Avaya, a global leader in customer experience and communications solutions, today announced its presence at Enterprise Connect 2024, the leading conference for enterprise communications and customer experience over the past 30+ years. Avaya will showcase how businesses can use AI to safely and securely meet soaring expectations for customer and employee experiences without disruption to their existing systems and processes. Enterprise Connect is set to host 5,000+ attendees across roles and industries, and will take place on March 25-28 at the Gaylord Palms Resort & Convention Center in Orlando, Florida.

Avaya will share how they enable enterprise customer experience (CX) leaders to pursue innovation while prioritizing customer experience, employee experience, and business outcomes. By delivering CX initiatives through a single platform, Avaya Experience Platform™, Avaya customers around the world are equipped with the tools and capabilities that power their customer experiences globally.

Avaya will host five demonstrations powered by Google ChromeOS. Avaya Experience Platform is Chrome Enterprise recommended, optimized on ChromeOS & ChromeOS devices, and will be featured on Chromebooks across demonstrations.

With use cases that show how different Avaya solutions drive top-tier customer experiences and business growth, visit Avaya’s booth #1511 for a series of AI-powered customer experience demonstrations, delivered by the Avaya Experience Platform:

• Experience the transformation of government services through AI-powered virtual agents, seamless live agent transitions, and effective issue resolution across voice and digital touchpoints.
• Discover secure, personalized banking with voice biometric authentication, AI-guided loan processing, proactive customer outreach, and AI-assisted support across digital channels.
• Witness innovation without disruption as businesses enhance contact center capabilities by integrating on-premises systems with cloud-based AI services.
• Navigate the digital-first travel landscape with AI-powered booking experiences, ChatGPT-enhanced customer engagement, and seamless integration of social media, virtual agents, and CRM.
• Step into the future of efficient customer service with AI-driven email classification, sentiment analysis, auto-suggested responses, and seamless integration of agent workspaces and knowledge management.

Additionally, Avaya leaders Steve Brock (Director, Solutions Marketing) and John Akerboom (Senior Director, Cloud Architecture) will be participating in two on-stage panels alongside fellow industry leaders. Brock’s session, “Job Shifting: Where and how AI is Eliminating & Adding CX Positions”, will take place on Monday, March 25 at 8:00 a.m. ET. Akerboom’s panel will cover “Cloud 2027: How Will Architectures Shift” on Thursday, March 28 at 8:00 a.m. ET.

Customers around the world are seeing tangible benefits from changing the ways they connect with and serve their customers. Avaya customer, Standard Focus, is transforming its contact center from a series of siloed technologies that were not working optimally to a modernized experience for their customers by gaining that additional insight through AI technologies. “We are thrilled with how Avaya’s innovative solutions and AI integrations have elevated our contact center experiences and look forward to the insights and use cases the Avaya team will share with the Enterprise Connect community this year,” said Nigel Mansfield, Contact Centre Strategic Lead at Standard Focus. “Avaya’s solutions helped us create a fully blended contact center, so both chatbots and voice bots are blended in together. It’s just a new way of thinking about how contacts are being answered. It’s the Avaya Experience Platform architecture that allows us to pass parameters and conversations through to the AI engine and allows us to make decisions in a very tidy and clear way. With Avaya our contact handling time is down 50 percent over the last three years and the abandon-rate, most months, is under 1 percent resulting in a 50 percent enhancement in our efficiency through cost reduction.”

Enterprise Connect is where the enterprise IT community gathers to exchange knowledge, network with peers and experts, and explore new technologies and strategies for communications, collaboration, and CX. Avaya’s sponsorship of Enterprise Connect 2024 cements their continued support of the conference as a valuable industry touchpoint that powers critical industry conversations through exhibitions and speaker sessions.

Avaya will host several global technology partners and customers at Enterprise Connect this year—a testament to the reach and impact of its ecosystem, solutions, and innovative corporate vision. Avaya’s presence at Enterprise Connect comes in partnership with Microsoft Teams, Journey ID, and Google CCAI.

CacheFly and StreamGuys Unveil Groundbreaking Ultra-Low Latency Video Delivery Technology Advancement

CacheFly, a global leader in content delivery network (CDN) services, in strategic partnership with StreamGuys, a trailblazer in media delivery solutions, announces a transformative breakthrough in streaming technology.  

Experience the future of streaming with unrivaled speed and efficiency across all browser platforms, making high-quality, ultra-low latency streaming experiences universally accessible on PC, Linux, Mac, Android, iPad, and iPhone. This new advancement simplifies streaming processes globally for broadcasters and content providers by eliminating the need for dedicated mobile applications.

Key Takeaways:

1. Synced Streaming Across All Devices:
   Innovative ultra-low latency video distribution from CacheFly removes the need for specialized mobile apps. Users enjoy synchronized and flawless streaming in less than a second, regardless of device — PC, Linux, Mac, Android, iPad, or iPhone.
   
   No more juggling different apps to distribute content to iOS devices. With its integrated technology, CacheFly guarantees a consistent experience on all platforms where customers watch videos worldwide.
2. Under 1-Second Global Live Events:
   The browser-based video delivery provided with CacheFly’s global CDN is ideal for live streaming. Whether it’s a global event, sports match, or breaking news, viewers experience real-time action without delay or compromising quality.
   
   With the capacity to handle over 1 million concurrent viewers simultaneously, CacheFly sets a new standard for scalability and throughput in the CDN industry and for media, entertainment, eLearning, gaming, gambling, and streaming companies.

Company Officer Quotes:

• Eduardo Martinez, VP of Technology at StreamGuys, emphasizes the impact of this technological leap. "iOS17's support for MMS opens a new chapter for ultra-low latency streaming, filling a previously unbridged gap for iOS users. Our collaborative solution with CacheFly significantly lowers entry barriers, promoting broader adoption of ultra-low latency video and audio streaming globally."
• Drazen Dodig, CEO of CacheFly, states, "Achieving this level of integration marks a pivotal moment in our mission to ensure universal access to superior streaming experiences.
• Matt Levine, CTO & Founder of CacheFly, “This development is a testament to our relentless pursuit of leading-edge streaming technologies and our commitment to enhancing our industry leading service offerings for our customers and partners."  
• Edward Fitzgerald, VP of Sales at CacheFly, assures current customers that embracing this innovation will be seamless, highlighting the readiness of the technical team to demonstrate the new capabilities and facilitate integration without requiring any system changes.

Egress, the first provider of adaptive cloud email security, has announced a partnership with Netskope, a leader in Secure Access Service Edge (SASE) to enhance behavioral-based threat detection and response, transforming the way organizations manage human risk in cloud email. 

The partnership enables Egress to aggregate Netskope’s User Confidence Index (UCI) as part of its Human Risk Management solution. Netskope’s AI/ML-derived UCI output is combined with threat intelligence sourced from the Egress platform and an organization’s wider cybersecurity ecosystem to generate holistic human risk scores for each individual user.

Netskope’s AI/ML capabilities provide per-user behavior analytics that correlate multiple, disparate activities to detect the anomalies that indicate insider threats, compromised accounts and devices, lateral movement, data exfiltration, and advanced persistent threats across organizations’ cloud-hosted platforms and applications. By consuming the UCI risk score through native API integration, Egress will now leverage Netskope’s live behavior analytics as part of its adaptive security architecture, which automates personalized inbound and outbound email security controls based on real-time human risk telemetry.

This integration is immediately available for all joint customers, who will now benefit from:

• Centralized threat intelligence that surfaces meaningful insights from the  Netskope One platform to Egress Human Risk Management, elevating threat hunting capabilities and dramatically reducing time to response
• Improved detection of suspicious user activity to automate defenses against advanced inbound and outbound email threats
• No administrative burden from real-time policy management that dynamically adjusts according to each individual’s risk score via an adaptive security architecture

Tony Pepper, CEO of Egress, comments:

“With the rapid adoption of cloud platforms and applications, organizations have struggled to contain cyberattacks and insider threats. Every part of an organization’s technology ecosystem presents risk – with email at the top of the list as the riskiest application. By combining the deep behavioral analytics generated by both Netskope and Egress, joint customers will benefit from unprecedented visibility into human risk and automated defenses that eliminate advanced email threats, tailored to each individual employee.”

David Willis, Vice President, Technology Alliances at Netskope, comments:

“Behavioral patterns can disclose indicators of compromise within every platform and application. Enterprises are vulnerable to employees falling victim to inbound email attacks, making cybersecurity mistakes, and knowingly or unknowingly exfiltrating data. Today’s announcement marks an exciting development for joint Netskope and Egress customers, who can now enhance their human risk scoring using Netskope One insights and continuously extend their behavioral-based threat detection and response across their cloud environments.”

New Feature Enables Business Teams to Move Faster by Conducting Granular Data Analysis on the Fly  

DataGPT, the leading provider of conversational AI data analytics software, today announced Dynamic Benchmarking, giving business users the power to analyze data by date range and perform head-to-head comparisons of specific segments within the data over the same period of time.

Created in response to a request from a Fortune 100 media and entertainment company, DataGPT is the first conversational AI data analytics software provider to offer Dynamic Benchmarking. Unlike stagnant dashboarding tools that lack this level of granularity, Dynamic Benchmarking allows marketing and data teams to quickly find the highest-performing segments of cohorts across two different time ranges using Conversational AI prompts in everyday language.

"We are proud to unveil Dynamic Benchmarking, a testament to DataGPT's commitment to innovation and meeting the evolving needs of our customers," said Arina Curtis, CEO and co-founder, DataGPT. "Today, we set a new standard in conversational AI data analysis. Dynamic Benchmarking underscores our dedication to providing nimble and efficient solutions that deliver valuable insights and power informed decision making for businesses everywhere."

Echoing an overwhelming demand from its customers, DataGPT's development of Dynamic Benchmarking cements the company as one that actively listens to its users, and quickly strives to meet the needs of its customers and the broader market. Dynamic Benchmarking enables users to cover deeper and wider analytics than ever before.

"DataGPT has transformed the ease and speed in which I can use our data. Other BI and dashboard tools were just simply too complex and time intensive to get answers," says Dan Calzone, Director of Growth, Plex. "But with DataGPT, it's like having a personal data analyst at my fingertips. I can finally answer not just what happened but why, without waiting hours or days for a new dashboard to be created."

Key features of Dynamic Benchmarking include:

• Segment Isolation - Segments are a group of individuals who share a common characteristic or experience within a defined time range. For example, a new product or campaign launch. While many BI tools can analyze user behavior over time, Dynamic Benchmarking offers the ability to isolate segments and shift the timeline for head-to-head comparisons.
• Versatile Analysis - Most traditional tools are unable to assess data using launch date or lifecycle as a basis for comparison. Dynamic Benchmarking provides a flexible tool that can be applied to various scenarios, allowing users to analyze data from different perspectives and gain comprehensive insights.
• Increased Efficiency - Dynamic Benchmarking is powered by DataGPT's proprietary Lightning Compute Engine, which is 90 times faster than traditional databases. Enabling 15 times cheaper analysis and 600 times faster query running than standard BI tools, Dynamic Benchmarking enhances efficiency, reduces costs and makes data analysis more accessible for businesses of all sizes.

"Traditional data analysis tools are slow, inefficient and lack the capacity to compare all data points based on launch date or lifecycle," continued Curtis. "Now, by using Conversational AI to perform analysis, business users are free from relying solely on data teams to conduct sophisticated head-to-head segment comparisons."

Today's news comes on the heels of an impressive 2023 for DataGPT, which launched out of stealth to enable every person, in every role, in any industry to use data to make decisions - big or small.

Only 25% of data professionals believe their organization's strategic decisions are data-driven 

Semarchy, a master data management (MDM) and data integration leader, today announced the launch of its Data Intelligence solution, designed to collaboratively govern and improve data from assets to initiatives with activated metadata. A natural extension of MDM, Data Intelligence is the next evolution for organizations seeking to understand the entire lineage of their data — where it is coming from and who has access to it.

"Data governance has always been about control, mandates and compliance, but data intelligence is about empowerment," said Hervé Chapron, Chief Executive Officer. "With this solution, organizations can collaboratively enable, measure and improve data assets to deliver business value, which we see as a major pain point for business leaders interfacing with data today."

Semarchy recently surveyed 155 enterprise data professionals about the role data analytics plays in their organization's business strategy and how they value data intelligence.

Alarmingly, only 25% of respondents believe their organization's strategic decisions are data-driven. Respondents cited the following as key reasons they cannot leverage data intelligence today:

• Overwhelming volumes of organizational data.
• Friction capturing insights.
• Lack of a single source of truth.
• Data accuracy and quality concerns.

"Many organizations don't have the talent or expertise in-house to dig through the data and manually pull out key insights. With our data intelligence solution, we help organizations eliminate these challenges by enabling faster decision-making, increased security and better data quality," said Chapron.

"Knowledge about where, how, and when to leverage clean, correct, contextual, and mastered data is a core tenet of a strong data culture in digital business, requiring intelligence about data and collaboration among data workers," said Stewart Bond, vice president of Data Intelligence and Integration software research at IDC. "Semarchy's new Data Intelligence solution's focus on simplicity and intuitive user experiences is key to accelerating adoption and fostering collaboration between business and IT, ensuring that everyone in the company is better equipped to access and leverage data effectively."

The company also unveiled its GenAI Enrichers plugins, which offer simple, native integration in xDM for hosted LLM models. With simple API key activation, customers gain immediate access to GenAI capabilities to enrich master data, with support for customized data-driven prompts and structured output. Targeted services include OpenAI, Azure OpenAI, Google AI, Amazon Bedrock and Mistral.

New Integration Proves to Disrupt the Website Personalization Space

Today, leading AI experience optimization and personalization platform, Intellimize, is excited to announce its integration with HubSpot, a leading customer relationship management (CRM) platform. This collaboration aims to empower businesses with unparalleled capabilities to enhance targeting precision, showcase dynamic content, create personalized experiences, and gain deeper insights into website visitor interactions. 

With the integration, customers of both platforms can unlock enhanced targeting capabilities by leveraging key data types as audiences to target on their websites. The integration allows businesses to deliver a more compelling and personalized buyer experience, enabling brands to meet buyers where they are in their journey, improving engagement and conversion rates.

"We are particularly proud of this latest integration, we understand that many businesses leverage HubSpot to maintain and grow their marketing campaigns. Empowering customers to use their existing HubSpot data to build and grow their marketing campaigns is going to be a key differentiator in 2024 and beyond, and allow brands to drive impressive results." - Guy Yalif, CEO and Co-founder, Intellimize

Coupled with the enhanced targeting and data enrichment capabilities, users of both platforms are empowered to build custom landing pages showcasing dynamic content values for any critical target accounts. This unlocks one-to-one personalization for high-value prospects, accelerating pipeline growth and revenue and ensuring brands can close more business at a higher velocity with fewer resources.

"We're so excited to be able to personalize using HubSpot data. It's another way that Intellimize helps us put our best foot forward for each company and contact who visits our website." - Vincent Perrone, Senior Manager, Performance Marketing, Industrious

Brightcove’s web-based video editor helps marketers edit and distribute content across all devices and platforms, accelerating the video management and publishing workflow

Brightcove, the world’s most trusted streaming technology company, announced today it has added web-based video editing capabilities to its Emmy Award-winning streaming technology platform. The new core functionality will add easy-to-use editing that accelerates their video creation, management, and publishing workflows. 

Designed to serve the needs of publishers, marketing, social media, HR, and communications professionals, the editing functionality is intuitively designed for anyone to use, ensuring all users can leverage its full potential, regardless of their level of video expertise.

“In today’s rapid-paced content environment, rich but accessible video editing tools are essential for teams to create and curate high-quality content,” said Scott Levine, Chief Product Officer at Brightcove. “Brightcove’s in-platform editing functionality eases the video content creation process for teams who want to publish high-quality videos quickly. Our goal is to make Brightcove a one-stop shop for all of our customers’ video marketing and communications needs.”

Brightcove’s web-based video editor allows customers to create content from start to finish within the streaming platform. Included in Brightcove’s Marketing Studio and Communications Studio solutions, this new feature will help customers:

• Create "snackable" content from longer videos: Repurpose existing video content by editing recordings into clips, highlight reels, or condensed versions for specific audiences. Users can trim and cut sections within larger videos or merge points to create new clips, reels, or highlights, perfect for sharing on social media or other platforms. They can also add graphics, logos, music, artwork and other creative elements.
• Package Employee-Generated Content: Users can source and edit recordings from employees or other contributors into a finalized video to publish internally or externally.
• Develop Promotional Video Content: Edit video content with customizable templates for promotions, campaign purposes, and personalized content. Users can also create their own company templates for efficient and quick content creation.
• Edit video for various channels: Edit or crop brand-ready content to distribute to different channels for broader reach while meeting requirements for specific aspect ratios, including vertical videos.

Data360, Inc. announces a strategic partnership with IQM to provide healthcare marketers with the largest audience of digital identifiers for 7.7 million healthcare professionals (HCPs) for programmatic advertising activation.

The partnership between Data360 and IQM brings to market best-in-class HCP data mapped to digital identifiers with direct integration into a DSP platform for unmatched accuracy and seamless programmatic activation and campaign targeting.

This partnership allows healthcare marketers to:

• Abolish the belief that audience reach is limited to the traditional marketplace proffer of only 1.7 million physicians.
• Significantly increase the quality of audience targeting by now pinpointing the ideal campaign audience with precision, and so maximize reach and impact.
• Reach medical specialties previously unavailable, including Pharmacists, Optometrists, Nurses, Oncology Nurses, and Respiratory Therapists.
• Fuel campaigns more effectively by creating custom HCP segments based on intent-based search data layered with NPI Identity.

"We are excited for this partnership because now marketers can reach more healthcare professionals than ever before with any other DSP," says James J. Miller, President & CEO, Data360, Inc. "Data360 has a dataset of 7.7 million physicians and HCPs that has unmatched volume of personal emails, IP addresses, and mobile IDs. Combine that depth and quality of identity with IQM's industry-specific DSP platform and we give marketers unprecedented reach to significantly expand audience engagement and omnichannel effectiveness."

"Our goal is to provide advertisers in the most nuanced and restrictive verticals the ability to reach and connect with their audiences everywhere they consume content," says Kris Qiu, Chief Executive Officer, IQM Corporation. "Our recent partnership with Data360 helps us achieve this goal by giving healthcare advertisers access to robust NPI data across all specialties."

While other platforms have ingested NPI data in the past, they were limited to a smaller data universe for reach and measurement. Now that Data360 has partnered with IQM, it's possible to activate on and measure performance on 7.7 million NPI engagements and across all specialties. "The audience targeting and insight now achievable is incredibly valuable," explains Miller. "For example, a campaign can reach pharmacists who are actively searching vaccine information online and then report on relevant physician level data."