Sprinklr AI+ helps enterprises empower customer-facing teams with the generative AI tools of their choice and the highest levels of governance, security, and data privacy.

Sprinklr, the unified customer experience management (Unified-CXM) platform for modern enterprises today announced the integration of the Sprinklr AI+ platform with Google Cloud's Vertex AI for unified customer experience management.

Sprinklr AI+ gives brands unified generative AI capabilities for customer service, insights, social media management, and marketing that is built with enterprise-level governance, security, and data privacy in the design. Sprinklr customers will be able to bring their own models from Vertex AI, or create new ones, and integrate them with proprietary AI from Sprinklr to drive higher productivity, enable better decision-making, and provide more seamless customer experiences.

“Generative AI is giving our AI wings,” said Sprinklr Founder and CEO Ragy Thomas. “Our customers demand the ability to work with their preferred AI tools and partners and offering flexibility and choice is a major advantage. This expanded partnership with Google Cloud allows us to offer our customers access to their preferred generative AI platforms integrated with Sprinklr’s proprietary AI+ focused specifically on deriving insights from unstructured customer experience (CX) data. Together we can help the world’s most iconic brands leverage AI to break down silos and empower marketing, sales, and customer service professionals to serve customers the way they should in the new world.”

"Generative AI can create entirely new experiences for users and value for businesses," said Rodrigo Rocha, Director of Global Partnerships at Google Cloud. "Through our partnership, Vertex AI will power new generative AI experiences for Sprinklr users while ensuring the highest levels of data privacy and security."

Sprinklr AI+ is the next evolution of Sprinklr’s AI that leverages more than 1,250 industry-specific AI models, spanning 100+ languages and 150 countries, to process petabytes of unstructured text, audio, video, images, metrics, and time series data and enables our customers to extract structured insights. With generative AI capabilities powered by Google Cloud’s Vertex AI APIs, Sprinklr customers can tap into new features across all four Sprinklr product suites: Sprinklr Service, Sprinklr Social, Sprinklr Marketing, and Sprinklr Insights.

How enterprises will use Sprinklr AI+ and Vertex AI to enhance customer experience across verticals:

Retail companies will elevate contact center efficiency with generative AI capabilities to support service agents. Rather than spending significant time refining drafted responses, agents will draft a response and modify the length, tone, grammar, and much more with a click. Previously, AI could suggest a relevant knowledge base article to be referred to for a particular case. Now, Sprinklr AI+ can craft a customized excerpt from the selected article for the agent, to be adjusted and used in a real-time response.

Technology companies can transform the continuity and speed of advertising campaign planning and content creation by using Sprinklr AI+ to craft comprehensive campaign briefs, draft channel-specific content with a natural prompt, and finalize content revisions with simple clicks versus hours of tedious editing.

At Sprinklr, we understand the need for responsible AI development despite the relatively nascent legal framework around the technology. With our core pillars of trust, integrity and partnership, we believe that a responsible approach should benefit society, promote ethical use, and minimize adverse impact and risk.

ATSG Recognized for Completeness of Vision and Ability to Execute in the Challengers Quadrant in First-Ever Desktop as a Service Magic Quadrant from Gartner

ATSG, a leading global, tech-enabled managed services and solutions company, has been named a Challenger in the 2023 Gartner^® Magic Quadrant™ for Desktop as a Service (DaaS). Placement in the Magic Quadrant for Desktop as a Service is based on Gartner analysts' evaluation of ATSG's ability to execute and its completeness of vision among the vendors in the Desktop as a Service market. 

According to the report, the desktop as a service market continues to grow, as the primary use cases now include secure remote work, hybrid work and secure desktop access for third parties. This inaugural Magic Quadrant supports I&O leaders, including digital workplace leaders, when selecting DaaS vendors.

"We are thrilled to be recognized as a Challenger in the new Gartner Magic Quadrant for Desktop as a Service," noted Anthony J. D'Ambrosi, Chief Executive Officer of ATSG. "We believe this recognition by Gartner of our DaaS Solution highlights our unique capabilities in delivering exceptional experiences and outcomes for our clients. Our cutting-edge ATSGOne multicloud platform, combined with a complete managed service, is an integral part of our overall Intelligent IT Solutions as a Service portfolio. Our DaaS offering also underscores our commitment to security and compliance, assuring clients and partners of a robust and ultra-safe environment. Moreover, it affirms our dedication to fostering digital innovation, enabling organizations to thrive in today's dynamic business landscape."

ATSG's Desktop as a Service (DaaS) offering provides cost-effective, high-performance ease of use by streamlining, automating, securing, and fully managing the entire DaaS technology lifecycle. Their ATSGOne DaaS solution natively includes the ATSGOne Cloud Manager. Utilizing this purpose-built Cloud Manager, clients and partners can rapidly provision, automate, deploy, and manage virtual desktops and applications from a centralized cloud console. In addition, ATSG also provides this DaaS solution as a fully managed Digital Workplace as a Service offering.

Inari, a core technology infrastructure provider for the global insurance and reinsurance industry, has raised $5.2 million in funding as part of their Seed round led by Caixa Capital Risc, through Criteria Venture Tech.

The funds raised from this round of financing establishes Barcelona-based inari as a global leader in (re)insurance technology services and will provide further impetus to inari’s longer-term growth strategy, which includes expanding the teams in both Barcelona and London, venturing into new territories expanding its geographical footprint and building more features based on its innovative and best-in-class technology to fit their current (re)insurance customers and new customers’ needs.

Founded in 2017, inari helps its clients operate as next generation insurance and reinsurance organizations both for greenfield operations and long-established companies. The inari client base is worldwide in geography and includes MGAs, Insurance Carriers, Lloyd’s Syndicates and Reinsurance companies in Europe, the Lloyd’s and London markets, US, Asia and Bermuda.

Inari provides core insurance policy administration, underwriting dashboard and bordereaux management systems for MGAs, Insurance Carriers, Lloyd’s Syndicates and Reinsurance companies worldwide. Inari’s platforms are secure, cloud based, natively API enabled, fully managed services. They aim to provide a modern, easy-to-use tool that manages the end-to-end policy lifecycle while handling the ‘heavy lifting’ of day-to-day (re)insurance process management. The platforms provide frictionless interconnectivity and integration with other systems and data sources, which enriches the risk lifecycle experience. Using proprietary technology for data ingestion and capture, it provides users with agile, digital-first underwriting and risk management that has the potential to increase operational efficiency, enhance data accuracy, improve data distribution through the value chain and lower costs.

Three investors were part of this year’s round. The leader, Caixa Capital Risc, the venture capital arm of Spanish holding company CriteriaCaixa, alongside CDTI, a public organisation for technology development in Spain, and a leading industry partner.

“Today’s announcement validates inari’s vision, value and year-on-year track record as part of our mission to revolutionize the (re)insurance industry, establishing inari as a core technology provider that is trusted and valued by the insurance industry and is attracting talent and investors,” said Frank Perkins, Chief Executive Officer at inari. “The funding will support enhancements to our product offering, enable us to add to our team’s insurance industry and technology expertise and to expand globally.

“I am incredibly proud of our team and would like to thank them for what we have achieved together. It is our people’s hard work, resilience, expertise, creativity and innovation that has driven and continues to drive our successes and we are equally thankful to the modern and forward-thinking client base that has supported inari since its beginning.

“I am highly optimistic about what the future holds as we strive to create solutions that are truly transformative and provide world class outcomes for our client’s operational needs,” Mr Perkins added.

Xavier Álvarez, director of Tech Funds at Caixa Capital Risc, said: “inari's innovative approach to insurance infrastructure has the power to redefine how we perceive risk and resilience in the insurance sector. Our investment signifies our belief in their vision and our commitment to fostering innovation in industries ripe for change. We're excited to join this journey with inari to help them grow and revolutionize this critical industry segment.”

Inari was launched by Frank Perkins with three co-founders Veronique Gob, Jochi Jimenez and Teresa Madariaga. These four (re)insurance industry veterans have held executive roles at companies such as Frankona Re, HCC Global Financial Products or ANV. They have long and distinguished experience in markets such as Lloyd’s as well as US or Continental Europe.

Boostr's Order Management System will enhance Audacy's Local Digital Audio Ad Sales processes.

Boostr, the only advertising management platform built specifically to help complex media organizations scale, today announced Audacy as a new client. Boostr will provide its industry-leading order management system (OMS) solution to Audacy, the leading multi-platform audio content and entertainment organization with the country's best collection of local music, news, and sports brands. Audacy will leverage Boostr's OMS to bolster digital audio advertising campaigns supporting its local markets.

Boostr's OMS provides real-time visibility into inventory and delivery, enabling Sales and Ad Ops teams to make faster, data-driven decisions about media plan development, optimization, and campaign delivery.

"We are happy to partner with Boostr as we continue to invest in innovative ad tech that drives exceptional campaign performance and strong business outcomes for our clients," said Terri Gunnell, Executive Vice President, Advertising Technology, Product and Platforms, Audacy.

"We are thrilled to be supporting one of the industry's most innovative media companies. Our platform was built to support fast-growing businesses like Audacy across channels. We are confident our OMS will free up Audacy's teams to be more strategic, to close their books faster each cycle, and to deliver the right campaign at the right margin, every time," said Patrick O'Leary, CEO and founder of Boostr.

Boostr's OMS has a number of industry-leading features designed to support the complexity of today's media businesses, including:

• Product Catalog Management: Flexible inventory and smart-product architecture streamline product catalogs and reduce inaccuracies that limit pipeline visibility.
• Rate Card Management: Dynamic rate cards, oversold inventory checks, campaign pacing alerts, and actual vs. rate card price comparisons maximize value.
• Media Planning: Visibility across a complex mix of products and combinations enables better plan optimizations and greater profitability.
• Ad Server Management: A single IO across all ad servers eliminates re-keying information across systems, which causes errors, under-delivery, and launch delays.
• Margin Tracking: Pre- and post-sale media plan and IO margin controls improve profitability.
• Billing Tracking: Manage delivery data in one place to accelerate reconciliation by 5-10 days each billing cycle
• Seamless Integration: Boostr was designed to be used in concert with its CRM and proposal recommendation engine, Proposal-IQ, or with any other CRM of your choosing, including Salesforce and Microsoft Dynamics
• High Priority Dashboards: Help your team focus on what's most important with dashboard views that flag which campaigns are coming next, how much trafficking work is involved, where the biggest revenue impact is, and even which line items might slip due to slow customer approvals or late asset submissions.
• Built-in Automation: Leverage 50+ automated workflows to eliminate manual processes. Opportunities, products, IOs, accounts, and contacts sync automatically—regardless of your CRM.

New functionality allows users to streamline and scale communications with industry analysts

Spotlight, a leading global analyst relations (AR) firm, today announced a significant enhancement to Spotlight Oz, its cutting-edge SaaS platform for managing AR programs. Spotlight Oz now offers seamless integration with Mailchimp, allowing AR professionals to quickly and efficiently manage mass communications aligned with their AR program strategy.

“We are excited to leverage Mailchimp, a global leader in email marketing, to make Spotlight Oz even more powerful and comprehensive for our valued customers,” said Rick Nash, CEO of Spotlight. “This latest solution comes as part of our commitment to meeting users’ evolving needs and enhancing their experience in Spotlight Oz.”

Spotlight Oz caters to the unique needs of AR professionals worldwide. It has become the go-to platform to help AR teams streamline workflows, efficiently capture data and insights, share analytics leveraging the platform’s dashboard tool and now also centralizes analyst communications.

“As busy AR professionals, our team is constantly looking for opportunities to work more efficiently. The Mailchimp integration in Spotlight Oz makes custom analyst outreach easier than ever, saving valuable time in my day,” said Alexis Carena, ServiceNow. “Equally important, I’m now able to view data from email outreach in Spotlight Oz, which provides an additional layer of insight into program performance.”

The newest features and integrations from Validity simplify and enhance the experience for Salesforce users

Validity, the leading provider of data quality and email deliverability solutions, today announced new features and functionality for DemandTools, the data quality solution enabling businesses to clean data faster and ensure it's a reliable asset. The company will showcase the enhancements at Dreamforce 2023.

Validity will host two speaking sessions with customers during Dreamforce: Rev Up Your RevOps: Keeping Your Data Clean and Trustworthy and Ensuring Your AI is Actually Intelligent. To learn more about Validity at Dreamforce, you can find the company at booth #1026 on the showfloor. To stay up to date on all things Validity at Dreamforce 2023, visit this link.

As more companies invest in artificial intelligence, it's critical they are doing so with clean data and that they instill a plan to maintain it. Data quality empowers business stakeholders across an organization – from leveraging accurate information for strategic planning to augmenting intelligence to enhance the performance of their team's interactions.

DemandTools offers four editions: Free, Elements, V Release, and one non-CRM specific edition for merging duplicates in spreadsheets, DemandTools File edition. Specific capabilities of the new features and integrations include:

• DemandTools Free edition now has email address verification for Contact and Lead records on a pay-as-you-go basis. This feature is already offered to paid subscribers, but now all users can keep their data clean and verify the Contact and Lead data they have in Salesforce. This will ensure businesses aren't engaging with dead or fake email addresses, saving time and money. Users will get 500 free credits when they sign up.
• DemandTools V Release
• DupeBlocker, a native Salesforce app from Validity and part of the DemandTools suite that prevents the creation of duplicate records, now integrates more closely with DemandTools allowing users to merge reported duplicates automatically and in bulk within DemandTools to further expedite the day to day needs of data management.
• Attachments and content documents from Salesforce can now be exported directly from Salesforce through an easy, automated path.
• Tune module will have multiple new features focused on providing elevated data visualization when interacting with records in any standard or custom objects.
• DemandTools Certifications are back for DemandTools V Release with multiple badges across all modules of the platform, including a 'DemandTools Certified' badge for social profiles, and DemandTools Certified swag.

"Validity is beyond excited to sponsor Dreamforce again and to engage with the larger Salesforce community in person," said Chris Hyde, Global Head of Data Solutions at Validity. "With the four different editions of DemandTools, we are making high-quality data possible for all types of organizations around the globe."

"I've been using DemandTools since 2012. It has become an integral tool in my daily work and something that I take with me wherever I work," said Angie Henkel, Director of Marketing Operations at Ridecell. "When I switched roles last year, I advocated for DemandTools as one of the top tools I needed for success within marketing operations. Thanks to Validity, we essentially have net zero duplicates in our database."

Barchart, a leading provider of cutting-edge technology and workflow solutions for agribusinesses, has announced the launch of its Enterprise Alerting Service. This innovative offering marks a significant shift away from conventional email to SMS notifications towards true SMS to SMS alerting, setting a new industry benchmark for efficient communication between grain buyers and their producers.

The underlying technology, which has already been in use within Barchart's market data solutions business, is now being made available to agribusiness clients. With new 10DLC regulations, this enterprise platform allows Barchart to bring compliant SMS delivery - with improved deliverability and simplified setup - to its network of 2,000+ grain buying locations.

"The grain industry continues to evolve at an unprecedented pace, and efficient communication between grain merchandisers and their producers is more crucial than ever," says Barchart CEO Mark Haraburda. "Our proven Enterprise Alerting Service empowers agribusinesses with compliant SMS delivery to their producers, along with the high-deliverability they expect," added Haraburda.

Named among MSPs with the highest total revenue increases in 2022

Verinext, the company that delivers transformative business outcomes through technology and services for everything that comes next, today announced that it has earned the 8^th spot on the 2023 MSP 501 Fast-Growth List which ranked 52 MSPs with the highest total revenue increase 2022.

"Verinext offers an expanded suite of managed services all designed to help customers accelerate transformation while reducing IT cost and risk with managed precision," said Brian Glahn, CEO, Verinext. "The resulting tailored service solutions not only free up IT staff for other strategic priorities but also facilitate the differentiation and agility customers value for a competitive advantage. We are pleased to see that the passion and expertise our talented managed services team applies to every engagement has resulted in this placement honor on Channel Futures' list of Fast Growth MSPs."

"…These 52 MSPs took growth to the next level by implementing a slew of unique, smart and innovative initiatives," said Channel Future Staff in the September 1, 2023 article. "Those include adding new services, quickly adjusting business models to address and increase in remote work, fine tuning strategic operations, shifting valued employees to key roles, formalizing hiring processes to find the right candidate in a tight labor market and buying companies to fit a missing piece of the puzzle."

The 2023 MSP 501 list is based on confidential data collected and analyzed by the Channel Futures research and editorial teams. Data was collected online from February to May, 2023. The MSP 501 list recognizes top managed service providers based on metrics including recurring revenue, profit margin and other factors. The 2023 MSP 501 Fast-Growth List is a subset of this annual list which ranks MSP by total revenue increases in 2022. View the full list published on September 1, 2023