technology 20 Aug 2024
Pindrop, a global leader in voice authentication and security, has announced the launch of Pindrop® Pulse™ Inspect in Preview. This advanced tool, part of the Pindrop Pulse product family, offers groundbreaking deepfake detection with 99% accuracy. Pulse Inspect extends Pindrop's technology beyond call centers to media organizations, nonprofits, government agencies, and social media networks, providing a robust solution for identifying AI-generated speech and preventing misinformation.
Pindrop's Pulse Inspect is a revolutionary tool for detecting AI-generated speech with high accuracy. By offering robust solutions for various sectors, Pindrop empowers organizations to maintain content integrity and combat misinformation in an increasingly digital world.
technology 20 Aug 2024
IBM and the United States Tennis Association (USTA) have announced the integration of watsonx-powered features into the US Open digital platforms for this year's tournament. This collaboration introduces advanced AI capabilities designed to enhance the fan experience with timely, insightful content and interactive tools.
AI-Generated Match Reports:
Enhanced AI Commentary:
Redesigned IBM SlamTracker:
Career Readiness Training:
Jonathan Adashek, Senior Vice President of Marketing and Communications for IBM: “IBM Match Reports will provide fans with high-quality content promptly, showcasing how AI can modernize and scale workflows.”
Brian Ryerson, Sr. Director of Digital Strategy at the USTA: “AI Match Reports allow us to deliver concise, factual match coverage efficiently, enabling our editorial teams to focus on other important content.”
IBM and the USTA’s new AI-powered features for the US Open exemplify how advanced technology can enhance digital experiences for sports fans globally. These innovations, supported by IBM’s watsonx platform, promise to deliver richer, more engaging content and interactive tools for over 15 million fans worldwide.
technology 20 Aug 2024
Vibenomics, a Mood Media Company, has announced a strategic partnership with Yahoo DSP to enhance programmatic retail media offerings in-store. This collaboration allows advertisers to leverage Yahoo’s demand-side platform (DSP) to programmatically purchase and manage in-store audio ad inventory across Vibenomics’ extensive retail network.
Programmatic Retail Media Expansion:
Enhanced Ad Management:
Paul Brenner, SVP of Retail Media and Partnerships at Vibenomics: “This partnership accelerates the evolution of retail media, bringing programmatic efficiency to in-store audio ads and enhancing our retail media ecosystem.”
Mike Brunick, SVP and Head of Commerce Media at Yahoo: “By integrating with Vibenomics, we're creating a comprehensive omnichannel solution that delivers smarter, more timely ad placements, driving significant results in retail media.”
The collaboration between Vibenomics and Yahoo DSP marks a significant advancement in programmatic retail media. This integration is set to redefine how brands engage with shoppers through in-store audio ads, driving innovation and expanding the possibilities within the retail media landscape.
technology 20 Aug 2024
CivicScience, a leader in real-time consumer insights, has unveiled a transformative program for the news industry with the launch of DataScribe. This innovative tool leverages AI to convert online poll results into revenue-generating articles and social media posts, providing a much-needed solution for publishers facing business challenges.
AI-Driven Content Creation:
Publisher Benefits:
Quality and Trust:
John Dick, CEO and Founder of CivicScience: “Our new DataScribe application provides an immediate solution to publishers, helping them navigate significant business challenges while meeting the high demand for relevant news content.”
Don Sena, Editorial Consultant for Climatecrisis247.com: “DataScribe supports our editorial strategy by highlighting public sentiment on critical issues, such as climate change, with minimal effort.”
Rachel Clayton, EVP of Strategy & Partnerships: “DataScribe is a powerful tool for news organizations, generating fresh content and allowing reporters to focus on the unique aspects of journalism.”
Joe Galarneau, Chief Product Officer: “CivicScience's DataScribe maintains high quality and trust through stringent safeguards, offering news organizations confidence in AI-generated content.”
CivicScience’s DataScribe represents a significant advancement in AI-driven content creation for the news industry. By providing a free and effective solution for generating diverse content, DataScribe supports publishers in delivering timely, relevant news and expanding their reach.
artificial intelligence 20 Aug 2024
Northbeam, a leader in AI and machine learning-powered marketing measurement, has unveiled Northbeam Apex, a groundbreaking integration with Meta. This new integration harnesses the power of AI, machine learning, and first-party data to optimize advertising campaigns, delivering significant improvements in performance and budget allocation.
Advanced Optimization:
Performance Results:
Northbeam Apex represents a significant advancement in marketing measurement and optimization, combining Northbeam’s AI and machine learning expertise with Meta’s capabilities. This integration promises to enhance advertising performance, offering businesses a powerful tool for achieving better results and maximizing campaign effectiveness.
technology 16 Aug 2024
Culture Genesis, the largest diverse-owned digital video network, recently unveiled the results of a Nielsen Media Impact study. This study, conducted over six months from August 2023 to January 2024, highlights Culture Genesis' outstanding performance in engaging diverse audiences through its YouTube network. The findings reveal Culture Genesis' dominance in reaching Black, Hispanic, and White viewers aged 18 and older.
Unparalleled Black Audience Engagement:
Substantial White Audience Reach:
Strong Hispanic Audience Penetration:
Overall Audience Leadership:
Mixed-Race Audience Reach:
Industry Recognition:
The Nielsen Media Impact study confirms Culture Genesis' ability to capture and retain viewer attention across various demographics. This positions the platform as a powerful tool for precision-targeted marketing, offering brands a unique opportunity to connect with high-value multicultural audiences.
technology 16 Aug 2024
GotPhoto Inc., a leader in end-to-end workflow and e-commerce solutions for photographers, is thrilled to announce its acquisition of Entagged, developed by Foolography GmbH. This strategic move will enhance the volume photography tagging process, simplifying the management of large shoots directly through the GotPhoto platform.
Introduction of Entagged:
Name List Feature:
Enhanced Functionality:
Oliver Perialis, Founder of Foolography:
Benedikt Greifenhofer, CEO of GotPhoto:
The acquisition of Entagged represents a significant advancement for GotPhoto, reinforcing its commitment to supporting photographers worldwide. The integration of Entagged’s innovative features will elevate the ease and efficiency of managing large-scale photo shoots, further solidifying GotPhoto's position as a top solution provider in the industry.
technology 16 Aug 2024
Squaretalk, a leading contact center software provider, is excited to announce a strategic partnership with LoopBridge, a product management copilot that aligns products with customers' real needs. This collaboration aims to enhance business understanding of client needs through advanced AI analysis of call data.
AI-Driven Insights:
Seamless Integration:
Enhanced Sales and Product Development:
Elie Rubin, CEO of Squaretalk:
Liad Itzhak, CEO & Founder of LoopBridge:
The integration of LoopBridge’s AI capabilities with Squaretalk’s contact center software empowers businesses to gain a deeper understanding of customer needs and improve both product offerings and sales strategies. This partnership is available to all existing Squaretalk clients, promising enhanced efficiency and customer alignment.
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