasting amid macroeconomic uncertainty
Updated Financial Guidance:
Q2 2025:
Revenue guidance increased to $295–$298 million (30–31% YoY growth)
Adjusted EBITDA guidance raised to $54.6–$55.2 million
EBITDA margin projected between 18.3% and 18.7%
Full-Year 2025:
Revenue guidance raised to $1.237–$1.247 billion (23–24% YoY growth)
Adjusted EBITDA raised to $257.5–$259.5 million
EBITDA margin expected between 20.6% and 21.0%
Free cash flow guidance increased to $129.5–$133.5 million
Expected stock-based compensation: $190 million
Zeta Global’s Q1 2025 performance underscores its leadership in AI-driven marketing solutions. With strong revenue growth, rising customer value, and disciplined financial management, the company continues to build long-term shareholder value. The raised guidance for Q2 and the full year reflects growing demand and confidence in Zeta’s differentiated AI marketing platform.
business 6 May 2025
Emerald Holding, Inc., a prominent player in the B2B trade show and events sector, has announced the successful acquisition of This is Beyond, a luxury travel event organizer based in London. Known for its innovative and exclusive event experiences, This is Beyond strengthens Emerald’s footprint in the global luxury travel industry, a market valued at approximately $1.3 trillion.
Strategic Expansion into Luxury Travel:
Emerald’s acquisition of This is Beyond marks its entry into the fast-growing luxury travel segment.
The deal aligns with Emerald’s broader growth strategy focused on high-value, experience-driven markets.
Established Reputation in a Trillion-Dollar Market:
Founded in 2009, This is Beyond has built a robust reputation for premium events catering to elite travel designers, operators, and managers.
Their events emphasize exclusivity, personalization, and sustainability—key drivers in the evolving travel landscape.
Sustainable and Experiential Event Focus:
This is Beyond is known for crafting events that offer more than networking—fostering deep business relationships in immersive environments.
Their focus on sustainable luxury positions Emerald to cater to emerging consumer and business demands.
Global Market Impact:
The global luxury travel sector is expected to experience steady growth, fueled by increased demand for personalized experiences and premium services.
With this acquisition, Emerald positions itself as a leader not just in events but in curating elevated B2B experiences for high-end markets.
Emerald Holding’s acquisition of This is Beyond signifies a calculated move into a high-growth, experience-led sector. The integration will allow Emerald to deliver unique, sustainable, and high-impact events for the luxury travel market, further diversifying its portfolio and strengthening its industry leadership.
marketing 6 May 2025
Thryv Holdings, Inc., provider of Thryv®, a leading small business marketing and sales platform, kicked off 2025 with significant momentum. The company reported a robust 50% year-over-year increase in SaaS revenue in Q1 2025 and revised its full-year Marketing Services revenue outlook upward. These results reflect Thryv’s strategic shift toward becoming a premier SMB software business, focused on expanding customer relationships and delivering scalable, sustainable growth.
Highlights from Q1 2025 Results:
SaaS Revenue Growth and Platform Momentum:
SaaS revenue reached $111.1 million, marking a 50% year-over-year increase.
Excluding Keap, SaaS revenue totaled $92.2 million—up 24% year-over-year.
SaaS now comprises over 60% of total revenue, reinforcing the company’s transformation strategy.
Marketing Services Performance:
Marketing Services revenue was $70.2 million, representing a 56% decrease year-over-year.
Despite this decline, total Marketing Services Adjusted EBITDA stood at $10.1 million, with a margin of 14.4%.
The updated full-year 2025 Marketing Services revenue guidance was raised to $315.0–$318.0 million.
Strong Financial and Operational Metrics:
Consolidated total revenue stood at $181.4 million, down 22% year-over-year.
Consolidated net loss was $9.6 million, or $(0.22) per diluted share, compared to net income of $8.4 million in Q1 2024.
Consolidated Adjusted EBITDA came in at $20.9 million, with an EBITDA margin of 11.5%.
Improved SaaS Profitability and Efficiency:
SaaS Adjusted EBITDA reached $10.8 million (9.7% margin).
SaaS Gross Profit was $78.8 million, with a Gross Margin of 70.9%.
Adjusted Gross Profit for SaaS was $81.5 million, indicating a 73.3% Adjusted Gross Margin.
Customer Metrics and Revenue Retention:
SaaS clients increased by 59% year-over-year, totaling 111,000 at the end of Q1.
Seasoned Net Revenue Retention (NRR) rose to 103%, a 900 bps increase year-over-year (excluding Keap).
SaaS monthly ARPU was $335.
ThryvPay total payment volume hit $71 million, up 13% year-over-year.
Thryv’s strong start to 2025 showcases the impact of its SaaS-first strategy, supported by improved margins, customer expansion, and rising ARPU. The company remains focused on scaling its software platform, driving cross-sell opportunities, and delivering measurable ROI for small businesses. With an upward revision in its Marketing Services revenue outlook and continued growth in SaaS, Thryv is well-positioned for long-term profitability and operational excellence.
business 6 May 2025
Perficient, the leading global digital consultancy transforming the world’s largest businesses and brands, has been recognized as the Organization of the Year at the 2025 Customer Service Excellence Awards by the Business Intelligence Group. Additionally, the company secured a Gold Winner title in the Globee Customer Service Excellence Awards. These prestigious accolades underscore Perficient’s commitment to delivering end-to-end digital experiences that enhance customer satisfaction and drive measurable business impact.
Award-Winning Initiatives and Impact:
Recognition by Business Intelligence Group:
Honored as Organization of the Year for leading customer innovation and execution.
Recognized for transforming customer engagement with AI and digital experience solutions.
Automotive Industry Transformation:
Collaborated with a leading global automotive manufacturer.
Developed and deployed an AI-powered chatbot featuring advanced cognitive capabilities.
Delivered a streamlined B2C shopping experience that boosted user engagement by 28%.
Guided the partner through complex AI use case identification and implementation.
Globee Gold Winner – Manufacturing Sector Innovation:
Partnered with a multinational manufacturing conglomerate to optimize customer service.
Implemented Perficient’s Envision Framework and Journey Science methodology.
Integrated Amazon Connect and AWS AI/ML to automate service interactions.
Resulted in a 39% reduction in service calls/emails and $25 million in annual cost savings.
Executive Commentary:
“We are honored to receive recognition from the Business Intelligence Group and the Globee Awards for excellence in customer service,” said Ed Hoffman, Senior Vice President at Perficient. “These awards are a testament to our global teams' dedication to driving meaningful innovation. At Perficient, we are deeply invested in creating digital experiences that enable our clients to overcome limitations and achieve transformational growth.”
Perficient’s dual recognition at the 2025 Customer Service Excellence Awards reinforces its position as a leader in digital transformation. Through strategic use of AI, automation, and customer experience design, Perficient continues to deliver impactful solutions that foster innovation, reduce costs, and elevate service delivery for top-tier global brands.
entertainment 6 May 2025
WEBTOON Entertainment Inc., a global leader in digital storytelling and home to the world’s largest webcomic platforms, announced that its Founder & CEO Junkoo Kim and CFO & COO David Lee have been named to Gold House’s prestigious 2025 A100 List. The annual list recognizes the most influential Asian Pacific leaders who are shaping culture, driving innovation, and advancing global industries.
Highlights and Contributions:
Industry Recognition by Gold House:
Junkoo Kim and David Lee honored alongside cultural icons like BLACKPINK’s Lisa and Rosé, Oscar-winning director Bong Joon Ho, and Tubi CEO Anjali Sud.
Acknowledged for contributions to entertainment, technology, and global storytelling.
Junkoo Kim – Founder & CEO:
Founded WEBTOON in 2005 in Korea, pioneering the now-standard mobile vertical scroll format.
Transformed digital comics into a global phenomenon, empowering millions of creators.
Led WEBTOON’s expansion as a storytelling powerhouse with a global audience.
Quote: “This recognition is a testament to the power of storytelling and the creativity of our global creator community.”
David Lee – CFO & COO:
Guided WEBTOON through its historic IPO, positioning it as a leading entertainment-tech brand.
Known for his strategic acumen and successful leadership in transforming global companies.
Quote: “This recognition reflects the incredible work our team has done to revolutionize digital storytelling.”
WEBTOON’s Cultural and Market Impact:
Global Reach and Content Influence:
WEBTOON’s content inspires major screen adaptations such as:
Sweet Home and Through My Window (Netflix)
Vigilante (Disney+)
Sidelined: The QB and Me (Tubi)
Tower of God (Crunchyroll)
Recognized for transforming digital narratives into mainstream IP successes.
Strategic Brand Partnerships:
Collaborations with top brands like Duolingo, DC Comics, Ubisoft, HYBE, CAPCOM, Discord, and Dropout.
Strong appeal to Gen Z audiences through immersive, mobile-native storytelling.
Junkoo Kim and David Lee’s inclusion in the 2025 A100 List reflects WEBTOON’s revolutionary influence at the intersection of entertainment, technology, and IP. As WEBTOON continues to amplify global voices and power screen adaptations, it stands as a beacon of innovation in the digital storytelling economy.
artificial intelligence 6 May 2025
ON24, the intelligent engagement platform for B2B sales and marketing, has secured the top ranking in the G2 Spring 2025 Enterprise Grid® for Webinar Platforms. With the highest satisfaction (98) and market presence (96) scores, ON24 continues to demonstrate its category leadership in digital engagement, AI-powered analytics, and enterprise webinar experiences.
Highlights:
G2 Enterprise Grid® Recognition:
ON24 ranked #1 in the Enterprise Grid for Webinar Platforms, based on G2’s customer-driven metrics.
Achieved top satisfaction and market presence scores: 98 and 96, respectively.
Recognition highlights ON24’s value in turning audience engagement into measurable pipeline impact.
Customer-Centric Innovation:
Sharat Sharan, CEO of ON24, emphasized the company's ongoing innovation in AI and first-party data utilization:
“We’re empowering marketing, sales, and customer teams to transform every digital interaction into business impact.”
G2 CMO Sydney Sloan reaffirmed that the rankings are rooted in authentic customer feedback, strengthening the credibility of ON24’s leadership position.
Platform Excellence and Differentiation:
ON24 Intelligent Engagement Platform:
Powered by the ON24 ACE (AI-powered Analytics and Content Engine).
Enables enterprises to create and personalize webinars, virtual events, and digital experiences at scale.
Converts digital engagement into actionable insights that fuel pipeline acceleration.
AI-Powered Capabilities:
Real-time audience engagement tracking
Post-event analytics and reporting
Intelligent content repurposing
Scalable first-party data collection and conversion
ON24’s top placement in G2’s Spring 2025 Enterprise Grid® for Webinar Platforms affirms its status as a leader in enterprise digital engagement. Through continuous innovation in AI and data-driven customer experiences, ON24 is enabling organizations to unlock the full potential of first-party engagement and drive business outcomes in a digital-first world.
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